Fit Biz U - podcast cover

Fit Biz U

Welcome to Fit Biz U with host Jill Coleman, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.
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Episodes

FBU 207: 4 Tips to Create Captivating Social Media Captions

Connecting with your ideal client (a.k.a. that individual that is the perfect example of someone who would invest with you) is not a simple task. But we can uncomplicate things… one of the simplest ways to accomplish this is via social media captions. When your audience reads what you have to say, they can resonate with you and potentially buy from you. In this episode, Jill gives you a 4-part formula to write good captions. “If you can think about that ideal client being that previous version o...

Apr 04, 202213 minEp. 207

FBU 206: The Best Way to Get Your Audience Engaged

Having an engaged audience is a huge advantage when promoting your offers online or launching a new program. But, how do we ‘train’ our audience to engage with us when capturing attention on social media is so hard? The answer is: patience and practice. In this episode, Jill gives you the best ways to catch your audience’s eyes and make them engage with your content using different forms of asking questions. “If you have an engaged audience, chances are they are going to see your stuff more ofte...

Mar 30, 202213 minEp. 206

FBU 205: How to Deal With Clients’ Uncertainty

There could be a lot of reasons why someone would not buy your program or invest with you: they could think now is not the perfect time, maybe they think they won’t be able to follow through, or maybe they’re just afraid of getting frustrated. These are all valid reasons and your job as a coach is to solve these problems, right? In this episode, Jill shares some important strategy tools to deal with clients’ uncertainty. “As a coach or as an online business owner it is literally your job to unde...

Mar 28, 202214 minEp. 205

FBU 204: What It’s Like to Work With Me

In this episode of Fit Biz U, Jill explains the current online coaching scene and the numerous differences between coaches nowadays. In addition, you will listen to what it’s like to work with Jill: you will take a ton of action towards your goals, you will drop the scarcity mindset to operate in abundance, and you will see that the best way to stop thinking is start doing . FBA is now live, check the link below to enroll! “When you look at yourself taking messy action there is something that la...

Mar 23, 202220 minEp. 204

FBU 203: 3 Ways to Bust Through a Business Plateau

In business, there’s always a moment where we think we hit a wall. We might think that there’s not much more to do, that all the options have been discussed, all the cards have been played, and we can’t see where we’re going with our biz, right? Despite being common, there’s a way – or ways – to avoid that. In this episode, Jill shares the 3 ways to bust through a business plateau in order to keep moving forward. “If you want to bust through a plateau you can’t keep making the same decisions.” –...

Mar 21, 202217 minEp. 203

FBU 202: 6 Key Steps for Starting Your Online Business from Scratch

It’s really easy to compare your journey with someone else’s. It’s sort of inevitable to keep comparing numbers, followers on social media, results, etc. However, what most people don’t think about is that everyone started a business from scratch and everyone thought it was really hard at the beginning too. In this episode, Jill debriefs the 6 key steps for starting an online biz from the very beginning. “I always try to remind my clients that they’re not supposed to know how to do this.” – Jill...

Mar 16, 202220 minEp. 202

FBU 201: The Wannapreneur Way of (Not) Doing Things

In this episode, Jill explains the concept of being a ‘Wannapreneur’ . This type of person usually has a million ideas of businesses, has everything planned, knows the processes and operations, but just doesn’t take action. A good way of knowing if you fit into this category is asking yourself: ‘Am I operating in scarcity or abundance?’ , ‘Am I afraid of taking risks?’ , ‘Am I self-sabotaging?’ Tune in to learn more! “If you’re an entrepreneur you ravel in those opportunities to take risks becau...

Mar 14, 202217 minEp. 201

FBU 200: 4 Steps for Balancing Your Personal Life with Your Work Life

In this episode, Jill talks about how to integrate your personal life with your work life. When you work in the digital space, it’s really easy to be caught up on what’s happening all the time, therefore, never getting a chance to unwind, relax, and enjoying the other things in your life. This situation might be an issue for your family, your spouse, your friends, but there’s a way to make it all work. Tune in! “There are always enough things to be doing and I think that when there is no off but...

Mar 09, 202215 minEp. 200

FBU 199: Market Research: Getting Information from Your Audience

Market research is a fancy name that simply means asking your audience questions. As an online coach, it’s important to connect with your potential clients and speak their language in order to understand their biggest motivations, what drives them, and what their current struggles are. In this episode, Jill teaches you the best way to do a market research through social media, explaining the value that the answers will provide. “In order to understand and really intimately understand that transf...

Mar 07, 202213 minEp. 199

FBU 198: Seeing Biz Problems as Clinical as Possible

It’s really easy to see a problem as a result derived from several other problems. In online business it’s the same thing: a social media post doesn’t have too much engagement or a launch doesn’t go as well as you hoped and everything seems to be the end. This catastrophic -ish mindset can be really damaging for business. Today, Jill explains the importance of seeing all things biz related as clinical as possible. “I need you to remember this episode and this lesson when you’re in the thick of i...

Mar 02, 202212 minEp. 198

FBU 197: Cultivating High Self-Worth + Competency

The outcomes of your online coaching business will match the effort you put into it. When we fully commit to something (business, health, fitness, etc) there is no other thing that could happen than results, but we have to be prepared to commit. In this episode, Jill gives the listeners a little pep talk to encourage online business owners to plan smartly, think ahead, fully commit, and just do the thing. Tune in! “If you’re someone who’s dabbling in online business and treating it like a hobby,...

Feb 28, 202215 minEp. 197

FBU 196: 5 Questions to Ask to Understand Your Ideal Client

One of the most common problems that people starting an online business face is questioning if they will get any client at all. What most people don’t realize is that the potential client is probably already navigating their world; they just didn’t notice yet. In this episode, Jill makes it easy for you if you're struggling with this ,and gives you 5 questions to ask in order to understand, discover, and attract the ideal client for your service. “One of the key things and a great place to just ...

Feb 23, 202214 minEp. 196

FBU 195: Success Mindset vs. Struggle Mindset

Mindset is a choice we make every day. When it comes to business, it’s no different: there’s the success mindset and the struggle mindset. Which one do you follow? In this episode, Jill explains the difference between the two of them and how the differentiation is based on messy actions, need for perfection, fears and scarcity vs. desires and abundance, and the daily steps you take towards the future. Tune in! “Our perception often times is subjective. We can actually choose to have a different ...

Feb 21, 202223 minEp. 195

FBU 194: Making Your Business Anti-Fragile

At the beginning of your business, every little thing that goes wrong seems like the end of the world, right? That happens only because you are at the very beginning and it’s completely normal to have this fearful mindset. At some point, as always, your biz will cross the line and what once was fragile, now will become solid. Today, Jill speaks about this transition, highlighting that at one point the results will match the effort. “You can start your business and be making sales within 90 days ...

Feb 07, 202216 minEp. 194

FBU 193: When Your Mindset Doesn't Match Your Success

Success is a sign that all your hard work paid off, right? What most people don’t know is that success can be the solution to all the problems or a trigger to old patterns. When we “get there” , will we continue to have a limiting and immature mindset? In this episode, Jill has a message for people making good money on their business, but still getting frustrated and still getting too attached with things that don’t matter. “Sometimes, when you have some fast success or you have success fairly q...

Feb 02, 202214 minEp. 193

FBU 192: The Only 3 Things You Have Control Over in a Launch

When launching a new product or a new service, it’s normal to want to control the outcome of the launch. We want people buying our thing, we want people investing in our work, and we want the launch to be successful. This can lead to a huge amount of stress and what was supposed to be simple and fun, turns into a nightmare. In this episode Jill gives you the only 3 factors you can actually control in a launch. “It’s really easy to take so much of this stuff personally, but when you look at it, i...

Jan 31, 202218 minEp. 192

FBU 191: 7 Dial-Movers that Took JillFit to $1M in Revenue in 2021: Part 2

As a sequence to the previous episode, Jill continues to talk about the big dial-movers that took JillFit to increase its revenue in 2021. Jill explains the importance of having a big vision for the brand by expanding the team and delegating tasks. The busy routine of running an online business can prevent you from thinking about solutions and what could be improved. Taking a few steps back can actually make you move forward! “Having people on the team doing things that I hate doing allows for m...

Jan 26, 202216 minEp. 191

FBU 190: 7 Dial-Movers that Took JillFit to $1M in Revenue in 2021: Part 1

Intention is a huge part of being successful. In order to get different results from something, we have to have a different intention, take action, and give our best. If your business is not bringing the outcome you think it should, then it’s important to check your intention. In this episode, Jill shares the tactics and the mindset shifts that led JillFit to reinvent itself, expand the team, and increase revenue in 2021. Tune in! “If you can’t manage your mindset about something, going into som...

Jan 24, 202214 minEp. 190

FBU 189: The 7-Figure Intention

Welcome to 2022! In the first episode of the year, Jill speaks about the importance of making different decisions and going through different routes in order to achieve different results. Growing a business and getting to the next level does not happen overnight and, most likely, will not happen without setting an intention for it. Long story, short: what brought you here won’t take you there. Stay tuned for parts 2 & 3! “However we’re working in our business right now is probably not going ...

Jan 20, 202218 minEp. 189

FBU 188: Power Lead: How to Inspire Excitement in Your Audience

Power Lead is a concept that successfully tries to show us the power of demonstrating positivity and excitement. This concept applied to online business means that when we are offering a service, selling a course, or marketing our products, it’s important to show our audience that we believe in what we’re trying to sell. In this episode, Jill explains more in depth this idea, which can be so fundamental to increasing sales. “So much of what we do is getting other people excited and actually beli...

Dec 13, 202112 minEp. 188

FBU 187: Making Investments to Create Accountability

To spend money in order to receive money is a concept that not many of us get. Especially if you have a 9-5 job and receive your paycheck regularly, right? On the other hand, if you’re building a business as an entrepreneur, you know that investment is the first step to real accountability. In this episode, Jill explains the importance of investing in ourselves and in our business in order to grow. “Investment is the closest thing we have to guaranteed success.” – Jill Coleman Jill is a fitness ...

Dec 08, 202110 minEp. 187

FBU 186: Adopting a Business Mantra

Mantras are like anchor thoughts we carry in our minds to solve a problem or to help us solve a problem. These thoughts have the power to transform our mindsets and guide us through life situations. In business, it’s no different: every time something doesn’t go our way, it’s good to have a mantra that will show us solutions. In this episode, Jill shares her biz mantras and talks about the importance of them. “What is that mantra that brings you back to baseline? What is that thing that brings y...

Dec 06, 202113 minEp. 186

FBU 185: Upper Limit Problem – Get Unstuck and Reach the Next Level

It’s very comforting to reassure ourselves and be always in the same place. There’s something good and calming in not taking risks and staying in the same place forever. If you have an online business and operate as an entrepreneur every day, it’s also important to ignore comfort, take the next step, and grow. In this episode, Jill explains the concept of Upper Limit Problem and how to move forward in your biz. “You have to have the belief that it is possible for you.” – Jill Coleman Jill is a f...

Dec 01, 202115 minEp. 185

FBU 184: Overcome Your Business Fears and Take the Leap

Taking a leap of faith in our business is not only scary and intimidating, but it’s also necessary. When we face fear of taking action, or taking the next step, or quitting the job, or going full time on the side hustle, it’s important to ask ourselves one simple question: “What’s the worst that could happen?” In this mindset-oriented episode, Jill gives you a pep talk on overcoming fears and uncertainty. “Success is simple: you just keep going because the more actual steps you take and the more...

Nov 29, 202114 minEp. 184

FBU 183: Holiday Sales - How to Market Your Holiday Offers (Part 2/2)

Special times of the year call for special products and offers. As the owner of an online brand, you should invest some time and energy to figure out how you can use the holiday season to captivate your audience and make more sales. Marketing strategies are the key to point your efforts into the right direction. In this episode, Jill explains the do’s and dont’s of marketing to maximize your holiday sales! “If you don’t have an offer over this weekend, you are missing out. I have clients who are...

Nov 24, 202116 minEp. 183

FBU 182: Holiday Sales - Creating Attractive Offers (Part 1/2)

Holiday season is very important for those who have an online brand. People are usually excited, wanting to get the most out of deals, and ready to buy from some brand (or someone) they like and trust. You, as an online business owner, should take this chance and think: “How can I optimize my sales and services during this time?” In this episode, Jill talks about offer creation and specific strategies for the holidays! “I want you guys thinking: ‘How can I make my offers so good that people are ...

Nov 22, 202117 minEp. 182

FBU 181: Optimizing Your Written Content – Marketing & Copywriting (Part 3/3)

Written content is an important part of the process when launching a new product. By developing good writing skills you will be able to communicate effectively with your person of interest that working and investing in you now is their best alternative. More important than that: why they need to choose you instead of other coaches. In this episode, Jill teaches you how to highlight your offer before the competition. “You need to know all of the potential things they [clients] could do, because y...

Nov 17, 202111 minEp. 181

FBU 180: Overcoming Client Objections – Marketing & Copywriting (Part 2/3)

There will always be different reasons why a person won’t buy from you: cheaper offers, free alternatives, methods that already worked in the past for them and the list goes on. However, a good marketing strategy should anticipate these objections, pushing you to be one step ahead. In this episode, Jill explains the importance of overcoming these different objections, making the person feel safe to invest. “When we talk about marketing it really comes down to us making a case for why they should...

Nov 15, 202112 minEp. 180

FBU 179: Finding Your Core Belief – Marketing & Copywriting (Part 1/3)

Marketing and copywriting are important tools to sell your offer in a convincing way – without being too salesy . When you master these skills and make a strong case for your product or service, the potential buyer will feel confident and positive that this is the next step to take in order to reach their goals. In this episode, Jill starts a new series about marketing & copywriting to teach you how to successfully use them in your biz. “Good marketing should not feel like marketing. Good ma...

Nov 10, 202118 minEp. 179

FBU 178: Improve Your Strategy to Improve Your Results

The process of launching a new offer or a new product for your current audience is a skill you’ll develop the more you do it. However, each new launch must be somehow superior to the previous one. Adding fresh details, correcting little marketing mistakes, and improving the overall offer helps you grow overtime and expand your reach. In this episode, Jill talks about the importance of always being innovative in your business. “The same effort and the same strategy will always equal the same resu...

Nov 08, 202112 minEp. 178
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