Richard Quelch discusses innovation in the global packaging industry
Jun 15, 2020•36 min•Season 1Ep. 10
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Episode description
Richard Quelch is Global head of marketing for Orign Pharma.
His expertise is in growing businesses by inspiring employees, educating customers, and creating and executing highly effective global marketing strategies.
His greatest strength is in brand development, to understand and manage the integration of marketing and sales (teams) to deliver campaigns to maximise budget return.
We discuss:
- His career journey
- Origin Pharma's role in the crucial supply chain
- The impact of Covid 19 on their business
- Choosing and appointing agencies
- Getting the best out of your agency
- Why agencies lose clients
Enjoy.
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