This week, Taylor reports on new data released by the NKBA, what companies are doing on the ground to expose a new generation of students to the skilled trades, and the types of remodeling projects that people are considering amidst stay at home orders. Plus: a new app allows for electronic reporting of symptoms. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everythi...
Jul 06, 2020•11 min
In this episode, we discuss a major project done by Brooks and Wes, a 22 unit townhome project in suburban Seattle. We talk about the initial goal, the research process, what went wrong, and more. info.builderfunnel.com/builder-funnel-radio/project-case-study
Jul 03, 2020•49 min
In this episode, Brandon Patterson of Iowa Skilled Trades discusses the importance of bringing initiatives, education, and awareness to skilled trades. He explains why we need to focus on training and apprenticeships, marketing to the next generation, and why more people need to pick trades over college. https://info.builderfunnel.com/builder-funnel-radio/developing-future-construction-workforce-brandon-patterson
Jun 30, 2020•38 min
This week, Taylor discusses how new home construction is in high demand, how the industry is appealing to Gen-Z, how the luxury home market is coming back stronger than ever, and new details on a 1.5 Trillion Dollar infrastructure plan. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress the...
Jun 29, 2020•11 min
Before investing in real estate, there are a few things that you should keep in mind. In this episode, we discuss key things to look at when investing in real estate, some red flags to look out for, what types of returns you should expect, and more. info.builderfunnel.com/builder-funnel-radio/real-estate-investing-metrics
Jun 26, 2020•49 min
So now you realize why SEO matters to your contractor business — but where to begin? The task of kick starting your SEO may seem daunting, but it's pretty easy if you start with these quick wins, and then work through our Three Phase SEO Plan. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#good-content-for-seo
Jun 25, 2020•18 min
In this episode, Spencer explains why it is important to build marketing into your budget. Here is why spending 0% on marketing is not a badge of honor. info.builderfunnel.com/builder-funnel-radio/spending-0-marketing-not-badge-honor
Jun 23, 2020•13 min
This week, Taylor covers construction productivity post-COVID, how a new company in Boston is poised to be the LinkedIn of the construction industry, and why home builders are banking on strong economic recovery heading into the last half of the year. Show Sponsor: BuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping build...
Jun 22, 2020•13 min
When done correctly, real estate is one of the most popular and profitable investments with a lot of potential for success. In this episode, we dive into the world of owning real estate, rentals, apartments and more, in addition to running a construction business. https://info.builderfunnel.com/builder-funnel-radio/owning-real-estate-family
Jun 19, 2020•1 hr 4 min
By now you have probably realized that reviews — good ones and, especially, bad ones — affect your sales as a contractor. But did you know they also affect your search engine ranking potential? Here are some tips on using reviews as a way to launch your website's ranking, and collecting and responding to reviews. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#good-content-for-seo
Jun 18, 2020•13 min
In this episode, Greg Bray of Blue Tangerine gives great advice on interviewing an SEO agency. He discusses what to look for in a company overall, some red flags to look out for, and the kinds of questions people should be asking. info.builderfunnel.com/builder-funnel-radio/interview-seo-agency-greg-bray
Jun 16, 2020•42 min
This week, Taylor covers recently released employment data, why experts are still talking about building in smaller markets, and what the construction industry is doing to combat systemic racism and even outdated stereotypes and stigmas. Sign the CARE pledge at www.buildculture.org Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a d...
Jun 15, 2020•11 min
Growth in a business is normally a good thing, but there are some circumstances where it might be better to maintain what you have. In this episode, we talk about the good and bad aspects of growth, and how to know when it's time to grow. info.builderfunnel.com/builder-funnel-radio/should-always-looking-grow
Jun 12, 2020•56 min
Content is king - we've been preaching it for years, but what topics are highest performing so that you can rank higher on Google?Steven and Danielle break down very specific types of website pages, blog topics, and premium lead capture content ideas that will launch your contractor business into more and higher ranking positions. Without further ado, here are the types are website content that is good for SEO. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#good-con...
Jun 11, 2020•23 min
In this episode, Spencer explains why he doesn't believe in "too many leads". He talks about how more leads can lead to better leads, especially if you introduce a good pre-qualification process. https://info.builderfunnel.com/builder-funnel-radio/too-many-leads
Jun 09, 2020•16 min
This week, Taylor covers the ongoing stability in the housing market, why the price of home building materials may actually be decreasing, and how new construction is growing in rural and low-density areas. Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients and win better...
Jun 08, 2020•12 min
What are some of the biggest risks you've taken in business? How can you be sure that the risk is worth it? In this episode, Wes and Brooks give us their thoughts on how to balance different risk tolerances among family members in the business. info.builderfunnel.com/builder-funnel-radio/family-business-hr-nightmares
Jun 05, 2020•52 min
If we had a nickel every time we were asked "How do I rank #1 in Google?" or "How can I get people to find me in Google?" well, we'd have a lot of nickels. In all seriousness, though, for better or for worse, the internet, and Google specifically, is now the lifeblood for many businesses. So today let's talk about how you can get your business to show up and rank higher in Google searches. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#how-to-rank-on-google
Jun 04, 2020•24 min
In this episode, Bryan Kaplan of Construction Consulting gives timely tips on how to sell better virtually. In recent months, construction business have switched much of their sales to digital environments. Here is how to use a digital sales environment to your advantage. https://info.builderfunnel.com/builder-funnel-radio/virtual-selling-strategy-bryan-kaplan
Jun 02, 2020•44 min
This week, Taylor covers the stability of the housing market, how a new app is connecting students to the skilled trades, and how the roofing industry is expected to grow to nearly $132 billion dollars by the year 2027. Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tracking for everything that matters. All in a delightfully simple app helping builders impress their clients a...
Jun 01, 2020•10 min
Welcome to the sixth episode of the Building a Family Business podcast! In this episode, we discuss the importance of work-life balance when operating a family business, which can be challenging if you're working with family members. https://info.builderfunnel.com/builder-funnel-radio/seperating-family-from-business
May 29, 2020•53 min
Episode 5 digs into Local SEO, what it is and specific ways you can implement a local SEO strategy both in tandem and separately from your content marketing strategy. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#what-is-local-seo
May 28, 2020•15 min
Welcome to the fifth episode of the Building a Family Business podcast! In this episode we discuss the importance of being a leader and setting a positive example for others along with how to develop leadership in your company. https://info.builderfunnel.com/builder-funnel-radio/build-next-generation-leaders
May 27, 2020•1 hr 9 min
In this episode, Spencer discusses the power that internet marketing can have when used well and the importance of getting scrappy and creative with your business during difficult times. https://info.builderfunnel.com/builder-funnel-radio/internet-marketing-construction-businesses
May 26, 2020•19 min
This week, Taylor covers rebounding home builder confidence as the industry grows more optimistic about post-pandemic home sales. Plus, new guidance from the Treasury Department on the Paycheck Protection Program, and how the construction industry is still being saddled by a lack of available labor, despite record-setting unemployment numbers across the United States. Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple...
May 25, 2020•12 min
Episode 4 is all about answering this question: “Is once a year often enough to update my remodeling website?” The short answer is no. You should be updating your remodeling website more than once a year. But what do I mean when I say to "update" your website? And how can you fit that into your already too busy schedule? https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#how-often-update-website
May 21, 2020•14 min
In this episode, Ken Parsons of The Brothers that just do Gutters discusses the E-Myth, why you should always be recruiting, and gives tips on how to grow your business with intentionality.
May 19, 2020•45 min
This week, Taylor covers the latest news in the construction industry-including the latest employment numbers from the Bureau of Labor and Statistics, why the prices of homes in several metros are staying firm, and how construction technology companies are making job sites safer for workers, both in pandemic times and beyond. Sponsored By: BuildBuildBook is a 24/7 client communication platform for construction. Social-media style messaging tools. Simple photo sharing and doc management. Task tra...
May 18, 2020•12 min
Welcome to the fourth episode of the Building a Family Business podcast! In this episode we discuss how to grow your construction business and what steps must be taken to achieve growth. https://info.builderfunnel.com/builder-funnel-radio/ep4-growing-your-construction-business
May 15, 2020•1 hr 2 min
This episode is all about keywords; what they are, how search engines use them in 2020, plus specific strategies and tools you can use to implement a strategic content strategy, optimized for search engine ranking potential. https://info.builderfunnel.com/builder-funnel-radio/remodel-your-seo-podcast#do-keywords-matter
May 14, 2020•16 min
