Website Makeover Magic - Power Up Your Homepage EP 229

How long has "update website" been on your to-do list? Months? Years? It feels like a beast, right? It's an "I need an entire weekend to fix it" tasks that never leaves the list. You might think, "Ehhhh. How important IS a website in the age of social media and LinkedIn?" Ahem. It IS still important to have a great freakin' website, and it DOES NOT need to suck the life outta your life to make yours spectacular! Let the amazing Heather Frechette-Crowley, owner of Root Marketing, unpack EXACTLY how to break down this task… so you can optimize your website optimization and build your online presence with clarity & authority. My convo with Healther is filled with golden nuggets you won't want to miss. Listen in for… 1. Heather's step-by-step breakdown of how to wire-frame a user-friendly homepage using her StoryBrand-certified method. 2. A complete explanation of the essential components of a homepage, including how to speak to your target audience & crafting effective calls to action. 3. Ways to harness your website content and is it across your brand, marketing, and content! Pull your head out of the sand & let's go cross off "Update website" from your to-do list! For a great example PLUS all of Heather's goodies, go look at https://www.rootmktg.com. Learn more about your ad choices. Visit megaphone.fm/adchoices