504: Zero-Waste Marketing and $100,000+ Websites | Andy Crestodina

Andy Crestodina started building websites in the early 2000's with a roommate and to this day has not pivoted. Through what he likes to call "zero-waste marketing" (and doing phenomenal work) he has turned this into Orbit Media Studios; a 48 person, ~$7million project-based yearly revenue business. His LinkedIn newsletter "Digital Marketing Tips" has accumulated 120,000 subscribers in its first year and he has facilitated $600,000 worth of digital marketing services donated through Chicago Cause, a nonprofit he helped create.

Andy Joins George Leith this week to discuss account-based content marketing and webinar building through LinkedIn, zero-waste marketing and how to align sales and marketing teams, and meeting what you know will work vs. what the client thinks they need. 

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