In today’s followers-crazy world that’s all about likes and clicks, it’s easy to forget the true power of a fandom, and today’s guest is here to explain why cultivating fans should be the main priority for your brand. We are thrilled to be in conversation with Lauren Teague today, the all-in-one business strategist, speaker, startup founder, and podcast host (to name a few)! Aside from founding FANWAGN and hosting the Brand to Fan Show , Lauren also works with multiple leading brands around the ...
Nov 26, 2023•44 min•Ep. 10
In the captivating world of podcasting, the real magic happens when the doors to a realm of undiscovered business prospects and boundless potential are flung wide open. Today, we are delighted to introduce Heather Pearce Campbell to the Business Beyond the Mic podcast! Heather is not only a devoted attorney and legal coach for visionary entrepreneurs but is also a warrior mom and a nature enthusiast. She is the driving force behind a legal practice and the host of the Guts, Grit & Great Busi...
Nov 19, 2023•45 min•Ep. 9
Creating a podcast requires an incredible amount of courage and determination. It is a massive task that has the power to change the lives of so many. Today, we are joined by Kathy Caprino , the host of Finding Brave , a podcast dedicated to the upliftment and support of women looking to make their mark in the professional world. Kathy has a wealth of knowledge about podcasting to share with us. Finding Brave has been rated the top career and leadership podcast and in this episode, Kathy outline...
Nov 12, 2023•37 min•Ep. 8
Launching a podcast can stir up a whirlwind of fears, from the vulnerability of sharing your voice to the pressure of realizing your full potential. Joining us today is Amina AlTai , host of the Amina Change Your Life Podcast , who, as a holistic business and career coach, has witnessed these fears play out firsthand through her work with clients. In addition to being a coach and podcast host, Amina is also a dynamic speaker, CEO, proud immigrant, chronic illness advocate, and author of the upco...
Nov 05, 2023•28 min•Ep. 7
Joining us today is Kristi Bridges , President and CEO of The Sawtooth Group . She’s a speaker, consultant, strategist, and host of The Irresistible Factor Podcast , a show that focuses on brands in the health and wellness space that want to become irresistible to consumers, investors, and retailers. Kristi is also one of the creators of I-Factor™, the only tool that's been tested and shown to get how today's digital consumers connect with brands and what makes them appealing to investors and re...
Oct 29, 2023•31 min•Ep. 6
What do Forbes, Marie Claire, and HuffPost have in common? They’ve all featured woman-owned education company and award-winning design agency, Boss Project! During this episode, we are joined by co-founder, CEO, and host of the chart-topping Strategy Hour Podcast, Abagail Pumphrey . Abagail is an expert in online sales and a data-driven strategist famous for her story of turning a layoff into a seven-figure work-from-home business. Tuning in, you’ll hear her share valuable insights on leveraging...
Oct 22, 2023•49 min•Ep. 5
There’s a pervasive stigma that tells women to keep the peace, make sure everyone is happy, and put themselves last. Turns out, that approach doesn’t work in business! The people-pleasing tendencies often ingrained in us hold a lot of sway, but solely putting out safe topics that don’t draw criticism won’t grow or hold your audience. No one wants to listen to boring podcasts! This is the bold stance of today’s guests, Jennifer Barcelos and Sandy Connery , who are the brains behind the Marvelous ...
Oct 15, 2023•44 min•Ep. 4
Do you ever find yourself pondering the humanity behind the experience? Beyond the accolades and shiny facades we often see from friends, colleagues, and family? Today’s guest, Ashley Menzies Babatunde , firmly believes in the transformative power of storytelling to uncover these hidden narratives and recognizes its profound ability to forge connections, kindle inspiration, and nurture a sense of empathy. Ashley is a lawyer, career advisor, passionate storyteller, and the host of the No Straight...
Oct 08, 2023•32 min•Ep. 3
During this episode, we welcome resident guest Jennay Horn . She is the Content Director at We Edit Podcasts, and she joins us today to help Carli flip the script. In this special bonus episode, Jennay will be asking the questions so that we can share more of the story behind Business Beyond the Mic with all of you. We dive into the vision behind the show, the most surprising thing Carli learned along the way, and the one thing she wishes someone had told her before getting started. We also unco...
Oct 04, 2023•24 min
What if your customers were as obsessed with your brand as Swifties are with Taylor? As it turns out, superfans aren’t just for pop stars! Drawing on nearly 20 years of dedicated study and research, award-winning entrepreneur, author, and keynote speaker Brittany Hodak is a long-standing investigator of the “superfandom” phenomenon. As the co-founder of Bright Ideas Only (formerly known as The Superfan Company), she has orchestrated fan-engagement campaigns for some of the world’s biggest brands...
Oct 01, 2023•36 min•Ep. 2
Welcome to the very first episode of Business Beyond the Mic, where we join Carli van Heerden, CEO and Founder of We Edit Podcasts, and her guests as they step behind the mic and take a deep dive into the business of podcasting! Joining us today to share her journey to creating, launching, and sustaining a successful show is Elise Museles , host of the Once Upon a Food Story Podcast and author of Food Story: Rewrite the Way You, Eat, Think, and Live and Whole Food Energy . As an attorney turned ...
Oct 01, 2023•33 min•Ep. 1
Welcome to Business Beyond the Mic with Carli van Heerden. Launching on October 1st, 2023. Presented by We Edit Podcasts. Join Carli, CEO and Founder of We Edit Podcasts as she sits down with entrepreneurs, brand builders, podcasters, and thought leaders to deep dive into the business of podcasting and find out what it really takes to create and sustain a successful show. For more key takeaways from the show, be sure to check out Business Beyond The Mic Show Notes ....
Sep 16, 2023•2 min
