Marketing shouldn’t feel like yelling into the abyss. But how do you attract engagement, not just eyeballs? If you’re tired of putting in the work and still feeling invisible, today Danielle Bornowski joins Samantha to share exactly why engagement is the missing piece in your visibility strategy. We’re diving deep into why so many business owners are “seen” but not actually getting results, and how to confidently sell without feeling like a pushy salesperson. Plus, we’re breaking down the undere...
Mar 10, 2025•24 min•Ep. 621
The secret to building a thriving business isn’t about taking, it’s about giving. The more value you provide, the more success follows. In this episode, Samantha sits down with Bob Burg, co-author of The Go-Giver , to explore how shifting from a "getter" to a "giver" mindset can transform your business and life. Bob shares the five key principles behind lasting business success and explains why generosity isn’t just fulfilling, it’s the most profitable way to grow. They dive deep into value-driv...
Mar 05, 2025•34 min•Ep. 620
Your audience can’t hire you if they don’t know you exist. Let’s fix that. In this episode, Samantha Riley and Leon Flitton break down the essential shifts you need to make to amplify your brand and become the go-to authority in your niche. It’s not about chasing vanity metrics or going viral. It’s about strategic visibility that attracts the right clients. You’ll learn why authority trumps popularity, how to turn visibility into a core business strategy, and the key to creating authentic connec...
Feb 19, 2025•21 min•Ep. 619
Is your brand fueling your growth, or is it holding you back? If your message no longer resonates, your visuals feel outdated, or your audience isn’t connecting the way they used to, it might be time to refresh, reposition, or completely rebrand. In this episode, Samantha Riley sits down with rebranding expert Jim Heininger to unpack what makes a brand unforgettable and how strategic branding can accelerate business growth. From major corporate pivots to small business transformations, they expl...
Feb 10, 2025•30 min•Ep. 618
If looking at your business numbers makes you break out in a cold sweat, it’s time to turn fear into financial confidence. Samantha sits down with Liz Jarvis , chartered accountant and author of Financial Rebellion , to break down the barriers that keep business owners disconnected from their numbers. Together, they dive into why financial anxiety is so common, how to shift your mindset from fear to empowerment with practical ways to take control of your business finances. Liz has a simple appro...
Feb 03, 2025•31 min•Ep. 617
Thinking about launching a group program? Or maybe you’ve already tried, but it didn’t go as planned? You’re not alone. Many experts make common mistakes when launching their group programs, but the good news is, these mistakes are completely avoidable. In this episode, I break down the seven biggest mistakes I see coaches, consultants, and service providers make when launching their group programs. More importantly, I’ll show you how to sidestep these pitfalls so you can create a profitable and...
Jan 29, 2025•21 min•Ep. 616
What if your book isn’t the finish line but a powerful revenue generating asset? In this episode, Samantha and Sally Curtis unlock the secret to turning your book into a content goldmine, unlocking new streams of income and amplifying your reach. From simplifying your approach to embracing “the money is in the boring” concept, this conversation is packed with insights for thought leaders, creatives, and entrepreneurs who are ready to amplify their reach. Learn how to master the delicate balance ...
Jan 27, 2025•35 min•Ep. 615
AI is transforming the way we work and connect, but how can you make sure it amplifies your impact without compromising your authenticity? In this episode, Samantha chats with messaging and AI expert Amy Yamada about integrating artificial intelligence into your business while staying authentic and human. Technology continues to evolve and it’s easy to start to feel disconnected or overwhelmed. Amy shares how using AI strategically can actually strengthen human connection, help you craft impactf...
Jan 20, 2025•41 min•Ep. 614
Wealth isn’t just about money, it's about having the power of choice. What does wealth mean to you? For Sophie Musumeci, wealth isn’t just about financial stability. It’s about having the freedom to choose how you live, work, and spend your time. In this inspiring episode, Sophie reveals the pivotal moment that redefined her understanding of wealth and how she turned her skills into a thriving business helping other women create lives filled with choice and alignment. Whether you're feeling stuc...
Jan 13, 2025•36 min•Ep. 613
Happy New Year! A brand-new year means fresh opportunities to design a life and business that truly align with your values and dreams. In this episode, I explore six intentional strategies to kick off 2025 with clarity and purpose. Whether you’ve struggled with setting meaningful goals or keeping your momentum, I’ll guide you through a proven framework to reflect, reset, and plan for the year effectively. I’ll share how choosing one powerful word for the year can transform your decisions and foc...
Jan 08, 2025•16 min•Ep. 612
Tired of hearing the same old Instagram advice and not seeing the results you want? Let’s fix that! In this episode, Brock Johnson joins Samantha to share refreshingly real, proven Instagram growth strategies. From mastering stories and DMs to creating share-worthy content, this conversation is packed with tips to help you build trust, drive sales, and finally stop overthinking every post. Brock also busts myths, shares his controversial take on hashtags, and lays out how you can turn followers ...
Jan 06, 2025•40 min•Ep. 611
Do you want to turn your podcast appearances into partnerships, profits, and speaking gigs? In this moment, Jessica Rhodes dives deep into the art of podcast guesting done right — from crafting a single, clear call-to-action to nurturing relationships with podcast hosts. Plus, discover why networking with hosts can lead to opportunities far beyond the interview itself. This episode is packed with actionable insights to boost your visibility, audience, and collaborations. Maximise your podcast gu...
Jan 01, 2025•13 min
You’re working hard, but is your money working just as hard for you? Let’s fix that — today. In this episode, Samantha chats with Pamela Plick, financial planner turned money coach, who shares her deeply personal journey of navigating financial independence after divorce. Pamela reveals how to build wealth from the inside out, blending the spiritual, emotional, and practical aspects of money management. Your money mindset isn’t just about numbers — it’s the foundation for building the life and b...
Dec 30, 2024•31 min•Ep. 610
What makes bold moves successful? It’s not just courage — it’s about surrounding yourself with the right people. In this moment, Steve Sims shares a story packed with lessons on daring to dream big, and a mic-drop quote from Elon Musk himself that will resonate with anyone striving for greatness. Samantha joins the conversation with a deep dive into the power of the right people and the surprising traits of introverts that might make you rethink your own approach to networking. Get ready for a c...
Dec 25, 2024•11 min
Success is rarely about hacks or shortcuts. The real game-changer is a mindset built to weather the storms of building, growing, and even letting go of your business. In this episode, Omar Zenhom, founder of WebinarNinja and host of The $100 MBA Show, shares raw truths behind his decade-long entrepreneurial journey. From bootstrapping his software company to a successful exit and navigating the challenges of running a top-ranked podcast, Omar’s insights reveal what it really takes to thrive as a...
Dec 23, 2024•40 min•Ep. 609
Overwhelmed by the thought of tackling a massive project? You're not alone — and Kristin Swanson has the antidote to analysis paralysis. In this moment, she shares a refreshingly simple framework for breaking big dreams into manageable steps. From avoiding the research trap to following your intuition, Kristin's insights will help you skip the productivity shame and embrace action. Stop waiting for your ducks to line up — start moving forward today! Listen to the full episode here Apple - https:...
Dec 18, 2024•9 min
Have you ever felt like there’s a deeper meaning to who you are and how you move through life? Decode your soul’s blueprint and watch your life — and business — align like never before. In this episode, Jennifer Urezzio, the creator of Soul Language, joins Samantha to unpack the layers of what makes us, us — and how to bring it all into alignment with our business and life. Jennifer also explains that your business has its own unique soul, often distinct from your own. You’ll learn the value of ...
Dec 16, 2024•31 min•Ep. 608
Wanna know how to authentically grow your brand so it stands out from the sea of sameness? Here’s how to do it. In this moment, JP Sears shares the raw truth about building a brand by tuning out the noise and tapping into your creative spirit. From navigating the rollercoaster of judgement to embracing imperfection, JP's insights remind us that true influence is born from genuine value, not strategy. This conversation is a masterclass in being unapologetically you . Listen to the full episode he...
Dec 11, 2024•13 min
In a world hungry for connection, how do you spark joy and build a thriving community while you're at it? In this episode, Samantha is joined by Rachel Marie Martin, founder of the Finding Joy community. Together, they explore the art and heart of building communities that not only thrive but truly connect in our hyper-digital world. Rachel shares her journey from a beginner blogger to leading a million-strong Facebook community, all while balancing motherhood and a passion for authentic engagem...
Dec 09, 2024•36 min•Ep. 607
Are your sales calls feeling awkward and unproductive? Let’s fix that. In this moment, Nikki Rausch shares her signature Selling Staircase method, breaking down the exact steps to move prospects from curiosity to commitment. Learn why creating curiosity is often the most overlooked step, why coaching during a discovery call is a critical mistake, and how to issue invitations that feel natural and effective. Get ready to transform your sales conversations into meaningful connections — and close t...
Dec 04, 2024•10 min
Is your business card still doing the heavy lifting? Discover the Tiny Book that communicates your value and closes the deals for you. In this episode, Samantha chats with lawyer and entrepreneur Lin Eleoff about how Tiny Books are transforming how coaches and business owners attract clients. Lin shares her strategy for crafting business cards on steroids that makes readers say, “I need to work with this person.” Listen in as Lin explains why writing the right book is critical, how to distil you...
Dec 02, 2024•21 min•Ep. 606
What does it take to build a multimillion-dollar business while navigating cash flow, profit margins, and the complexities of managing people? In this moment, Natasha Miller breaks it down, sharing hard-earned insights on prioritising profit, nurturing employees, and finding balance in hiring strategies. Plus, learn the shocking expense she cut to instantly improve her bottom line — and how you can do it too. Listen to the full episode here Apple - https://podcasts.apple.com/us/podcast/being-rel...
Nov 27, 2024•11 min
What if the key to unlocking your true potential lies in aligning with who you’re meant to be? Do you want to stop grinding through life and are you ready to align with your true purpose? Quantum Human Design could be the key that unlocks your next big step. In this episode, Samantha dives deep with Karen Curry Parker, founder of Quantum Human Design and the Quantum Alignment System, to explore how to unlock your potential, embrace uncertainty, and thrive in the new metrics of success. Karen sha...
Nov 25, 2024•51 min•Ep. 605
Do you want to turn imposter syndrome into an asset? In this moment, Mare Forfa unpacks the art of reshaping your inner dialogue so you can move from self-doubt to self-empowerment. Discover practical short- and long-term fixes to help break free from limiting beliefs, shift from a fixed to a growth mindset, and tackle fears right at their source. With powerful personal stories and actionable tips, Mare and Samantha shed light on how to use your body and mind to rewire self-perception and cultiv...
Nov 20, 2024•10 min
Building wealth isn’t about working harder, it’s about making your money work for you. In this episode, Samantha sits down with Elizabeth Ralph, host of The Spiritual Investor Podcast and explores how to align wealth with spirituality and break free from traditional money patterns. Elizabeth shares a revolutionary blend of practical investing and spiritual alignment, introducing concepts like money neutrality and authentic investor identity. Learn how shifting from earning to intentional investi...
Nov 18, 2024•34 min•Ep. 604
Still in the dark about why some of your campaigns hit the mark while others flop? Let’s work out some marketing tweaks so you can enjoy more consistent results! In this moment, Samantha and Todd Brown explore the strategic art of client acquisition, revealing the secrets to a buyer-driven campaign that doesn’t rely on guesswork. Todd unveils his five-step framework that removes subjectivity from marketing and keeps decisions data-focused. They cover everything from crafting your unique mechanis...
Nov 13, 2024•10 min
Ready to elevate your success? Discover the hidden traps that might be holding you back! In this episode, Samantha dives deep with Candy Motzek to uncover the surprising ways we sabotage ourselves when we aim for a new level of success. Together, they explore why self-sabotage is often most potent at our most critical growth moments and how to sidestep it effectively. Whether you're just starting out or a seasoned pro, these insights will help you identify, counteract, and transform self-sabotag...
Nov 11, 2024•44 min•Ep. 603
Ever been victimised by those awkward cold pitches that make you just cringe? Samantha and Cat Stancik share how they’ve flipped the script — and you’ll want to steal their strategy. In this moment, we’ll tackle the all-too-common “How's business?” question and flip the sales script on its head. From hilarious cold pitch fails to the power of creating authentic connections, this conversation delves into why trust, security, and context matter more than ever in business conversations. Cat also re...
Nov 06, 2024•9 min
Got that nagging hunch that you’re underselling yourself? Here's how to get paid what you truly deserve! In this episode, Samantha is joined by pricing expert Alison Haill for a deep dive into one of the most common struggles among entrepreneurs — how to confidently raise your prices and attract high-value clients. Samantha and Alison tackle the fear of sounding greedy, the mental blocks that keep you charging less, and how your pricing directly reflects the value you bring. Alison shares insigh...
Nov 04, 2024•43 min•Ep. 602
What happens when clients reach the end of your course? Is there an awkward silence, the clients leave, and you're left wondering, “Now what?” In this moment, we dive into strategies for course creators who are ready to fill the gap between course endings and what’s next. Discover how to build a seamless client experience that keeps the energy flowing, your clients engaged, and your revenue growing through continuity models. Join Samantha and Jane Sagalovich as they discuss scaling smartly and s...
Oct 30, 2024•11 min
