The week we follow up with everyone’s favorite new topic, Tariffs. Specifically how this impact is similar to the record high of the C-Market from a month ago. Ultimately the conversation leads to how a change in consumer habits are what will ultimately make the change. Links from the show: Our new coffees – https://catandcloud.com/collections/featured-coffee The Hike: A Short Story About Connection – https://www.youtube.com/watch?v=HvPcDv3pU7k RSVP to the Source: A Green Buying Panel happening ...
Apr 14, 2025•48 min
RSVP to the Source: A Green Buying Panel happening at SCA in Huston Texas. https://www.eventbrite.com/e/source-a-green-buying-panel-tickets-1284924396459?aff=oddtdtcreator
Apr 04, 2025•30 min
RSVP to the Source: A Green Buying Panel happening at SCA in Huston Texas. https://www.eventbrite.com/e/source-a-green-buying-panel-tickets-1284924396459?aff=oddtdtcreator
Mar 25, 2025•35 min
Do Unto Others – Giving amazing service based on your own experience by Cat & Cloud
Mar 17, 2025•37 min
Attention to Intention – Putting your focus on where it matters most by Cat & Cloud
Mar 15, 2025•34 min
Welcome back to another installment of Chats with Chuck. Chris and Chuck are taking over the Cat & Cloud Podcast this week to discuss all things finance. Covering everything from lease agreements, to menu margins, Chuck is here to demystify these business decisions. Instagram: https://www.instagram.com/catcloudcoffee/ Cat & Cloud: https://catandcloud.com/ Chris Baca’s Personal Blog: https://chrisbaca.com/ We are Cat & Cloud Coffee. Started by three friends trying to pursue their passions with th...
Mar 11, 2025•45 min
Welcome back to the Cat & Cloud Podcast! This week Chris and Jared are channeling that name brand “DO IT” energy, to answer one of our listener questions. Listen to this weeks full episode to hear their thoughts on when “the right” time is to go after what you want, and how to weigh the fear of failure against the potential growth and experience you could acquire. Do you have a question you’ve been dying to ask us? We want to hear it. Click the link below to record yourself or drop us a line at ...
Mar 11, 2025•30 min
Welcome back to the Cat & Cloud Podcast! This week Chris and Jared are answering one of your burning questions - how do we align and develop our teams palate? Listen to this weeks full episode to hear their thoughts on how to make the cupping process approachable for newbies, and how to keep your roasting team aligned on the profiles you want to create. Do you have a question you’ve been dying to ask us? We want to hear it. Click the link below to record yourself or drop us a line at podcast@cat...
Mar 11, 2025•48 min
This week on the Podcast Chris and Chuck talk about what the C Market is, why coffee prices are at an all time high, and chuck shares his thoughts on why and how to get away from a market based approach to setting prices. Do you have a question you’ve been dying to ask us? We want to hear it. Click the link below to record yourself or drop us a line at [email protected] https://catandcloud.com/pages/podcast Instagram: https://www.instagram.com/catcloudcoffee/ Cat & Cloud: https://catandclo...
Mar 11, 2025•32 min
Welcome back to the Cat & Cloud Podcast! This week Chris is sitting down with the rest of the Cat & Cloud Marketing Department to discuss the implications behind Starbucks recent Super Bowl commercial, “Hello There.” Listen to the full episode to hear their opinions on the illusive 4th Wave Coffee, and some hot takes on the intentions behind the commercial. Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud.com/pod...
Feb 17, 2025•37 min
Questions About Culture by Cat & Cloud
Feb 08, 2025•33 min
The Seven Steps - Ushering guests into the rest of their day by Cat & Cloud
Jan 26, 2025•30 min
Welcome back to the Cat & Cloud Podcast! We’re throwing it back to early 2021 when Covid was still in full swing and the Cat & Cloud podcast was first being reintroduced to your ears. The episode we’ve chosen part of an interview Chris and Jared had with Kaila Hattis owner of Pacific Coast Therapy. Listen to this weeks episode to hear their conversation on what its like to become the person people look to for answers. Whether you’re a therapist, or a leader in your new business we hope this conv...
Jan 18, 2025•33 min
Welcome back to the Cat & Cloud Podcast and Happy New Year y’all! Have y’all ever struggled to get your pour over coffee juuuust right? Well not anymore. This week the podcast is a little bit different, Chris hopped on the mic to demystify the process for brewing you perfect pour over cup. Listen to this weeks full episode to get a little bit of history and Chris Baca’s perfect pour over recipe. Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast...
Jan 09, 2025•30 min
Welcome back to the Cat & Cloud Podcast! We are starting off the year with a series of Episodes that we think are helpful, and this weeks episode is about cafe finances. Money can be a scary or mysterious topic, but as Chuck helps explain, it's possible to run a cafe in a way that doesn't only provide for the owner, but creates possibilities and careers for its team. In the episode Charles also mentions a breakdown sheet, and that is linked here: https://catandcloud.com/pages/gross-margin-catego...
Jan 04, 2025•1 hr 13 min
Welcome to the first ever Central Coast Four Podcast! We have some exciting new voices on the Cat & Cloud podcast today. Three owners of our favorite central coast coffee companies; Brayden co-owner of 11th Hour Coffee, Evan of Calavera Coffee, and Tyler owner of Captain Stoker have joined Chris Baca on the mic to share their experiences in opening and leading their own companies. Listen to the full episode to hear “Central Coast Four” discuss how they’ve maintained their passion as their roles ...
Dec 28, 2024•2 hr 55 min
Welcome back to the Cat & Cloud Podcast! This week we are back with the other half of our most recent origin trip to Colombia. This week Chris is sitting down 1-on-1 with Jorge Madrigal one of our most “highly decorated” team members. Over his 5 years with us he has held every role from FOH, BOH and even one in the roastery! Listen to this weeks full episode to hear about his experience on origin, how it changed his perspectives on coffee production and service. Do you have a question you’ve bee...
Dec 21, 2024•1 hr 4 min
Foundational Knowledge – A great place to start when starting something new by Cat & Cloud
Dec 13, 2024•40 min
Dulce Venancio | Green Coffee Team Lead by Cat & Cloud
Dec 09, 2024•1 hr 3 min
Keeping the Outcome Front of Mind – Helping you do your work no matter how removed you are by Cat & Cloud
Nov 27, 2024•21 min
Welcome back to the Cat & Cloud podcast! This week the guys are discussing all things GCC (guest-coffee-cafe) and how to prioritize and create a stellar guest experience. As we’re nearing the end of the year we’re starting to think more about what we want to build in the coming years, listen to this weeks full episode to hear their thoughts on what’s going to be most important for us in 2025. Want to give our new Instant Coffee a try? https://catandcloud.com/products/swift-coffee-6-pack Do you h...
Nov 21, 2024•45 min
Welcome back to the Cat & Cloud podcast! This week we have all three owners back on the mic to take a wide look at how your personal goals can help guide your business, and how you are still a person with focus and desires outside of what you’re building. Listen to this weeks full episode to hear about our latest product launch, and their thoughts on setting personal and career goals that support each other. Want to give our new Instant Coffee a try? https://catandcloud.com/products/swift-coffee...
Nov 13, 2024•42 min
Welcome back to the Cat & Cloud podcast! The case study series continues! This week on the pod Chris and Charles are covering another episode of the Acquired podcast, this time about the Blue Bottle Acquisition. Listen to this weeks full episode to hear about our relationship to Blue Bottle and some of the dichotomies between their beginnings and that of Starbucks. Do you have a question you’ve been dying to ask us? Do you wanna hear us talk about it on the podcast? Visit our website catandcloud...
Nov 06, 2024•53 min
Welcome back to the Cat & Cloud podcast! This week Chris and Charles are back to finish their discussion about Howard Schultz’s interview with the Acquired podcast. Listen to this weeks full episode to hear their take on the Starbucks anthology, and how they relate to Schultz’s story and complex experience opening and scaling the coffee company we know today! Listen to the full Acquired episode here: https://podcasts.apple.com/us/podcast/starbucks-with-howard-schultz/id1050462261?i=1000657758174...
Oct 30, 2024•46 min
Learning From Others - Insights from industry history by Cat & Cloud
Oct 25, 2024•47 min
Welcome back to the Cat & Cloud Podcast! This week Chris, Jared and Charles are sitting down to take the timeline of Cat & Cloud to Z. A couple weeks ago we started this process, sharing how a camping trip early on in the development of Trubaca helped make the cafes we love now a reality. This week the guys are walking us through how our Abbott Square came to be, and all the decisions that went in to making the call to expand! Do you have a question you’ve been dying to ask us? Do you wanna hear...
Oct 16, 2024•48 min
Welcome back to the Cat & Cloud Podcast! This week Chris and Jared are sitting down at the mic to talk through what it would look like to perfectly mix your business with your personal passions. Is it enough to enjoy your job, or do people seek things that feel like a part of who they are? How do you optimize your resources to try and escape the financial trap that will eventually burn you out? Listen to this week's full episode to hear their thoughts and get a sneak peek at their ultimate passi...
Oct 08, 2024•1 hr 11 min
We just turned 8 years old! September 30th marked the 8th year since the Portola Cafe first opened it’s doors. In honor of Cat & Cloud making it one more rotation around the sun, the guys are sitting down this week to piece together the fullest version of our history! Have you ever wondered when Cat & Cloud (Trubaca) was first conceptualized? If you’ve been hanging out with us through this journey, we think it’s about time to tell you how all this happened. Listen to this weeks full episode to h...
Oct 07, 2024•1 hr 9 min
The Cat & Cloud podcast is back and we’re bringing y’all some big news! If y’all have been following us a while then you’ve at least heard of the Best Friend’s Club and if you haven’t, this is the perfect episode for you. This week on the pod, Chris, Jared, and Charles are walking us through the history of the BFC, how it started, how it continues to grow, and finally introducing the Best Friends Blend! To continue expanding the reach of the BFC, we have decided to introduce the Best Friends Ble...
Sep 30, 2024•47 min
Welcome back to the Cat & Cloud Podcast! This week Chris, Chuck, and Jared are sitting down to discuss how we find the drive and inspiration to operate a mission-driven company, and how we pass that passion on to our teams. A mission is just an idea unless your leadership sets the example, bringing it to life on the floor every day. Listen to this week's full episode to hear the guys discuss how we’ve created a common language, gauges for success, and how to find the drive in yourself every day ...
Sep 23, 2024•1 hr 16 min
