If you're procrastinating and putting off your big goal because you want it to be perfect, that's just another version of an excuse. That might sound harsh, but it’s something I wish I would’ve heard when I was sitting in a lot of resistance. I’ve realized that it’s better to do whatever it takes to get the job done, and then learn on the other side. If you have to do more research and drag out your launch, it means you probably shouldn't be teaching it because you haven’t lived it yet. I promis...
Jun 30, 2022•14 min•Ep. 913
Lauren and I are celebrating a huge business milestone and reflecting on the crazy process of redesigning my personal website and the Lite Pink website. We discuss what we learned about ourselves when we were up against tight deadlines and share how we stayed focused when it felt like there were a million things going on at once. We also chat about a question that a listener sent in about how I phased out previous businesses before launching Lite Pink. After what Chris and I went through in the ...
Jun 29, 2022•19 min•Ep. 912
Chris and I were coaching separate groups recently, and when we came together to talk about how the sessions went, we realized a lot of entrepreneurs are facing four similar challenges. We’ve noticed that many business owners are up against an audience problem, they’re not providing value to their audience, their content is stale, or they’re comparing their chapter one effort to someone else’s chapter nine results. It’s so powerful to hear the truth and bring some self awareness around what’s re...
Jun 28, 2022•20 min•Ep. 911
I’m joined by Jenna Kutcher, author of the new book How Are You Really , and host of The Goal Digger Podcast. Jenna’s book is a guided journey through asking yourself how you really are, who you really are, and what kind of life you really want. Jenna and I discuss how to become more aligned with your true purpose, understand who you are as you’re developing, and show up as your whole self in everything that you do. I’ve always admired how fierce Jenna is with her boundaries and how she protects...
Jun 27, 2022•1 hr 14 min•Ep. 910
One of the most common questions that I get from listeners who are trying to build their platform is how to become valuable enough so that people with more influence actually want to return the favor or collaborate. I’m not going to lie, it requires you going the extra mile and finding creative ways to stand out from the crowd, but I promise that the time and energy you put in will pay off. There are three main things that people want when they’re looking for an equal energy exchange, and in tod...
Jun 23, 2022•19 min•Ep. 909
What do you feel like is totally out of reach for you, and why? Maybe it’s hosting an event, launching a product, or adding on another service to your line up, but regardless of what arena you’re in, my number one piece of advice is to start small and scale from there. Lauren and I share examples of what it looks like to fine tune your idea and make it small enough so that you can get it off the ground. We discuss the importance of tapping into your message, audience, and marketing, and finding ...
Jun 22, 2022•25 min•Ep. 908
The human experience, especially as an entrepreneur, can feel like a never-ending roller coaster. I recently had a day where I was feeling super low and in my head about the direction of my life, but I was able to snap out of it by talking to our new neighbors and sharing my business experience. Chris and I have realized that we’re happiest when we’re living our purpose, which for us means building something, working hard, and creating meaningful experiences with people that we love. By getting ...
Jun 21, 2022•18 min•Ep. 907
I’m joined by Sage Workinger, Co-Founder of 10X Health, and she and her team are on a mission to 10X people’s health and wellness by enhancing human performance. Sage shares simple ways to level up and expand what’s possible when it comes to anti-aging, energy, sleep, digestion, anxiety, and so much more. 10X Health has an advanced genetic test that looks at 64 biomarkers and gives you a complete snapshot of your health. After you get your results, one of their experts walks you through a person...
Jun 20, 2022•53 min•Ep. 906
Fear is the number one reason why people don’t take the first step to pursue their calling. For some, it's fear of failure or being judged, and for others, it looks like perfectionism or imposter syndrome. The list could go on forever, but the truth is, the things that you think are going to break you are the same things that are going to make you. Challenges come up to test our strength and dedication to our dream, and what you do in those moments reveal you who you really are. There’s so much ...
Jun 16, 2022•17 min•Ep. 905
Chris joins me today on the show, along with Mark Sullivan and Josh Zieglowsky of ERC Specialists, a specialty payroll company exclusively dedicated to understanding and maximizing the CARES Act Employee Retention Credit (ERC) for U.S. businesses affected negatively by COVID-19. You’ve heard about PPP and EIDL, but this is actually a refund for the W2 wages that you paid as an employer. Mark and Josh explain what this tax credit is all about, who qualifies for it, and why your CPA hasn’t told yo...
Jun 15, 2022•28 min•Ep. 904
We’ve finally had some time to really reflect about our vacation to the Amalfi Coast and want to share some of our biggest takeaways from the trip. Our friend Rob Murgatroyd curated so many beautiful experiences as part of his Work Hard Play Hard Mastermind and we were able to really soak up the Italian culture, art, food, and fashion. We talk about getting clarity on how we’re going to balance the joy and production containers of our lives, and our commitment to making time for new, enriching e...
Jun 14, 2022•30 min•Ep. 903
Chris and I are joined by the legendary entrepreneur, speaker, and performance coach Ed Mylett to talk about his latest book, The Power of One More , and so much more. We discuss overcoming limiting beliefs from his unstable childhood, rethinking the 24-hour day, and his top tips for staying present and enjoying the downtime when you’re addicted to achieving like we are. He breaks down his strategy of ‘one more’ that’s helped transform his relationship with pain and achieve so much success. We a...
Jun 13, 2022•1 hr 10 min•Ep. 902
Our trip to Italy was the exact shake up to my routine that I needed. Being immersed in this beautiful culture that's all about connection, friendship, long dinners, and great conversation brought me back to my North Star. It was a reminder that I'm the only person responsible for applying meaning to my life and it’s up to me to embark on new experiences every week that make me feel alive. What are the little things that you can start right now to live a more fulfilling life? I have four questio...
Jun 09, 2022•13 min•Ep. 901
Lauren and I are talking about times in our lives when we were really manifesting something and it didn’t turn out the way we imagined it, but we’re so glad it happened that way because there was something even better on the other side. Lauren tells the story of how she landed at Lite Pink and realized that her entrepreneurial dream can happen inside someone else’s (aka mine!). We talk about the importance of creating a safe space for your employees to explore their passions and be honest about ...
Jun 08, 2022•31 min•Ep. 900
Our recent trip to Italy is the perfect metaphor for wanting something versus deciding to do something. Chris and I break down the layers of decision that it took for us to actually follow through and take this vacation, plus something really valuable that we learned from our friends about deciding to have a good life. We think it's important to put markers in your year and create memorable experiences for yourself, even if it’s something local. Listen in to hear our reflections about our time o...
Jun 07, 2022•14 min•Ep. 899
I’m joined by brand expert, educator, podcaster, and now author Julie Solomon. Julie’s book Get What You Want: How to Go From Unseen to Unstoppable is all about stepping into your power and cracking open so you can shine and fulfill your ultimate purpose. Julie and I discuss how to show up authentically online while still respecting your own boundaries, and learning how to share from a scar, not a wound. We’ve both done a lot of work to overcome limiting beliefs that we had about money, and Juli...
Jun 06, 2022•1 hr 3 min•Ep. 898
No matter what industry you’re in, you’re an energy dealer. And at the end of the day, everyone wants to feel energized. How are you making sure that you’re transferring those vibes out into the world? I don’t know about you, but I feel some resistance come up when I have a trip planned because I just think about all the work that I’m missing and my introverted side starts putting up walls. But, traveling makes me feel alive, enriches my life, and honestly, I find that getting out of my comfort ...
Jun 02, 2022•13 min•Ep. 897
You know those seasons where you’re not seeing alot of results, not feeling super motivated, and everything just feels kind of monotonous? Even just reading that might make you want to run in the other direction, but those ebb periods of life are just as important as when you’re in a state of flow. Lauren and I discuss times when we’ve felt like we’re in a dormant season and how we’ve learned to trust the process and find comfort in the stillness. There are major lessons to be learned when thing...
Jun 01, 2022•24 min•Ep. 896
I wanted to have a conversation with Chris about what’s really going on in this uncertain economy, what he thinks is coming in the future, and how we can prepare ourselves so that we don’t experience a repeat of 2008/2009 when we had to start over from scratch. So many of us are scarred from The Great Recession, but the reality is that the majority of news outlets rely on fear mongering techniques, which just make people freeze in fear. In today's episode, Chris explains how we’ve ended up in th...
May 31, 2022•33 min•Ep. 895
I’m joined by VC-backed startup operator, angel investor, author, and podcast host Stef Caldwell. She’s a champion for not just getting women a seat at the table, but actually helping female-owned businesses build their own tables. We talk about some of the reasons why women don’t pursue their big ideas, why she’s so passionate about closing the gender wealth gap, and tips for how to take that first step to starting your business. Stef breaks down the different fundraising options available for ...
May 30, 2022•58 min•Ep. 894
My friend and incredible entrepreneur Kim Perell coined the term ‘the execution factor' and it’s a concept that I’ve been coming back to a lot lately. I’ve realized that the reason why so many of us don’t execute on our desires and purpose is because we're not clear on what we actually want. We have too many things on our plate and we haven't learned how to set up our schedule and make time for the actions that actually move the needle. When I’m feeling stuck, I ask myself what is one thing I co...
May 26, 2022•19 min•Ep. 893
One of the biggest questions that I get asked is why we chose the direct-to-consumer (DTC) route instead of getting on the shelves of major retailers. In today’s episode, Lauren and I talk about the benefits of being DTC, how we collect data and insights about our customer base, and how we’ve harnessed the power of social media to build the Lite Pink brand before we even launch. Being able to connect to our followers and build relationships in the DMs has been an invaluable tool, especially with...
May 25, 2022•30 min•Ep. 892
There’s a balance between coasting and enjoying life, but also doing things that stretch you and get you out of your comfort zone. Chris and I talk about some ways that we’ve been switching up our energy, doing things that make us grow, and setting us up for success when it comes to reaching our goals. We discuss the difference between intentional and unintentional discomforts, and what we do to stay proactive about unintentional discomforts like burnout and weight gain. Plus, Chris shares detai...
May 24, 2022•23 min•Ep. 891
Connecting with other women in the alcoholic beverage space is so exciting for me, and I can’t wait for you to hear today’s conversation with Brittany Merrill Yeng, the Co-Founder and Managing Partner of Skrewball Peanut Butter Whiskey. We talk all about how she launched this brand with her husband, her approach to scaling, and what it’s like to build business relationships. Brittany shares how she’s learned to articulate her vision and point of view, even when people around her have doubts. She...
May 23, 2022•57 min•Ep. 890
I’ve lost count of how many times I’ve listened to The Big Leap audiobook, but something new really sticks out to me each time I go back to it. I’ve been thinking a lot about Gay Hendricks’ concept of ‘Upper Limiting’ when you are about to step a giant step into something bigger. That’s when all of the inner saboteurs, self-doubt, and limiting beliefs come back in. I’ve realized that in order to quiet those voices, I need to fully immerse myself in my goal. I share how this idea has shown up in ...
May 19, 2022•19 min•Ep. 889
We’re answering two listener questions today about navigating imposter syndrome and figuring out where to focus your energy. Lauren and I agree that imposter syndrome isn’t necessarily a bad thing一it’s actually a sign of growth and proof that you’re evolving. We talk about how we approach uncharted territory in business with a curious and confident mindset. We also discuss how we prioritize things on our to-do lists and why it's so important to write things out. One of our go-to methods is to ma...
May 18, 2022•19 min•Ep. 888
Does your current routine match the standards that it takes to hit your life goals? What about your environment and the people that you surround yourself with? Chris and I have been noticing that there are gaps between where we want to be and where we currently are, and we’re discussing the tangible ways that we’re closing those gaps. I realized that I was giving myself a lot of space for excuses by working from home, so I’ve switched up my workflow and I’ve already noticed a major difference in...
May 17, 2022•17 min•Ep. 887
Lisa Bilyeu is one of the co-founders of the billion-dollar Quest Nutrition company, as well as the co-founder and president of Impact Theory Studios. In her new book Radical Confidence , she describes how she broke through her insecurities and self-doubt, pursued her entrepreneurial dreams, and built up her confidence in the process. The journey of going from homemaker to global business leader hasn’t always been linear, but Lisa shares how she’s learned to move through fear and strategize supp...
May 16, 2022•57 min•Ep. 886
I can really trick myself into being okay with being cozy and in a rut. It’s so easy to let your work blend into your entire day and give up some of your boundaries. Sweatpants and working in bed? We’ve all been there. I’ve recently switched up my routine to get back some energy and excitement when it comes to work, so I wanted to share with you some simple ways to infuse more joy into your workday. I talk about discovering new places to work out of, setting up reward systems, and giving yoursel...
May 12, 2022•17 min•Ep. 885
One of the consistent themes that I notice with the amazing entrepreneurs that I have on this show is their ability to confront their fears and believe that they’re truly meant for more than the status quo. Lauren and I are reflecting on that, plus talking about how we’ve learned to empower each other and play bigger with Lite Pink. We discuss learning how to fail forward, what it takes to expand your network, and how to create a work environment where employees feel supported to take risks. I s...
May 11, 2022•30 min•Ep. 884
