Today we're talking with Zoey Kahn the host of one of the best Ecommerce podcasts out there, "What's Your Biggest Oopsie?" (@OopsiePodcast )Besides being on the Customer Experience team at Chomps, Zoey is also a content creator herself. Today we're talking about how the tools of the trade have gotten harder and harder for both content creators and brands, and her practical advice for people starting out. Zoey also talks about her journey as a creator, and how she both blends and separates her ca...
Apr 24, 2023•1 hr 27 min•Ep. 78
Van Oakes was actually our partner at Explosive Growth Marketing before the exit. We trust him more than almost anyone on the topic of influencer marketing and growing a loyal and passionate audience. Today he wants to talk about why influencer marketing is so important and what influencers and creators should be doing to own the audience they're building. This is gonna be a fun conversation. ___ Today's Sponsors: Increase Ecommerce Average Order Values In Minutes with Monk Commerce: https://www...
Apr 14, 2023•1 hr 11 min•Ep. 77
Today I'm talking to @CTtheDisrupter in this live recording of the Modern Commerce Podcast. We're talking about his story of how he went from Heroin addict to driving hundreds of millions of dollars in revenue. We're also talking about why he decides to have such a controversial public persona. We'll also debate about some topics that he's passionate about including return on ad spend; the advice people give in the marketing industry; and why he is so passionate about bidding on Facebook ads. __...
Apr 13, 2023•1 hr 13 min•Ep. 76
Today we'll discuss the future of marketing, entrepreneurship, and influencers with our guest Jesse Pujji.Don't forget to rate & review — Thanks for listening!-----Today's Sponsors:Increase Ecommerce Average Order Values In Minutes with Monk Commerce: https://www.monkcommerce.com/ Find out which ads are Shack, which ones are Kobe, and which ones should be cut with Wicked Reports: https://www.wickedreports.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices...
Apr 10, 2023•1 hr 14 min•Ep. 75
Today we're talking about how we grew our podcast and YouTube channel in the early days. Between our two shows we drive about 75,000 downloads/views per month. We'll discuss: - Podcast promotion tactics that have worked- Tactics that haven't worked- Some of our favorite tools- The two main things that unlocked massive growth for us- The one thing we thought would unlock massive growth but didn't. ----- Today's Sponsors: Increase Ecommerce Average Order Values In Minutes with Monk Commerce: https...
Apr 05, 2023•1 hr 36 min•Ep. 74
Jess is an absolute master of coming up with marketing strategies, copy, and messaging that makes a company stand out as unique and different... even if it's not. He's here to breakdown how he does that and how you can apply his principals to your company. Don't forget to rate & review — Thanks for listening! Watch this episode on YouTube now! -- Sponsors -- Find out which ads are Shack, which ones are Kobe, and which ones should be cut with Wicked Reports: https://www.wickedreports.com/ Inc...
Mar 17, 2023•1 hr 7 min•Ep. 73
Today we are talking about how to meet people, build relationships, and leverage relationships to create value in business and in your career. Please rate & review — Thanks for watching! Watch this episode on YouTube Now! --Sponsors-- Use Wicked Reports for all of your marketing attribution needs. Book a demo today at wickedreports.com Try Monk Commerce to increase your conversion rate & average order value. Start your 7 day free trial now at monkcommerce.com Learn more about your ad cho...
Mar 13, 2023•1 hr 6 min•Ep. 72
Dropbox, AirBnB, and Hubspot all have some of the most famous "growth hacking" stories. But how much impact did those tactics actually have? Could you apply them to your business? Today we're discussing which growth hacks are all hype, and which ones you should actually use. Don't forget to rate & review — Thanks for watching! Watch this episode on YouTube now >> --Sponsors-- Use Wicked Reports for all of your marketing attribution needs. Book a demo today at wickedreports.com Try Monk...
Mar 03, 2023•58 min•Ep. 71
Nick Shackelford is back with us again to talk about the different types of online and digital businesses. We're breaking down the pros and cons of starting and scaling ecommerce businesses, information and online course businesses, agencies, and software companies. We try to come up with our best recommendation for someone getting started. Don't forget to rate & review — Thanks for watching! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adch...
Feb 27, 2023•1 hr 15 min•Ep. 70
Today our guest is... Our co-host, Casey. John is going to interview Casey about - The two year long process of building and growing our YouTube channels and podcasts - How he quit his job to start working on the podcasts full time - What the future of media, content creation, and marketing look like and more (as always - the conversation should be fun with these two). Thanks for listening — Don't forget to rate & review! Watch this episode on YouTube now >> Learn more about your ad ch...
Feb 27, 2023•1 hr 18 min•Ep. 69
Today we are talking with Scott Desgrosseilliers from Wicked Reports about how to know what is working in your business. In the world of online marketing it can be difficult to know what marketing activities are driving the results you want and which ones aren't. We get into that topic with Scott and we talk about how that relates to future success as well. Thanks for listening — Don't forget to Rate & Review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit...
Feb 26, 2023•1 hr 14 min•Ep. 68
Today we're talking about launching a new business or offer. We're going to cover what we believe to be the 7 laws of launch. These are must follow if you want to have a successful launch. Don't forget to rate & review — Thanks for watching! Watch this episode now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 26, 2023•1 hr 9 min•Ep. 67
Today we are talking to the CEO and founder of 365 Holdings, Kelcey Lehrich. Kelcey has built up a portfolio of 7+ ecommerce companies all of which have healthy cash flow and run profitably. We'll get into what ecommerce operators should be focusing on in 2023. We'll also get into how to choose the right business to buy and how to start and run a holding company. Don't forget to rate & review — Thanks for watching! Watch this episode on YouTube now >> Learn more about your ad choices. ...
Feb 26, 2023•43 min•Ep. 66
Today we are going to break down our own YouTube Thumbnails. We're going through our 15 highest viewed YouTube videos of all time and talking about why they hit. We're specifically focusing in on the Thumbnails and talking about what is good, bad and ugly. John is going to try to guess which videos/thumbnails have the highest click-through-rate of all time. Don't forget to rate & review — Thanks for watching! Watch this episode on YouTube now >> Learn more about your ad choices. Visit ...
Feb 26, 2023•8 min•Ep. 65
Today Marvin Attiq, Founder of Bottle Haus AKA our favorite guy during the pandemic, joins us on the show to tell us about the booming success of his online liquor store. Don't forget to Rate & Review! Watch this episode on YouTube >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 26, 2023•42 min•Ep. 64
Today we're talking to Sarah Levinger, Co-Founder of HG Performance Creative about how some simple quick changes in your advertising can drive large bumps in conversions and sales. Sarah takes us through how she uses psychology based ads to help customers find and ultimately buy from your brand. Don't forget to rate & review — Thanks for watching! Watch this episode on YouTube >> Learn more about your ad choices. Visit megaphone.fm/adchoices...
Feb 25, 2023•1 hr 8 min•Ep. 63
Maddy Sukoru, Founder of Groupshop joins us to discuss his incredible breakthroughs in word-of-mouth marketing. For those of you who are interested in building a strong community around your brand— this episode's for you! Thank for listening! Don't forget to rate & review! Watch this episode on YouTube >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 25, 2023•1 hr 10 min•Ep. 62
Today we talk about twitter as an ad platform; how to do ninja level targeting; the best way to setup your creative testing; Black Friday Cyber Monday; The best strategy to use affiliates for ecommerce. Don't forget to rate & review! Watch this episode on YouTube >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 25, 2023•56 min•Ep. 60
John and Casey are live on the busiest day of the ecommerce year to talk about what is working this year, the overall trends they see, and the best some of the best and worst marketing brands are using during their big sale. Don't forget to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 25, 2023•1 hr 28 min•Ep. 59
Today the guys from The Perfect Jean swing by to tell us their story. It's a fun discussion with some valuable lessons along the way. Stay tuned and enjoy this episode of Modern Commerce! Don't forget to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 23, 2023•1 hr 7 min•Ep. 58
From DTC Twitter to the Modern Commerce Podcast... Charley T joins John to hash out some of their philosophical differences from the internet town square. If you enjoyed this episode, please remember to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 23, 2023•1 hr 11 min•Ep. 57
Today we have Mason Doerr of Cardinal Agency and Cashflow Syndicate to share some practical tips we can use to write better copy that sells more products. This one jam-packed full of useful tactics you can implement today and get better conversion rates tomorrow. If you enjoyed this episode please rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices...
Feb 23, 2023•56 min•Ep. 56
This week we have Alexa Kilroy from Triple Whale on the show. Her position at Triple Whale gives Alexa a unique perspective and the ability to see a lot of data across a lot of ecommerce brands. Alexa is going to go over the mindset shifts, overall strategies, and practical tactics that some of the fastest growing and highest profit ecom brands are using in 2023. Don't forget to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adc...
Feb 23, 2023•1 hr 12 min•Ep. 55
The ModCom crew sits down with Cody Wittick of Kynship to talk about what influencer marketing looks like in 2023. How brands should be leveraging influencer created content in their paid advertising efforts, and how to implement an influencer marketing program. Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 23, 2023•1 hr 5 min•Ep. 54
Will Watters drops in to tell us about his brand, Western Rise. If you're curious about the launching (or more advanced inner-workings) of an apparel brand truly equipped for modern commerce, then you won't want to miss this episode! Don't forget to rate & review — Thanks! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 23, 2023•46 min•Ep. 53
Creative Testing is always a juicy topic of conversation on ModCom. On this week's episode we recruit Nicole Crowell, another Creative Strategist, to help us sift through the best SOPs for testing creatives. Below you will find the resources shared during this episode. These links allow for read-only access alone. Please duplicate these to create versions for your own use... Chart - How much budget you should allocate to esting: https://docs.google.com/spreadsheets/... Calculator - Number of cre...
Feb 23, 2023•1 hr 7 min•Ep. 52
Allen Jernigan pops in for an interview today. We discuss the live-selling model in ecommerce and other unique aspects of the online boutique business. If you enjoyed this episode please remember to rate & review! Visit Blushing Brunette Boutique >> Don't forget to try Pencil at trypencil.com & use promo code MODCOM15 to save 15% on any paid plan! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices...
Feb 23, 2023•57 min•Ep. 51
Tim Aton the COO of Range Leather dropped by for an interview. He shares the story of Range and drops some gems of knowledge as well. You definitely don't want to miss this one! If you enjoyed this episode please remember to rate & review! Visit Range Leather: rangeleather.com Don't forget to try Pencil at trypencil.com & use promo code MODCOM15 to save 15% on any paid plan! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices...
Feb 23, 2023•39 min•Ep. 50
Nick Shackelford swings by to discuss how to recession proof your brand! Don't forget to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices
Feb 23, 2023•1 hr 10 min•Ep. 49
Brett Swensen drops in to tell us his story of ecommerce marketing & Kizik Footwear. Buckle up and enjoy the ride through the building of this unique brand! If you enjoyed this video please remember rate & review! Visit Kizik Shoes: https://www.kizikshoes.com/ Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices...
Feb 23, 2023•1 hr•Ep. 48
