If you want to grow your consulting business and enhance your marketing, you're in luck! Today, we have a special guest who will share his secrets to success in driving business growth. Phil Alves , the CEO of DevSquad , has a unique strategy to grow his consulting business through inbound marketing to generate endless consulting clients. He provides tips on how you can avoid digital marketing mistakes that could cost you thousands. Phil also shares his strategy to attract the best employees and...
Jul 24, 2023•41 min•Ep. 300
In the uncertain landscape of business growth, reaching new heights requires transcending the limits of your own capacity. Welcome back to the Consulting Success Podcast! In this episode, Michael is joined by the exceptional Sean Sheppard , managing partner at U + , a renowned consulting firm with a track record of creating $2 billion in new value and successfully bringing over a hundred ideas to market. Today, Sean sheds light on a crucial challenge faced by many consulting firms and businesses...
Jul 17, 2023•45 min•Ep. 299
Are you pondering about managing yourself out of your consulting business? Then tune in to this episode today! David Denzel , a remarkable serial entrepreneur, sheds light on managing your consulting business with his blueprint to success. But you can only unlock the doors to success if you find someone who will hold you accountable, and David emphasizes the value of building your consulting team. His extraordinary talent allowed him to orchestrate success from behind the scenes, refusing the li...
Jul 10, 2023•48 min•Ep. 298
As a leader, it is important to adopt a mindset to allow your team to drive better results. In this episode, Liz Wiseman , the author of Multipliers: How the Best Leaders Make Everyone Smarter , discusses the principles of effective consulting business leadership to empower your team and drive exceptional results. She introduces two contrasting leadership styles: Multipliers and Diminishers. She delves into the characteristics and behaviors of multipliers and provides practical insights on how l...
Jul 03, 2023•56 min•Ep. 297
Jamie Douraghy uncovers the secret to expanding your consulting practice by navigating the delicate balance between work and life. His insights on expanding a consulting practice while maintaining a healthy work-life balance revolve around two key aspects: aligning with like-minded individuals and building a supportive network. The alignment of like-minded individuals helps foster a sense of belonging and provides opportunities for collaboration and partnership. This supportive network will empo...
Jun 26, 2023•48 min•Ep. 296
It requires a great strategy to provide a great customer experience to generate leads for your consulting firm. Dave Norton , the visionary founder of Stone Mantel , reveals his insights on customer experience strategy to gain a competitive edge in your consulting business. He also sheds light on developing IP to contribute growth to your practice. Furthermore, Dave touches on driving new leads to your doorstep with his outreach strategy. Dave Norton has so much to unveil in this episode. So, do...
Jun 19, 2023•43 min•Ep. 295
There is an art to facilitating workshops, especially if you wish it to be impactful. Today's guest is Myriam Hadnes , who founded Workshops Work to support individuals and organizations to grow their facilitation skills. She shares her thoughts on helping clients create a smoother workshop, drawing from the best practices she has learned from navigating and growing as an expert in the field. What is more, Myriam adds some tips for facilitators to avoid mirroring negative effects in the workshop...
Jun 12, 2023•52 min•Ep. 294
How can you get accredited for the psychometric tools? What challenges do you have to face in getting accreditation? In this episode, Skip Bowman , the founder of Safe2Great , provides insights on creating lucrative accreditation programs and explains the Safe to Great model. The concept of the model is useful for the business. It brings people to get interested in something. Skip provides tips to draw followers into you because the business will thrive if people follow your ideas and concepts. ...
Jun 05, 2023•44 min
There is more to pricing than just numbers. It is also rooted in optimizing performance and nudging customer behaviors. Helping you figure out your pricing strategy, Michael Zipursky sits down with Jenny Millar , the Founder of Untapped Pricing . Jenny tells us more about the psychology of pricing and how to raise your fees as consultants. She also talks about her journey from working on eBay to freelancing to building a remote business and where networking helped in the process. What is the fun...
May 29, 2023•44 min
Do you want to stay as a solo consultant, or do you want to bring others in? What are the risks in building your consulting firm? In this episode, Devon O'Rourke , the Founder and Managing Partner at Fluvio , provides some tips to build your consulting team by shifting from a solo to a firm model. Although hiring is challenging, consulting firms should learn to balance when to hire because you don't want to bring consultants into your firm without any clients to offer them. Devon shows how persi...
May 22, 2023•45 min
Many businesses do not optimally perform. It can be frustrating, but you don’t need to suffer today. In this episode, Philip (Phil) Krichilsky , the CEO of Innovative Directions , dives into shifting from hourly billing to lucrative performance-based fees. In the consulting business, you are only as good as your billing hours. Phil wants every consultant to challenge that model. There are more insights Phil shares in this episode, so if you want to improve your profitability today, tune in now! ...
May 15, 2023•49 min•Ep. 290
We have so many brilliant minds working on producing great innovations, but we only hear from a few of them. Why? Because, often, these innovation experts struggle with their communication. Today’s guest, Susan Lindner , has observed this, leading her to create Innovation Storytellers —a consulting firm that helps companies to communicate more effectively with their ideas and get those ideas out there. In this episode, she joins Michael Zipursky to tell us more about the importance of storytelli...
May 08, 2023•50 min•Ep. 289
“When you sell success to someone and deliver success to problems, your past customers never run out of problems.” - Tom Searcy. Today, Michael Zipursky brings a guest who will unravel the Secret to Big Sales. In this episode, Tom Searcy , the Founder of Hunt Big Sales , discusses how consultants can hunt and win big clients with big budgets to grow their consulting business. Tom shares that the art and science of pricing his services allow him to charge full fees and have more freedom to naviga...
May 01, 2023•45 min•Ep. 288
Unlocking your true pricing power is not just about charging more. It's about creating irresistible consulting offers that reflect the excellence you provide, and ultimately, unlocking the full potential of your business. In this episode, Casey Brown , President and Founder of Boost Pricing , talks about the art of pricing irresistible consulting offers. She discusses how to help companies discover their true pricing power and how to get paid well for the excellence they provide. Casey discusses...
Apr 24, 2023•46 min•Ep. 287
Did you know it's difficult to create a long-term sustainable and successful business if you don't take care of yourself? Today's episode Michael Zipursky brings our guests to provide value on self-care to reach our full potential. Today's guest is Vanessa Bennett , CEO of Next Evolution Performance , who shares her wisdom on how consulting business owners maximize creative performance. You should know when your most productive time is so you can manage your energy well. Self-awareness is the es...
Apr 17, 2023•49 min•Ep. 286
What would you give to discover the formula for growing a consulting business? Today’s episode features the powerhouse duo, Adele Cehrs and Chip Massey , the founders of Convincing Company . Adele and Chip started the company before COVID, utilizing the relationships they built with previous clients to help build the foundation they have now for their business. Tune in as they share some FBI tactics to grow your consulting business. The discussion also highlights the value of connecting with peo...
Apr 10, 2023•53 min•Ep. 285
What does world-class consulting work look like? In this episode, Randy Shumway , the founder and chairman of Cicero Group , shares how Cicero Group delivers world-class consulting work to its clients. The company seeks to provide meaningful and durable solutions. The collaborative approach with their clients, the true partnership, and their focus on execution drive real impact within their organization. The high-quality work allows the consulting business to grow and market itself. Join Randy S...
Apr 03, 2023•46 min•Ep. 284
Most business owners would like to do everything in their business and still not grow. Have you wondered why? That’s because you become the bottleneck of your business. In this episode, Danielle Hayden , the founder of Kickstart Accounting , gives an insightful talk on why and how to remove yourself as the bottleneck of your consulting business. As a business owner, you don’t have to recreate the wheel. You don’t have to be the expert because you’re not a finance expert. Tune in to this insightf...
Mar 27, 2023•48 min•Ep. 283
In this day and age where things happen at the touch of a button, it can be so easy to overlook the value of human connections. For Eduardo Placer , the CEO and Founder of Fearless Communicators , there is power in face-to-face networking, especially at a time of screens dividing us. In this episode, he joins Michael Zipursky to share with us how he came to this realization along with the story of how he transitioned from actor to entrepreneur. Eduardo talks about how he leveraged his relationsh...
Mar 20, 2023•37 min•Ep. 282
Every consultant wants to attract clients. It is that element that keeps the consulting business going. In this episode, Mindy Weinstein, the Founder of Market Mindshift, shares how consultants can use The Power of Scarcity to influence customers’ decisions and attract better clients. She explains the psychology behind scarcity, which consultants should correctly and ethically use to influence potential clients. Drive customer’s into your business not just by playing hard-to-get but also giving ...
Mar 13, 2023•38 min•Ep. 281
Referrals can be a great avenue in building your consulting business. But how can you achieve that? In this episode, Jaime Klein , Founder and CEO of Inspire Human Resources , discusses how thought leadership creates consulting referrals. She shares with Michael Zipursky how these have helped build her business by putting her networks and relationships to work. She explains that the more people you bring to help you in running your consulting business, the more it can flourish and grow. Find out...
Mar 06, 2023•42 min•Ep. 280
Are you considering a career shift? Keep in mind that you don’t have to go far from your industry just to find the right one. Consulting is a great choice, and it can elevate your career to a completely different level. Nabeel Mahmood , Founding Partner at Mahmood Ventures , joins Michael Zipursky to talk about his journey from the realm of corporate to the world of consulting. He shares his stories of business success, advising various companies on effective technology adoption. Tune in as Nabe...
Feb 27, 2023•36 min•Ep. 279
Business is a war between problems and solutions. As a business owner, imagination is the best weapon to bring in this war. Imagination is the most crucial ingredient to success. In this episode, Martin Reeves , the co-author of The Imagination Machine: How to Spark New Ideas and Create Your Company’s Future , shares his insights on the principles of the consulting craft. Martin argues that the skill needed for improving problem-solving is the skill of abstraction or drilling down. This skill ha...
Feb 20, 2023•44 min•Ep. 278
In the consulting space, your world revolves around human interaction. So when growing your business, we must also look at human behavior, what motivates them, and how we can leverage that. In today’s episode, Melina Palmer , CEO of The Brainy Business , explains how behavioral economics for consultants helps grow the business. She explains how presenting information makes a difference in consulting because bad framing does not motivate anyone to take action. Melina also touches on some key conc...
Feb 13, 2023•37 min•Ep. 277
If you know how to unlock scalability, you already have the key to building a successful consulting business. What is the right way to do this while managing market competition and dealing with challenges in brand building? That’s what we’re here to find out! In this episode, Michael Zipursky is joined by Chris Ronzio , Founder and CEO of Trainual . He shares how process unlocks scalability for consultants, allowing them to expand and grow exponentially. He shares the impact of having a strong, ...
Feb 06, 2023•44 min•Ep. 276
Consumers are an essential part of any consulting business. Ensuring they have the best customer journey will help you keep going and growing. How do you consistently deliver an excellent experience to them when they get your services? In this episode, Michael Zipursky welcomes George Bryant , the host of The Mind Of George Show . They discuss how to design the best customer journey and why marketing is a two-way value-based long-term relationship. Learn how to create an equal ground endowed on ...
Jan 30, 2023•59 min•Ep. 275
Do you want to transition from employee to consultant? Do you want to know the best exit strategies for doing so? In this episode, Dr. Nika White shares her experiences building a successful consulting business and what it took her to make such a transition. She’s here to help many people who are just starting to figure out how to take control of their lives by leaving their corporate roles in favor of building their own business. Tune in now and learn the best from the best! Love the show? Subs...
Jan 23, 2023•43 min•Ep. 274
In this episode, we’re going to show you how to build your consulting firm into the fastest-growing one! Special guest Monica Hernandez walks you through how she built her consulting firm from scratch into one of the fastest-growing in the world, giving you all the tools you need to do it too! Monica Hernandez, the CEO of MAS Global Consultant , helps other entrepreneurs find their voice and build their consulting businesses. Tune in to learn her secrets, from finding your niche and identifying ...
Jan 16, 2023•43 min•Ep. 273
Your client would want to thrive in the economy. As a consultant, we should help them cross the borders towards their success with the help of our expertise. In this episode, Mike Rowlands, the CEO of Junxion Strategy, lends his expertise to consulting clients’ to deliver their wants and needs. The two things that Junxion focuses on that are critical to the overall business: are quality control and Culture. As a social impact consultancy, they are tuned to the human experience. Scale your consul...
Jan 09, 2023•49 min
Choosing the right person to work with you is critical in business. It can be the factor that will drive your business into success or chaos. In this episode, Brian McComak, the CEO and Founder of Hummingbird Humanity, dives deep into employee hiring strategies for consulting business owners. He discusses the repositioning of Hummingbird to focus on organizational culture because that’s what you should do through the lens of DEI. Brian also gives insights on how to treat the structure in communi...
Jan 02, 2023•50 min•Ep. 271
