Here's the latest CPG news happening right now on February 6th, 2025 including Liquid Death Pulls Out of the UK, Local Emerging Brand Expansions, Kehe Show Wrap Up Liquid Death is pulling back to its domestic US market and pausing international sales efforts – including in the UK – The Grocer can reveal. The canned water and soft drink brand said it was “temporarily pausing” international expansion, having shifted production from Austria to the US last summerAccording to: https://www.thegrocer.c...
Feb 07, 2025•5 min
Here's the latest CPG news happening right now on February 3rd, 2025 including Trump Tariff Delays, Kehe Summer Show, Legacy Brand Out of Business, and a Valuable Fundraising Workshop worth attending The leaders of Canada and Mexico said Monday that the U.S. had agreed to delay tariffs on their countries by at least 30 days. Prime Minister Justin Trudeau said Canada will begin implementing a $1.3 billion border plan during the pause. Businesses across North America have been assessing the potent...
Feb 04, 2025•4 min
Trump Tariffs and how they will affect CPG Brands and consumers, Emerging Brands New Launches in Retail, and Expo West Gouging The controversial Trump Tariffs announced over the weekend will be going into effect on Tuesday, February 4th, placing up to a 25 % tariff on all goods with exception to energy which is at 10 %. Canada has since retaliated and is threatening to impose their own tariffs on up to $300B worth of US goods coming into Canada starting in February. According to Trump: He has sa...
Feb 03, 2025•3 min
We are proud to bring back 3 incredible entrepreneurs and CEOs in the CPG Industry for our coveted Master Series (Volume 5). They are going to share their experiences running brands doing tens of millions in revenue, and some even eclipsing $100M annually as powerhouse and nationally distributed brands. They share not only past experiences, but strategies and insights on brand building, financial management, and becoming a sustainable CPG brand in a highly competitive and difficult marketplace. ...
Feb 01, 2025•1 hr 1 min
In this episode, we are opening the floor to our community to ask us questions and raise any topic you would like to discuss. Whether it's supply chain, sales strategy, packaging and branding tips, fundraising, crowdfunding, you name it. We'll chat about it! This is a truly No Script, Just Chat episode and anything goes! This episode is sponsored by Playper - Re-Imagining Kids Toys for a More Sustainable Future Crowdfunding Campaign to invest now in Playper: www.wefunder.com/playper...
Jan 25, 2025•54 min
In this very important episode, we have entrepreneurs share their stories of burnout and what they are doing to overcome and reduce or prevent burnout. We are bringing on the following entrepreneurs: Jake Karls of Mid-Day Squares, Drew Henry of Revival Tea, and Luke Abbott of VDriven to discuss and share some of their tips and strategies. This episode is sponsored by PFE (Power Full Energy) Distribution.
Jan 18, 2025•1 hr 1 min
We are happy to be back after taking two weeks off for the holidays! Alex and Wade are going to discuss their bold predictions for 2025 in the CPG Space, plus we are celebrating 3 years of CPG Vibes (with many more years to come!) Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in their lives and any current events. They also do shout-outs and answer questions live from vie...
Jan 14, 2025•59 min•Ep. 148
We are on our 4th installment of the 'Outside The Tank' Series. This time, we are bringing on Kevin Consolo of ERASERS, which is a tool to remove scuff marks and dirt from your favorite shoes. And Kent Yoshimura, Co-founder of Neuro Gum, a gum that provides brain health benefits. This episode is sponsored by Melting Forest and our on-going sponsor RangeMe. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 37 years, chat about all things food and beverage in the ma...
Jan 06, 2025•57 min
After a wonderful Expert Series last week, we are back to our normal format of just Alex and Wade chatting all things CPG. This week we will share the NOSH recap in Marina Del Rey and how the event went and also the Pitch Slam Winner. NOSH is presented by BevNet. We will also share some tips and strategies on getting into Sprouts, including the coveted innovation set where brands are entered into over 400 doors on a 3 month test before expanding into the main Sprouts set. This episode is sponsor...
Dec 16, 2024•1 hr 6 min•Ep. 146
This week we are bringing on 3 accomplished CEOs that are currently running or have run successful CPG Brands. We hear about their strategy on scaling brands including innovation, leadership and team building, market opportunity, distribution strategies, and much more. We are bringing on the following: Jeff Church - Previous CEO of Suja Max Dichter - CEO of 4th and Heart John Foraker - CEO of Once Upon a Farm This episode is sponsored by Power Full Energy. Our on-going sponsor is RangeMe. Co-Hos...
Dec 09, 2024•1 hr 3 min
This week we are going to cover the endless landmines that are in CPG and how to conquer these with strategy and making the right decisions at the right time. There are a few very important areas that can 'make or break' a CPG brand including: - Distribution strategy - COGS and point of profitability - Channels to pursue and NOT pursue - Packaging and refrigerated vs. shelf-stable - and Much more Our weekly sponsor is Power Full Energy and Robert Cogan and our on-going sponsor is RangeMe....
Nov 25, 2024•1 hr•Ep. 144
Our coveted 'Master Series' is back after a 3 month break. We are excited to bring on CPG pros who are masters of their own craft and have found massive success in the space. We are being joined by Will Nitze, CEO and Founder of fast growing functional bar brand, IQ Bar. Ben Mand, CEO of Guayaki Yerba Mate. And Tom Hicks, previous CEO and current Chief Commercial Officer of Zico Coconut Water. This episode is sponsored by WN Deen Advisory with Walid Naserdeen. Our on-going sponsor is RangeMe. Co...
Nov 19, 2024•1 hr 5 min•Ep. 143
We are dedicating this episode to covering topics on how to build your social media presence including running TikTok Shop and making captivating social creatives. We are being joined by Mark Ross from Konsort Social and Adam Brown with Sircle Media. Our on-going sponsor is RangeMe and this week's sponsor is Social Nature. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the market and share what’s going on in ...
Nov 12, 2024•1 hr 2 min
This week we discuss something that has been on the minds of CPG entrepreneurs the last 2 years with the macro-economic challenges. "Should I start a CPG Brand right now?" And those that are knee deep in running their brand, when is it okay to continue, or what are the signs that it may not be working and better to cut your losses? These are not comfortable topics by any means, but Wade and Alex will dive into this important discussion. This episode is sponsored by RangeMe and our weekly sponsor...
Nov 04, 2024•58 min
This week Wade and Alex dive into what are the best areas to put your capital to maximize return on investment when it comes to running a CPG brand. There are areas that are prudent to invest in that bring short term and long term value. There are services that while it may bring some value, are they really worth investing in and will it bring a sustainable return on your company. We do a deep dive on all things CPG services and dissect what's worth it or not depending on company size. Co-Hosts ...
Oct 28, 2024•1 hr 4 min
We are VERY excited about our special edition 'Outside The Tank' (Volume 3) coming at you this Friday. For those that don't know, we bring on CPG entrepreneurs who appeared on Shark Tank live on ABC aired in front of millions at home. Daniel Zakowski CEO of Ready. Set. Food! Hank Watt Founder of Nature's Wild Berry Josh Belinsky Slate Milk Each will share their stories leading up to Shark Tank to the moment they entered show on the famous Persian rug in front of the Sharks to pitch their product...
Oct 25, 2024•1 hr 6 min
After a phenomenal Expert Series last week with 3 amazing Women Entrepreneurs running CPG Brands, we are back to basics with Wade and Alex and their usual back and forth banter. We are excited to chat about a very important topic on how to build a sustainable CPG brand in this day-in-age. With capital markets drying up, brands are struggling more than ever to maintain cash flow and grow sustainably without making big mistakes which can sink their company. With a recent announcement of Better Bra...
Oct 17, 2024•1 hr 3 min
This week we are joined by 3 dynamic female founders that have started CPG brands scaling nationally in retail stores and online. Just 13 % of all start-ups are female-founded, so we wanted to give a spotlight on female-led companies and their personal stories on starting their past and present brands. In no particular order, we are joined by Karen Danudjaja, Co-founder of Blume. Nicole Dawes, Founder of Nixie Beverage Company, and Lan Pham, Founder of Sang Vietnamese Coffee. This week's episode...
Oct 08, 2024•1 hr 4 min
We are coming at ya this week with recommendations and strategy for your trade show schedule in 2025 including Expo West, Newtopia Now, Fancy Foods, UNFI, Kehe, and many others worth attending. Back by popular demand, we will continue our 'Stuff We Love' segment and share more brands and products we love that are in Alex's or Wade's pantries and fridges. This episode is sponsored by Revival Tea and they are currently raising an online crowdfunding round at https://lnkd.in/gFXbgQ5r and are approa...
Oct 01, 2024•1 hr 2 min
This week we will discuss the controversial Lunchables competitor being launched by Mr Beast, Logan Paul, and KSI. We also will have an extended session talking about all the brands and products in Alex and Wade's fridges and pantries that we absolutely love. Our episode sponsor is Rebel Eats and Trevor Smith. Our on-going sponsor are My Way 3PL and RangeMe. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in the CPG space of 35 years, chat about all things food and beverage in the ...
Sep 24, 2024•1 hr 5 min
In 1998, Marc Randolph with his co-founder Reed Hastings started the now streaming giant Netflix. They started what is now commonplace in almost every American household and changed the way we view media forever. Marc will share his story on starting Netflix and also taking the helm of CEO during his time at the company before he stepped down. This week's episode is sponsored by Power Full Energy Distribution (Robert Cogan). Our on-going sponsors are RangeMe and My Way 3PL....
Sep 16, 2024•1 hr 5 min
What brands are about to catch fire and need to be watched as the next wave of the future? Wade and Alex will submit their predictions and share what brands they think are the next ones to explode on the scene. We also share what stores we shop at and why and what about the experience keeps us coming back. This episode is sponsored by Robert Cogan and Power Full Energy Distribution. Our on-going sponsors are My Way 3PL and RangeMe. Co-Hosts Alex Bayer and Wade Yenny with a combined experience in...
Sep 10, 2024•58 min
This week Wade and Alex discuss Newtopia Now - the very first event of its kind that took place in Denver, CO this past week August 25-27, 2024. We will list out any news and feedback from this convention and also shout out comments from the audience and anyone who attended. On the flip side, brain health products that improve cognitive ability, focus and brain function are continually on the rise. What is the future of this category and how will brands continue to innovate to make an impact and...
Sep 10, 2024•1 hr 6 min
After an action packed 'Master Series' Episode last week, we are returning back to our classic format of No Script, Just Chat with the usual CPG banter back and forth. We will talk all things CPG, shout out comments from the audience, and review any big CPG news items. This episode is sponsored by Kyowa USA (makers of Cognizin and Immuse). On Going sponsors are RangeMe and My Way 3PL.
Aug 26, 2024•56 min
We are honored and excited to be joined by some of the best and brightest CPG people in the industry. On our 3rd edition of the Master Series, we are being joined by Mark Samuel, CEO of IWON Organics (a fast growing prominent organic snack brand), Adam Brown, CEO of Sircle Media (one of the leading CPG focused social media agencies in the country), Max Baumann (CEO of one of the largest CPG merchandising brands in the country), and Czar Daniolco, Co-Founder of Hi Touch Distribution (now called H...
Aug 26, 2024•1 hr 9 min
Another episode of CPG Vibes coming at ya! A couple of great topics we will be covering include Trending Categories and what's next to look out for. Especially if you are doing innovation or creating a new product or company, this episode is for you. We will also have an 'Ask Us Anything' format where the audience can ask Wade or Alex anything and we will answer, whether we like the question or not! This PLUS just good old fashioned banter and CPG chat between Alex Bayer and Wade Yenny. Our on-g...
Aug 12, 2024•1 hr
Coming off a fantastic Expert Series episode last week, we are back and it's just the two of us: Alex and Wade. There has been extensive travel and different special edition episodes, and we are happy to be back to basics and both back on the live show together. We will be discussing Newtopia Now, the most recent event addition by New Hope, and our predictions on how the event will go since this is essentially the replacement for Expo East. We will also look at common pitfalls committed by CPG b...
Aug 05, 2024•1 hr 4 min
This is the 3rd installment of our 'Expert Series' special edition. We are truly excited since we are focusing on 3 important elements in CPG: Brands, Brokers, and Buyers. No matter what side of the aisle you are on, you are likely to be interfacing with one or all of these pieces of the puzzle. We are bringing on (in no particular order) Ali Shouman, Chief Commercial Officer of CA Fortune; Jeff Church, co-founder of Suja and founder of CPG Brand Accelerator; Karen Danudjaja, co-founder and CEO ...
Jul 29, 2024•1 hr 8 min
On this week's episode, Wade is traveling and so we are having Nick Saltarelli, co-founder of Mid-Day Squares is joining us as the honorary co-host for our show. We will talk all things CPG as usual and Nick will share the latest and greatest at MDS. If you want to ask questions and have us shout out comments, make sure to watch on Linkedin Live! The prize this week will be a 12 pack of Mid-Day Squares for a lucky winner. Our on-going sponsors are Vdriven and RangeMe. This week's sponsor is Powe...
Jul 22, 2024•1 hr 15 min
CPG Vibes - Special Edition : Outside the Tank (Volume 2)Our special edition 'Outside the Tank' is back for a second edition featuring CPG founders that have appeared on Shark Tank. This episode includes Justin Fenchel with BeatBox Beverages, Debbie Mullin with Copper Cow Coffee, and Jim DeCicco with Super Coffee (Kitu Life). Alex Bayer, our co-host, was also on Shark Tank in 2020 (with Genius Juice) so he will also have some things to add! We get to hear about their experience leading up to the...
Jul 16, 2024•1 hr 7 min
