Creative Capes - podcast cover

Creative Capes

Future London Academyfuturelondonacademy.co.uk
Listen to relaxed conversations with inspiring creatives and innovators from around the world. Hear their stories, mistakes they have made on the way and opinions on what's going on in the industry. Get inspired!
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Episodes

CEO EMEA of Ogilvy on How to Justify Investment to a CEO | Patou Nuytemans

Learn about our Design Leaders programme 👉 https://fla.wiki/4dm4cVcPatou Nuytemans, CEO EMEA of Ogilvy, one of the world's most iconic creative agencies. Discover how she went from being an "unlikely candidate" from Belgium and rose through the ranks by embracing diverse roles across three continents, pioneering digital transformation, and turning around challenging regions.In this interview, Patou shares her unexpected journey to becoming a CEO, her leadership philosophy, how she drives creati...

May 16, 20251 hr 3 min

Why Being Wrong Made Me Successful ┃Don Norman

Don Norman, the legendary designer who coined the term "User Experience" and served as Apple's VP, shares insights from his remarkable career. At 89, he reveals why most designers fail to reach the C-suite, how AI will reshape design (not replace it), and his mission to revolutionise design education. Grab a cup of tea and settle in, this conversation might change everything you do from now on. For more leadership insights check our Design Leaders Programme. Learn more here👉 https://fla.wiki/4h...

Feb 06, 20251 hr 25 min

A Design Leader's Guide to Business Impact at JP Morgan Chase | Chief Design Officer Series

Janaki Kumar is Chief Design Officer at JPMorgan Chase & Co., a thought leader, innovator, and author who was named a Women of Influence by the Silicon Valley Business Journal in 2016. Janaki is a proven leader in building, coaching and inspiring high performance design teams, leveraging design-thinking, customer empathy, and co-innovation. She is the co-author of Gamification at Work – Designing Engaging Business Software. She was a co-instructor at Stanford’s Graduate School Business LEAD ...

Jan 23, 20251 hr 24 min

From School Dropout to Silicon Valley Gaming Legend | Jeri Ellsworth

Jeri Ellsworth is an inventor, entrepreneur and founder of Tilt Five, the world’s first augmented reality gaming system. During our interview, she shared where her passion brought her to an amazing career plot twists: from building race cars and running computer stores to creating aerospace navigation systems and leading hardware innovation at Valve Corporation. When her first AR startup failed, an unexpected call from Atari's founder helped her bounce back to create Tilt5, launching the largest...

Dec 18, 20241 hr 29 min

What does it mean to be the Chief Design Officer at Zoom

Chief Design Officer Series: Episode 2 Mark Kawano, Chief Design Officer at Zoom, shared his 25+ years of experience in companies like Apple, Slack, and Adobe and the importance of influencing Design beyond the design organisation. Join us for the third episode of our Chief Design Officer Series, where we talk to Chief Design Officers from the most forward-thinking companies. https://fla.wiki/41fznNE

Nov 29, 20241 hr 12 min

Travis Isaacs from Cisco on how to become your company's first Chief Design Officer

Chief Design Officer Series: Episode 2 Travis Isaacs, Chief Design Officer at Webex Collaboration at Cisco, shared his perspective on the unique superpowers designers can bring to the boardroom and the essential skills needed for success in executive roles. Join us for the second episode of our Chief Design Officer Series, where we talk to Chief Design Officers from the most forward-thinking companies. https://fla.wiki/3ALA1rx...

Nov 20, 20241 hr 23 min

What I had to learn when I became a CDO? | Chief Design Officer at citizenM

Chief Design Officer Series: Episode 1 Claudia Abt, Chief Design Officer at citizenM hotels oversees design and space planning for new hotel developments. She shares her perspective on being a designer at the C-level, what she had to learn when she became a Chief Design Officer and what value she brings to the business through design. Join Future London Academy for the first episode of Chief Design Officer Series, where we talk to Chief Design Officers of the most forward-thinking businesses. ht...

Nov 01, 20241 hr 13 min

Be smart and DON'T grow your agency | Stefan Sagmeister

In our new interview, Stefan Sagmeister legendary designer, typographer and co-founder of Sagmeister & Walsh shares thoughts on the evolution of his career, design agencies and creative process. Watch the full interview to hear more about: 👉 Why scaling is not the best way 👉 What is the future of creative industry 👉 How to create purpose-driven work This episode is a must-watch for creative leaders and changemakers seeking inspiration and practical wisdom from one of the industry's greats...

Nov 01, 202431 min

Business of Art with Timothy Goodman: How to work with brands like Apple, Nike, Google, or Netflix

In this engaging conversation, Timothy Goodman shares his journey from working with top brands like Apple, Nike, Google, Samsung, MoMa, Netflix, YSL, Time, The New Yorker to his passion for public art, personal expression, and tackling societal issues through his work. Learn about his creative process, the balance between commercial and personal projects, and the challenges and risks he has faced along the way. During our interview Timothy shared how to balance commercial and passion work, how h...

Nov 01, 202437 min

Veronica Fuerte, Founder of Hey Studio shares her journey of growing as a leader

Join us in a conversation with Veronica Fuerte, Creative Directress and Founder of Hey Studio, a Barcelona-based creative agency known for its colourful, playful geometric designs. Hey Studio worked with many clients worldwide, including Google and Apple. During our interview, Veronica shared insights from her 16-year leadership journey why it's important to hire a coach, keep your team small, and how to succeed by working in your own unique style and build confidence as a leader. 💎 00:00 Meet ...

Nov 01, 202432 min

Talia Cotton on starting an agency after leaving Pentagram

In this engaging conversation, Talia Cotton shares her journey from working at Pentagram to starting her design studio — Cotton Design. She talks about the challenges of the first year of being an agency founder, the main leadership lessons she learned and insights on building and managing a team. Watch the full interview to find out: 👉 Three things you must do when starting an agency 👉 How and who to hire during the first year 👉 How to build your network and find new clients 👉 What Talia wi...

Jul 17, 202435 min

How to future-proof your business? | Martin Raymond, Co-Founder of The Future Laboratory

This month we had an inspiring conversation with Martin Raymond, Co-Founder of Future Laboratory. He shared his insights into the future and how we can prepare for what awaits us in the coming years. We discussed the skills leaders will need in the future, the role of impact metrics in business and how creatives can succeed in the boardroom.

May 02, 20241 hr 26 min

How to Grow Your Agency from 2 to 100 People | Emily Heyward, Co-Founder of Red Antler

How do you succeed as a start-up? How do you grow your agency from 20 to 100 people? How can you carve your niche in the market? In our last episode of Agency Growth Stories, Emily Heyward, co-founder of Red Antler – the leading creative agency for startups and new ventures, including Hinge , Prose and AllTrails – shares her insights on these questions and more. Emily was named among the Most Important Entrepreneurs of the Decade, a Top Female Founder and one of the Most Powerful Women of 2019 b...

Mar 12, 20241 hr 23 min

From 0 to the Fastest-Growing Start-Up in Advertising History | Natalie Graeme, Co-Founder of Uncommon

What is the key to rapid growth? When is it time to expand your team? How should you approach a global expansion? In this episode of Agency Growth Stories, Natalie Graeme, Co-Founder of Uncommon – Europe’s fastest-growing start-up in advertising history, answers these questions and more, as she shares her experience of growing Uncommon from 0 to over 200 employees, working with global brand partners – including ITV , WWF , British Airways and SiriusXM – and creating a memorable brand identity th...

Mar 06, 20241 hr 19 min

From £0 to £232M In Revenue | Steve Bell, Group CEO at Team17 & Former Co-Founder at Iris

How do you grow from 6 to 1000 people? From £0 to £232 in revenue? When is it time to step down as CEO? Steve Bell, former Iris Co-Founder, and now CEO at Team17 Group managed over 1000 employees in 14 offices around the world and oversaw Iris' work with some of the biggest, most creatively driven and technologically advanced global brands. Here is what we covered in the second episode of Agency Growth Stories with Steve: 00:00:00 - Intro: Who is Steve Bell? 00:02:56 - Fire Round Questions 00:11...

Mar 06, 20241 hr 27 min

How to Scale Your Agency from 0 to 50 | Brink’s Co-founder Shares Everything You Need to Know

How do you design a fail-proof hiring process? How do you balance purpose and profit in the early days? And how do you find your first clients? Get your answer in our first episode of Agency Growth Stories – a series where we talk to the founders of the world's leading agencies about what's on every founder's mind. Our first guest was the wonderful Abi Freeman — Co-Founder of Brink — an international consulting agency which uses Behavioural Innovation to advise on new ways of working to change t...

Mar 01, 20241 hr 19 min

AllSaints Founder on How He Scaled His Fashion Business to Millions | Stuart Trevor

Without any computers or a bank loan, Stuart Trevor launched his first collection at the age of 28, reaping £1.5M. Today, the founder and former CEO of AllSaints has three successful brands under his wing, loved by the likes of Beyonce, Gwen Stefani, and Justin Timberlake. Join us for our third episode of Creative Legends to hear all about how Stuart made it and what fashion was like before Zara. Join us for our third episode of Creative Legends, the series where we talk to creative industry ico...

Jan 10, 20241 hr 31 min

Facebook’s Former Director of Product Design On How to Stand Out as a Design Leader

Maria Giudice founded the iconic design agency Hot Studio and sold it to Facebook after an unexpected chat with Mark Zuckerberg. Now, Maria shares the top lessons from her time at the media giant, running her own agency and teaching leaders to embrace creativity for maximum success. Join us for our second episode of Creative Legends, the series where we talk to creative industry icons, and get inspired to continue growing as a design expert. For more leadership insights check our Design Leaders ...

Jan 03, 20241 hr 23 min

John Maeda, Microsoft’s VP of Design And AI Shares His Leadership Secrets

How can creative leaders thrive? And how does AI come into play? John Maeda is here to answer your pressing questions. In our first episode of Creative Legends, the series where we talk to creative industry icons, we interviewed Microsoft’s VP of Design and AI. He shared his lessons on how to be a great leader, become an excellent communicator and navigate design in the age of AI. 𝗔𝗕𝗢𝗨𝗧 𝗝𝗢𝗛𝗡 John Maeda is a world-renowned artist, computer scientist, educator and investor currently servi...

Dec 03, 20231 hr 4 min

R/GA's Global Chief Creative Officer on how to achieve a C-level design role

In our last episode of this Design Leadership series, we talked to Tiffany Rolfe, Mom & Global Chief Creative Officer at R/GA. Tiffany shared insights on how to stay relevant in an ever-changing industry, fight imposter syndrome, step out of your comfort zone, get to a C-level position as a Creative and the skills you need to become a successful Chief Creative Officer while also being a parent. Tiffany leads a team of over 200 cross-disciplinary designers, thinkers and makers that create wor...

Dec 22, 20221 hr 10 min

How to Lead the Advertising Industry with Saatchi & Saatchi's Chief Creative Officer

In our fourth episode of Design Leadership webinars, we talked to Kate Stanners, Global Chairwoman & Global Chief Creative Officer at Saatchi & Saatchi. She has played a key role in the transformation of the agency post the acquisition of the digital agency Outside Line, successfully combining digital, social and design into the creative offering. She has won numerous awards for clients including Carlsberg, T-Mobile, Pampers, Holsten Pils, Lurpak, Nurofen and Cadbury. She is also part of...

Dec 21, 20221 hr 16 min

Meta’s first Chief Creative Officer on what he learned from working with Barack Obama and on the connection between business and design.

In our third episode of our Design Leadership webinars, we talked to Josh W Higgins, VP, Executive Creative Director for Atlassian leading multi-disciplined Creative, Design, Ops and Production teams who work across all consumer touch points. Previously, Josh was the Global Chief Creative Officer for Reality Labs at Meta and Design Director for President Obama’s 2012 historic political campaign. Josh shared insights on how design can change the world, how to create the role of CCO at global comp...

Dec 15, 20221 hr 7 min

Global Chief Creative Officer at BCW Global on the main qualities of a design leader

In our second episode of Design Leadership webinars, we talked to the wonderful Fede Garcia, Global Chief Creative Officer at PR agency BCW Global. Fede shared insights on how to motivate teams to create bold ideas, what is the future of advertising, how cancel culture influenced creativity, what it means to be creative and what are the main qualities of a good leader. For more leadership insights check our Executive Programme For Design Leaders. Learn more 👉 https://bit.ly/3wXJox1 Chapters Wel...

Dec 06, 20221 hr 25 min

Chief Creative Officer at Mejuri on how to scale brands and design teams

In this interview, Justine Lançon, CCO at modern jewellery brand Mejuri, will share everything you need to know about being a Chief Creative Officer. What does it mean to be a creative leader? How Mejuri branding was created? What qualities and skills do you need to grow from the creative director to CCO? How to build and hire a design team? For more leadership insights check our Executive Programme For Design Leaders at bauhaus.futurelondonacademy.co.uk...

Nov 30, 20221 hr 12 min

Business Psychologist Sinead Keenan on The Skills Future Business Leaders Need to Have

Our fourth guest in our Leadership Series was Sinead Keenan, Business Psychologist at SpencerStuart – a global leadership consultancy firm with 57 offices in over 30 countries. We discussed what are the future skills Business Leaders need to have. Sinead also gave advice on how to find your purpose and how to give and receive feedback. Sinead will also be a teacher on our Executive Programme For Design Leaders. Learn more here

Sep 29, 202158 minSeason 1Ep. 23

Asana On Creative Operations For Agencies

We were super inspired speaking to Ariel Ross, a creative operations expert with over 15 years in scaling agency processes. Her expertise lies in developing operational frameworks for creative agencies, making projects run smoothly and keeping teams happy. We chatted about what three qualities every great project manager should have. Also, the biggest mistake every company makes on creative operations that we can learn from. If you want to see their faces, check out this chat on our YouTube 📺 A...

Aug 31, 202157 minSeason 1Ep. 28

Ragged Edge On 14 Years of Growing from its Mistakes

We loved how honest Max Ottignon was in our chat. Max is the Co-founder of Ragged Edge – a fantastic London-based branding agency working with some of the fastest-growing startups such as Mindful Chef, Bulb, to name a few. We discussed mistakes Ragged Edge made throughout the 14 years it has been running. What makes its company culture so special, and what makes a bad haircut. For those who want to see their faces, you can watch this chat on our YouTube Channel 📺...

Aug 02, 202153 minSeason 1Ep. 27

Illo TV on Illustration in Branding and Picking the Right Business Partner

We were super inspired by our interview with Ilenia Notarangelo, Co-founder, CEO and Creative Director of Illo TV. The Turin-based creative agency specialises in Illustration and motion design and has created some remarkable work for the likes of Google, Airbnb and Samsung. We talked about how Ilenia started her career from a not-so-creative place. Also, the importance of picking the right business partner, and overcoming the psychological struggles of running your own company. For those who wan...

Jul 26, 202152 minSeason 1Ep. 26

Dixon Baxi on Starting and Running Your Own Branding Agency

We learnt so much speaking to Aporva Baxi, founder and ECD of branding agency, DixonBaxi. Aporva has an amazing career working as a creative director across the world and is now running the agency for more than 18 years. We chatted about what it was like to drop the career of a creative director in high demand to start your own agency. And how important it is to always stay creative. If you're a visual listener, watch this conversation on our YouTube Channel 📺...

Jul 20, 202156 min

Steve ‘Buzz' Pearce on The Power of Design in Business

Our final guest in our Leadership Series was the legend that is Buzz Pearce, SVP of Design at checkout.com. Buzz has over 20 years of experience in the design industry, leading teams at Skyscanner, Skype, and Microsoft, to name a few. We discussed how to communicate the value of design to your leadership team. Also, he explained how to build a safe, company culture to give honest feedback. Buzz will also be a teacher on our Executive Programme For Design Leaders. Learn more here...

Jun 25, 20211 hr 2 minSeason 1Ep. 24
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