Are you struggling with choosing a name for your beauty biz? With so many ideas, how do you settle on the right one? You want it to represent you perfectly...and you want it to be catchy...and you want it to roll off the tongue... and....and...and... Here are some key points: -Why indecision costs more than a wrong decision. -Why naming your business after yourself might not be the best option. -Tips about what to include in your name for SEO. Don't make the same mistake that I see other artists...
Feb 11, 2023•12 min•Ep. 307
It's DATE NIGHT in the Reusch house! Ever wonder what type of conversations Will and Sheila have behind closed doors? This is your chance to listen in as they sit down and discuss a concept they we hold near and dear to our hearts. Influenced by Jordan Peterson, the concept of "Being a Monster" is something they implement in their everyday lives and fiercely instill in their sons. The practice of facing hard things, and developing inner strength and resilience is not only necessary in life but e...
Feb 10, 2023•1 hr 2 min•Ep. 306
In this episode of Pretty Rich Podcast, host Sheila Bella sits down with Teryn Darling, who as an OG in the Permanent Makeup (PMU) industry, she's still paving the way for new and experienced artists alike, to discuss how Permanent Makeup businesses have changed over time. They will explore what has changed from then to now, and how that has impacted the PMU industry. From the latest trends and technologies to the challenges and opportunities that have emerged, this informative and insightful ep...
Feb 09, 2023•47 min•Ep. 305
Ever wonder how beautypreneurs can make it big? Sheila Bella, CEO of Pretty Rich Podcast, shares how she made it from zero to 10K/month in less than one year. In this episode, Sheila gives her own advice on achieving this kind of success. Learn what steps need to be taken to create an online presence and gain traction, as well as develop strategies to grow your business and increase your income. She discusses the importance of networking and building relationships, setting goals and taking small...
Feb 08, 2023•21 min•Ep. 304
How many of you flip out over gaining or losing followers on Instagram? Ask yourself this: would you rather have a follower whose never shown any interest in booking an appointment with you but simply likes your photos? Or have an actual appointment that's guaranteed money in your pocket? Did you know that most influencers with thousands of followers are actually struggling financially? Listen in to this episode to find out how you can monetize your Instagram so you can have your followers... an...
Feb 04, 2023•17 min•Ep. 303
Are you in business to impress people or to improve your circumstance? Have you ever found yourself in a situation where you were afraid to admit that you don't know something? If you can relate, you're going to want to tune in to today's episode of the Pretty Rich Podcast where I talk about: -The fear of losing the "success" label if we admit we don't know something -The value of focusing on yourself rather than what's going on around you -How your inner motivators affect you as an entrepreneur...
Feb 03, 2023•26 min
If you are ready to level up your business, here are the best three tips you should know before starting your own PMU academy. In this episode your host will be sharing information on: -How to get known as a permanent makeup trainer -How to avoid red flag students -The best way to qualify potential students //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path of success for your business. //CHECK OUT ...
Jan 31, 2023•13 min•Ep. 301
Have you been having difficulty figuring out how to have Facebook ads that actually work? In this episode, your host Sheila Bella dives deep into why your Facebook strategy is not working and what you should do about it. // BECOME A MEMBER of BEAUTY BIZ SECRETS FACEBOOK GROUP! // Mentioned in this episode Financial workbook https://www.sheilabella.com/financialhealth // LIVE at the AAM PMU board conference // Sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and s...
Jan 28, 2023•19 min•Ep. 300
On this episode of Pretty rich podcast, your host Sheila Bella talks about how to cope with the struggle that comes with being a bread-winning woman! Don't let societal stereotypes dim your fire, learn how to step into your role and feel good about your success! //Checkout Https://www.getpmuclients.com // BECOME A MEMBER of BEAUTY BIZ SECRETS FACEBOOK GROUP! // LIVE at the AAM PMU board conference , join the summit! meet more beauty business owners like you at the PMU summit, February 20-21-22 /...
Jan 27, 2023•51 min•Ep. 299
In this episode of Pretty Rich Podcast, Sheila Bella talks about female breadwinners and the challenges it brings to be one! In part 1, we'll talk about: -Societal expectations and stereotypes that put pressure on relationships. -How the beauty industry and women, in general, are underestimated. -How being a bread-winning female can bring on insecurities in other areas of life. If you've ever wondered what the reality of making more money than your partner or family is, listen to Part 1 of this ...
Jan 25, 2023•38 min•Ep. 298
In this episode, your host Sheila Bella, shares how she got to have a 7-figure brick-and-mortar salon and a multi-7-figure coaching business and how you can do it too with the right business growth and set up strategies and systems in place. //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path of success for your business. //CHECK OUT OUR PRETTY RICH BOSSES TESTIMONIALS// https://www.sheilabella.com/t...
Jan 24, 2023•19 min•Ep. 297
If you've ever wondered what your social media account SHOULD include, look no further and listen to this episode! We will break down what you need across the BIG 3! Facebook, Instagram and Tik Tok! -Find out WHY potential followers are swiping left before they book with you and learn how to get them swiping right! -Unlock the key to building trust -Master the art of targeting your ideal client or student! //VISIT https://www.getpmuclients.com to learn more ways to get clients (as students) why ...
Jan 21, 2023•18 min•Ep. 296
Your host Sheila Bella recorded this episode during Thanksgiving, a week when you all are conscious of being grateful for what we have. But now, almost two months later, are you thankful? Is having a small following actually enough to build a successful business? Listen to this episode to find out! //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path of success for your business. //CHECK OUT OUR PRETT...
Jan 19, 2023•24 min
On today's episode, we'll be diving deep into the sometimes difficult-to-tackle topic of money and our fears associated with it. We'll discuss why it's important to have an abundance mindset regarding money and business and how to move away from having a scarcity mindset. We'll also look at ways to prevent ourselves from running out of money and some helpful tips on managing our finances and investments in order to ensure financial security. //VISIT www.getpmuclients.com for the webinar //VISIT ...
Jan 18, 2023•32 min•Ep. 294
In this episode, your host, Sheila Bella explores the reasons why your beauty business isn't making $20K in revenue TODAY. Discover what mistakes you might be making, what strategies you should be utilizing, and how you can become the successful business owner that you dream about. Find out why focusing on the quality of your services, networking with the right people, and utilizing the right marketing tools could be the difference between success and staying stagnant. Find out how to turn your ...
Jan 17, 2023•29 min•Ep. 293
Are you already throwing in the towel on your 2023 goals? You know, the ones you set just two weeks ago on New Year's Eve... Are you back to feeling like the grind isn't worth it because you aren't seeing progress? Let me tell you, giving up too soon is a rookie mistake, and it's time to refocus! In this podcast, your host will show you how a Happy Birthday can make all the difference in reaching your financial goals! //in this video www.sheilabella.com/smartgoals // BECOME A MEMBER of BEAUTY BI...
Jan 14, 2023•21 min•Ep. 292
In this episode, your host Sheila Bella will share the two BIG things you should be focussing on if you’re in the beginning stages of business, what you shouldn’t be wasting your time on and the path of least resistance to get to 10K months. This one is a gamechanger! // BECOME A MEMBER of BEAUTY BIZ SECRETS FACEBOOK GROUP! // LIVE at the AAM PMU board conference // Sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path of success for your busines...
Jan 12, 2023•20 min•Ep. 291
Numbers $$ you need to consider to measure to grow in the beauty industry. In this episode, I cover essential Key Performance Indicators in your business! Consider this YouTube episode to be the precursor to the Perfect Budget Power Hour! (FREE LIVE EVENT inside my BEAUTY BIZ SECRETS FACEBOOK GROUP! - //https://www.facebook.com/groups/beautybizsecrets) //VISIT https://www.sheilabella.com/financialhealth //VISIT https://www.thepmusummit.com to join us LIVE at the AAM PMU board conference //Visit ...
Jan 07, 2023•14 min•Ep. 290
In this episode, your host, Sheila Bella gets personal, and with her husband Will Reusch get deep into their faith, and how it changed their life. //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path of success for your business. //CHECK OUT OUR PRETTY RICH BOSSES TESTIMONIALS// https://www.sheilabella.com/testimonials //SIGN UP FOR OUR SOLD OUT TRAININGS ONLINE COURSE// https://www.sheilabella.com/so...
Jan 06, 2023•32 min•Ep. 289
If you've ever wanted to host your own conference or become a speaker, you will LOVE this episode! Conference Confessionals with Michelle Rukny! Michelle is one of the faces behind the AAM PMU Summit, and she's a seasoned pro at organizing these events! Working tirelessly to bring you the best speakers in the industry, Michelle and your hose Sheila Bella take you behind the scenes to share the ups and downs and what it's really like to pull together a big event like the Permanent makeup summit i...
Dec 29, 2022•26 min
In this episode, your host, Sheila bella, shares insight about how to hit 6 figures through an online course! 2022, is now about to be gone, can you Imagine next year's gift-wrapping season including selling your course, sipping on wine and making sales; all while listening to Christmas music? It can happen and even before the easter bunny comes around! listen up and get ready for your sold out online beauty course! https:// www.sheilabella.com/beautysocial365 https:// www.sheilabella.com/pmutra...
Dec 24, 2022•16 min
Are you struggling with marketing and need tips on what to focus on first? How do you attract LOCAL clients? Should you be paying for ads? How do you come up with ideas? In this episode, your host, Sheila Bella, will be chatting with Whitney Eckis, host of "Under The Influence Podcast" and CEO of Eckis Marketing; a thriving marketing agency specializing in brand development and growth strategies. They deeply dissect the marketing mystery so YOU can get known and leverage your social media for pr...
Dec 22, 2022•34 min•Ep. 286
Do you want to grow your permanent makeup brand and go from 0 to 10K followers in record time? In this episode, your host Sheila Bella shares 6 of her HOTTEST tips about how to BLOW UP your permanent makeup Brand! Here’s a hint…it doesn’t involve DISCOUNTING! https://www.sheilabella.com/strangerstoclients https://www.sheilabella.com/beautysocial365 https://www.sheilabella.com/pmutrainersuccessguide //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn m...
Dec 17, 2022•14 min•Ep. 285
Congratulations! You've hired! In this episode, your host, Sheila Bella, shares her take on what to watch out for when hiring a PMU artist, what to do if you no longer trust them and how to handle this stressful situation when you realize they aren't the right fit and you now have more work on your plate! // FREE HIRING GUIDE : https://sheilabella.com/hiringguide // HIRING 101 COURSE: https://sheilabella.com/HIRING101 //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute stra...
Dec 15, 2022•21 min•Ep. 284
Congratulations! You just hired a new employee; everything will be gravy from now on... Unfortunately, that's WRONG! Don't be fooled. Hiring a team is no easy feat! In today's episode, your host Sheila Bella gets gritty about common blood-boiling things PMU employees do & what to do about it! More importantly, how to avoid hiring these people to begin with! //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set y...
Dec 10, 2022•18 min•Ep. 283
//VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path to success for your business. Struggling with staying motivated when you aren't hitting your goals? You had such high hopes and yet, you're watching other beauty bosses grow while you're still stuck. What's the difference between you and her? There's one thing your host, Sheila Bella likes to track to stay motivated and it has nothing to do with inc...
Dec 08, 2022•24 min•Ep. 282
Feeling frustrated because your client hasn't booked yet? Imagine how she feels. After all this time, she's still filling in her brows! If you're wondering why clients keep ghosting you, click to watch as I break down why clients AREN'T "clicking the link" and GHOSTING you! Sales Script: https://www.sheilabella.com/microbladingsalesscript //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path to success...
Dec 03, 2022•14 min
What does falling out of a plane have to do with building your beauty empire? In this episode, your host, Sheila Bella with be chatting with PRB alumni Anara Murzabaeva, shares her transformation! From mastering marketing to winning prestigious awards, Pretty Rich Bosses is proud to be a part of this success story! Building a business is about trusting yourself despite fear! //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bo...
Dec 01, 2022•34 min
In this episode, your host, Sheila Bella, will share her thoughts on Freedom of time as a beauty business owner. Is it possible? Can you have a balanced life and achieve freedom of time in your beauty business? The answer is YES! find out how today! //VISIT https://www.sheilabella.com/apply to sign up for a free 60-minute strategy call to learn more about Pretty Rich Bosses and set you on a path to success for your business. //CHECK OUT OUR PRETTY RICH BOSSES' TESTIMONIALS// https://www.sheilabe...
Nov 21, 2022•15 min•Ep. 279
Are you a beauty boss who’s thinking about opening a studio with a business partner? This is a topic that needs attention! How many of you started a business with a friend or co-worker and did it because you thought it would be “so fun”? How many of you actually took the time to work out contracts or negotiate terms between the two of you? It happens all the time in our industry! We open our doors as service providers, don’t work out the partnership details, and then wonder why it doesn’t work?!...
Nov 09, 2022•30 min