The 3 Things That Accelerate Profit Velocity

Profit Velocity. It’s the missing metric in most ecommerce businesses — and the one that unlocks real, scalable growth.

In this episode, Mark and Ian unpack:

•Why spending more can actually reduce your risk,
•The surprising trade-off between ROAS and growth rate,
•How to find your optimal spend level based on contribution margin,
•Why most brands ignore customer lifetime value decay curves,
•How a 5% margin shift or small upsell can double your growth speed,

📈 If you're serious about building a 7- or 8-figure brand, this episode gives you the mental model and tools to grow smarter.

💡 Includes live walkthroughs from their ecommerce number sheet, retention strategies, and practical tweaks you can make today.

P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:

1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/

2. Grab a copy of our book - https://book.hammersleybrothers.com/

3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786