11. What's a Campaign Recap & Why You Need It
Episode description
Raise your hand if you’ve spent hours planning a marketing or holiday campaign but are never REALLY sure how it went. Most of us are flying by the seat of our pants and when we get through a major sale or holiday we’re right onto the next one. But what if I told you there was a better way? Today I’m sharing my favorite tool for recapping our efforts so we know the best way to move forward.
What You’ll Learn:
- The 3 most important questions you should ask yourself after every big campaign
- The numbers you want to look at to determine if your campaign was a success
- How to keep track of all your efforts so you can easily reference past performance and do better next time.
Podcast Episodes Mentioned
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