Isabelle Steichen is the CEO and co-founder of Lupii, a plant-based, sustainable food brand known for its protein bars and newly launched pastas. Lupii uses the lupini bean as its main ingredient and source of plant-based protein, and to create simple, sustainable, and delicious food to keep you going. After becoming “obsessed” with lupini beans and in-depth research, it became Isabelle’s mission to introduce this protein-packed bean to more people worldwide. She and her co-founder Allie Dempste...
Oct 20, 2022•32 min•Season 1Ep. 84
Kara Hill is the founder and CEO of My Recruiting Solutions, the nation’s leading expert in recruiting for girls’ volleyball. Kara offers recruiting services and consulting for athletes and their families to help them better navigate the college recruiting process. She also runs VBallRecruiter, a website full of resources for prospects, coaches, and scouts. In her conversation with Mickey Cloud, Kara focuses largely on how technology, NIL, and social media have significantly altered how the recr...
Oct 13, 2022•24 min•Season 1Ep. 83
Sarah Apgar is the Founder and CEO of FitFighter, a global fitness brand and transformative strength training system that’s accessible, unintimidating, and good for everyone of all fitness levels. It’s rooted in the training firefighters go through and Sarah’s own innovation of a steel hose at its core. Before starting FitFighter, Sarah served in the Iraq War, spent five years at Warby Parker, and is a volunteer firefighter, athlete, and mother of two. In her conversation with Maribel Lara, Sara...
Oct 06, 2022•33 min•Season 1Ep. 82
This week we are absolutely privileged to share an episode from the Business For Builders podcast featuring our own Joe Quattrone, SVP, Head of Education at The Sasha Group. The Business for Builders podcast provides business-building information and insight for general contractors looking to remove deficiencies and vulnerabilities in their businesses. Joe and host Max Peterson cover a wide range of topics, from how Joe’s career got started, the earlier days of VaynerMedia, building a strong com...
Sep 29, 2022•1 hr 9 min•Season 1Ep. 81
Antonio Ramirez is the founder of Pixel506, a boutique digital innovation agency offering nearshore creative and digital solutions and technology services. Its combination of services and locations in Brooklyn, Peru, and Costa Rica offers a unique perspective to Pixel506’s clients and partners. Antonio is a client of The Sasha Group’s Mentors program, a 3-year partnership aimed at helping small businesses unlock strategic growth. Recently, Pixel506 was purchased by 10Pearls, a monumental achieve...
Sep 22, 2022•25 min•Season 1Ep. 80
Rachel Connors is the Co-Founder and CEO (Chief Enthusiasm Officer) of Yellow Leaf Hammocks, a social enterprise dedicated to defeating global poverty through sustainable artisan job creation. Yellow Leaf was born after Rachel’s husband met a group of women in a small village in Thailand making what he dubbed the world’s most comfortable hammocks. It then became their mission to share those hammocks with the world—and help those women and their families overcome poverty through artisan work. In ...
Sep 15, 2022•41 min•Season 1Ep. 79
Kari Warberg Block is the Founder and CEO of EarthKind, an eco-friendly pest control product that keeps bugs and critters at bay without harming or killing them. She started EarthKind with just some seeds and a powerful vision for a kinder world—for people and critters. In this episode of the Building While Flying podcast, Kari shares her founder’s story: from growing up poor to a near-death accident, to building EarthKind into an 8-figure company and making the Earth a better place. Her biggest...
Sep 01, 2022•13 min•Season 1Ep. 78
Gracie Poulson is the Co-Founder of Grace Rose Farm, one of the biggest suppliers of fresh, garden-grown roses in the United States. They’re committed to ethically growing and harvesting more than 90 varieties of roses. Grace Rose Farm started as a flower farm and supplier to florists around the country, born purely out of Gracie’s love for growing roses. But when the COVID-19 pandemic hit, they found themselves needing to pivot quickly. And they did, by shifting to a direct-to-consumer model. N...
Aug 25, 2022•43 min•Season 1Ep. 77
We love taking questions from our listeners and answering them in our episodes. In this episode of Building While Flying, Joe Quattrone, SVP at The Sasha Group, is back to answer some of YOUR questions! Topics in this Q&A include: When to add staff at your agency When to start your own company Increasing engagement on your content KPIs for evaluating creative effectiveness Business vs personal account on TikTok …and more! Like what you heard? Want to have YOUR questions answered on the podca...
Aug 18, 2022•15 min•Season 1Ep. 76
Miguel Leal says he was “destined” to work in the food industry. He’s an industry veteran who’s served as CMO and executive vice president with brands like Cholula, Kind Snacks, Diamond Foods, and more. He and his co-founders started SOMOS Foods with the mission to “share the best of Mexico with the world.” Somos products are plant-based, nutritionally dense, gluten-free, and can be used to create a meal in 10 minutes or less. In his conversation with Maribel Lara, Miguel shares how SOMOS Foods ...
Aug 11, 2022•19 min•Season 1Ep. 75
Max Greb, also known as Max the Meat Guy, has a passion for meat and grilling, and shares his passion with more than 8 million followers across various social channels. After spending the last 10 years in China, Max returned to the U.S. in 2020 and has spent the last few years growing his personal brand and sharing his passion for grilling good food. In this episode of the Building While Flying podcast, Max and Joe Quattrone talk about the differences between building a personal brand and a busi...
Aug 04, 2022•19 min•Season 1Ep. 74
Jess Flack is the Co-Founder and CEO of Ubiquitous, an influencer-managed marketplace that specializes in matching influencers and brands on TikTok. Her previous job at a moving startup helped her realize the power of TikTok and creators as a new marketing channel for brands. Now, she and her team at Ubiquitous help brands run their best influencer campaigns, instill the importance of opportunities within TikTok in their clients, and are building tech that will power and run the influencer marke...
Jul 28, 2022•25 min•Season 1Ep. 73
Sehreen Noor Ali is the Co-Founder and CEO of Sleuth, a search engine for parents to help with their children’s health and development. Sleuth originally began as a solution for her own family’s needs, and Sehreen quickly realized it would help more than her own family. After meeting her co-founder Alex in an incubator, they got to work building Sleuth into what it is today. In this episode of the Building While Flying podcast, Sehreen joins Maribel Lara to share more about Sleuth and her experi...
Jul 21, 2022•19 min•Season 1Ep. 72
Ashley Thompson is the Co-Founder and CEO of MUSH, healthy, ready-to-eat cold oats that are plant-based, gluten-free, dairy-free, wholesome and delicious. Ashley and her co-founder launched MUSH in 2015, with the conviction that easy, delicious, nutritious food can elevate the world in powerful ways. MUSH products are sold in stores around the country, and directly through their website. In her conversation with Mickey Cloud, Ashley shares how MUSH got started and what inspired her lifelong jour...
Jul 14, 2022•26 min•Season 1Ep. 71
Rajesh Sinha is the Chairman and Founder of Fulcrum Digital, a business platform and solution engineering company that helps with rapid digital acceleration and scaling. He started Fulcrum at 27 years old, with the goal of making the world a better place to live and work, through smarter digital platforms. Rajesh is also the author of the book Digital Operating Model: The Future of Business, which comes out early next year. In this episode of Building While Flying, Rajesh talks with Katie Hankin...
Jul 07, 2022•31 min•Season 1Ep. 70
Joel McCauley is the owner and founder of Freedom Fit Gym, a fitness and training gym in Ashland, Virginia (outside of Richmond). They serve working professionals, athletes, and anyone looking to make a change in their fitness and health. Joel opened Freedom Fit Gym in 2015 in an old warehouse, and has grown it through two expansions, more services, more staff, and many happy clients. Joel joins the Building While Flying podcast this week with Joe Quattrone, SVP at The Sasha Group, to share his ...
Jun 30, 2022•29 min•Season 1Ep. 69
Edgar Carreon is the Founder and CEO of dree, a peer-to-peer laundry marketplace based in Salt Lake City, Utah. His family immigrated to the United States when he was young. He shares some of the challenges his family faced when moving to the U.S., and that his mother is a large reason and inspiration behind why he started dree. In this week’s episode of Building While Flying, Edgar joins Maribel Lara for a vulnerable, honest conversation about his journey as a founder and entrepreneur and what ...
Jun 16, 2022•34 min•Season 1Ep. 68
Modernizing an Old Industry Jessica Warch is CEO and Co-Founder of Kimai, a sustainably made, respectfully sourced lab diamond company. Kimai uses 100% recycled gold and lab-grown diamonds that are chemically and physically identical to their mined equivalents, without the environmental consequences. Jessica and her partner Sidney started Kimai after growing up around the diamond trade in Antwerp, Belgium, and wishing for more sustainability and transparency in the industry. In this episode of B...
Jun 09, 2022•31 min•Season 1Ep. 67
It all started when he got fired. David has amassed over 2.5 million followers combined through his social media channels where he offers career tips, resources, and job search help. While experimenting with a bunch of different ideas, David decided to make a TikTok account to share his perspective on navigating careers and what worked for him to land jobs. Turns out, that it worked for others too. In this episode of Building While Flying, David joins Joe Quattrone to talk about his journey from...
Jun 02, 2022•25 min•Season 1Ep. 66
We Answered Your Questions Our Building While Flying Q&A is back! In part 2, Joe Quattrone, SVP, Head of Education, answers more questions submitted by our listeners across our social channels. Topics include: Creative thinking for big brand activations Book recommendations for business owners Creating relevant organic content When to use paid media Usable audio on TikTok Like what you heard? Want to have YOUR questions answered on the podcast? Connect with us on Instagram , Twitter , and/or...
May 26, 2022•18 min•Season 1Ep. 65
We answered your questions You asked, we answered! Our Building While Flying Q&A is back with Joe Quattrone, SVP, Head of Education. In this episode, he answers more questions submitted by our listeners across our social channels. Some of the topics discussed include: Direct to consumer (DTC) marketing Scaling a personal brand globally Making NFTs mainstream Advertising best practices Moving fast as an entrepreneur Like what you heard? Want to have YOUR questions answered on the podcast? Con...
May 19, 2022•12 min•Season 1Ep. 64
Denise Woodard is the Founder and CEO of Partake Foods, a food and snack brand that offers delicious, allergy-friendly snacks and baking mixes that everyone can enjoy and feel confident sharing. Denise started Partake after her daughter was diagnosed with multiple food allergies, and she wanted more options that met their allergy needs, and tasted good. In addition to offering delicious snacks and mixes, Partake fights food insecurity through partnerships and education, and offers an annual fell...
May 12, 2022•15 min•Season 1Ep. 63
In this episode of Building While Flying, we talk with Jacquelyn Rodgers, Founder of Greentop Gifts. Greentop Gifts is a gift wrap and apparel brand that brings diversity to celebrations by featuring diverse faces and characters in their products and designs. Jacquelyn originally started Greentop Gifts in 2016 for her son, but as interest grew, she took the opportunity to pursue it further. In-flight topics: How Greentop Gifts was started (and what it’s named after) Working with your spouse Stre...
May 05, 2022•26 min•Season 1Ep. 62
Jeremy Hill is the Founder and Managing Partner of JB Capital, an alternative asset management firm investing in areas of the market underserved by traditional banks. He is known for creating innovative solutions to complex situations, providing more than $500 Million in capital to privately held companies across the United States. In this episode of Building While Flying, Jeremy joins Joe Quattrone to talk about what makes Jeremy a different kind of investor? They also discuss the origin story ...
Apr 28, 2022•30 min•Season 1Ep. 61
Adam Mizel and Chris Swanson are two of the founders of US United. They’re working to become the voice of unity and spark action in the process. US United is a not-for-profit whose mission is to build the brand to rally all who share their belief in unity as the path forward. US United provides the infrastructure necessary to disrupt discord and build movement. In this episode of Building While Flying, Adam and Chris join Mickey Cloud to talk about what it means to build a brand for unity, the e...
Apr 25, 2022•39 min•Season 1Ep. 60
Anouck Gotlib is the CEO of Belgian Boys, a woman-owned sweet treats and snack brand on a mission to turn up the happy one sweet moment at a time. Belgian Boys offers a delicious assortment of breakfasts, sweet treats, and desserts, including stroopwafels, crepes, pancakes, and cookies. In this episode of Building While Flying, Anouck joins Katie Hankinson to talk about Belgian Boys’ unique origin story, and how she and her team are bringing their favorite treats from Belgium to the U.S. She als...
Apr 14, 2022•29 min•Season 1Ep. 59
This week on Building While Flying, we’re sharing a special peek into the 4Ds. Jessica Morgan, Executive Content Producer at The Sasha Group, leads a session on personal branding and why it matters for your business. Topics include: Benefits of investing in your personal brand Adopting the right mindset for personal branding Mistakes to avoid in personal branding Interactive exercise to think more deeply about your personal brand Learn more about the 4Ds and book your spot in a future session he...
Apr 07, 2022•9 min•Season 1Ep. 58
Molly Fienning is the Co-Founder and CEO of Red Clay Hot Sauce, a modern Southern hot sauce company based in Charleston, SC. Prior to Red Clay, Molly co-founded Babiators, the leading sunglasses brand for babies and kids. Molly joins Katie on the Building While Flying podcast to talk about her journey from Harvard Business School to silent investor to CEO of Red Clay. She shares lessons learned from each step of her journey, and how each experience informed the next. She talks about what it mean...
Mar 31, 2022•38 min•Season 1Ep. 57
In part 2 of our Building While Flying Q&A, Joe Quattrone, SVP, Head of Education, answers more questions from our listeners. Topics include: Creating content efficiently Working with small ad budgets How to market on LinkedIn Marketing trends to know OOH media Like what you heard? Want to have YOUR questions answered on the podcast? Connect with us on Instagram , Twitter , and/or LinkedIn and tell us what you want to know. Connect with Joe: LinkedIn / Twitter...
Mar 24, 2022•15 min•Season 1Ep. 56
In this special edition of Building While Flying, James Orsini, President of The Sasha Group, and Joe Quattrone, SVP, Head of Education, answer questions from our listeners. Topics include: How to make successful career pivots Mentorship as a two-way street Ageism in the marketing industry How to prioritize tasks and projects Buying and selling SMEs Like what you heard? Want to have YOUR questions answered on the podcast? Connect with The Sasha Group on Instagram , Twitter , and/or LinkedIn and ...
Mar 17, 2022•22 min•Season 1Ep. 55
