Cheers to Freedom Powered by OptSpot - podcast cover

Cheers to Freedom Powered by OptSpot

OptSpotoptspot.com
Cheers to Freedom is a podcast designed for business leaders, especially in the car wash industry, that want to build a business they love, without spending their time in the weeds. We want to help you find freedom from the day to day grind live the life you want to live.
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Episodes

#72 | The Health Shift That Unlocked My Business Growth w/ Dr. Bart

In this powerful episode of The Cheers to Freedom Podcast, Levi McClendon shares the real reason his business—and life—leveled up: functional, holistic health.Our guest, Dr. Bart Precourt, isn’t your average chiropractor. He’s a peak performance guide who helps business owners reclaim their energy, focus, and freedom by fixing what’s really broken—from the inside out.You’ll hear:✅ Why most hard-working operators crash in their 40s✅ How Levi went from skeptic to believer after one visit changed h...

Apr 23, 202550 minSeason 1Ep. 72

#71 | Why Your Employees Don’t Care About Your Business (and What to Do About it)

Are you frustrated because your employees don’t care about your business as much as you do? You’re not alone. The truth is, they probably never will—because it’s YOUR business, not theirs. But that doesn’t mean they can’t be motivated, engaged, and invested in your success.In this episode of The Cheers to Freedom Podcast, hosts Josh Taylor and Levi McClendon break down:✅ Why employees don’t think like business owners (and why that’s okay)✅ Three simple strategies to create a motivated and engage...

Mar 08, 202534 minSeason 1Ep. 71

#70 | Business Lessons from Shawshank: A Journey of Hope

In this episode of the Cheers to Freedom podcast, hosts Josh Taylor and Levi McClendon discuss their recent trip to Zihuatanejo, Mexico, and its significance to Levi, inspired by the movie Shawshank Redemption. They explore themes of personal growth, perseverance, and the importance of community, drawing lessons from the film's characters, particularly Andy Dufresne and Red. The conversation emphasizes the power of small actions, trusting the process, and the impact of bettering oneself while up...

Feb 20, 202534 minSeason 1Ep. 70

#69 | From Burnout to Freedom: How Car Wash Owners Are Transforming Their Lives with Ryan Easter

In this episode of The Cheers to Freedom Podcast, hosts Josh Taylor and Levi McClendon dive deep with Ryan Easter, founder of The Allied Advantage and 'The Car Wash Coach.' Ryan shares his incredible journey from grinding 14-hour days in the car wash industry to living his dream life aboard a sailboat in the Caribbean. Discover the transformative power of coaching, learn the strategies to reduce stress, and hear success stories of car wash owners who've broken free from the day-to-day grind. Whe...

Jan 23, 202545 min

#68: The Power of Words: Exclusive Insights with Donald Miller on Building a StoryBrand 2.0

How do words shape your business? In this exclusive episode of the "Cheers to Freedom" podcast, we’re joined by Donald Miller, best-selling author of Building a StoryBrand, to celebrate the launch of his updated book, Building a StoryBrand 2.0. Donald dives into: ✅ Why words are the most critical tool in your marketing. ✅ How the updated StoryBrand framework can revolutionize customer connections. ✅ Practical tips for car washes to create emotional connections and stand out in competitive market...

Jan 08, 202538 minSeason 1Ep. 68

#67 | What Smart Car Wash Owners Are Doing to Dominate 2025 🚀

What made 2024 a defining year for Opspot and its customers? In Episode 67 of the Cheers to Freedom Podcast, Josh Taylor and Levi McClendon break down proven strategies that helped car washes achieve record-breaking results. 🚀 Here’s what you’ll learn: ✅ How one car wash skyrocketed online membership sales by 2,404% in just 6 months ✅ Why a massive text club is the secret weapon to building customer loyalty and generating thousands in gift card sales, washbooks, and memberships ✅ The mindset sh...

Dec 23, 202435 min

10 Car Wash Marketing Rules: Rule #10 - You Will Put Your Car Wash on a Strict Direct Marketing Diet

In the final episode of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon discuss the last and perhaps most important rule: You Will Be a Tough-Minded Disciplinarian and Put Your Car Wash on a Strict Direct Marketing Diet. Learn why building and maintaining a high-quality list of customer phone numbers is your car wash's most valuable asset, and why direct marketing (especially through SMS) is the key to consistent sales and engagem...

Sep 13, 202415 min

10 Car Wash Marketing Rules: Rule #9 - Results Rule, Period.

In Episode 9 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," Josh Taylor and Levi McClendon emphasize the importance of data-driven decisions with the rule Results Rule, Period. This episode dives into how car wash owners can avoid making decisions based on gut feelings or assumptions. Instead, they explain why tracking results and testing different strategies is key to marketing success. If you’re ready to maximize your marketing ROI, this episode is a must-liste...

Sep 12, 202412 min

10 Car Wash Marketing Rules: Rule #8 - Design Will Not Be the Priority

In Episode 8 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," Josh Taylor and Levi McClendon discuss the importance of focusing on results rather than just aesthetics. Rule number 8, Design Will Not Be the Priority, highlights why clarity and a compelling message are far more important than flashy designs. Discover how simplifying your marketing can drive more conversions, and learn why sometimes less is more when it comes to design. If you want to boost your car w...

Sep 11, 202410 min

10 Car Wash Marketing Rules: Rule #7 - There Will Be Strong Copy

In Episode 7 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon dive into the importance of using strong copy in your marketing efforts. Words matter, and they explain how effective copy can drive action, build trust, and turn prospects into loyal customers. Learn why good copywriting is one of the best investments your car wash can make, and discover actionable tips for improving your marketing messages. If you want to boost sale...

Sep 10, 202414 minSeason 1Ep. 73

10 Car Wash Marketing Rules: Rule #6 - There Will Always Be Follow-Up

In Episode 6 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon discuss the importance of follow-up and why it’s critical for your car wash’s success. In this episode, they explain how consistent follow-up helps build trust, keeps you top of mind, and ensures customers come back when they’re ready to buy. Discover actionable strategies to automate your follow-up process and turn prospects into loyal customers. If you want to maxim...

Sep 09, 202412 minSeason 1Ep. 72

10 Car Wash Marketing Rules: Rule #5 - Only No Cost Brand Building

In Episode 5 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon dive into the most controversial rule yet: Only No-Cost Brand Building. They discuss why car washes should avoid spending big on brand awareness and focus instead on building their brand organically. From creating memorable customer experiences to engaging with your local community, this episode reveals the free yet powerful ways to make your brand stand out—without b...

Sep 06, 202414 minSeason 1Ep. 71

10 Car Wash Marketing Rules: Rule #4: There Will Be Tracking, Measurement, and Accountability

In Episode 4 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," Josh Taylor and Levi McClendon tackle the importance of tracking, measurement, and accountability in your marketing efforts. They explain why it's crucial to go beyond likes and clicks, focusing on metrics that truly matter—like conversions and revenue. Discover how to use different keywords for various campaigns, track customer behavior, and make data-driven decisions that drive success. If you want to ...

Sep 05, 202411 minSeason 1Ep. 60

10 Car Wash Marketing Rules: Rule #3: You Will Give Clear Instructions

In Episode 3 of The Cheers to Freedom Podcast miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon discuss the third rule: You Will Give Clear Instructions. They explain why clarity is crucial in every aspect of your marketing—from signage to call-to-action buttons—and how confusion can drive customers away. Learn how to eliminate ambiguity, provide straightforward directions, and ultimately boost customer engagement and satisfaction. If you want to make sure your ...

Sep 04, 202410 minSeason 1Ep. 59

10 Car Wash Marketing Rules: Rule #2 - There Will Be a Reason to Respond Right Now

In Episode 2 of The Cheers to Freedom Podcast's miniseries, "The 10 Car Wash Marketing Rules," hosts Josh Taylor and Levi McClendon break down the second essential rule: There Will Be a Reason to Respond Right Now. In this episode, they discuss the importance of creating a sense of urgency in your offers, ensuring your customers take immediate action. Learn why time-sensitive promotions and limited-time offers are crucial for boosting conversions and driving sales. If you want to move customers ...

Sep 03, 20248 minSeason 1Ep. 58

10 Car Wash Marketing Rules: Rule #1 - There Will Always Be An Offer

Welcome to The Cheers to Freedom Podcast! In this special 10-episode miniseries, host Levi McClendon and Josh Taylor dive into the "10 Car Wash Marketing Rules," inspired by Dan Kennedy's Magnetic Marketing principles, specifically tailored for the car wash industry. In this first episode, "There Will Always Be an Offer," Levi and Josh discuss the importance of always including an irresistible offer in your marketing efforts. They explain why a compelling offer—something so good that customers w...

Sep 02, 20249 minSeason 1Ep. 57

#56 | Boost Car Wash Revenue with Creative Air Freshener Marketing

Join hosts Josh Taylor and Levi McClendon in this episode of The Cheers to Freedom Podcast as they chat with Aden Cesmat from Air Freshener Marketing. Discover how air fresheners can significantly enhance your car wash business's revenue and help build a robust text club. Aden shares innovative strategies and practical tips to transform air fresheners into powerful marketing tools. In this episode, you'll learn: ✅ The hidden potential of air fresheners in car wash marketing. ✅ Creative customiza...

Jul 03, 202435 min

#55 | What Car Wash Operators Can Learn from Bill Belichick & Nick Saban

🎙️ Welcome to the Cheers to Freedom podcast! 🎙️ Join your hosts, Josh Taylor and Levi McClendon, as they dive into an exciting episode recorded live from the stunning Moon Palace, The Grand, in Cancun, Mexico. Levi gives us a sneak peek of the breathtaking venue for the upcoming 2024 Opspot Freedom Summit, happening this November. 🌴 Episode Highlights: Levi explores the luxurious Moon Palace, highlighting why it’s the perfect location for this year’s Freedom Summit. The importance of surround...

Jun 03, 202423 min

#54 | Summer Marketing Strategies for Car Washes

Dive into the summer with Josh Taylor and Levi McClendon on the Cheers to Freedom podcast, where they share innovative tactics for car wash owners to boost their business during the summer season. Learn how to capitalize on holidays and transition periods with creative promotions like the 'Summer Survival Kit', and discover how to use a text club to maximize customer engagement and increase memberships without needing discounts.

May 02, 202429 min

#53 | Cultivating Culture: Secrets to Retaining Top Talent in Your Car Wash

In this episode of The Cheers to Freedom Podcast, Levi and Josh polish off the misconceptions and reveal the secrets behind building a workplace environment that attracts and retains the crème de la crème of the workforce. Are you tired of the revolving door of employees coming and going? Do you dream of a team as loyal and lasting as that new car shine? You're in the right place! 🌟 What You'll Discover: 🛠 The Foundation of a Strong Company Culture: Learn what makes the core of a company cultu...

Mar 14, 202433 min

#52 | Unpacking the 2023 OptSpot Freedom Summit - A Journey of Growth and Innovation

Welcome to Episode 52 of The Cheers to Freedom Podcast, where we dive deep into the heart of innovation, growth, and community within the car wash industry. In this special episode, join your hosts, Levi and Josh, as they revisit some of the most transformative moments from the 2023 OptSpot Freedom Summit held in SanDestin, FL. What's Inside: Inspirational Highlights: We spotlight the summit's most impactful speeches and workshops, sharing insights that continue to resonate with our community. B...

Feb 02, 202440 min

#51 | Cultivating Growth: Levi McClendon on Authentic Success and Living Free

Welcome to episode 51 of The Cheers to Freedom Podcast, where our hosts, Josh Taylor and Levi McClendon, delve into the integral connection between personal growth and business success. Levi, with his rich life experiences and insightful perspectives, shares invaluable lessons that have not only shaped his business acumen but also his personal life. 🌟 In This Episode: ✅ Personal Growth Meets Business Strategy: Discover how Levi's life lessons have transformed his approach to business and relati...

Jan 20, 202434 min

#50 | 2023 Review & The 3 Things that Will Grow Your Car Wash in 2024

🚗💦 Welcome to the 50th episode of The Cheers to Freedom Podcast, your go-to podcast for car wash growth tips and freedom in business! In this special 2023 review episode, join hosts Levi McClendon and Josh Taylor as they look back at the year's greatest achievements and dive into the 3 crucial strategies that can propel your car wash business in the upcoming year. 🌟 🎟️ UPCOMING EVENTS: Stay tuned for more details on the next Freedom Summit in 2024—scheduled to inspire and empower you towards...

Dec 19, 202335 minSeason 1Ep. 50

#45 | How All American Express Car Wash Built Their Text Club to 20,000 People with Just 1 Location

In this episode of the Cheers to Freedom Podcast, we dive into the incredible success story of All American Express Car Wash and how they built their text club to a staggering 20,000 people with just one location. Through strategic social media advertising and clever marketing tactics, they were able to drive leads and engage customers effectively. Join us as we unpack their journey and provide actionable steps to grow your own text club. Stay tuned for an inspiring interview with Sam, the manag...

Sep 04, 202332 min

#43 | Accelerating Your Car Wash Business with Micro Commitments and Focused Sales Strategies

What are micro commitments, and how can they work magic for your car wash business? We'll break down this concept and unveil real-life examples. Learn how these small, low-risk actions can make a monumental impact on your bottom line and provide you with valuable insights into your customers' preferences. Tune in to uncover the secrets behind crafting irresistible offers and building an effective customer journey that effortlessly guides visitors into becoming committed, repeat customers. We'll ...

Jul 24, 202336 min

#42 | Car Wash Go-To-Market Strategy that ACTUALLY Works

Opening a new car wash location can be tricky... you want it to be highly successful but don't want to waste time and money on strategies that don't work. In this episode of The Cheers to Freedom Podcast, Josh interviews Zach Davis, OptSpot's Senior Account Manager & Partner at Lonestar Suds Express Wash. Together, they will take you behind the scenes of OptSpot's new groundbreaking Go-To-Market campaign and share invaluable insights into how they achieved phenomenal results at Lonestar Suds...

Jun 19, 202337 min

#39 | The Top 5 Missed Marketing Opportunities for Car Washes

In this eye-opening episode of "The Cheers to Freedom Podcast," we dive deep into the untapped potential of marketing strategies for car wash businesses. Our hosts, Levi and Josh, explore the top 5 missed marketing opportunities that car washes often overlook, leaving heaps of money on the table. This episode is packed with actionable insights and creative tips to help car wash owners increase their revenue and customer base. Join Levi and Josh as they share real-life examples and step-by-step g...

Apr 13, 202328 min

#37 | Revving Up Revenue: How KPI Stats can take your car wash revenue to the next level

In this episode, we explore a game-changing tool for car wash owners called KPI Stats. Levi shares how this tool can help improve lead measures and increase profits in your car wash every day. We dive into the features of KPI Stats and discuss how it can be used to analyze performance metrics, track progress towards goals, and identify areas for improvement. Tune in to learn how KPI Stats can revolutionize your car wash business and take it to the next level!

Mar 01, 202325 minSeason 1Ep. 37

#35 | There's a better way to sign up monthly wash members faster AND collect more information

Signing up monthly wash members and collecting their information shouldn't be difficult. When you have successfully collected your customers' information you can create strategies to not only sign up more members, but also retain those members longer, making your car wash more successful and your revenue bigger. In this episode of The Cheers to Freedom Podcast, Levi and Josh explore how your car wash can make signing up monthly members faster and make collecting their information easier....

Jan 24, 202322 min
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