How to Develop a Custom Product in an Oversaturated Market with Allie Egan
Aug 08, 2022•20 min•Season 3Ep. 106
Episode description
Lara Schmoisman sits down with Allie Egan, CEO of whole-health skincare brand Veracity. They discuss the role that hormones play in skincare, how Allie built her incredible team, and why skincare shouldn’t be a “clinical, scary” experience.
What you’ll learn:
- Allie shares the “upsides” of women in business taking risks and embracing challenges
- Allie discusses the “magic” of combining medical experts like dermatologists with a skincare brand
- Allie tells us the ingredient that is the #1 hormone disruptor (Hint: You might be using it every day!)
For more information, follow Allie on Instagram or LinkedIn or visit the Veracity website.
Sign up for my free marketing masterclass.
Join our Facebook Group.
Follow our host Lara Schmoisman on social media:
Instagram: @laraschmoisman
Facebook: @LaraSchmoisman
LinkedIn: @laraschmoisman
Twitter: @LaraSchmoisman
Like and review the podcast on Apple Podcasts.
For the best experience, listen in Metacast app for iOS or Android
