Kristin, Molly and Kate chat all about that often dreaded activity, networking. They talk about the stressors involved, their individual approaches and what they focus on to build relationships and why re-framing these as learning opportunities can help with imposter syndrome. They discuss some specific resources and advice along with some personal experiences that they've learned from to build a community of mutual support before ending with their Thanksgiving plans and traditions. Hosts: Kate ...
Nov 27, 2024•37 min
Kate and Kristin speak all things platform building and content creation with Sarah Fennel as we learn what should come first, the audience or the book? Sarah shares her definition of 'content', her path from hobbyist blogger to business owner and what areas she focused on on to build her platform. She speaks about tipping points in her career, how she balances creating persona forward vs food forward content and why she decided now was the best time to write a cookbook. Finally, she talks about...
Nov 20, 2024•39 min
Kristin and Molly speak about the newest release from America's Test Kitchen "When Southern Women Cook" with its editor, Morgan Bolling, and its forward writer, Toni Tipton-Martin. This is a newer format for ATK so Morgan and Toni share its journey from idea to publication, where the concept and title came from and how late night conversations inspired its creation. They talk about working with a historical consultant, the process of balancing over 300 recipes with all of the contributing essays...
Nov 13, 2024•52 min
We're pleased to share our very first live show with all of our listeners! Kate, Andrea and Kristin spoke with Toriano Gordon and Anna Voloshnya at the Napa Valley Cookbook Fest earlier this year where they spoke about their individual cookbook journeys and career paths, the challenges that came with their projects and the ways the process felt fulfilling. They share their goals of representing and sharing the people, places and culture they came from, the importance of community and all about r...
Nov 04, 2024•37 min
Kristin and Kate speak with chef, artist, teacher and writer Caroline Choe about her debut cookbook, Banchan. Caroline shares her career journey and how her teaching experience and art background informs her work today. After a confluence of events caused her to declare that she was quitting the industry, ultimately she was hired to write this cookbook and brought her personal story, family recipes and illustration skills into the project. She talks about the importance of including family photo...
Oct 30, 2024•43 min
Molly and Andrea speak with Substack's number one food and drink writer, Caroline Chambers, about her experience building a successful following that led to the release of her new cookbook, What to Cook When You Don't Feel Like Cooking. Caroline shares how the pandemic spurred her shift from freelance recipe developer to newsletter writer in spite of past rejections of her cookbook proposal. She talks about her ethos, writing voice, building an audience, why she prioritizes instruction and how s...
Oct 23, 2024•53 min
Kate and Molly speak about cookbook clubs and career shifts with debut author Bebe Carminito. Bebe shares what inspired her love of food and her various career changes, from makeup artist to pastry assistant to food stylist to cookbook author. She followed her curiosity, gathering contacts, classes and experience over the years which eventually led to a beautiful full circle moment with this book, The Curated Board. She talks about starting a cookbook club and how that led to joining, or startin...
Oct 16, 2024•44 min
Molly and Kate dive back into the topic of cookbook reviews as they chat with Leslie Brenner, an experienced critic, journalist, editor and consultant in the food media space. Leslie shares how she got into food writing, the inspiration and motivation behind her website and why she focuses on the home cook. She speaks on the mental and physical toll of restaurant reviewing and why she sees cookbook reviews as important before explaining her process and the mechanics involved as well as the rule ...
Oct 09, 2024•43 min
Molly and Kate speak with Betty Liu about the process of creating her second cookbook which she photographed while juggling a demanding day job. She shares how she ventured into the cookbook sphere from her career in wedding photography, blogging and surgical residency as well as where the idea for her first book came from. She talks about why she wanted to showcase Shanghainese food, why she focuses on cooking authentic, not traditional, food and how she incorporates medical school's "see one d...
Oct 02, 2024•39 min
Molly and Kate speak with Lara Hamilton, the owner of Book Larder Seattle's community cookbook store. Lara shares the motivations behind opening the store, why Seattle was the perfect base and how she sees the connection between food and books. We learn the origins behind the name, location and design of the store as well as some behind the scenes insights into ordering, event planning and curating its unique selection. Lara talks about her thoughts on trends, author platforms and building a spa...
Sep 25, 2024•50 min
We're back and starting off Season 6 with grab bag of topics with all our hosts. Kristin, Molly, Kate and Andrea discuss the pros and cons of the (potentially overfull) Fall cookbook season and how to emotionally prepare but keep expectations realistic on pub day while prioritizing celebration. We share our insights and experiences on contracts, printed errors, correction pages and wade into some existential territory as we discuss optional ingredients in recipe writing before diving back into o...
Sep 18, 2024•46 min
To close out Season Five and celebrate 100(!) episodes, we're sharing some advice, tips and ideas from our listeners for our listeners. Molly, Andrea, Kate and Kristin discuss some of the terrific insights that our listeners have submitted to help aspiring cookbook authors and share their own thoughts on topics like: writing classes, caring the most for your project, the inevitable "dip" in the process, headnote workflow, photography ROI, self-editing and two-book deals. Thanks so much for joini...
Jul 31, 2024•44 min
Molly and Kate speak with two members of the cookbook indexing website Eat Your Books team; Jane Kelly, co-founder and CEO and Jenny Hartin, Director of Publicity. Jane shares where she got the idea to create the website, the way it works and how its grown since its inception with now over 2.5 million recipes indexed. We learn how vital the community experience of the site is and ways authors can use the site in their own work. Jenny talks about the various indexing issues that can arise, the be...
Jul 24, 2024•42 min
Kate and Andrea chat with Singapore based cookbook author Chris Tan about his new book, Nerd Baker 2 and his publishing process. He shares why he wanted to revisit the world of Nerd Baker, how he keeps international readers in mind while writing and how his experience as a cooking instructor informs his work. He talks about the climate obstacles he had while writing and photographing, where his research led him and why he seeks to demystify instructions for his readers and how he goes about doin...
Jul 17, 2024•52 min
Kate and Kristin tackle the topic of cookbook collaboration as they chat with Olga Massov and Sanaë Lemoine about their new book, Hot Sheet. Olga and Sanaë share a bit about their career paths, where the inspiration for this book came from and why partnering on it was the best way to go. They speak about the strengths and expertise each brought to the project, why they focused on sheet pans and go into the nitty gritty of how they worked together. Hint: spreadsheets! They talk about the recipe c...
Jul 10, 2024•46 min
Molly and Kate speak with the owners of Los Angeles based cookbook store Now Serving, Ken Concepcion and Michelle Mungcal, about the crucial role that niche independent bookstores play in the marketplace. Ken shares how his chef background informed his love of cookbooks and led to opening the store and Michelle talks about curating their space to create a specific atmosphere for their community. They speak about what titles they choose to carry, their thoughts on event formats and release schedu...
Jun 26, 2024•42 min
Kate, Kristin and Molly venture back into the user experience arena as they discuss recipe presentation in cookbooks. They highlight the need for this section to delight not distract and prioritize form over function as well as the need to write with a specific audience in mind. They discuss their thoughts as a consumer and developer on elements like: ingredients, equipment, serving size, prep time, method, sub-recipes, headnotes and bursts. Finally, they share their advice for recipe developers...
Jun 19, 2024•52 min
Kate, Kristin and Molly speak with agent Lori Galvin about her long career in the food media space. She shares what spurred her decision to move on from editorial work and how agenting required on the job learning and an entrepreneurial approach. She talks about learning to trust in her own taste, why she enjoys working with both fiction and non-fiction titles and the changes she is seeing in the cookbook sphere. After touching on proposals, comp titles and platform building, Lori gives some adv...
Jun 12, 2024•41 min
Molly and Kate talk with prolific writer Bee Wilson about her new cookbook, The Secret of Cooking. Bee explains how she uses her past experience as an academic in her food writing to showcase its breadth beyond restaurants and recipes and what inspired her to write this cookbook. She shares why she settled on a thematic structure for the book, the recipe writing and testing process along with her varied influences and resources. She talks about bringing the joy back into cooking and why she beli...
Jun 05, 2024•52 min
Kate and Molly speak with Ruth Reichl, an icon and authority in the food media world, about her breadth of writing experience - restaurant reviews, cookbooks, memoirs, articles and even tweets- and her new book, The Paris Novel. Ruth shares why food is a universal framework, her inspirations for this novel and the process of working with a new editor. She talks about being a "writer who hates writing" and how this process differed from others as well as how she accesses memories to include speci...
May 29, 2024•50 min
Kristin, Molly and Kate tackle cookbook design from a usability perspective. They point out design decisions that authors should consider: packaging and cover design, typeface and font legibility, photographs on matte vs gloss paper and much more. They share their own opinions, experiences and preferences on the elements that enhance or detract from a user's experience of the book and, because there's much more to say on the topic, tease a part two. Hosts: Kate Leahy + Molly Stevens + Kristin Do...
May 22, 2024•39 min
Kristin and Molly speak with cookbook author Phoebe Lapine about finding pleasure in restrictive diets and her new cookbook, Carbivore. Phoebe shares what led her down a food focused career path, how she learned while blogging and how a health diagnosis pulled her down a different path than originally planned. She talks about writing recipes that keep comfort and pleasure in mind, synthesizing data to communicate science to her reader and why her driving force is "healthy hedonism". She also dis...
May 15, 2024•54 min
Molly and Kristin speak with Sarah Kwak, a senior editor at Harvest an imprint of Harper Collins, to find out what the editing process is like. Sarah shares how she ended up at her current role, the focus Harvest has for cookbooks and what authors should keep mind regarding their proposal assembly before submission. She discusses her thoughts on comp titles, overcoming past book sales, multifaceted ways to grow a platform and what compels her to spend over two years working on a specific project...
May 08, 2024•35 min
Kristin and Kate discuss author Michelle Braxton's turbulent publishing journey for her new book, Supper with Love. She shares the story behind the "organic" growth of her food career, how she balances social media creation, blogging and book writing with a separate full time career and how the book idea came about. She talks about committing firmly to the book's concept, why she chose her publisher and the tumultuous publishing process that include her editor leaving and the imprint closing. Fi...
May 01, 2024•41 min
Kate and Kristin speak with Kathleen Schmidt, an industry veteran with years of experience in editing, publishing, marketing and public relations and now author of the newsletter Publishing Confidential. Kathleen shares her extensive career path, what her focus is as a freelancer and the origins of her newsletter along with what keeps her writing. She talks about the differences between marketing and PR, her dedication to an author centric approach and walks listeners through a hypothetical scen...
Apr 24, 2024•47 min
Kate and Molly speak with Lelani Lewis, a London born food stylist and culinary activist of Grenadian and Irish heritage now based in Amsterdam. Lelani shares how homesickness spurred her into a culinary career through pop-ups, where the idea for her debut cookbook came from as well as why she chose this title. She speaks about her desire to share the colorful, diverse nature of Caribbean food alongside its dark history and what she hopes readers will get from reading her book. She talks about w...
Apr 17, 2024•38 min
Molly and Kristin dive into the territory of kid-lit in this talk with Alliah Agostini and Taffy Elrod, authors of The Juneteenth Cookbook. Alliah and Taffy discuss how they both got involved with the project, how they worked together and the goal they had of bringing the celebration of Juneteenth to life with food, history and family activities. They talk about the family representation in the book, the recipe development process and what went into all the extras inside. Alliah and Taffy both s...
Apr 10, 2024•38 min
Molly, Kristin, Andrea and Kate tackle the topic of cookbook criticism, spurred on by recent online conversations. They discuss what it could look like, its importance and what the lack of rigorous criticism means for cookbook publishing. They talk about the unique obstacles to reviewing cookbooks, the elements reviews should highlight and why we need to be wary of echo chambers. Our hosts speak on the idea that this genre isn't taken as seriously as others, what that means for cookbook quality ...
Apr 03, 2024•39 min
Kristin and Molly speak with author and blogger Shelly Worcel about breaking into speciality markets and writing niche, single subject cookbooks. Shelly speaks about growing her skills while blogging, how she was tapped to write her highly successful second book, and how her open mindset allowed a natural escalation of her brand and career. She shares the pitching process, how photography and styling fits into her workflow and how she is able to keep each new project fresh. She talks about marke...
Mar 27, 2024•43 min
Kate talks with Kristin, Molly and Andrea about the challenges faced when beginning a writing career and the resources they use to help improve their writing skills. They discuss which interest came first, the writing or the food, how reading with a critical eye can help one move beyond the basics and why it is vital to always keep the reader at the forefront. They each share the specific books and tools they turn to for guidance, inspiration and exploration as they constantly look to advance th...
Mar 20, 2024•43 min
