In an age where digital reigns supreme, it’s easy to be swamped by all of the options out there. This week we have Murray Jess on the show – a man who can cut through all of the noise and help you focus your marketing efforts. Murray is the manager and managing director of Zoo Republic, a top Sydney marketing agency that has worked with the best of the best, including Coca Cola and Cannon. Check out his no-nonsense marketing tips: ** Fragmentation allows you to understand customers better. ** Al...
Aug 02, 2017•53 min
This week we have a great conversation about how you can use your business as a vehicle to educate and do good. Our guest is Patty Alper, author of the book “Teach To Work” and founder of the Alper Portfolio Group, the Alper Foundation and the NFTE Network. Through these organisations Patty has mentored thousands of young people, and has a great insight into just how beneficial mentoring can be for both the mentor and the pupil, and how mentoring is becoming increasingly important for the future...
Jul 26, 2017•53 min
Every company needs a good website, but so many sites fail in the most basic areas. Help is at hand this week from Pete Kvist; a straight-talking and highly entertaining expert on the subject, and author of the book “Why Most Websites Suck”. He travels around the world giving speeches on the matter, but we’re lucky to have him on BBF for an hour to help you with your business. Read on for some of his sage advice: ** Think about the scare stories of when people get their car serviced but they’ve ...
Jul 19, 2017•1 hr 1 min
Being a podcast that’s 142 episodes old it really is about time we talk about podcasting! It’s done so much for Maxmyprofit so there’s no reason why it can’t transform your business. Our guest this week is the head of content at spreaker.com – a comprehensive podcasting platform that can enable literally anyone to get going as a podcaster. Rob has been podcasting from pretty much the beginning of the podcast era in 2004, having started off as a live broadcaster on local radio in Seattle. He saw ...
Jul 12, 2017•57 min
Get your presentation skills right and you can totally transform your business, so listen up to our esteemed guest Jon Yeo. Jon is the licensing curator of TEDx Melbourne and has worked as a specialist consultant for numerous TEDx speakers, so he understands exactly what it takes for speakers to succeed at the highest level. There were so many pearls of wisdom from Jon, which were delivered clearly and succinctly as you can imagine! Here are some of the highlights: ** Speaking is becoming more r...
Jul 05, 2017•46 min
We get deep and spiritual with our guest this week, as Margie Warrell talks us through how to face our fears in business and in life. As an author of multiple books, Margie has certainly walked the walk. She is the first ambassador for Women in Global Business, and is also an ambassador for Beyond Blue, helping to remove the stigma attached to mental health. And for good measure, she’s climbed Kilimanjaro, and has interviewed the guest that would end all guests for BBF, Richard Branson! Some day...
Jun 28, 2017•48 min
We all need a good company website, right? So it’s lucky we have a man on the show who cuts through the bullshit and gives us all the best shortcuts we need to “turn people’s websites into rockstars”. Our guest this week is Jon Hollenberg, a man with 18 years of experience and thousands of websites behind him, having worked with clients as big as Qantas and Jeep. This man really knows his stuff! Here are some great pearls of wisdom from Jon: ** 40-45% of businesses don’t have a website. Don’t be...
Jun 21, 2017•49 min
Spending big money on marketing and advertising is second nature to many businesses, but all too often they treat recruitment as an afterthought. Our guest this week, Roberta Matuson, explains just how important good recruitment is to your business, and gives us some great shortcuts that you can put into action today. Roberta has a great track record in the business, having helped the likes of Microsoft, General Motors and The Boston Beer Company. She has also written two books on recruitment, o...
Jun 14, 2017•42 min
We spend so much time talking about the detail of day-to-day business, but what about life after business? Focusing on an exit plan is vital to ensure that your business enhances your life in the way that you want it to, and at the same time will make your day-to-day business more effective. We have Australia’s leading exit planner on the show this week to show us the ropes on all-things exit planning. As well as being the largest succession planner in the country, Craig West has been awarded Ex...
Jun 07, 2017•1 hr
Have we got a colourful guest for you this week! This man had actually written his own suicide note, but here he is today inspiring all who listen to him. Tony Grebmeier’s story is just incredible: he’s the founder of Ship Offers (an Inc top 5,000 company); by the age of 18 he’d had a grand total of 16 jobs; and in 1996 he was ahead of the curve and founded a web marketing company in Silicone Valley. Oh and he’s also a radio presenter who does an awesome line of voice impressions! Tony’s had it ...
May 31, 2017•51 min
Ever wanted to write a book but you don’t have the time and you don’t know how to get it out there? Our guest this week will help you get over this. Jacqui Pretty has made it her business to realise the ambitions of entrepreneurs big and small by helping them get their books to market, so it was great to speak to her to get her insight on the marketplace. Read on for some great tips, and as you’ll see, it’s easier than you think… **You should see a book as more than just something that needs to ...
May 24, 2017•50 min
What a great story we’ve got for you on the show this week. Matt Miller’s situation got so bad he was turned down for a payday loan, but he turned it all around and became a prolific franchiser in a marketplace that literally any of us could enter. After 10 years as a pilot and a number of false dawns in the corporate world, Matt read the legendary book ‘Rich Dad Poor Dad’ and became fixated on the idea of earning passive income. He eventually carved out his nice in gumball machines and school f...
May 10, 2017•48 min
What a diverse character we have on the show this week; AFL footballer, TV presenter, MC, international media agent… what hasn’t this guy done?!? As you can imagine we had a great chat with Troy Gray. He’s got so much insight from his amazing journey in business and in life, so it was a great privilege to have him on the show sharing it with us. Read on for some of the top tips that came out of the conversation: **Go to the end users in your marketplace and find out what they want rather than wh...
May 03, 2017•49 min
This week we delve deep into the inspiring story of Pauline Nguyen, who overcame some incredible adversity to become one of the most revered restaurateurs in the world (her Sydney restaurant, The Red Lantern, is the most awarded Vietnamese restaurant in the world). As a young child, Pauline was smuggled out of Vietnam on a boat and survived squalid conditions in a Thai refugee camp before eventually ending up in Australia. She had a seriously tough upbringing, with her father regularly beating h...
Apr 26, 2017•55 min
On the show this week we’re paying special attention to service businesses. Our guest has been there and done it with her own service business, and now she advises other service businesses how they can grow. Her particular area of expertise is in the online sphere, more specifically Facebook and LinkedIn groups, so we picked her brains for her insight on those. Having worked with a whole host of companies ranging from seven-figure online businesses right the way through to the very biggest Fortu...
Apr 20, 2017•48 min
We’ve got a serious branding expert on the show this week, and what enthusiasm she has for the whole process. So much great insight here! Nicole Ertas has been in the business for over 20 years and has worked with some massive global brands along the way, including Wrigley’s, Jim Beam and Nestle. She’s also written a great book called Freerange Brands which explains how the big brands are currently being challenged by the more flexible, dynamic, ‘freerange’ brands. Nicole shared with us some gre...
Apr 12, 2017•50 min
It’s very easy to get stuck in the habit of spending hours and hours writing your own content, but this week’s show is a great reminder of how you can feed the machine just as well by using other people’s content and save yourself a load of time while you’re at it. This week’s guest is Scott Scanlon: founder and owner of the Curation Suite app. Scott was kind enough to share with us some great tips on how to find and to share content to keep in touch with your audience: ** Content curation is th...
Apr 05, 2017•54 min
What an absolute prodigy we have on the show today… 20 years old and taking on the might of Uber! We’re not dealing with your average guy here. Zeryab Cheema has been an entrepreneur since the age of 15, building up an app called Taxi 24/7 which was adopted by over 20,000 black cabs in London. Not content with that, Zeryab has set his sights on Uber by creating Hop: an ingenious concept that absolutely epitomizes the potential of the sharing economy. Read on for some more info about it: ** 100% ...
Mar 29, 2017•47 min
We’ve got someone with a pretty colourful background on the show today. Ross Jeffries honed his skills as a dating guru, helping over 60,000 men around the world build up their attraction to the opposite sex. He eventually realised the very same theory could be applied to business, so now he travels the world sharing his wisdom to sales teams and business owners. Ross gave some absolutely great tips that will help you sell better. Keep reading and then listen to the show! ** You’re not selling y...
Mar 22, 2017•53 min
Quite simply one of the best guests we’ve ever had, Carl Taylor is really going to teach you a thing or two about e-marketing in this episode. Not only is Carl a marketing expert who currently runs a highly successful marketing agency, he’s been there and done it as an entrepreneur and even better: he’s been coached by us here at MaxMyProfit. Incredibly, Carl was running his own business when still at school and he did this at the same time as working as an assistant manager in a pizza shop! Alt...
Mar 15, 2017•59 min
What a character we have on the show today. His insight was so good last time we’ve bowed to popular demand and invited him back. Andrew Griffiths is an absolute wheeler-dealer, having run over a dozen different businesses. At the age of just 18 he scraped together the money to buy a diving shop, and worked a full-time job in a bottle shop in the evenings just to make ends meet. He’s sold encyclopedias door-to-door, he’s had a publishing company and numerous marketing firms, he’s written 12 book...
Mar 08, 2017•53 min
We’ve got a real hotshot on the show this week. Step forward Wayne Berry, one of the most in-demand sales gurus (ranked in the top 7% of speakers worldwide), and author of four bestselling books. Wayne is brilliant at giving people detail in easily digestible chunks. If you’re a business owner or salesperson there is just so much you can apply right NOW to boost your sales figures. Read on for Wayne’s top tips: ** All skills can be learned if you have a high enough desire ** Being human is more ...
Mar 01, 2017•52 min
We’ve got a razor-sharp guest on the show this week. Listen up if you want to know how to give the knockout pitch you need to raise investment for your business. John Livesay is an eminent funding strategist who is so revered he even has a nickname, “The Pitch Whisperer”! He has authored a book called “The Successful Pitch” and he also hosts the Successful Pitch Podcast, so he is well worth listening to. Below are some of the highlights of the conversation with Ben: ** A pitch whisperer answers ...
Feb 22, 2017•44 min
We’ve changed it up a bit this week. Instead of just a standard interview about a business topic, we’ve responded to your feedback and given you a couple of case studies of businesses who’ve worked with us at MaxMyProfit. Hiring a business coach was pretty much their last resort, but as you will hear, once they got the right guidance and started to change their ways, their businesses turned the corner. Case Study 1 – Darren Clarke (CPC Plumbing): Although Darren had been in business for 18 years...
Feb 15, 2017•38 min
Our guest this week has hit the highest heights of the corporate world, having just been hired as the CEO of the family business this month. Angus Kennard is now presiding over Australia’s leading equipment hire business, Kennards, which has 165 branches across Australia and New Zealand. Kennards’ record of sustained growth is incredible: over the last 20 years they have doubled in size every 5 years. Angus shared with us some great insight about what has made Kennards so successful: ** If you h...
Feb 09, 2017•48 min
There are so many different marketing channels these days, so you have to work even harder to make sure your message stands out from the ever-growing crowd. That’s why we’re speaking to Gregory Diehl, a man who makes his living advising people on how to do just that. All of Gregory’s experiences travelling the world and observing the different ways people express their values made him realise that business is exactly the same as humanity... it’s all about the narrative. Gregory has written an Am...
Feb 01, 2017•41 min
Happy New Year folks! And from New Year must come some New Year’s resolutions so we’re going to change it up this week and give you half an hour of uninterrupted Ben as he shares 17 resolutions that can help you in your business. We won’t list them all here – you’ll need to listen to the show if you want to hear the full wisdom – but here are five of the best: ** Work smarter ** Check your plan on a weekly basis ** Set time aside for you ** Stop blaming outside factors ** Learn how to understand...
Jan 25, 2017•36 min
Mike Michalowicz really tells it how it is when it comes to business, so listen up! He’s written four excellent books and has presided over three multi-million dollar companies. His journey is an interesting one. He admits to thinking he knew it all after his first successful business, and this caused him to waste his money on angel investment and egotistical purchases like fast cars. When bankruptcy loomed he started to write a diary, and it was this that formed the basis of his first book. The...
Dec 21, 2016•54 min
Gary Douglas is a different kind of guy. In his words “the more weird I got, the more popular I became”. Gary invented the Access Consciousness program which you may have heard us discuss last week with Dain Heer. Gary has become a bestselling author and actually runs 12 different businesses across the world, and it would appear he practices what he preaches in order to keep it all going. Gary was full of thought-provoking one-liners, so keep reading for some of the best: ** Change is caused by ...
Dec 14, 2016•46 min
We really get into the depths of your mind this week with Dr Dain Heer; a man who has made a living out of inspiring people to fulfill their potential. Originally a chiropractor, Dr Heer was inspired to change his career and practice “Access Consciousness” after it turned around his own life. Since then he has released 9 books and has developed an Access Consciousness business that has a presence in 143 different countries. As well as explaining some of the key tools from Access Consciousness, D...
Dec 07, 2016•50 min
