A proposal that works!
May 01, 2024•11 min•Ep. 1034
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Episode description
The problem with most business proposals is that they’re too focused on selling the business to the potential clients. A better tactic is to focus on the client’s needs and wants. It’s outlined in Alan Weiss’s book, ‘Million Dollar Consulting Proposals’, a well-worn copy of which is in the hands of Nicole Ashby, Founder of Mentoring to Success. Nicole and her clients swear by the million-dollar proposal. She describes what it is and how to implement it, so you can win a larger share of lucrative contracts.
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