Dark Mode with John Coyle - podcast cover

Dark Mode with John Coyle

Modern Commercewww.spreaker.com
The "dirty little secrets" nobody else will tell you about growing a social media following, creating content, and building a business.
Last refreshed:
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Download Metacast podcast app
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more

Episodes

How to Build a Brand: Supply w/ Trace Crawford

This week Trace from Supply joins the guys for our next edition of our "How to Build a Brand" series. If you enjoyed this video please remember to rate & review. Visit Supply: https://supply.co/ Follow Trace on Twitter: @BubbaDoesEcom Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 23, 20231 hr 11 minEp. 47

The Price is Right Vol. 3

Joel Padron is back! And he brought our favorite game with him... Buckle up & get ready for the third volume of The Price is Right: Ecommerce Edition! If you enjoyed this video please remember to rate & review! Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 23, 202332 minEp. 46

How to Build a Brand: CrossNet w/ Joel Padron

On today's episode Joel Padron joins us to discuss the rise of CrossNet— the hybrid sports ecomm phenomenon, and his recent move from being the Marketing Director there to the Head of Paid at Homestead. If you enjoyed this video please remember to rate & review! Watch this epsiode on YouTube now >> Check out Joel's agency at: https://homesteadstudio.co/ Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 20, 202349 minEp. 45

How to Build a Brand: Patrick Adair Designs w/ Lewis Fausett

These two college dropouts went from making YouTube videos to Growing Patrick Adair Designs into an 8-figure e-commerce brand. Today we're interviewing Lewis Fausett of Patrick Adair Designs. His story is incredibly unique in the world of e-commerce. Not to mention there are several gems for anyone trying to scale a jewelry brand. Watch this episode on YouTube now >> Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 20, 20231 hr 12 minEp. 44

How to Build a Brand: Purple Mattress w/ Chris Knudsen & Dan Bischoff

We chatted with a couple of the guys who put Purple Mattress on the map! This is their story in their own words and how they view marketing in today's DTC climate. If you enjoyed this epsiode please remember to rate & review! Watch this episode on YouTube now >> Check out Chris & Dan's agency at: https://www.stoicyeti.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 20, 20231 hr 8 minEp. 43

How to Build a Brand: Jones Road Beauty w/ Cody Plofker

On this episode Cody Plofker zooms in for an interview with the guys. John asks the hard hitting questions you want to hear, and Cody brings the answers! Also, Casey sports a new bomber jacket... If you enjoyed this video please remember to rate & Review! Watch this episode now on YouTube >> Check out Jones Road Beauty at: https://jonesroadbeauty.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 20, 202354 minEp. 42

Building a Brand: Hexclad Cookware w/ Daniel Winer & Jason Panzer

Our good friends swung by to be on the pod today. Chef Gordon Ramsay couldn't make it, but his business partners Danny Winer & Jason Panzer from Hexclad Cookware came to tell us all about their ecommerce brand's journey as a disruptor in the cookware space. Watch this episode on YouTube now! Check out Hexclad Hybrid Cookware at: hexclad.com Don't forget to rate & review — Thanks for listening! Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 02, 20231 hr 2 minEp. 41

5 Ecommerce Metrics You Should Be Watching (But Aren't)

Want to know which ecommerce metrics you should be watching? Well, you came to the right place! In this episode Casey & John discuss five unique views into the performance of your business. Watch this episode on YouTube now >> Don't forget to rate & review — Thanks for listening! Learn more about your ad choices. Visit megaphone.fm/adchoices

Feb 02, 202342 minEp. 40

How to Build a Food & Bev Ecommerce Brand w/ Ryan Rouse

Ryan Rouse from Highkey Snacks joins the guys for this episode to drop some highkey knowledge. If you're curious about the Food & Bev space in ecommerce, then you WILL NOT want to miss this episode. Watch the video version of this episode on YouTube now! Check Highkey Snacks out at: https://www.highkey.com Don't forget to rate & review — Thanks for watching! Learn more about your ad choices. Visit megaphone.fm/adchoices...

Feb 02, 202352 minEp. 39

How to Build a Brand: Kuru Footwear w/ Sean McGinnis

Today on ModCom Sean McGinnis swings by for an interview with the guys. Topics include building, maintaining, and scaling as an ecommerce footwear brand. Some of Sean's answers might surprise the paid social marketers out there, but that makes them all the more enticing. Enjoy! Originally aired on YouTube 4/15/2023: Watch it Now! Follow or join in on the conversation on Twitter around this episode at: Join in on Twitter! Check out Kuru Footwear at : Kuru Footwear Don't forget to rate & revie...

Jan 30, 20231 hr 2 minEp. 38

The #1 BEST Ad Hack For Better ROI: The Hook & Bridge Method

In this episode John and Casey share their #1 best ad hack for understanding how to get a better ROI from your ecommerce ads. Lots of examples and explanations are sure to leave you a better marketer after consuming this episode of the ModCom podcast. Originally aired 4/1/2023: Watch it Now! Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 30, 20231 hr 2 minEp. 37

The Price is Right Returns w/ Rabah Rahil

Rabah's back to join us for one of our favorite ModCom games: The Price is Right. Today he'll be going head-to-head against John. Feel free to play along, and see if you can beat these two! Originally aired on YouTube 3/15/2022: Watch it Now! Thanks for listening — Don't forget to rate & review! Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 30, 202335 minEp. 36

Is Bootstrapped or Venture-Backed Better? w/ Rabah Rahil

Joined by special guest Rabah Rahil, the guys discuss a variety of topics ranging from "LA Math" to an incredibly helpful app for ecommerce brands. And, of course, the guys will cover the differences between bootstrapped and venture backed businesses. This being the first episode of two featuring Rabah, you won't want to miss this one before we move on to the return of a very popular ModCom game next time around. Enjoy the episode and we'll see you again next time! Originally posted on YouTube 3...

Jan 24, 20231 hr 21 minEp. 35

The Value of a Marketer

Have questions about what should you should expect from your marketing department? Trying to decide whether you should break up with your agency? Not sure if you could use a little help with your brand's marketing? Then this episode is for you! Originally aired on YouTube 2/25/2022: Watch it Now! Thanks for listening! Don't forget to rate and subbscribe! Learn more about your ad choices. Visit megaphone.fm/adchoices...

Jan 21, 20231 hr 2 minEp. 34

Show & Tell: We Got GOT!!!

John & Casey are professional marketers, but even the pros get got by other pros sometimes... This episode the guys show, tell, and analyze why and how they got got by marketers on a handful of products they bought online. This episode originally aired on Youtube 02/25/2022. Watch it now! Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 19, 20231 hr 15 minEp. 33

Buy or Sell? Marketing Trends...

On this episode John & Casey break down a list of ecommerce marketing trends by either buying them or selling them. Originally aired on YouTube 02/04/2022 - Watch Now! Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 18, 20231 hr 4 minEp. 32

Plotting Common Ecommerce Misconceptions

There's a lot of good ideas out there in the ecommerce world, but there's also some wolves in sheep's clothing as well. In this episode of ModCom, Casey and John are here to set the record straight... Which ecommerce marketing sayings are pretenders and which can help you grow your business? Stay tuned in to get the scoop from your favorite marketing podcast hosts– Tweedle Smart and Tweedle Smarter. Originally aired on YouTube 1/28/2022: Watch it now! Learn more about your ad choices. Visit mega...

Jan 16, 20231 hr 16 minEp. 31

Sports Metaphors for Ecommerce Marketing

We use them all the time improvisationally, but today we're bringing them up on purpose... Sports Metaphors for Ecommerce Marketing! This episode will help you apply lessons you learned in all your favorite sports activities to your work in the field of ecommerce marketing. Originally aired on Youtube 1/18/2022: https://www.youtube.com/watch?v=6GBGsAmyoCc Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 12, 202329 minEp. 30

Is Branding Hurting Your Brand?

Every knows branding is a good thing, right? Yeah, maybe until you start hanging around performance marketers for a little while... This episode is a converasation between John & Casey that contains the nuance you need from the conversation of the real importance of branding in your creatives. Originally aired on Youtube (1/10/2022): Watch this episode on YouTube now! Learn more about your ad choices. Visit megaphone.fm/adchoices...

Jan 11, 202337 minEp. 29

Sell Me This BAD Christmas Product

Holidays should be nothing if not fun, right? That was the thought behind this Christmas-themed episode anyway... Essentially a spin on the notorious "sell me this pen" exercise, John submits some questionable (yet unquestionably festive) business ideas. Lessons are learned while hilarity ensues. Enjoy! Learn more about your ad choices. Visit megaphone.fm/adchoices

Jan 10, 20231 hr 22 minEp. 28

The Price is Right: Ecommerce Edition

On this episode of Modern Commerce our special guest, Scott Boulis, joins us for our first round of The Price is Right: Ecommerce Edition. It's the same classic TV gameshow you already know and love, but with an ecommerce twist! Hosted by John Coyle & Casey Fehrnstrom. This episode originally aired on YouTube Dec 10th, 2021. Check out all of our most recent episodes on the Modern Commerce YouTube Channel! Learn more about your ad choices. Visit megaphone.fm/adchoices...

Jan 07, 20231 hr 2 minEp. 27
For the best experience, listen in Metacast app for iOS or Android