Nick is with Jo Ingram, brand manager, strategist coach and host of the Goals with Soul podcast talking about his journey and what he has learnt from both his challenges and successes They discuss the common denominators that can mean a business gets stuck and doesn’t scale and the four key disciplines that any business needs to have if it wants to scale and succeed from getting your message out there through to managing the finance and delivering on your product and service this is a great chan...
Jun 05, 2022•55 min•Ep. 116
As you work through the strategic planning challenge and following on from the great content about vision, purpose, mission, and strategic thinking Nick brings everything together and explains exactly how, on day 5, to move your strategic thinking into a strategic plan. Using great examples from Expert Empire's strategic plan he shares how you can create smart projects and make effective tactical decisions bringing clarity and confidence to you and your business KEY TAKEAWAYS Format your strateg...
May 29, 2022•18 min•Ep. 115
As you move from chaos and confusion to confidence and clarity Nick explains, on day 4, of the challenge, the importance of creating strategic priorities. Vision, strategy, and tactics are the three key elements for structuring your business and asking the right strategic questions will give you the best chance of finding the right answer Nick goes through the strategic thinking process so you can identify the issues and prioritise solving the ones that will have the biggest impact on moving you...
May 25, 2022•18 min•Ep. 114
We’ve already heard about creating a strategic vision and in this episode, Nick goes through the six questions you need to answer as the starting point in creating an effective strategic plan to fulfil your vision The questions are the building blocks for the strategic thinking that will mean you can create a plan that will condense the confusion, chaos and overwhelm into a prioritised strategic plan and move forwards towards achieving your vision KEY TAKEAWAYS Vision without action is a daydrea...
May 22, 2022•22 min•Ep. 113
This is the second day of the 5-day challenge and following on from deciding on your purpose Nick moves on to the second aspect of vision, the mission - how you measure whether you are fulfilling your purpose The mission is what makes your purpose measurable, it tells you how well you are doing what you are doing so is a vital element in bringing the clarity of vision that will allow you to make better strategic decisions KEY TAKEAWAYS Your marketing message and purpose will differ from each oth...
May 18, 2022•21 min•Ep. 112
This is Day 1 of the 5 Day Strategic Planning Challenge designed to take your business from chaos and confusion to clarity and competence and Nick explains the vital importance of being able to strategically plan beginning with your vision Your business vision is the why, the reason your business exists, ask yourself what purpose does your business serve? Your why must be the first aspect of your business that you have complete clarity about listen in and find out more KEY TAKEAWAYS Having a cle...
May 15, 2022•20 min•Ep. 111
Nick goes through the phases of building an expert empire explaining how the phases build on each other and discussing what can hold you back and the vital importance of structure He uses his own business journey to explain the phases, processes and structures that mean your business can move from start-up to scaling successfully. This is a Masterclass with great clarity on exactly how to approach each phase and what you should be focusing on, listen in and hear more KEY TAKEAWAYS If you underst...
May 01, 2022•48 min•Ep. 110
Nick is with Lewis Howes, headline speaker at the ninth Expert Empires event discussing what greatness is along with his mission to serve one hundred million people every week They talk about the School of Greatness and how Lewis got started with his podcast and connects with people, sharing content that makes an impact This is an opportunity to hear about delivering content really makes a difference and pursuing your dreams, listen in and hear more KEY TAKEAWAYS Greatness is discovering your un...
Apr 10, 2022•53 min•Ep. 109
Nick is talking to Christina, award-winning business owner and host of the ‘Christina Talks’ podcast about the value of personal development They discuss how Expert Empires and Expert Empire events are the culmination and result of the extensive time Nick has been involved in personal development and explore how personal development provides opportunities to work positively on your personal, and professional life Hear about how when you get around the right people you can take positive increment...
Mar 21, 2022•54 min•Ep. 108
In a first for the Empire Builders Podcast Nick collaborates with the ultimate Ninja – Tim Cameron-Kitchen, Founder and CEO of Exposure Ninja Marketing and host of the Digital Marketing Podcast in a joint podcast and YouTube episode as they talk all things sales and marketing This is a great chance to hear about the analytics that matter and why it’s important to diversify your marketing spend and get more focused on building relationships and customer lifetime value if you want to build a marke...
Mar 10, 2022•57 min•Ep. 107
Nick is with Claire McTernan, a successful multiple business owner and Mum talking about how to create harmony between your business and your family. Clare, whose entrepreneurial journey has been alongside her children growing up, discusses how creating a structure can help you to stay on top of the many complexities and explains why being organised, focused and mindful in your work time means you can properly present and enjoy your family time KEY TAKEAWAYS I’ve been on my entrepreneurial journ...
Mar 07, 2022•51 min•Ep. 106
It’s Day 5 of the five-day cash campaign and with the great content from this and the previous cash campaign episodes Nick has shared exactly how to create and successfully run your five-day cash campaign from deciding on the product or service you are going to offer, how you can make it so compelling that people are excited and want to buy through to the top 10 places to promote your offer and project the most likely outcome and result. In this episode, he explains how and why the date you set ...
Dec 23, 2021•51 min•Ep. 104
Following on from the sessions about creating a compelling and exciting offer and where you can sell your five-day cash campaign in this episode Nick shares great content about what to expect as an outcome and the calculation you’ll need to work out if your five-day campaign is likely to be a success This is all about formulating your expectation and understanding of what will represent a good result because everyone is sitting on potential sales KEY TAKEAWAYS There is some number crunching to g...
Dec 20, 2021•55 min•Ep. 103
Nick shares great content on ten different places you can promote your five-day cash campaign If you don’t have an email list or there aren’t many people on your list there are still lots of other ways to get your message out there and Nick discusses the range of ways you can do this from social media to direct mail When you take a look at the people you already have contact details for the ideal client for the product or service you are selling in the five-day cash campaign will be in there and...
Dec 16, 2021•53 min•Ep. 102
As part of the five-day cash campaign, Nick shares invaluable content about how to create an offer that is so irresistible people are excited by it and make the decision to take action and purchase Most people don’t want to be sold to but they want to buy so it’s about creating an offer that’s so compelling they will want to buy without feeling pressured and Nick explains exactly how to eliminate the procrastination and get people excited enough to take action, listen in and increase your busine...
Dec 09, 2021•57 min•Ep. 101
In this episode, Nick introduces the brand new ‘Five Day Cash Campaign’ designed so that you can learn how to, at any time, create a surge of sales and income into your business. It’s a campaign that Nick has developed and uses regularly across his business and counteracts the biggest issue in sales – people saying they will think about it It will work across email and social media with a deadline for purchase that means you can immediately increase sales and serve more people. Listen in and hea...
Dec 06, 2021•55 min•Ep. 100
Nick discusses business and education on the British Online School Podcast and shares his own alternative education along with the key skills needed to start and successfully build and scale a business. He also explains the importance of traditional education in building strong foundations and the role that facing and overcoming the challenges in life plays in developing mental and emotional resilience. Nick shares great advice based on his own learning about how to start a business with the bes...
Dec 02, 2021•38 min•Ep. 99
Nick is with George Theodosiou who is on a mission to make a difference for businesses with their cash flow Referred to as the ‘King of cashflow’ George has created a system and process that is a great structure to follow in your business, whatever its size. Nobody ever started a business to work more hours for less money, with more stress - you need to put yourself in the best position and benefit from your business. Cashflow is critical in any business and George shares practical advice and gr...
Nov 29, 2021•49 min•Ep. 98
In this episode, Nick challenges the traditional convention in business - hire slow and fire fast He explains why if as a business you are rapidly growing following this concept may limit your growth and shares great advice on the best ways to approach hiring and firing to make sure you get the best people for your business KEY TAKEAWAYS Slowing down the hiring process can mean you can’t get the growth you want The more senior the role the slower the process should be Getting someone into a high...
Nov 22, 2021•11 min•Ep. 97
This is day five of the challenge and it’s all about creating your strategic plan. Day one was all about strategy and overview, day two was measuring progress, day three looked at the strategic thinking about where you are now and day four was the formulation of three critical strategic issues and now Nick explains how to create your strategic plan and at least double your business in 2022 With great content on how to create your plan and make it successful this episode is a must for any busines...
Nov 22, 2021•47 min•Ep. 96
In this episode, Nick looks at how you can effectively identify the top three significant strategic issues in your business When you have completed the thinking that underpins the process you are in a position to formulate strategic questions that address the most significant issues in your business so you address the right things at the right time With clarity and understanding of the significant strategic issues, you are in the right place to successfully solve them making the greatest impact ...
Nov 11, 2021•45 min•Ep. 95
Nick looks at the strategic thinking process on day three of the ‘5 Day Challenge’ on how to create your strategic plan to at least double your business in 2022 It’s all about the strategic thinking process that needs to happen before you create your plan and Nick not only shares the process but also the six questions that you need to ask. He has developed a process for strategic thinking that means you get a full 360” degree view of your business providing invaluable information that you can us...
Nov 08, 2021•46 min•Ep. 94
In this episode hear about day two of the ‘5 day challenge’ on how to create your strategic plan to at least double your business in 2022 Today is all about developing your purpose and deciding on the three key metrics that you want to track in your business There is great content about how to decide on your purpose and what contributes to the headline metrics you track, listen in to hear more KEY TAKEAWAYS Vision is made up of vision, purpose, mission and values Money is nothing other than the ...
Nov 04, 2021•49 min•Ep. 93
In this live, day one of a five-day challenge Nick talks about the value of understanding the process and having vision, strategy, and tactics in your business The purpose is to create a strategic plan for your business in 2022 and Nick shares invaluable advice and explains exactly what you need to do to begin - create your vision Gaining clarity, certainty, and confidence in knowing what to do and when to do it and what not to do is enormously powerful and this episode is the beginning of great...
Nov 01, 2021•55 min•Ep. 92
Recorded live at the recent Expert Empires Max Out event, in this episode, Nick shares great in-depth content about how and why you must have an effective strategic plan if you want to be successful Nick takes a deep dive into the strategic planning process he uses at Expert Empires and explains key elements that make the process scalable. This is a master class in how to create a strategic plan that will mean you have clarity, certainty and confidence in knowing what to do and when to do it and...
Oct 24, 2021•58 min•Ep. 91
David Goggins is best known for his phenomenal best-selling book ‘Can’t Hurt Me’, documenting his journey from a nightmare childhood to U.S Armed Forces Icon and one of the world’s top endurance athletes. David talks to Nick about how he built his empire and what it takes to get people to start listening. When you have a message it’s about getting it to your audience so you need to know who you are and what you want to say. Ultimately, it’s about having the courage, resilience and determination ...
Oct 21, 2021•1 hr 8 min•Ep. 90
In this hi-energy and wide-ranging episode, Nick talks with serial entrepreneur Shaa Wasmund MBE about her incredible journey and achievements From being the first licensed female boxing promotor in the world and working with Chris Eubank through to her 6 Figure Club teaching thousands of like-minded entrepreneurs to build successful online businesses Shaa talks about doing the work she really loves and how everything is an opportunity to learn. She discusses why it’s OK to not know all the answ...
Oct 13, 2021•49 min•Ep. 89
“I’m in the process of re-launching and in doing so have had to niche down which is great - but how do I avoid alienating my previous clients (who no longer fall into the “ideal” client) who may still want to re-engage?” Nick is hosting a Q & A and shares great advice on a very specific question about niching. His answer is a great insight into how effective niching, point of specialising, can be in making your marketing message more impactful and explains how previous clients can be re-enga...
Oct 10, 2021•5 min•Ep. 88
In this show, we revisit one of the earlier episodes, designed to help you understand the value of tasks Nick explains his philosophy around the 3 levels of prioritisation for tasks in your business and in life. You will always be working towards achieving the right balance for tasks but this episode is a great way to understand the value of tasks and how to prioritise them to ensure you are not only spending the right amount of time on the tasks that will bring the most value to your business b...
Oct 04, 2021•28 min•Ep. 87
Nick is talking with Frank Flegg about his predictions for what will happen in the coming months They discuss the ways the Government is beginning to claw back the huge debt accrued through the pandemic and how things are going to change dramatically In an economy that’s going to become more hostile, it’s about looking forward and being able to capitalise as things change because there are always opportunities KEY TAKEAWAYS As a country, we have acted like a very naive businessperson The last ei...
Sep 29, 2021•54 min•Ep. 86
