139. Google Analytics 4: What You Need to Know + When You Need to Worry About it

You may have heard the news or seen the notification that Universal Analytics is going away… and it is. Which means eventually you’re going to have to switch to Google Analytics 4. On today’s episode, I’m sharing the biggest differences to expect and my recommendations for when and how to make the switch.    What You’ll Learn

• The main difference between Universal Analytics + GA4
• Why GA4 will actually make your life easier
• Why I don’t recommend you start using GA4 until next year
• How to prepare for making the transition from Universal Analytics to GA4

  Episodes Mentioned 109. Automate Your DMs on Instagram with ManyChat http://ecommercebadassery.com/manychat Links Mentioned Google Analytics Crash Course https://ecommercebadassery.com/data   Read the Full Episode Transcript http://ecommercebadassery.com/139 FREE Resource Library  Every freebie I’ve created to help you grow the traffic, sales, and profit in your eCommerce Business, all in one place! http://ecommercebadassery.com/freestuff   Want More Badassery? Join the eCommerce Badassery Facebook Group and connect with other eCommerce entrepreneurs just like you!  http://ecommercebadassery.com/facebook     Let’s connect on Instagram @ecommercebadassery http://instagram.com/ecommercebadassery   Ready to Level Up Your Email Marketing & eCommerce Business? Try the Klaviyo Email Marketing Platform - Built specifically for eCommerce, serving entrepreneurs, and iconic brands. http://ecommercebadassery.com/Klaviyo     Work With Me - Interested in getting my brain focused on YOUR business? Book your free clarity call and let’s see how I can help get you to the next level!  http://bit.ly/EB-Discovery-Call     Rate, Review, & Subscribe Like what you heard? I’d be forever grateful if you’d rate, review and subscribe to the show! Not only does it help your fellow eCommerce entrepreneurs find the eCommerce Badassery podcast; it’s also valuable feedback for me to continue bringing you the content you want to hear.    This podcast uses the following third-party services for analysis:  Chartable - https://chartable.com/privacy