108. [BIZ BITE] How Can I Increase the Conversion on My Checkout Abandonment Emails?

With 68% of eCommerce shopping carts being abandoned on a regular basis, it's pretty important that we have a plan in place for how to bring them back. 

My favorite way? Hands-down, email marketing. But not all emails are created equal. In this episode, I'm sharing the #1 thing you'll want to include in your abandonment emails to help your customer make a buying decision and save more of those abandoned carts.

What You’ll Learn

• The type of content to put in your abandonment emails
• How to determine what topics to cover in that content
• How you can personalize the experience for every customer based on what products they have in their shopping bag

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