In this episode of "Everything is Logistics host Blythe Brumleve welcomes CEO of Scale Logistics, Shay Lynn Dixon, to discuss using social media to grow your brokerage business and personal media brand. They chat about their personal histories in the logistics industry and how they got to where they are today. Dixon shares how she started in the industry and how her previous job taught her the basic skill set that she needed for her current business. The episode emphasizes the importance of leve...
May 11, 2023•1 hr 7 min
Blythe Brumleve welcomes Joe Lynch, host of The Logistics of Logistics podcast, to discuss the state of podcasting in the freight industry. They talk about the growing popularity of podcasts in the logistics industry and how podcasting can be a helpful tool for professionals to stay up-to-date on industry trends and insights. They also discuss the challenges of starting and maintaining a podcast and offer tips for success. Overall, it's a lively conversation between two industry veterans who are...
May 09, 2023•1 hr 7 min
On this episode of Everything is Logistics, host Blythe Brumleve welcomes Reed Loeffel, manager of merchant acquisition and strategy at GEODIS e-Logistics, to discuss the world of e-commerce and fulfillment. Blythe and Reed reminisce about meeting at the Manifest logistics conference and discuss the infamous GEODIS puppy lounge sponsorship that garnered lots of attention. The conversation touches on the latest trends in e-commerce, the challenges of fulfillment in a fast-paced industry, and how ...
May 02, 2023•56 min
In this episode of "Everything is Logistics," host Blythe Brumleve interviews Derek Szopa, CEO of CloudSort, about the middle mile in logistics. They discuss Szopa's background in the Marine Corps and how it has helped shape his career in the corporate world. Szopa emphasizes the importance of being resourceful with limited resources, which is a key aspect of small-unit leadership in the military. The conversation highlights the need for more attention and innovation in the middle mile of logist...
Apr 27, 2023•36 min
In this episode of Everything is Logistics, Blythe Brumleve interviews Ron Greene, the VP of biz development at Overhaul, about the world of cargo crime. Greene discusses his experience in cargo risk management and how his company works with various industries to mitigate the risk of cargo theft. They also talk about the importance of establishing risk protocols and recovery systems in case theft does occur. This episode is a must-listen for anyone interested in the fascinating and frustrating w...
Apr 25, 2023•45 min
In this episode of Everything is Logistics, Blythe Brumleve interviews Ezequiel (Eze) Peralta, the VP of Technology at SPI Logistics, about the role of IT in 3PL. Eze talks about his early background in technology and databases, including creating software for his own small businesses. He then goes on to describe his work with SPI Logistics on developing data warehouses and analytics solutions. The discussion highlights the importance of investing in IT infrastructure for 3PLs and the significan...
Apr 20, 2023•1 hr 2 min
In this episode of Everything is Logistics, host Blythe Brumleve and guest Grace Sharkey of FreightWave discuss mental models, an interstate healthcare network for truck drivers, import reports, and how retailers are coping with a tightening market and a wacky economy. They also briefly discuss the drama surrounding Meghan Markle and the royal family. Tune in to hear their insights on all these topics. LINKS : Connect with Grace and scope her work Interstate Health March Import Report TIME STAMP...
Apr 18, 2023•59 min
In this episode of Everything is Logistics, host Blythe Brumley interviews Ann Rinkie, the President and CEO of the Transportation Intermediaries Association (TIA). They discuss their shared love for football and Reinke's career background, including her 16 years with CSX in government affairs before moving into the brokerage world. The episode focuses on the role of TIA and the importance of logistics in transportation. LINKS Connect with Anne Reinke on Linkedin Register for TIA's 2023 Capital ...
Apr 13, 2023•56 min
In this episode of "Everything is Logistics," host Blythe Brumleve interviews Joe Oliaro, VP of Sales and Chief Real Estate Officer at Wagner Logistics, about the state of warehousing. Oliaro outlines his company's history and growth, which has been primarily focused on contract logistics in support of manufacturing groups, as well as their current size and expansion plans. The conversation covers topics such as technology in warehousing, labor shortages, and the impact of e-commerce on the indu...
Apr 11, 2023•42 min
On this episode of Everything is Logistics, host Blythe Brumleve interviews Erin Van Zeeland, the chief commercial officer, SVP and GM of logistics at Schneider about the evolution of the logistics industry and the company. Erin shares her story of how Schneider recruited her from Penn State and introduced her to the world of logistics. They also discuss the value of staying with a company long-term, despite the common belief that employees should constantly be seeking new opportunities. As some...
Apr 06, 2023•45 min
In this episode of Everything is Logistics, host Blythe Brumleve speaks with Guru Rao, CEO of nuVizz, about the evolution of last mile delivery and customer expectations. They discuss how software and technology like digital twin are helping companies adapt to faster delivery speeds and complex carrier partnerships in today's logistics landscape. Listen to learn how the industry is changing and how nuVizz helps businesses tackle last mile challenges. LINKS: Connect with Guru Rao on Linkedin Chec...
Apr 04, 2023•57 min
In this episode of Everything is Logistics, host Blythe Brumleve welcomes Courtney Muller, the President at Manifest and Chief Corporate Development Officer at Connective, to talk about building the most badass event in logistics. In the conversation, we cover the strategy behind building not only knowledge-based discussions but also experiences that bring out the conversation naturally among strangers--which is a major key when networking with folks you might not see all that often. Have we men...
Mar 31, 2023•49 min
In this episode of Everything is Logistics, host Blythe Brumleve speaks with Heidi Hoffman, partner at ON Partners, about their strategy of recruiting when it comes to procurement and sustainability in the supply chain industry. During the convo, they discuss the importance of nonconformity and how it can lead to innovative solutions. Hoffman explains her approach to recruitment and finding the best candidates, not just based on traditional qualifications but also considering strategic mindset a...
Mar 28, 2023•39 min
On this episode of Everything is Logistics, host Blythe Brumlve welcomes Martin Lew, CEO of Commtrex, to discuss the future of rail logistics. Martin's background as a former commodity trader at JP Morgan gives insight into the relationship between logistics and finance due to his experience trading physical and financial coal and navigating cap and trade programs with clients. The conversation highlights the challenges and opportunities facing the rail industry, from infrastructure investments ...
Mar 24, 2023•1 hr 2 min
In this episode of "Everything is Logistics," host Blythe Brumleve and guest Grace Sharkey discuss various topics related to freight and technology. They cover AI's dominating presence in the news, recent layoffs in the freight industry, and the possibility of TikTok getting banned. LINKS: Connect with Grace and scope her work Thomas' AI segment TIME STAMPS: [00:01:42] AI advancements dominating industry. [00:03:54] The marketing strategy of AI. [00:07:25] AI and Data-driven decision making. [00...
Mar 22, 2023•51 min
Retired four star Admiral Craig Faller joined the podcast to discuss the logistics and supply chain challenges that the earthquakes inflicted on Turkey and Syria. He highlighted the work of relief teams that are rapidly responding to a natural disaster, rescuing victims, and accounting for survivors. He also discussed the different logistical operations in place before the disaster, such as freight trucks and cargo ships, as well as the infrastructure and communication issues caused by the disas...
Mar 21, 2023•39 min
This episode discusses how companies can measure and reduce transportation emissions. Josh Belk explains the 3 scopes for emissions reporting and why large companies are now focused on this. He outlines how Tracks' transportation management platform helps calculate emissions across modes and regions to optimize networks. Listen to learn practical steps companies can take to be more environmentally sustainable. LINKS: Connect with Josh Bouk on Linkedin Check out Trax Tech website TIME STAMPS: [00...
Mar 20, 2023•46 min
In this episode, we're covering a question submitted by a podcast listener who's a freight broker seeking advice on how to create a marketing plan with two different websites and no social media presence. Host Blythe Brumleve suggests focusing both websites on a specific niche and using cold emailing to reach potential customers. She also recommends verifying email lists to ensure they are legitimate before using them for marketing purposes, plus the reasoning behind each of these strategies. TI...
Mar 17, 2023•21 min
Ever looked at a tunnel, construction site, or warehouse and wondered how bad the internet signal must be? Well, if you want a good one, it's probably going to be powered by the folks over at Rajant who specialize in setting all that up. Rajant's Director of Sales Todd Rigby joined the show to talk about how to build internet and communication networks in some of the toughest environments using wireless mesh systems. If you're used to working outside, this is a good conversation on how that beco...
Mar 16, 2023•49 min
This episode features freight broker Brad Clarke sharing tips on building a successful brokerage business, including the benefits of partnering with an agency like SBI Logistics for support. He provides valuable insights on communicating with carriers and customers, avoiding double brokering schemes, and leveraging email marketing. Listen to gain practical advice on starting or growing your freight brokerage. Watch The Full Episode Here --------------------------------------------- THANK YOU TO ...
Mar 14, 2023•50 min
"Youth and enthusiasm is probably what got me started on it." That's a quote by the CEO of Tai Software "Mitch" Mitchell when asked how someone wakes up one day and decides to build a TMS for freight brokerages. But after years in logistics and a background in computer science, he was the perfect person to do it. Today he joins the show to talk all about it. QUOTABLES : 1. "Youth and enthusiasm is probably what got me started on it." 2. "You got to balance the two and make sure that you have bot...
Mar 10, 2023•41 min
Redwood Logistics may be one of the top freight companies in the world but the software ecosystem they're building is right on par with being some of the best offerings in all of supply chain. Not only do they have a proprietary set of software but they're the first to offer Logistics Software as a Service, aka LPass, which is the ability to plug into the same software logistics companies are already using in order to supercharge their tech stack. Joining the show to talk about all of this is Re...
Mar 08, 2023•35 min
Platform Science has been around for years and rarely makes a podcast appearance but we were lucky to have a conversation with Luke Wachtel at Manifest: The Future of Logistics. Luke, SVP of Transportation and Logistics at Platform Science, joins the podcast to discuss the world of connected fleets and the technology that powers them. Platform Science seeks to provide an app store-like experience for fleets, wherein fleets can have choice and access to the most recent technology advances with ea...
Mar 03, 2023•43 min
The freight tech space can feel overwhelming at times with what software to invest in, what software is bullsh*t, and what software is yet to come. That's why we've got podcast favorite and conference bestie Grace Sharkey back on the show to break down what you need to know when it comes to what's going on in the freight tech world. LINKS Connect with Grace Sharkey on Linkedin Support Spartan Strong after the tragic events at MSU Shipbob drama TIME STAMPS: 7:12 What's on the way out in the freig...
Feb 23, 2023•42 min
Since the start of the pandemic, there has been massive volatility in the healthcare product supply chain, beginning with panic buying and overstock, followed by need-based purchases that have dropped off, and now spiking demand and out of stocks. In this episode, Matt Bolden, Director of Product Marketing at Kinsa, breaks down the health analytics that help brands and retailers better optimize their supply chains. Kinsa is a data insights business that gives customers the ability to determine w...
Feb 21, 2023•30 min
Erez Agamoni, Senior Vice President of Innovation and Strategic Growth in North America at Maersk, the world's largest shipping container company, is the guest of this episode of Everything is Logistics. Maersk has 700 ships in its fleet and handles one out of every five containers shipped by sea. Erez talks about how he came to work for Maersk, his wide and varied career, including working for an airline, a forwarding company, and IT companies, and how Maersk is innovating and transforming its ...
Feb 17, 2023•46 min
While at Manifest: The Future of Logistics we were able to score some rad interviews and one of them we are bringing you today with a focus on the shipper point of view. Fernish lets you rent, rent-to-own and buy single pieces of furniture and decor to full-room designs in bite-sized monthly payments for however long you’d like and in this episode we're chatting with the company's President and COO, Kristin Toth. In this convo, we're covering: How the furniture company has been able to bypass al...
Feb 15, 2023•39 min
The biggest marketing event of the year is here in Super Bowl 57. So we're breaking down some fun stats and commercials surrounding the big game. In addition to Super Bowl marketing, we're also diving into Google's answer to the Microsoft + ChatGPT partnership with their new AI tool, Bard. It's a terrible name but it does signify the new information era we've entered with the first of many big names joining the AI arms race. Google's answer to ChatGPT, Bard Tiktok's Guide to Super Bowl Marketing...
Feb 10, 2023•51 min
Jump to the 2:44 minute mark to skip the initial laughter that surrounds a conference conversation between myself and good friends Grace Sharkey of Freightwaves and Lars Ward of Freightvana. Once we get to the 3-minute ish mark of the show, we settle into a great discussion defining how each of us approaches a conference. We cover strategies such as: What are you doing before the conference? Where are the best conversations happening during the conference? And how do you tackle your post-confere...
Feb 08, 2023•42 min
In this episode, host Blythe Brumleve invites Kara Brown, CEO of Lead Coverage - a marketing logistics agency - to dive deep into why it's important for marketers to know their math. Connect with Kara Brown on Linkedin Check out Lead Coverage TIME STAMPS: 00:04:27 Use data to measure ROI. 00:06:20 Invest in marketing technology. 00:12:37 Track interested buyers quickly. 00:19:26 Try new things to succeed. 00:23:48 Post regularly and engage. 00:32:29 Don't take cold calls lightly. 00:39:03 Track ...
Feb 02, 2023•48 min
