Building RESILIENCE to conquer FEAR @DAWN | Vanessa Cullen | Forward Thinking Design
Episode description
Vanessa Cullen is the Managing Director of Forward Thinking Design, a Certified B Corp company and one of Australia’s most awarded brand strategy and built environment design studios. Vanessa is a trauma and chronic illness survivor, vegan, minimalist and health/wellbeing, environmental and ethical business advocate. She is a current ultra-marathon trail runner, charity ambassador and is a past Australian representative age-group triathlete.
As an expert communicator and multi-award winning business leader, Vanessa has been profiled in several business books, national print media, on radio, on the Profitable Hospitality, Pioneers of Good and The Entrepreneur Way podcasts and on ABC News 24.
In this podcast cast episode of our DAWN Cast Series, Vanessa shares her perspective on Design Thinking and how we can use hope and resilience to overcome fear and division amid the COVID-19 pandemic.
TIMESTAMPS
0:00 Introduction
1:14 What’s a B Corp organisation?
3:26 About Vanessa’s business
4:27 What’s Design Thinking?
8:04 Getting into the design industry
9:42 Ethical Dilemmas
14:16 COVID-19 impact on business operations
16:30 Resilience instead of division and fear
22:19 Overcoming past difficulties and stages of grief
28:03 Next steps for her business _____________________________________________________________
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