Email's Not Dead from Sinch Mailgun - podcast cover

Email's Not Dead from Sinch Mailgun

Emails Not Dead from Sinch Mailgunpodcasters.spotify.com
Email's Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn't dead, but it could be if we don't change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive into the email underworld and come back out with a distinctive look at the way developers and marketers send email. Produced by Thomas "T-Bird" Knierien.
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Episodes

S6 Ep 04 - The gang hosted Inbox Expo 2025

The Email’s Not Dead gang got invited to host Inbox Expo 2025 out in Austin, TX for a few days. We got to see a ton of our email geek friends along with some new ones. We give you an overview of what other deliverability professionals are learning about this year along with finishing out the year in the inbox. Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think ...

Jun 23, 202543 minSeason 6Ep. 4

S6 Ep 03 – How long does it take to make an email campaign with Mike and Justine from Really Good Emails

You’ve heard of them before and they’ve definitely got the knowledge. Mike Nelson, Co-Founder of Really Good Emails and Justine Jordan, Email Enthusiast at Really Good Emails brought us their findings from their yearly survey on how long email marketeing teams take to craft a campaign. The results are fascinating and we’re excited they sharing what they’ve learned. Big thanks to the Really Good Email’s team! Email’s Not Dead is a podcast about how we communicate with each other and the broader w...

May 02, 202537 minSeason 6Ep. 3

S6 Ep 02 - Prepping for EAA with Megan Boshuyzen

Megan Boshuyzen is back and with some critical updates in the email accessibility realm. She’s got a ton of tips on how you can optimize your email campaigns to be accessible ready for the new EAA (European Accessibility Act) that is going to roll out this June 28th. Listen up as she shares resources and how you can prepare for this new regulation. Learn how you can grow your audience even more by making your email campaigns accessible for all. Email’s Not Dead is a podcast about how we communic...

Apr 17, 202540 minSeason 6Ep. 2

S6 Ep 01 - How to make DMARC easier with Brian Westnedge of Red Sift

Friend of the podcast and friend of Mailgun, Brian Westnedge of Red Sift stopped by to talk about how Mailgun and Red Sift want to make DMARC adoption easy as possible for Mailgun users and why DMARC authentication is needed in your email strategy. Peter Trinder from Mailgun joined us as well to let us know what went into this process and what to expect. Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but...

Mar 20, 202535 minSeason 6Ep. 1

S5 Ep 07 - Take that, rewind it back - Season Recap and Email Camp MessageMania

In the season finale of Email's Not Dead, hosts Eric and Jonathan recap the key insights from Season 5 and look ahead to the future of email. They revisit important discussions on DMARC implementation, Google and Yahoo's new sender requirements, and email marketing best practices. The hosts emphasize the importance of proactive email authentication and list hygiene while previewing upcoming industry changes. They also tease the upcoming Email Camp event, where they'll dive deeper into these topi...

Sep 17, 202428 min

S5 Ep 06 - What is M3AAWG and how can you get involved?

On this latest episode of Email’s Not Dead, the M3AAWG organization stopped by along with their Brand SIG committee and board of directors to talk about all the amazing work they’ve accomplished. They’ve just celebrated their 20 year anniversary and they’re committed to making the internet a safer place. Learn more about the Messaging Malware Mobile Anti-Abuse Working Group and if you're in the omni-channel communication space why you need to become a member. Our guests for this episode are Mari...

Jun 26, 202425 minSeason 5Ep. 6

S5 Ep 05 – How we got into email and how to keep it diverse with Jay Oram of ActionRocket

If you’re a part of the email community, you know for a fact that it's a very diverse group of people. That’s why on this episode we wanted to sit down and ask everyone to share a bit of their backgrounds and how we all landed in email. Chances are you literally fell into this career and now you love it. Join our friends Jay Oram, Head of Dev at ActionRocket with our own Megan Boshuyzen, Sr. Email Developer from Sinch Email on Acid, and listen to this tell all episode of how we ended up in email...

May 14, 202436 minSeason 5Ep. 5

S5 Ep 04 - The DMARC side of the Yoogle update with Ash Morin of dmarcian

Continuing with you on this journey of the Yahoo and Google email authentication update, a familiar friend stopped by to explain to us the DMARC side of this whole update and how it affects you. Ash Morin, Director of Deployment at dmarcian joined us to give an overview of what he’s seen and what he predicts with the new email authentication standards update from Yahoo and Google. Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technolo...

Feb 15, 202436 minSeason 5Ep. 4

S5 Ep 03 - Chad S. White of the Oracle Digital Experience Agency is back. The email marketing side of the Yoogle update along with whats new in his book!

Yay we got Chad S. White back in our virtual studio and its always a joy to have him. We learn about the new 4th edition of his book Email Marketing Rules. We’re such super fans Nick Schafer our Sr. Manager of Deliverability joined in to also hear Chad’s email marketing views on the Yahoo and Google email authentication update we talked about last time with Marcel Becker of Yahoo. Check out resource links at mailgun.com/resources/podcasts to follow along with some of the referred documents. Happ...

Jan 30, 202442 minSeason 5Ep. 3

S5 Ep 02 - The big email standards update from Yahoo and Gmail with Marcel Becker of Yahoo.

In fall of 2023 Yahoo and Google made a major announcement requiring all bulk email senders to enable email authentication standards to prevent bad actors from continuing to send spam. Why did Yahoo want to create a new standardization? We sat down with Marcel Becker who made the announcement on behalf of Yahoo and had a very good philosophical conversation. Don’t miss this! Resources: https://senders.yahooinc.com/ https://blog.postmaster.yahooinc.com/ https://www.mailgun.com/blog/deliverability...

Jan 04, 202434 minSeason 5Ep. 2

S5 Ep 01 - The current state of email deliverability in 2023 with Alison Gootee of Braze

Email’s Not Dead is back and the first person we wanted to talk to is Alison Gootee because she’s one of the funniest people we’ve ever met. We chatted about the previously released state of email deliverability report, why we want our senders to use best practices and why JNCO jeans are suddenly back from the late 90s. Plug in, grab your walkman and join us for the season opener of Email’s Not Dead. Resources: https://www.mailgun.com/resources/research/state-of-deliverability-2023/...

Dec 14, 202339 minSeason 5Ep. 1

S4 Ep 07 – ChatGPT, deliverability, email marketing and everything all at once with Guilda Hilaire and Naomi West.

It’s the finale of season 4. We’ve been trying to get these amazing leaders of email onto this final episode and y’all we did it! Guilda Hilaire from Salesforce and Naomi West of Parcel.io got to sit down with us and talk about that notorious AI tool that’s on every email marketer and deliverability specialist mind lately. How do we feel about it? Where does it fit into email marketing and deliverability practices? Is it easy or lazy to use this tool? Find out on the season finale of Email’s Not...

May 25, 202337 minSeason 4Ep. 7

S4 Ep 06 - The BIG deliverability episode with Brad Gurley of MessageGears and Nick Schafer of Mailgun

We got two of the biggest names in deliverability and we had to bend their ears on all deliverability topics in the last 6 months. There's a lot going on right now in the deliverability world such as Spamhaus evolving to better serve their users, how people classify types of bounces and what is truly the best way to protect your email reputation. This is why you really need to listen to this episode because this is the BIG deliverability episode. Email’s Not Dead is a podcast about how we commun...

Mar 14, 202334 minSeason 4Ep. 6

S4 Ep 05 – Updates on BIMI with Brian Westnedge of Redsift

This episode is an update on BIMI and who better to have on the show than Redsifts Brian Westnedge. He updates us on what's happened with BIMI since we first spoke about it in 2019 with Matt Vernhout and how bad actors are starting to work around BIMI and what you can do about it to prevent spoofing of your brand. Enjoy! Resources from this episode: bimiradar.com bimigroup.org Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies...

Feb 10, 202344 minSeason 4Ep. 5

S4 Ep 04 - Email innovation and collaboration with Kelly Haggard of Synchrony

We’re happy to be back in 2023 and ready to continue the season. We met Kelly Haggard last summer at ANA's Email Evolution conference and knew we had to get her on the show. She's working on an integration between Synchrony and Movable Ink and is leading email innovation on her team. Hear how they’re utilizing send time optimization for their new integration and what it takes to keep your team informed on email best practices. Email’s Not Dead is a podcast about how we communicate with each othe...

Jan 12, 202331 minSeason 4Ep. 4

S4 Ep 03 – Email data and oops pancakes 🥞 with LB Blair of Platonic Ideal

Meet LB Blair founder of Platonic Ideal. LB has been in the industry for years and combines her love of data and her passion for email all in one. LB has some hot takes on why data needs to be utilized in your email program and how to correctly use it. Sit back and hang out with Email’s Not Dead. Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Host...

Nov 29, 202238 minSeason 4Ep. 3

S4 Ep 02 – Keeping it real and transparent with Matt Stith of Spamhaus

If you’re in the email industry you know Spamhaus. Well, luckily we’ve worked with Matt Stith of Spamhaus and were bringing him to your ears. Hear about the transparency Spamhaus is trying to bring to the community and know that they’re super cool. Enjoy! Email’s Not Dead is a podcast about how we communicate with each other and the broader world through modern technologies. Email isn’t dead, but it could be if we don’t change how we think about it. Hosts Jonathan Torres and Eric Trinidad dive i...

Nov 07, 202234 minSeason 4Ep. 2

S4 Ep 01 - Silver linings in Omnichannel Marketing with Chad White

When we started this podcast we never intended to meet our email heroes. Well, it happened anyway. During this past summer, Email’s Not Dead attended some conferences and got to make new friends and we met the Mick Jagger of email marketing, Chad S. White. You may have heard of him from his book, Email Marketing Rules, out now on Amazon . He had some hot takes on the one-year anniversary of Apple's MPP and the future of omnichannel marketing and communication. Email’s Not Dead is a podcast about...

Oct 25, 202239 minSeason 4Ep. 1

S3 Ep 07 - When email goes wrong with Laura Atkins of Word to the Wise

It’s the season finale and we’re excited to bring you the theme of this episode, when email goes wrong with Laura Atkins. She has over 30 years of experience fighting spam and collaborating with large enterprises to enable them to become better senders. Listen in for a fun-filled episode as we cap off season 3. We’ll see you soon for season 4.

Mar 16, 202239 minSeason 3Ep. 7

S3 Ep 06 - Insights from an email marketer and email developer with Megan Boshuyzen and Julia Ritter

We sat down with fellow Mailgun employees, Megan Boshuyzen, email developer, and Julia Ritter, email marketer as they just returned from UNSPAM, an email conference created by Really Good Emails ( listen to our episode with CEO Matthew Smith ). Find out everything they learned from upcoming 2022 email trends to why the quality of your email content matters. We hope you enjoy this one and we may see you out and about at your next email conference....

Feb 17, 202233 minSeason 3Ep. 6

S3 Ep 05 - Implementing DMARC with Ash from Dmarcian

If you remember in Season 2 we had our friend Ash Morin from Dmarcian on the show to talk about spoofing, phishing, and his love of DMARC. Well, now he's back to cover what it takes to implement DMARC. Learn from the best in the business on what it takes to implement DMARC into your email strategy. Featuring Kate Nowrouzi, VP of Deliverability at Pathwire. Resources for this episode: https://www.mailgun.com/blog/email-authentication-your-id-card-sending/ https://dmarcian.com/deployment-services/...

Jan 31, 202231 minSeason 3Ep. 5

S3 Ep 04 - The Inbox Insights 2022 guide with Jenna from Ascend2

We've got a gift for you and you can download it from the Mailjet blog over at mailjet.com/blog. We just released our Inbox Insights 2022 report with the help of our friend Jenna Balegno from Ascend2. We invited her out to dive into why this report will benefit your email strategy and what to expect in email in 2022. Download the report at mailjet.com/blog/guide/inbox-insights-2022/

Jan 12, 202226 minSeason 3Ep. 4

S3 Ep 03 - Matthew Smith of Really Good Emails wuz here!

We’re big fans, I mean really big fans of Really Good Emails. Such big fans that we had to get CEO and Co-Founder Matthew Smith on the show and wanted to know the history and future of Really Good Emails. Enjoy tidbits on Yoda, the love of buying musical instruments online, and of course…email. Learn more about Really Good Emails at reallygoodemails.com.

Dec 15, 202136 minSeason 3Ep. 3

S3 Ep 02 - Email changes in 2021

With growth comes changes. Some changes are good and some changes are bad. That's why Jonathan and Eric bring you a recap of what changed in the email landscape in 2021. From how email volumes are changing for businesses to covid related email traffic in the last two years. Plug in your headphones and join us for this episode of Email’s Not Dead.

Nov 30, 202125 minSeason 3Ep. 2

S3 Ep 01 - Don't panic, it's just the Apple Privacy Policy

Welcome back to Season 3 of Email's Not Dead with your hosts Jonathan Torres and Eric Trinidad. A lot has happened since season 2 and we're here to let you know it's going to be okay! Don't panic! It's just the Apple Privacy Policy update. We're covering what we've seen since the update has been released, how opens fit into your email strategy, and what to expect in the future from the Apple Privacy Policy update. Tune in with your ear buddies at Email's Not Dead.

Nov 12, 202122 minSeason 3Ep. 1

S2 Ep 07 - Spoofing, phishing and for the love of DMARC with Ash Morin of Dmarcian.

We're wrapping up this wild ride of a year and season by clearing the air on phishing and spoofing with Ash Morin, Senior Deployment Manager of Dmarcian. We cover why spoofing is so scary and why you need to love DMARC. Join your favorite email buds Jonathan and Eric and our VP of Deliverability, Kate Nowrouzi for the season finale of Email's Not Dead. dmarcian.com mailgun.com/blog

Nov 12, 202032 minSeason 2Ep. 7

S2 Ep 06 - Tales of Terror from the Email Void - The Warm Up

Here's a tale for you to sink your fangs into. The holidays are approaching extremely fast *gasp*. Which is why you need to start your warm up for your domain and IPs. But do you start with your domain warm up or IP warm up first? Jonathan and Eric settle the score in this special edition Email's Not Dead LIVE podcast episode and webinar. Our producer Thomas Knierien also showed up as Jason Voorhees to help answer questions. Happy Halloween!

Oct 29, 202030 minSeason 2Ep. 6

S2 Ep 05 - We just got back from Email Camp 2020.

Eric and Jonathan are back with a brand new episode of Email’s Not Dead to recap the all-new Email Camp 2020 presented by Mailgun and Mailjet. Featuring Email Camp Head Counselor and Mailgun Marketing Specialist, Thomas Knierien who gives a brief overview and what's in store for the future. Go to youtube, look up a looping campfire video, maybe heat up some hot chocolate and put some camp clothes and listen to this recap. Learn more about Email Camp 2020 at https://try.mailgun.com/email-camp Vis...

Oct 01, 202024 minSeason 2Ep. 5

S2 Ep 04 - Applying the sending funnel in our current climate.

Things have become a little weird around the world and we brought in our expert Kate Nowrouzi, VP of Deliverability to preach the good word on applying the sending funnel to your email. Even in these trying times, applying the sending funnel to your email strategy is critical to ensure that you land in the inbox. Learn what happened from the backend of email when everyone sends the same content at the same time. Sit down with Jonathan and Eric as sending in the real world, gets real. Check out K...

Apr 16, 202032 minSeason 2Ep. 4

S2 Ep 03 - The Developer Episode or The Devisode

In this episode, we decided to bring in a mad man. No, we actually brought in one of our lead developers, Alan Erwin. He’s on our deliverability tools team and we wanted to ask him what made him tick, so we did. Tune into this week’s episode with Jonathan and Eric to remind you, Emails Not Dead.

Mar 09, 202028 minSeason 2Ep. 3
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