High Converting Sales In Consulting With Joel Erway: Podcast #46

Lead generation webinars are a powerful tool for generating high-ticket sales appointments. In recent years, building high-converting sales webinars and sales presentations have become a top priority for coaches, consultants, and solo entrepreneurs looking to sell their courses through specialists. One such company is The Webinar Agency, run by Joel Erway. He’s been in the game for nearly four years, graduating from Rochester Institute of Technology with a degree in mechanical engineering technology in 2009 and lasting about eight months before he decided to make a pivot. Every time Joel’s manufacturer would give a presentation, Joel would look out in the audience and see people just falling asleep. Literally, they'd be falling asleep. You can't buy anything if you're not paying attention, if you can't stay awake. But get this: the first time he gave a presentation, Joel set off a spiral of new business which they had booked over the course of the next year, year and a half, which generated between $1 million and $3 million in revenue. Absolute madness! If that doesn’t convince you of Joel’s legitimacy, I don’t know what will.

Aside from running The Webinar Agency, Joel also hosts the Sold with Webinars podcast, and a new podcast called Experts Unleashed, which focuses on coaches and consultants who sell their information for expertise. He interviews all sorts of different experts with the goal of teaching listeners how to spot, create, and seize opportunities to grow your solo expert-based business.

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