Fit Biz U - podcast cover

Fit Biz U

Welcome to Fit Biz U with host Jill Coleman, Certified Personal Trainer and Nutrition Coach turned business mentor for thousands of fitness professionals over the last decade. Here at FBU, Jill will be sharing tactical and actionable strategies for those that want to quit the time-for-money grind and make a bigger impact and generate real money online. Jill will be in the trenches with you as you create new coaching programs, launch new online products, and scale your business to multiple six-figures and beyond! Here you will always get real, honest advice, no BS, zero smoke and mirrors, a touch of tough love, and plenty of action steps you can implement right away.
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Episodes

FBU 026: 5 Tools for Effective Networking Virtually

Networking is important as a way to grow your business, get ideas and insights from other professionals, develop self trust and bring value to people. In today’s episode, Jill lists 5 actions that you can do today to create a good network and build high-quality connections, helping not only you as a person, but your business as well. “You want to connect with people in your space that you respect, that are doing good work and you also want to become someone who is worthy of that respect from the...

Dec 07, 202015 minEp. 26

FBU 025: "Growth" Content Vs. Trust-Building Content

How many followers do you have? How large is your audience? Is your reach on social media high? These are all questions that most Internet business owners worry about on a regular basis. In this episode, Jill explains that it doesn’t matter if you have a ton of followers on Instagram if you are not connecting with them and it’s not reflecting in your bank account. “There’s a lot of mania around needing to get more and more numbers, mostly because we just haven’t seen these kinds of numbers in hi...

Dec 04, 202014 minEp. 25

FBU 024: 3 Ways to Come Up with Ideas for Social Media Content

In this episode Jill talks about how to be a better thinker and how to have great ideas for your business. Creating captivating content is a practice. You can have inspiration simply by getting out of your “following bubble”, start paying attention to different people and start consuming content from different sources. In addition, Jill shares “3 ways of thinking” that will help you create your own framework. “In order to be a better communicator of ideas, you have to be, first and foremost, a b...

Dec 03, 202015 minEp. 24

FBU 023: Going "All in" - How to Make Your Side Hustle a Full-Time Gig

In this episode you will learn the most effective strategy to stop seeing your online business as a hobby and start seeing it as a lucrative source of income. In order to succeed in your online business, you need to achieve a high level of mental commitment. You need to act like you’re already there and that you’re already a company owner. It might be ok to see this side hustle just as a “way of making extra money”, but this mentality will get you nowhere beyond that. “If you continue to treat y...

Dec 02, 202010 minEp. 23

FBU 022: How to Handle Haters and Trolls (And Stop Worrying About Them)

When you use the Internet to offer your service or product it’s easy to attract people with differing opinions, people who think different from you. Having trolls or haters is part of the job and it actually means that you’re going in the right direction. In order to be authentic, you need do “draw a line on the sand”, set boundaries and start trusting yourself more. This is your business, your IG page, your Facebook profile, your rules. “Defense, as a way to build your online business, is not g...

Dec 01, 202014 minEp. 22

FBU 021: How to Overcome the Comparison Trap in Business

It is really easy to compare yourself to other professionals working in the same industry as you, right? With these 3 easy tips, Jill helps you get into the right mindset and realize there’s space for everyone! In addition, the clients come to you because they choose you not just because they think your methods are better. Your clients like you and want to be like you, proving that professionals offering the same kind of service – but with different personalities – can live in harmony and abunda...

Nov 30, 202017 minEp. 21

FBU 020: Time & Energy Management for Busy Schedules

When it comes to running a business people often times cannot manage time appropriately. Working a 9-5 job and adding extra hours to take care of your online business or even being a full time entrepreneur can be draining. In this week’s episode, Jill shares some really effective hacks that can transform your busy schedule into a more productive workflow. “If you are doing productive work you should be able to run your own business in 4 to 6 hours a day.” – Jill Coleman Jill is a fitness profess...

Nov 27, 202015 minEp. 20

FBU 019: 4 Big Dial-Moving Actions for Online Business Newbies

Does it feel overwhelming starting an online business and all of a sudden having to mark your presence on every social media platform? Well, you don’t have to. In this week’s episode, Jill shares the 4 big dial-moving actions that you need to be paying attention to today. These 4 aspects – that should be your focus right now - will help you build a much more solid foundation for your business. “You can create programs and products and courses all day long, but if you don’t have an audience of pe...

Nov 26, 202017 minEp. 19

FBU 018: Quit Trying to Impress Your Peers!

In this episode Jill explains that trying to impress your audience is often times the incorrect strategy. Talking about science facts, new researches, super difficult and complex data, or just using a more professional language on your content might be great for your ego and for the 5% of your audience that actually understand this kind of content, but for the general public its just boring. The average person wants simple information and easy answers to their struggles. You – as a content provi...

Nov 25, 202012 minEp. 18

FBU 017: Types of Social Media Posts: The 3 S's

Social media nowadays can be overwhelming for an online business owner. How many times per week should I make a post? Do I need to show myself on stories all the time? Do I talk about my services or just my life in general? These are all questions answered by Jill on this week’s episode. First, you share answers when everyone has questions, then you open up about your own struggles and reasons why. Lastly, you tell people you can help them - professionally. “Social media content should eventuall...

Nov 24, 202016 minEp. 17

FBU 016: Overcome Analysis Paralysis and Start Getting Sh*t Done

On this episode Jill explains that momentum is built day by day and, in order to have a great business, you must have a small business first. Before deciding which IG handle is the best or what should be your “brand name” or worrying about not having professional business pictures, you have to accomplish the small tasks first. Get the reps. Gain confidence. Start posting. Start sharing, and then – only then – you should care about the extra things. “It can feel there are so many potential avenue...

Nov 23, 202014 minEp. 16

FBU 015: Don't Create a Website Yet

Starting an online business is easier than it looks. A website is often considered the first step to take when having a business, offering a service, or creating a product but the reality is totally different. On this episode, Jill shed some light on this subject and explains how much more important social media is these days. You will learn that a website can be an excellent hub to gather all of your offers and content, but not if you’re just starting. “You do not need a website to start making...

Nov 20, 202013 minEp. 15

FBU 014: How to Choose Your Next Business Coach?

What is the best strategy to have when choosing a business coach? What is the best approach? What are the skills and qualities you want your mentor to have? These are all questions addressed in this episode. Jill shares 3 simple tips that will help you make a decision of this nature. Sometimes an interesting personality and good vibes are all you need from a person who will help you progress. “It should feel organic, start to finish. It should feel like ‘this is a thing we’re doing together.’” –...

Nov 19, 202013 minEp. 14

FBU 013: Business Investment for Growth

In this episode, Jill helps you to shift your mentality when it comes to investments. Putting money on your own business might feel scary for a lot of people but, at the end of the day, it is essential for growth. When we invest in a coach or mentor, we want results so we end up forcing ourselves to be a different thinker, come up with different ideas, try different strategies. It is the only way to get different outcomes. “The money is really uncomfortable but you’re so pumped because you know ...

Nov 18, 202016 minEp. 13

FBU 012: Stop Consuming, Start Creating

Do you know the difference between someone making content and someone consuming it? The former decided to do it. On this very inspiring episode, Jill addresses the mindset shift you must have about content production if you currently run an online business. Change your social media following, stop consuming other people’s services, step out of your bubble and consider being the one who creates. “As a content creator you have the same right as everyone else to create a curriculum, to create a sys...

Nov 17, 202011 minEp. 12

FBU 011: Overcome Imposter Syndrome (4 steps)

Often times we doubt ourselves more than necessary, we think we’re not good enough, qualified enough, we can’t make mistakes. As a result we get frustrated and eventually give up. The mindset behind running an online business is based on one pillar: taking one step at a time. On this episode, Jill tells you how to overcome imposter syndrome with 4 easy steps. “When it comes to feeling confident in your services, it’s not just about gathering credentials all the time.” – Jill Coleman Jill is a fi...

Nov 16, 202015 minEp. 11

FBU 010: There’s Utility in Overwhelm

Join your host, Jill as she talks about how to be a beginner in the coaching industry! First you’ll need to gain experience and do more work in order to have more standards in the future. Yes, it’s ok to raise your prices and, yes, it’s ok to match the price with your value as a professional, but when you’re just starting you must have the understanding that extra work and adding more to your plate – right now – can actually guarantee you the right to say “no” later. “Do all the things now, so t...

Nov 13, 202010 minEp. 10

FBU 009: Adjusting your Offers (The 3 Types)

As an online coach you may have some questions about the type of service you want to sell. Is it going to be personal customized coaching? Is group coaching a better option? When is the best time to try and implement both? In this episode, Jill explains the contrast between all these types of offers and programs and which one is a better fit for you, depending on your skills and audience. “If you are a brand new online coach, often times you just need to get cash in your pocket.” – Jill Coleman ...

Nov 12, 202016 minEp. 9

FBU 008: How to Stand Out From the Crowd?

“The online fitness industry is saturated”. You may have heard this concept many times and it may have affected you in some way. How do you stand out as a reliable professional in this “saturated industry”? Today, Jill helps you with a tactical tip to implement right away that will help you be noticeable and stay in evidence. “The fastest and easiest way to start sounding different and getting your content more sticky is to organize your big dial movers into a framework.” – Jill Coleman Jill is ...

Nov 11, 202012 minEp. 8

FBU 007: 3 Big Mistakes You Might Be Doing as an Online Coach

Are you familiar with some of the “don’ts” of the Online Coaching industry? Do you want to know more about good practices in this kind of business? In this episode, Jill highlights the 3 most common mistakes that beginners do when starting their career as an online entrepreneur. You will learn all about good marketing and how sometimes you must take the coach hat off and put the sales person hat on. “You might be doing all the things on paper, but if it’s not getting traction i.e. dollars in you...

Nov 11, 202014 minEp. 7

FBU 006: Good Marketing: Do You Know How to Sell?

On this episode you will learn some of the best techniques available now to create a marketing strategy that really works. Jill explains that offering your service to someone unexpectedly often feels invasive and the opposite of that is what in fact works: connecting, being organic and focusing on your potential client’s problem instead of your product. Jill also explains the concepts of Copywriting – fundamental for your social media or sales page – and Contrast Marketing. “Marketing is just re...

Nov 11, 202011 minEp. 6

FBU 005: Staying on Course and Playing the Long Game

Are you willing to fail? Are you prepared to be frustrated with the results? Did you manage your expectations already? These are some tough questions you need to ask yourself before starting an online business. In this episode, Jill explains the negative aspects of expecting too much and what you can do about it. When the outcome is less than the effort, you can deal with it in two ways: give up and renounce or persist and strive. “It is the people who stay in the longest who end up having the m...

Nov 04, 202014 minEp. 5

FBU 004: Your Old Self Is Your Best Client

On this episode, Jill talks about finding your ideal client and creating a niche for your business, which sometimes can be confusing; especially if you are a beginner. When it comes to connecting with the right type of client Jill recommends focusing on the struggles of that person instead of their generic information like age or job. What are the obstacles that the person is facing? How can I relate to them? Are they the same as the ones I had when I started? These are the questions you should ...

Nov 04, 202015 minEp. 4

FBU 003: The 5 Key Ways to Build Trust with Potential Clients

Jill shares the 5 key ways to be trustful online with the intention of getting clients. In order to build a relationship based on trust and confidence you need to know what to share and what to say. People will buy from someone online once they feel they can rely on that person, this takes a while to build. These 5 factors will help to elucidate this kind of relationship. “Trust, by nature, takes time.” – Jill Coleman Jill is a fitness professional and business coach who effectively made the tra...

Nov 04, 202015 minEp. 3

FBU 002: The Pyramid of Attraction

Jill explains that the process of getting clients on social media can be compared to a pyramid: the base with free content and free value, the middle with warm leads and the top with products, services and optimized sales. In addition, you will learn that creating a personal brand has nothing to do with how many followers you have, but with how many connections you make. “To me, trust isn’t about numbers. It’s about depth of the relationship.” – Jill Coleman Jill is a fitness professional and bu...

Nov 04, 202013 minEp. 2

FBU 001: Leaving Scarcity Behind

Join the very first episode of Fit Biz U with your host Jill Coleman. Jill is a fitness professional and business coach who effectively made the transition from training clients in person while having no time to build anything else to training clients online and actually becoming more successful. Today, Jill helps other coaches do the same. In this first episode, Jill shares the specific moment in her past where she realized that “doing more work” is not always synonymous with “making more money...

Nov 04, 202012 minEp. 1
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