FBU 389: Should You Run A Launch?

Launching is an exhaustive process, and it’s not for everyone! So how do you know if running a launch is right for you? Today, Jill delves into the concept of weighing your ROI on launches, and the pros and cons of this business strategy. Jill likes to run JillFit like interval training, which is why she prefers launching—it’s high intensity, but always followed by some relaxation. Successful launches can be stressful, especially when contrasted with the sustainability and flexibility of evergreen selling, but both methods have their benefits and entail unique strategy. Launching demands patience and persistence especially, with iterative improvements over time. The lesson: choose the strategy aligning with your business goals, as there's no one-size-fits-all formula for success.

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Jill is a fitness professional and business coach who effectively made the transition from training clients in person and having no time to build anything else to training clients online and actually being more successful. Today, Jill helps other coaches to do the same.

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