How do I start and build a floral design business? How do I attract and book dream clients? Streamline and systemize my process to work smarter, not harder? And the biggest question of all, can I grow and sustainable and profitable business?
Welcome to the Business Building Podcast where we will answer ALL of these questions to give you the confidence you seek to get results! Each week, host Cristina Barragan of Fleursociety + Posh Peony will bring you the productivity tips, branding strategies, business hacks, and inspirational stories from REAL FLORISTS to help you build your dream career as a floral designer.
Cristina shares business strategy that she has implemented to grow and scale multiple six-figure businesses that are both product and service based. Along with sharing her best kept secrets, she interviews the best in the industry (Cece Designs, The Flower Hat, Intrigue Designs, and so many more!) who will share their floral journey that has gotten them to where they are today!
With thousands in the FLEURSOCIETY community and counting, it’s time you hear first hand from the experts, be inspired, take action, get accountability, and start seeing the needle move in your business!
Ready to get your LEARN ON? Let’s do this!
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If your floral designs were not photographed during an event, did they even exist? This is the topic we tackle in this episode and we have an amazing solution for you. Photos of your designs and installations serve as the face of your business and can be shared across all platforms. Take back the control of your imagery and learn how to create your own floral content from your weddings and events. FLEURSOCIETY FB COMMUNITY: https://www.facebook.com/groups/fleursociety FLEURSOCIETY INSTAGRAM: htt...
Tired of spending hundreds, if not thousands of dollars on marketing and not yielding any return on your investment? If you are just starting out, chances are your budget is very limited if not ZERO dollars. Am I right? In the early stages of my business, I marketed blindly, investing loads of money in online advertising without any real strategy behind it. The good news, you can do a whole lot for free to generate new leads. In order to be profitable, your marketing strategy needs to be intenti...
Working yourself to the bone in your business? Struggling with staying on top of #ALLTHETHINGS? Feel that you have to go at it alone in order to get things done? As entrepreneurs, we tend to want to control everything and fail to simplify our process in fear of losing that control. In order to grow and scale a business, it is important to learn to let go, delegate, and spend your time in places that you perform best and matter most. On top of that, your time should be dedicated to things that br...
The latest buzz in the creative industry is all about creating multiple revenue streams of income to accomplish “Diversified and passive income”. Since business can be seasonal for some creatives, creating supplemental income is crucial to our business success. Solely relying on one principle income can leave us vulnerable to limited cash flow and financial hardships when we least expect it. Not only will diversified income give you flexibility with your finances, it will also generate more prof...
Do you know who your ideal client is or what that even means in your business? In today’s market, where there are countless options to choose from, we need to have a strategic marketing plan that will generate qualified leads into our business. Without intentional branding and messaging, you are most likely wasting loads of time, energy, and money on your efforts to book more clients. It’s time you get clear on who you want to attract and who you want to repel so that you can work with those tha...
Feeling stuck in your floral business? Don’t know where to turn for resources and support? Lack community in your area that doesn’t openly share anything? I get it...I’ve been there before. Imagine a time with no social media, no youtube, no workshops, or no one to coach or mentor you. That was the challenge I faced and it took me 5 years of trial and error to figure things out in my business and make a profit. That journey was not fun, but it definitely lead me down the path to where I am today...
