Text me and tell me what you think of this ep. I’m going backstage and getting a raw and authentic real-world look at property styling with Hannah and Alex from The Uncommon Room. Get the inside scoop as we talk about everything from their dynamic business partnership to the hard truths of the staging and interior industry. Ever wondered what the first year in business really feels like? They're spillin' the tea. Explore the financial and physical demands of property styling, and get authentic a...
Oct 04, 2023•1 hr 8 min•Season 1Ep. 27
Text me and tell me what you think of this ep. In today's episode of "Designing Success," let’s unpack Instagram metrics for interior designers and solo entrepreneurs. Are your Instagram posts and stories really reaching your target audience? We're diving deep into the world of Instagram analytics, exploring essential measurements like engagement rate, reach, and impressions. Learn what each measurement actually means and where to find the numbers you’re after. Whether you're a budding designer ...
Oct 02, 2023•38 min•Season 1Ep. 26
Text me and tell me what you think of this ep. Today I sat down with Penny Miller, an expert in designing inclusive spaces. We explored the nuances of creating interiors that work for everyone, especially those with neurodivergence, disabilities, and other sensitivities. Wondering how to balance design aesthetics with functional needs, or whether you’re asking all the right questions or considering everything in your initial consultations? We've got you covered. From the importance of colour and...
Sep 27, 2023•1 hr 5 min•Season 1Ep. 25
Text me and tell me what you think of this ep. Have you ever dreamt about a do-over with your business? Well indulge me here because for today that's exactly what I'm doing, with five years insights and the blessing of hindsight (not to mention the advancement of tools and technology already!) I am going back to the basics and telling you exactly where I would invest my money from the beginning to get the foundations right the first time. S P E C I A L O F F E R S Foundd Legal Templates https://...
Sep 25, 2023•43 min•Season 1Ep. 24
Text me and tell me what you think of this ep. Today's episode is a lifeline for anyone trying to balance work and home life during the school holidays. Let’s get into six practical ways to keep your content rolling even when the house is, well, a madhouse. I’m covering everything from Educational Carousels on Canva to making the most out of B-Roll footage on your phone. Whether you're struggling to find a quiet moment or have no kids and are just looking for fresh content ideas, this episode is...
Sep 18, 2023•31 min•Season 1Ep. 23
Text me and tell me what you think of this ep. Get a front row seat as we get into exactly what it’s been like for my husband and his observations of my journey with Oleander & Finch. It’s an intimate podcast episode and we spill the tea on probably more than I would have expected. From mum guilt, financial pressure, comparisonitis, pricing, boundaries, burnout and everything in between. We explore the initial struggles, growth, and get invaluable insights, candid discussions, and golden adv...
Sep 13, 2023•45 min•Season 1Ep. 22
Text me and tell me what you think of this ep. In this podcast episode, I’m reflecting on some of the challenges O&F has faced with pricing over the past five years. Breaking down the ways of recognising when it's time to raise your prices and offering tips on how to do it effectively. The signs that indicate it's time to increase your pricing include: When clients readily approve your invoice without discussion. If you're overworked or feeling stretched due to too many clients. If you're wo...
Sep 11, 2023•40 min•Season 1Ep. 21
Text me and tell me what you think of this ep. In this episode of 'Designing Success,' I sit down with Brandon Willington, founder of Where u? A Western Australian based digital marketing agency. Brendan spills about his own entrepreneurial journey and shares heaps of helpful insights Brandon first grabbed my attention online through his guerrilla style Facebook ads that are designed to be attention-grabbing without the usual sales pitch. He explains the inspiration behind this approach and how ...
Sep 06, 2023•37 min•Season 1Ep. 20
Text me and tell me what you think of this ep. In this episode we're exploring the importance of seeking expertise in specialty areas like window treatments and flooring. I want you to know that asking the experts is not a sign of lacking knowledge but a commitment to delivering the best for your clients. Here are some key takeaways: First, it's crucial to understand your client's needs and preferences when it comes to functionality. Then, I encourage you to build relationships with local trade ...
Sep 04, 2023•22 min•Season 1Ep. 19
Text me and tell me what you think of this ep. Get a rare look behind the scenes of Style Sourcebook as I pin down Sammy Major, their commercial director and get her to spill the tea on all the amazing new features in the works, I won’t include any spoilers as she shares a lot of things you’re going to want to hear for yourself, but I will say I’m totally here for the one that rhymes with ‘Sminteret Smintergrations.’ Sammy talks about the many roles in the background that bring us this incredibl...
Aug 30, 2023•1 hr•Season 1Ep. 18
Text me and tell me what you think of this ep. I've realised that it's essential to detach my self-worth from business outcomes and embrace the adventure of experimentation. So, I if a task annoys me or I’m putting it off - I challenge myself to view tasks as an employee would—objectively. I imagine discussing strategies in a team meeting, refining decisions for success. When I evaluate results, I'm focusing on strategy over emotion. Evidence based Intel and take it from there. Trying the "CEO p...
Aug 28, 2023•22 min•Season 1Ep. 17
Text me and tell me what you think of this ep. Meet Jefsie from Wholesome by Design : https://instagram.com/wholesomebydesign_ https://www.wholesomebydesign.com/ A spark of creativity who found her groove, faced her fears, and stepped into her power. Meet Alana : https://instagram.com/studioterra_alana https://msha.ke/studioterra A hairdresser-turned-designer with 13 years of business experience. She's now carving her own path in design, and it's sensational to witness! Jefsie’s Journey: Bravery...
Aug 23, 2023•1 hr 9 min•Season 1Ep. 16
Text me and tell me what you think of this ep. Let’s dive into the world of transferable skills, exploring how you can identify, leverage, and utilise them to carve out a unique niche in the interior design industry. Who knows how many hidden transferable skills you’re sitting on right now from your past work life? Reflect on those skills and learn how they can fast track your business, such as marketing, copywriting, or even organisational skills, and consider how to blend them into your design...
Aug 21, 2023•18 min•Season 1Ep. 15
Text me and tell me what you think of this ep. Join me for an incredible conversation with Alessandra Smith, the creative mind behind Alessandra Smith Designs. Leaving behind a career in pharmaceuticals, Alessandra took a risk that many would shy away from, embarking on a whole new path in interior design. In this episode, we dive deep into Alessandra's courageous leap from the safety of the lab to the vibrant world of fabrics and furnishings. What stands out in Alessandra's journey is not just ...
Aug 16, 2023•58 min•Season 1Ep. 14
Text me and tell me what you think of this ep. Dive into the world of AI without feeling overwhelmed. In this episode, I’m sharing a special masterclass from inside the framework, delivered back in April - It's still as relevant as ever! Come behind the curtain and get a sneak peek into our weekly mentor sessions. We'll be exploring the use of ChatGPT, and how you can teach it more about your business and get more targeted and appropriate resources. Ever wondered how AI might save you real time?...
Aug 14, 2023•50 min•Season 1Ep. 13
Text me and tell me what you think of this ep. Tune in to a laid-back yet insightful conversation with Rhiannon, an Australian interior designer, and Rebecca, her American counterpart. Both podcast hosts, designers, mentors, and mothers, reminisce about their startup days, bringing a relatable touch to the discussion. In this #designingsuccess episode, @studioplumb and I chat about industry gatekeeping, the use of colour or color.😜 We dip into pricing strategies and client proposal clarity. The...
Aug 09, 2023•1 hr 10 min•Season 1Ep. 12
Text me and tell me what you think of this ep. Intro: Recent audience poll results - we all need help getting clients Introduction to the importance of unique client strategies Sharing a simple strategy adaptable to most business models Key Points: The Frustration: The challenge of being unnoticed despite efforts Dealing with industry competition and feeling overshadowed The multifaceted tasks of business management Handling criticism in the early stages The Story: Personal experience of early s...
Aug 07, 2023•34 min•Season 1Ep. 11
Text me and tell me what you think of this ep. In this candid chat, I’m sitting down with the extraordinarily talented Instagram content creator, Kayla from @hausofteasdale . With a style that's described moody, classic, timeless, and always classy, Kayla has made a significant impact on the world of interior design. Hailing from Arizona, USA, she now enjoys life in her stylish Geelong home, Australia, with her Husband Ro, and their fur babe, Bendigo. We explore her background and the roots of h...
Aug 02, 2023•37 min•Season 1Ep. 10
Text me and tell me what you think of this ep. 🎙️ In this episode, I’ll tackle a handful of common limiting beliefs that hinder aspiring interior designers. As a business coach, I've seen these mindset blockers crop up relentlessly, especially in the critical first two years. I’ve compiled a list of the top five that I see most often and a few actionable and proactive ways to work through them. Let’s talk about embracing a growth mindset, learning from failures, and seeking support from your de...
Jul 31, 2023•37 min•Season 1Ep. 9
Text me and tell me what you think of this ep. Alyce - copywriting, controversy and crafting killer content (The ‘C words’ you really need in your business) This chat was a never before released chat from inside the framework from late March! The sound might not be top-notch (pre-recording equipment era, you know), but trust me, the content is pure gold! Alyce's generosity in sharing her knowledge is never-ending, like seriously, how many mics can one person drop? 🎤 Because it’s so full of gold...
Jul 26, 2023•45 min•Season 1Ep. 8
Text me and tell me what you think of this ep. Today's episode explores innovative marketing strategies from various industries like food delivery, makeup, airlines, fitness, and fashion and how you can farm the stuff that's working and adapt it to your brand, to elevate your interior design business. Key strategies include: making your business accessible; partnering for wider outreach; inspiring clients with transformations; creating themed collections; offering mini-room makeovers and giveawa...
Jul 24, 2023•40 min•Season 1Ep. 7
Text me and tell me what you think of this ep. The second installment of my chat with emerging talent, Ruby Shields, if you haven’t heard of her, mark my words.. you will soon! Prepare to delve into a world of colour, texture, and imagination This week we discuss what Ruby loves about the industry, what could change, how to get yourself out there, and how to build a community of support around yourself. Check out some of her award-winning projects, and more about her at her website https://rubys...
Jul 19, 2023•37 min•Season 1Ep. 6
Text me and tell me what you think of this ep. Part one of my amazing chat with newly graduated interior designer, Ruby Shields, if you haven’t heard of her, mark my words.. you will soon! Prepare to delve into a world of colour, texture, and imagination Ruby is a fiercely passionate interior designer whose boundless creativity doesn't just colour outside the lines—it redraws them entirely. With a background in art direction and advertising, she brings a unique perspective and endless energy to ...
Jul 17, 2023•47 min•Season 1Ep. 5
Text me and tell me what you think of this ep. Today I’m thrilled to share the origin story of Oleander and Finch Design Studio, and exactly how I transformed from a student to a successful designer. Join me as I reveal my personal and professional hurdles. In this episode, I take you back to my early years, what initiated my decision to study design while being a few weeks postpartum with my second baby. Balancing motherhood and my passion for design, I found myself embarking on building a soci...
Jul 12, 2023•48 min•Season 1Ep. 4
Text me and tell me what you think of this ep. Allow me to introduce Carlene Duffy, an accomplished interior designer, a much loved television personality, author of the stunning coffee table book, 'This Old Van,' and a powerhouse behind the celebrated design firm, Cedar & Suede. In today's episode, I chat with Carlene about her unique journey into the world of design, her sources of inspiration, and her impactful presence on the reality television show, 'The Block.' Let’s discover how her i...
Jul 10, 2023•1 hr 2 min•Season 1Ep. 3
Text me and tell me what you think of this ep. Discover the secrets to acing discovery calls and landing more clients! Join in as I uncover the purpose and strategies behind successful calls. From identifying a mutual fit to confidently asking for the sale, I’m going to talk you through EXACTLY how to transform your calls from nerve-wracking to natural. (and i’ll even act out a LIVE call, watch out Julia Roberts) I’ll show you the questions I actually ask along with some sales techniques and bre...
Jul 10, 2023•30 min•Season 1Ep. 2
Text me and tell me what you think of this ep. In this episode, I’m exploring building a design portfolio when you don't have paying clients yet. Discover effective strategies that will help you showcase your skills and style to potential clients, without relying solely on completed client projects. The Testimonial: Learn how to obtain testimonials from collaborators to highlight your professionalism, including the power of video testimonials. Before and After Transformations: Explore how to dem...
Jul 10, 2023•24 min•Season 1Ep. 1
Text me and tell me what you think of this ep. Welcome to 'Designing Success: From Study to Studio' - a podcast guiding you through the journey of building your own design business. Hosted by Rhiannon Lee, the founder of Oleander and Finch Design Studio, this podcast shares Rhiannon's experiences of transforming from a student to a successful designer. Rhiannon reveals her personal and professional hurdles, her philosophy of progress over perfection, and her plan to cover diverse topics across f...
Jun 24, 2023•5 min•Season 1Ep. 1
