A Quick Announcement 11-6-20
Spencer makes a quick announcement about taking a week off of Building a Family Business next week and he gives a heads up about some upcoming virtual conferences and summits he will be attending.
Nov 06, 2020•4 min
Builder Funnel Radio
Digital marketing agency helping homebuilders and remodelers build marketing and sales systems that generate leads.
Last refreshed: ⓘ
Follow this podcast in the Metacast mobile app to refresh it and see new episodes.
Podcasts are better in Metacast mobile app
Don't just listen to podcasts. Learn from them with transcripts, summaries, and chapters for every episode. Skim, search, and bookmark insights. Learn more
Episodes
Building A Family Business #27: The Five Fundamental Building Blocks of Strong Family Business
In this episode, Wes & Brooks Powell talk about what it means to be a "family business," how owner alignment is key for the future of your business, who and what need to be held accountable, and how the Powell family has been able to sustain success through generations. https://info.builderfunnel.com/builder-funnel-radio/the-five-fundamental-building-blocks-of-strong-family-business
Nov 06, 2020•42 min
Ep 1: Construction Business Profit Bleeds w/ Todd Dawalt
In this episode, you'll learn how to eliminate schedule overruns and re-work. Todd is a master when it comes to finding areas in your business that steal away profit from you. Fix just these two profit bleeds, and you'll start putting more money back in your pocket.
Nov 05, 2020•37 min
Episode 113: How to Use BIM Modeling to Differentiate Yourself
Tyler and Eddie Campbell tell us a little about how they got into construction industry, and what their business looks like today. They'll fill us in on ways to streamline production and improve profit margins, as well as different sales opportunities and what modern home buying looks like in 2020! https://info.builderfunnel.com/builder-funnel-radio/how-to-use-bim-modeling-to-differentiate-yourself
Nov 03, 2020•49 min
Building a Family Business #26: Is COVID Killing Small Businesses?
In this episode, Wes & Brooks Powell take on questions regarding small business, the future of your business as well as the industry, and how COVID-19 and government stimulus packages are affecting everyone around the country. info.builderfunnel.com/builder-funnel-radio/is-covid-killing-small-business
Oct 30, 2020•34 min
Episode 112: What I Learned After Spending $30K in 60 Days on Facebook Ads
In this week's episode, Spencer details the marketing process of Builder Funnel Academy, the agency's marketing subscription service. Through his experience, he shares the strategy him and his team implemented to launch this marketing initiative. Learn his top tips on email marketing, qualifying leads, creating targeted Facebook ads, and more! https://info.builderfunnel.com/builder-funnel-radio/what-i-learned-after-spending-30k-in-60-days-on-facebook-ads
Oct 27, 2020•29 min
100 lawmakers caution on lumber prices, plus: the rise and fall of DIY
This week, Taylor covers the bipartisan effort in Washington to get lumber prices under control, the rise and fall of the DIY project, and the seven coronavirus challenges expected to plague the industry heading into 2021. Sponsored by: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients and...
Oct 26, 2020•11 min
Building A Family Business #25: How to Build Your Residential Construction Company to Sell, Part 2
In Part 2, Wes and Brooks continue their discussion about the lack of publicly-traded remodeling companies from last week. This week they dive deeper into what it would mean for a remodeling/home building company to go public. Listen for their buying and selling scenarios that they believe would be a good investment for both parties! https://info.builderfunnel.com/builder-funnel-radio/how-to-build-your-residential-construction-company-to-sell-part-2
Oct 23, 2020•45 min
Episode 111: How to Recruit and Keep Great Construction Professionals w/ Shawn McCadden
Finding the right talent to do the job/s you need done can be complicated. If your business is in a growth phase, you must be recruiting ahead of time to keep up with how fast your business is evolving. Spencer meets with Shawn McCadden, a remodeling industry speaker and remodeling consultant. They discuss how your business should address talent acquisition, compensation, employee incentives, etc. Listen for their tips on how to find qualified job candidates and keep your current employees happy...
Oct 20, 2020•39 min
30-year mortgage rate plummets, commercial construction stalls
This week, Taylor covers everything from decreased mortgage rates to the commercial construction backlog, and how COVID-19's impact continues to affect every sector of the construction industry. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients and win better jobs. If you're ...
Oct 19, 2020•11 min
Building A Family Business #24: How to Build Your Residential Construction Company to Sell
There is a process every business owner must go through in order to sell their business. Wes and Brooks provide their insight into what investors in the residential construction market are looking for. Ensure your family business is ready for prospective buyers by preparing tax records, obtaining an accurate business valuation, etc. Listen for the complete list of steps you'll need to follow in order for your business to sell! https://info.builderfunnel.com/builder-funnel-radio/how-to-build-your...
Oct 16, 2020•40 min
Episode 110: Building Your Own Marketing Asset vs. Renting
Lead generation is important in keeping your business growing. However, if you have a high cost per lead, are you really making money? Spencer breaks down his thoughts on third-party lead generation tools, such as HomeAdvisor, versus establishing your own lead generation strategy. One gives you instant leads, but you pay the price for it. Listen for tips on creating content, building your website, and more! https://info.builderfunnel.com/builder-funnel-radio/building-your-own-marketing-asset-vs-...
Oct 13, 2020•15 min
Trade Council scandals & post-pandemic office spaces
This week, Taylor talks about a corrupt New York trade councilman, the future of office spaces in a post-pandemic world, and the shrinking lot size of the average single family home. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients and win better jobs. If you're looking for ...
Oct 12, 2020•12 min
Episode 109: How to Grow a $30M+ Home Service Business w/ Tommy Mello
Spencer meets with Tommy Mello, owner of A1 Garage Door Service, to discuss how he started his business. Tommy provides his experiences and insight into how to grow a successful business and find the right employees. Listen for tips on providing great customer service, hiring employees, marketing your business, and more! https://info.builderfunnel.com/builder-funnel-radio/how-to-grow-a-30-million-dollar-home-service-business-with-tommy-mello
Oct 06, 2020•47 min
Special Episode- Breaking Down the State of Remodeler Marketing in 2020
In a special episode of the Construction Cut, Taylor and Spencer break down the 2020 State of Remodeler Marketing Report, discussing various trends and statistics we've uncovered this year. They look to the state of remodeler marketing in 2021, and what companies plan to do to boost their marketing in the new year. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everyt...
Oct 05, 2020•32 min
A Quick Announcement 10-2-20
Spencer makes a quick announcement regarding Builder Funnel moving offices and the Family Business podcast taking a very short break.
Oct 02, 2020•1 min
Episode 108: Outlook on Demand for Remodeling, New Housing and Digital Trends
The business and marketing landscape has changed so much in the last six months. Spencer is joined by marketing professionals, Taylor Rennick and Danielle Russell, to discuss the immense growth and changes businesses have had to adapt to this year. Listen for the changes they've seen with their clients and their tips on trends to watch out for to bring your business forward. Are you confident in where your business stands and where you'd like to go? https://info.builderfunnel.com/builder-funnel-...
Sep 29, 2020•31 min
Trio of positive news for construction industry, COVID-19 fines begin
This week, Taylor covers changes to federal law regarding independent contractors, the incoming wave of COVID-19 related penalties and fines on job sites, and the positive news hat trick the construction industry scored last week. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their cli...
Sep 28, 2020•12 min
Building A Family Business #23: Opportunities COVID-19 is Creating for Residential Construction
Your business must be able to adapt to the current environment. In this week's episode, Wes and Brooks share their advice on why being open to change is good for your family business. Business owners that listen and make changes based on what their clients are looking for will be better off. Listen for their tips on how to adapt your business for today's market, balance your business goals, educate your clients, and more! https://info.builderfunnel.com/builder-funnel-radio/opportunities-covid-19...
Sep 25, 2020•36 min
Episode 107: How to Brand Your Local Construction Business w/ Dave Miles
In this episode, Dave Miles of Miles Brand discusses all things branding. He talks about branding on a local level, how much you should be spending on marketing tactics, and how to differentiate your brand. https://info.builderfunnel.com/builder-funnel-radio/brand-your-local-construction-business-dave-miles
Sep 22, 2020•44 min
Facebook Ads for Beginners
Facebook Ads are a helpful way to consistently drive traffic to and conversion on your website. In this episode, Spencer Powell and Danielle Russell dive into the basics of selecting your goal, timeline, budget, and what type of ad to use in certain scenarios. If you're looking to get started with Facebook Advertising for your remodeler business, this episode is for you! https://info.builderfunnel.com/builder-funnel-radio/mastering-facebook-marketing-for-remodelers
Sep 21, 2020•52 min
Phoenix construction booms while rest of metros lag, employment up
This week, Taylor covers the impact the wildfires in the west have had on construction projects, why Phoenix continues to grow despite the year that is 2020, and the cities that are thriving in a seller’s market unlike we’ve ever seen. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress thei...
Sep 21, 2020•11 min
Building A Family Business #22: Does Work-Life Balance Exist for Construction Businesses?
Find yourself at work all the time? Fear that you're missing out on things going on in your personal life? It's a concern most professionals have throughout their careers. Sometimes work success spells danger for personal matters. Wes and Brooks are here to share their experiences and shed some light on work-life balance. While balance is hard to truly achieve, there are ways to lessen the impact your family business has on your other interests. Listen now! https://info.builderfunnel.com/builder...
Sep 18, 2020•51 min
Is Your Facebook Page A Sales Funnel?
Do the prospects visiting your Facebook Business Page know how to convert? Draw your audience in by designing your page to flow and function as a sales funnel. By developing top of the funnel, middle of the funnel, and bottom of the funnel content and conversion opportunities, you're optimizing your audience's experience when visiting your page. Follow along as Spencer Powell and Danielle Russell dive into the nitty gritty details of developing your Facebook Business Page content into a sales fu...
Sep 17, 2020•36 min
Episode 106: Do These 5 Things to Build a Successful Construction Business
In this episode, Spencer dives into some of his top leadership and business lessons. He discusses the top 5 things that have made the biggest impact on his business and how you can incorporate them into your construction business. https://info.builderfunnel.com/builder-funnel-radio/build-a-successful-construction-business
Sep 15, 2020•33 min
Boosting for Beginners
What's the difference between boosting a Facebook and creating a Facebook ad? How do you know when to boost a post? Here's everything you need to know about the basics of a successful boosted post on Facebook! https://info.builderfunnel.com/builder-funnel-radio/mastering-facebook-marketing-for-remodelers
Sep 14, 2020•33 min
Builder confidence highest since '08, contractor buys yacht with PPP
This week, Taylor reports on the latest string of contractors and construction-related businesses to be accused of defrauding the government’s PPP program, and why homebuilder confidence is at a record high. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients and win better job...
Sep 14, 2020•10 min
Building A Family Business #21: Hard Business Lessons Learned So You Don't Have To
Wisdom allows us to take our past experiences and reflect on what could be done differently for the future. Sometimes, we go through situations and say, "I wish I would've known this before." Thankfully, in this episode, Wes and Brooks go through the hard family business lessons they had to learn in hopes that you don't have to. Listen for their tips on managing employees, becoming a better boss, improving your people skills, and more! https://info.builderfunnel.com/builder-funnel-radio/hard-bus...
Sep 11, 2020•47 min
Facebook Insights and Why They Matter
Are your posting strategies as efficient as they can be? Which Facebook metrics are useful and how can you use them to your advantage? Learn more as Spencer Powell and Danielle Russell explore the various Facebook metrics and explain how to use them to your full potential. https://info.builderfunnel.com/builder-funnel-radio/mastering-facebook-marketing-for-remodelers
Sep 10, 2020•26 min
Episode 105: Staying Ahead of the Curve w/ Lindsay and Paul Colwell
In this episode, Lindsay and Paul Colwell, of Cullum Homes, discuss how they are pushing the envelope in terms of technology, processes, and systems. https://info.builderfunnel.com/builder-funnel-radio/staying-ahead-of-the-curve-lindsay-paul-colwell
Sep 08, 2020•43 min
For the best experience, listen in Metacast app for iOS or Android