Build Your Tribe | Grow Your Business with Social Media - podcast cover

Build Your Tribe | Grow Your Business with Social Media

Chalene Johnsonwww.chalene.com
Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert followers into loyal customers with New York Times Best Selling Author, Business Coach & Serial Entrepreneur Chalene Johnson and her son Brock Johnson, Part-Time Entrepreneur, Speaker and Story-Telling Strategist. Enjoy expert guest interviews and quick episodes with actionable steps. Whether you’re a business owner, aspiring entrepreneur or someone who just wants to make extra money on the side, this is your show!

Episodes

How To Get MORE IG Story Views | New Instagram Algorithm 2025 - 824

In today’s episode, Brock Johnson discusses strategies to get more views on your Instagram Stories with the new Instagram algorithm in 2025. I’ll break down the latest changes to the Instagram Stories algorithm and share effective tactics to help you maximize your story views. Whether you're looking to boost your engagement or reach a larger audience, this episode provides actionable steps on how to increase your story views and ensure your content is seen by more people. Tune in to learn how to...

Mar 06, 202537 minEp. 824

The REAL Reason Your Niche Isn’t Working And How to Fix It! - 823

So, you’ve picked a niche… but why isn’t it working?! Is it too broad? Too saturated? Or maybe—brace yourself—it’s not your niche at all… it’s your social media strategy . In this episode, Chalene breaks down the biggest mistakes entrepreneurs make when choosing and promoting their niche in social media. She'll also share how to audit your own content and fix what’s really holding you back from growing your brand and business. Because let’s be real—if your posts are getting less engagement, it’s...

Feb 27, 202520 minEp. 823

How To Grow On Instagram In 2025 | Complete Guide - 822

In today’s episode, Brock Johnson provides a complete guide on how to grow on Instagram in 2025. He will walk you through effective strategies to gain more followers, boost views, and increase engagement. This episode covers everything you need to know about growing your Instagram account, from optimizing your profile to creating content that resonates with your audience. Whether you're a beginner or looking to refine your strategy, this episode is a step-by-step tutorial that offers practical t...

Feb 20, 202537 minEp. 822

AI Made Easy: How to Use It For Business Without Losing Your Mind - 821

If you’re not using AI like ChatGPT or Perplexity in your business yet, you’re working way harder than you need to—but don’t worry, Chalene Johnson has you covered! In this episode, she breaks down the simplest, most practical ways to use AI so entrepreneurs can save time, boost productivity, and actually enjoy running their business. From writing emails and social media posts to analyzing data and automating tasks, Chalene shares how to make AI a powerful secret weapon for business growth. Plus...

Feb 13, 202522 minEp. 821

How To Get 100k Views On Your Reels | New Algorithm Breakdown - 820

In today’s episode, Brock Johnson, breaks down the key strategies to get 100k views on your Instagram Reels, including how to leverage the new 2025 Instagram algorithm. We’ll discuss how to create viral Reels, boost views, and increase shares and likes by understanding what the algorithm prioritizes. He will also cover common mistakes that prevent Reels from going viral and share tips to avoid them. Whether you're looking to increase your engagement or simply get more views on your content, this...

Feb 06, 202526 minEp. 820

5 Massive New Changes To Instagram - January 2025 Updates - 819

In today’s episode, Brock Johnson covers 5 massive new changes to Instagram with the January 2025 updates. We’ll go over the latest Instagram algorithm changes, including the introduction of 3-minute Reels and the new Edits app, which allows for more flexibility with content. Brock also dives into the new Instagram grid change, including the rectangle profile grid and how it impacts your content layout. Additionally, we’ll discuss updates to Instagram Highlights and what these changes mean for y...

Jan 23, 202527 minEp. 819

5 Keys to Instagram Success in 2025 - 818

Want to crush it on Instagram in 2025? This episode taken from a LIVE InstaClubHub training, Brock Johnson breaks down the five keys to Instagram growth, including how to define your niche, optimize your profile, create share-worthy content, and implement DM automation. Plus, learn why getting your followers off Instagram and onto your email list is a total game-changer for building a real business. Whether you're a total beginner or ready to level up, these tips will help you grow faster, engag...

Jan 16, 202534 minEp. 818

Is Your Instagram Account Dead? How To Start Over in 2025 - 817

"Is Your Instagram Account Dead? Should You Start Over?" 🚨 Struggling with Instagram growth, shadowbans, or zero traction? 🤔 In this episode of the Build Your Tribe Podcast, Brock Johnson breaks down whether it's time to restart your account or revive your current one. Get tips on diagnosing growth issues, boosting engagement, and making the best choice for your Instagram journey. Don’t delete your account without listening to this! 👀 #InstagramGrowth #SocialMediaTips #BuildYourTribe Watch th...

Jan 09, 202531 minEp. 817

How To Create High Converting Landing Pages - 816

In this episode of Build Your Tribe , Chalene Johnson is breaking down exactly what it takes to create a landing page that actually converts. If you're trying to grow your email list or get more sales, you’ll love these super practical tips. From writing headlines that grab attention to why your call-to-action button needs to stand out (hint: pretty isn’t always best!), she’s sharing everything you need to know. Plus, Chalene talks about why testing little details, like a photo or button color, ...

Jan 02, 202514 minEp. 816

How To Grow A Business While You Sleep With Sales Funnels - 815

In this episode, Brock sits down with Alisha Conlin-Hurd, co-founder of Persuasion Experience, to demystify the world of business funnels. Alisha shares her expertise in creating persuasive landing pages, irresistible offers, and actionable email sequences. Learn how to identify and fix revenue leaks, craft impactful landing pages, and leverage psychology to optimize your funnels. This conversation is packed with actionable insights and frameworks for coaches, consultants, and service providers ...

Dec 26, 202446 minEp. 815

AI Tools ALL Content Creators Over 40 NEED - 814

Overwhelmed by AI tools? Let me simplify it for you! In this episode of Build Your Tribe, Chalene Johnson breaks down the top three AI tools that every content creator over 40 needs to master. Learn how tools like CapCut, ChatGPT, and Adobe Podcast can elevate your content, streamline your workflow, and help you stay competitive in the evolving digital landscape. Whether you’re a tech novice or just looking for practical tips, Chalene provides actionable advice and expert insights to help you th...

Dec 19, 202413 minEp. 814

NEW Instagram Feature - Trial Reels - 813

Want to unlock Instagram’s latest secret weapon for content creators? In this episode, Brock Johnson introduces Instagram's brand-new Trial Reels feature—a game-changing tool for testing content performance before posting. Brock dives into how this feature works, the benefits it offers for reaching non-followers, and why it’s perfect for experimenting with new content ideas. Whether you’re a business owner, content creator, or just looking to grow your reach, this episode provides the insights y...

Dec 12, 202417 minEp. 813

New Shift in Algorithm - 812

Feeling stuck with social media's changing algorithms? You’re not alone." In this episode of Build Your Tribe, Chalene Johnson breaks down the recent shifts in Instagram's and other platforms' algorithms. She reveals why the changes feel so drastic, what they really mean for your content, and how you can adapt to grow your business without losing your mind. Whether you’re battling low engagement, fewer followers, or algorithm fatigue, this episode provides actionable strategies to thrive in this...

Dec 05, 202420 minEp. 812

How To Grow On TikTok In 2025 - From Zero Followers - 811

Are you ready to conquer TikTok in 2025? 🚀 In this episode, Brock Johnson shares a step-by-step guide to growing on TikTok, even if you're starting from scratch. Learn how to define your niche, create engaging content, and leverage the latest trends to build your following. Brock also dives into the secrets of monetizing your TikTok account and using the platform as a powerful business tool. Whether you're looking to become an influencer, grow your brand, or just have fun creating, this episode...

Nov 26, 202429 minEp. 811

Why NOW Is The Time to Build a Personal Brand After 40 - 810

Are you over 40 and ready to take control of your future? 🚀 In this episode, Chalene Johnson dives into why now is the perfect time to build your personal brand. Learn why people are more likely to trust and engage with individuals over 40, and discover five actionable strategies to help you stand out online. Chalene shares her personal insights and favorite tools to simplify content creation, boost engagement, and embrace the power of AI. Whether you're just starting or looking to level up, th...

Nov 21, 202414 minEp. 810

New Instagram Algorithm in 2025 | Trends and Predictions - 809

Are you ready for what’s coming on Instagram in 2025? 🚀 Join Brock Johnson as he dives deep into the future of Instagram content creation. Discover how the Instagram algorithm will change, what trends to expect, and how to optimize your strategy to stay ahead. From the death of faceless accounts to the rise of carousels, Brock shares his predictions on what will help you grow and thrive on the platform. Plus, learn how AI and new engagement strategies will reshape how we create and interact wit...

Nov 14, 202437 minEp. 809

Unlock The SECRET of "Easy Mode" NO EDIT Content Creation - 808

Are you over 40? It’s time to tap into the power of "easy mode" in content creation. In this episode, Chalene Johnson shares how embracing simplicity in producing content can actually enhance its effectiveness and appeal, particularly among mature audiences. Let’s talk about reducing the polish on your videos, the psychological impact of overly edited content, and why authenticity resonates more than perfection. Watch this episode on YouTube! 🎯 Check out InstaClubHub!! For $7! Plus Ultimate B-R...

Nov 07, 202410 minEp. 808

Make 100 EASY Instagram Posts with AI In 1 hour - 807

In today’s episode, I show you how to create 100 easy Instagram posts in just one hour using AI. We’ll explore various Instagram Reel ideas and post concepts that can be generated quickly and efficiently. I’ll guide you through the process of utilizing AI content creation tools, including ChatGPT, to brainstorm and develop effective post ideas that resonate with your audience. This episode is designed to help you streamline your content creation process and maximize your productivity on Instagra...

Oct 31, 202426 minEp. 807

Test Your Money Mindset With These Questions - 806

Your mindset may be standing in your way of financial freedom. Wealth can be achieved without an abundance mindset but it can be hard to maintain financial freedom without it. In this episode, Chalene Johnson dives deep into the power of your money mindset and how it can either lead you to financial freedom or hold you back from achieving it. Chalene gives you 12 essential questions that reveal potential money blocks and limitations. Discover how your childhood experiences and beliefs might be a...

Oct 24, 202424 minEp. 806

How To Make Money With Instagram and Facebook Monetization [TUTORIAL] - 805

Brock Johnson provides a comprehensive tutorial on how to make money with Instagram and Facebook monetization. He covers key topics such as Reels bonuses, pay-per-view opportunities, and how to leverage ads on Reels and your profile to generate income. We’ll discuss the various monetization options available on both platforms, including what it means to get paid for posting and how to maximize your earnings through Facebook bonuses and Instagram monetization strategies. This episode is designed ...

Oct 17, 202413 minEp. 805

Beachbody's Bodi OVER | What Is The Future Of MLM’s - 804

With the recent announcement that Beachbody’s Bodi will be moving from a network marketing model to an affiliate or omni-channel model, Chalene gives her thoughts and insights on what she thinks the future of MLM and network marketing is. She also shares her thoughts on what she would do if her network marketing company shut down today and whether or not she would join another one. With a rapidly changing landscape in consumer habits, regulatory scrutiny, and the rise of affiliate marketing, it'...

Oct 08, 202434 minEp. 804

Boost Instagram Story Views By 4X In Seconds! Guaranteed - 803

In today’s episode, Brock Johnson discusses effective strategies to boost your Instagram Story views by four times in just seconds. I’ll share valuable Instagram hacks and tricks to enhance your Stories and improve engagement with your audience. We’ll dive into creative Story ideas and explore how to leverage the Instagram Stories algorithm to your advantage. This episode provides actionable insights to help you maximize your visibility and engagement on Instagram Stories, ensuring your content ...

Oct 03, 202424 minEp. 803

7 Simple ChatGPT Questions To Redefine Your Brand Message - 802

Discover how to use the power of AI and ChatGPT to redefine and clarify your personal brand with seven key questions. Chalene Johnson shares actionable tips to help you stand out in a competitive market by authentically communicating what makes you unique. Whether you’re an entrepreneur or business owner, these strategies will elevate your brand, connect you with your ideal audience, and enhance your reputation. Learn to create a brand that truly resonates, especially during tough economic times...

Sep 26, 202417 minEp. 802

How to BOOST Views On Reels In Less Than 10 Minutes - 801

In today’s episode, Brock Johnson shares his 10 step formula for boosting views on your Instagram Reels in under 10 minutes. He covers effective strategies to increase your views and likes, discuss ways to make your videos go viral, and reveal some Instagram hacks to maximize your reach. This episode is designed to help you quickly enhance the performance of your Reels. Watch this episode on YouTube! 🎯 Grab Attention with 25 FREE Viral Hooks 👉 http://instaclubhub.com/25-viral-hooks/ 🎯 Related...

Sep 19, 202435 minEp. 801

Do This If You Are NOT Comfortable With Selling - 800

If selling makes you feel awkward or pushy, you're going to love this episode! Chalene dives deep into the power of testimonials and how they can do the selling for you. She breaks down why people trust customer stories more than sales pitches and how to collect and use them—whether you're just starting out or already successful. Learn how to use real experiences to build trust, overcome objections, and ultimately, boost your sales without feeling salesy. Watch this episode on YouTube! Related E...

Sep 12, 202413 minEp. 800

How To ACTUALLY Start Affiliate Marketing in 2024 - 799

In today’s episode, Guest expert Carolina Millan walks you through the essential steps to start affiliate marketing in 2024. She covers how to become an affiliate marketer, offers a comprehensive guide to getting started, and discusses strategies for high ticket affiliate marketing. Additionally, she addresses common concerns about the safety and legitimacy of affiliate marketing. This episode provides clear, practical advice to help you begin your affiliate marketing journey. Watch this episode...

Sep 05, 202449 minEp. 799

The #1 Social Media Mistake Killing Your Business Growth - 798

Ready to take your business to the next level? In this episode, we're diving into the #1 mistake solopreneurs and personal brands make on social media that's holding them back from skyrocketing their income and business. While you're busy chasing followers, the pros are building something more valuable—a thriving email list. We’ll break down why your email list is the real goldmine and how you can turn social media into a powerful lead generation tool by using freemiums. Get ready to learn the e...

Aug 29, 202424 minEp. 798

How To Make More Money With Online Courses ft. Amy Porterfield - 797

Looking to make money online by creating a digital course but not sure where to start? Whether you’re in Network Marketing or have a 9 to 5, this episode is packed with actionable advice to help you start small, build an audience, and use platforms like Instagram, YouTube, or Patreon to create something truly your own. In this episode, join Chalene Johnson and digital course expert Amy Porterfield, who’s helped over 90,000 people launch successful online businesses, as they break it all down. Am...

Aug 22, 202434 minEp. 797

Email Marketing For Beginners | How To Get Started In 2024 - 796

In today’s episode, I interview Natalie Franke, Head of Marketing for FloDesk, who provides a comprehensive guide to email marketing for beginners in 2024. She covers the basics of building and growing an email list, crafting effective subject lines, and creating engaging content for your emails. She also addresses common questions about what to include in your emails and how to get started with email marketing. Whether you're new to the field or looking to refine your strategy, this episode off...

Aug 15, 202451 minEp. 796

How To "Actually" Go Viral On Instagram In 2024 - 795

In today’s episode, Brock Johnson explains the strategies you need to go viral on Instagram in 2024. He will cover the essential techniques for creating viral Reels, increasing your views, and growing your following. From optimizing your content to leveraging trends, Brock provides practical tips on how to boost your views and attract more followers. If you're looking to enhance your Instagram presence and achieve viral success, this episode offers actionable advice to help you stand out and ach...

Aug 08, 202431 minEp. 795