From Design to Impact: How to Champion Sustainable Growth with Leslie Roumilhac

Leslie Roumilhac is the Creative Director at eCommerce agency Limesharp. She’s also obsessed with researching best-in-class sustainability initiatives in eCommerce. 

Hit PLAY to hear: 

• 🔎 Why shouting about sustainability might hurt your brand 
• 🌿 How LimeSharp blends design with eco-friendly practices 
• 🛒 The smart way to guide customers toward greener choices 
• 💬 Why honesty (not perfection) wins loyal customers 
• 🔄 The big opportunity brands are missing in circular commerce 

Key timestamps to dive straight in: 

[03:12] UX design journey from Paris to London. 

[09:22] Sustainability: transparency over greenwashing. 

[10:14] Transparent product sourcing and efforts. 

[13:55] Timing of sustainability education. 

[16:44] Post-purchase sustainability challenges. 

[18:33] Listen to Leslie’s Top Tips! 

Full episode notes here: https://ecmp.info/537

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