The Listing Strategy ALL Agents Need To Use | Sharran Srivatsaa

Sharran Srivatsaa joins Byron Lazine to discuss his vision for Real, the value of debriefing after a listing appointment, building rapport, branding the competition, showcasing the complexity and delivering simplicity, CMA conversations, and how real estate is like Hogwarts in Harry Potter. Get your free copy of BAM’s newest ebook: “Mastering the Green Screen”: https://brokeagentmedia.lpages.co/how-to-green-screen/ Subscribe to this channel: https://tinyurl.com/aatxhaka Subscribe to BAM Newsletter: http://eepurl.com/hZU-Vn Check out BAM: https://nowbam.com/ ---------------- Connect with Byron: Website: https://byronlazine.com Instagram: https://www.instagram.com/byronlazine TikTok: https://www.tiktok.com/@byronlazine ---------------- Connect with Sharran Srivatsaa: https://www.instagram.com/sharransrivatsaa/ ---------------- Timestamps: 00:00–01:19 Introducing Sharran Srivatsaa 01:19 Sharran’s vision for Real 04:47 Real vs eXp debate on the BAM platform 05:57 The days of operating behind closed doors is over 08:19 The StartUp podcast & showing the actual journey 10:07 The next 18-24 months will weed out folks with no-accountability content 13:00 The value of debriefing after a listing appointment 16:00 Building rapport and how to frame the home tour 17:47 You’ve got to brand the competition (the average agent) to stand out from it. 18:53 Sharron’s debrief: “Showcase the complexity but deliver the simplicity.” 21:07 Leaning into the fear and knowing it better than they do 25:26 CMA conversations using a highlight sheet 28:26 Real estate is a lot like Hogwarts in Harry Potter #ByronLazine #SharranSrivatsaa #RealBrokerage