Creator Ops - podcast cover

Creator Ops

Thomas Schreibercreatoropsmedia.com
Creator Ops teaches you how to become a great manager or operator for creators. As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators who help with product development, finances, sponsorships, content strategy, and much more. We’ll interview the industry's best managers and operators to understand how they're shaping this rapidly changing space. If you have any questions, comments, or feedback, send me a note - thomas@creatoropsmedia.com
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Episodes

How World-Class Mangers Pitch, Price & Scale Brand Deals

On this episode of Creator Ops, I talk with Chris Smith, the Head of Agency & Partnerships at The Gold Studios — a creative studio that works with YouTube creators to produce some of the platform’s biggest shows. Chris leads celebrity and brand partnerships, oversees campaign management, and works closely with both agents and rising talent to build standout digital media collaborations across YouTube and beyond. Whether it’s structuring long-term sponsorships, helping creators land premium b...

Jul 02, 202559 minEp. 14

The Ultimate Guide to Building Creator Products

On this episode of Creator Ops, I talk with Jay Singh, the founder of Casper Studios, a design and development agency that creates incredible digital products for creators. During our conversation, we talk through A step-by-step process for determining what type of product you should create How to involve your audience throughout the development & feedback process How to correctly price your product The importance of financial models and projections for predicting revenue The best way to dev...

May 25, 202553 minEp. 13

The Manager Behind James Hoffmann (The #1 Coffee Creator)

On this episode of Creator Ops I talk with Charles Haynes who is the Founder & Managing Director at Ziggurat XYZ a talent agency representing digital creators within the STEM, DIY, and factual entertainment industries. They work with 35 different creators but during our conversation we focus on two: The first being James Hoffmann who is a YouTuber with 2.3 million subscribers. James makes videos about anything and everything to do with coffee. He creates how-tos, guides, reviews, vlogs, vide...

May 01, 202549 minEp. 12

Crowdfunding For Creators: The Ultimate Guide

On this episode of Creator Ops, I talk with Brett Dashevsky, the former head of creators at Kickstarter. Kickstarter is a crowdfunding platform where creators can seek funding for creative projects by offering rewards to those who pledge support. The funds are only released if the project reaches its funding goal. Brett developed and executed Kickstarter’s content creator strategy, guiding top creators in transforming their audiences into engaged backers. He partnered with some of the biggest na...

Mar 29, 202538 minEp. 11

The Manager Behind Nick DiGiovanni (25 Million Subscribers)

On this episode of Creator Ops, I chat with Zach Blank, who runs the day-to-day operations for Nick DiGiovanni, a chef and YouTuber with over 23 million subscribers. During our conversation, Zach and I talk through: The thumbnail strategy that helped Nick grow from 2 million to 23 million subscribers The importance of collabs when growing your audience on YouTube The Key metrics Zach tracks on every YouTube video How Zach approaches short-form vs long-form content The best way to dub videos in a...

Feb 26, 202541 minEp. 10

The Ultimate Guide To Building A Creator Management Company

On this episode of Creator Ops, I chat with Scott Fisher, the founder of Select Management Group. Scott started Select 15 years ago and has managed some of the biggest creators, including Gigi Gorgeous, Tyler Oakley, Amanda Steele, and Mindy McKnight. Today, they manage over 450 creators and influencers across many different categories. During our conversation, Scott and I talk through: How Scott landed his first creators back in 2010 Negotiating brand deals while cleaning toilets at Starbucks T...

Jan 12, 202551 minEp. 9

Managing Brand Deals For Simon Squibb (1.8 million Subscribers)

On this episode of Creator Ops, I chat with Jonny Davies, the manager behind creators Ali Abdaal & Simon Squibb! During our conversation, Jonny and I talk through: The formation of Ali Abdaal's partnership with Headspace Navigating brand deals for Simon Squibb Building long-term IP for creators How to land your first brand deal as an emerging creator How Ali and Simon structure their teams The Future of Equity Deals in the creator economy Jonny works at Sixteenth, a management agency working...

Dec 18, 202446 minEp. 8

How World-Class Creators Build Products

On this episode of Creator Ops, we discuss how creators build world-class products with Miles Sellyn , the VP of Partnerships @ Course Studio Course Studio is a design and development agency focused on helping creators build products for their audiences. They’ve helped launch products for creators such as Colin and Samir, Dr. Becky, Ryan Trahan, Miss Excel, and many more. During our conversation, we talk through the most successful way to build and launch a product as a creator, including: Figur...

Nov 13, 202444 minEp. 7

Dominating FinTech Influencer Marketing

On this episode of Creator Ops, we discuss Klarna's influencer strategy with Juliann Kane , who works on Influencer, Social, and content at Klarna. -------- About: Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, and a who...

Oct 28, 202441 minEp. 6

Mastering B2B Influencer Marketing

On this episode of Creator Ops we discuss B2B Influencer & Creator Partnerships with Sarah Adam - Head of Partnerships & Influencer Marketing @ Wix -------- About: Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, a...

Sep 20, 202433 minEp. 5

The COO Behind The #1 Menopause Creator

On this episode of Creator Ops we discuss the rise of creators within healthcare with Jen Pearson, COO of Dr. Mary Claire Haver -------- About: Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, and a whole lot more. We’ll i...

Aug 26, 202443 minEp. 4

The Art & Science of Investing in Creators

On this episode of Creator Ops we discuss investing in creator businesses with Christine Moran, the Head of Creator Partnerships at Electrify Video Partners -------- About: Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, ...

Jul 31, 202443 minEp. 3

The COO Behind Jomboy Media

On this episode of Creator Ops we discuss the future of sports media with Jomboy Media COO Courtney Hirsch! -------- About: Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, and a whole lot more. We’ll interview the industr...

Jul 25, 202446 minEp. 2

Trailer - Creator Ops

Creator Ops teaches you how to become a great manager, agent, or operator for creators As the creator economy gains momentum, the need for great operators is dramatically increasing. These are the people behind the creators - the managers and agents who help with sponsorships, content strategy, finances, product development, and a whole lot more. We’ll interview the industry's best managers, agents, and operators to understand how they’re shaping this rapidly changing category. Connect with me (...

May 20, 20241 minEp. 1
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