Build Your Tribe | Grow Your Business with Social Media - podcast cover

Build Your Tribe | Grow Your Business with Social Media

Chalene Johnsonwww.chalene.com
Whether you’re a seasoned entrepreneur or desperate to quit your day job, this show has you covered. Hosts Chalene and Brock Johnson bring both perspectives - whether your goal is to earn extra income on the side, or take the growth of your online business to the next level. Get top tips to build social media, grow your email list, develop digital marketing strategies, boost automated sales and create additional streams of income on a limited budget. Learn to share your story and convert followers into loyal customers with New York Times Best Selling Author, Business Coach & Serial Entrepreneur Chalene Johnson and her son Brock Johnson, Part-Time Entrepreneur, Speaker and Story-Telling Strategist. Enjoy expert guest interviews and quick episodes with actionable steps. Whether you’re a business owner, aspiring entrepreneur or someone who just wants to make extra money on the side, this is your show!

Episodes

Turning Mommy Weight Gain into Successful Micro-Influencer | with, Erica Marie - 614

Have you ever thought about becoming a social media influencer, but had no idea how you would… influence? In this episode, Chalene chats with Erica Marie, stay at home mother of 4. Because Erica was quite discouraged there were few influencers she could really relate to, she decided to start her very own Facebook group. Her goal was to create a community of women just like her. Well today, her FB group has surpassed 50k members! And, not to mention, it generates a comfortable income for Erica, a...

Aug 25, 202243 minEp. 614

Instagram vs TikTok Followers - Which Are More Valuable? | Quick Tip Tuesday - 613

On today’s Quick Tip Tuesday, Brock shares the general monetary worth of a TikTok follower vs an Instagram follower. He’ll provide stats by independent studies, explain how to generate income on both platforms and which app might be best suited for your overall monetary goals. Start your free SimpleText trial and get 500 free credits by texting “TRIBE” to 833-2TRY-SMS Check out InstaClubHub!! For Just $7!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Re...

Aug 23, 202211 minEp. 613

100k Followers in ONE YEAR While Having a 9 to 5 | with, Dr. Spencer Lalk - 612

Is it possible to grow your Instagram following by over 100k in one year while working a demanding 9 to 5 job? Well today, Brock chats with Dr. Spencer Lalk about how he was able to accomplish exactly that! After listening to this interview, you’ll understand how using the best organic Instagram marketing strategies can allow you to build a serious business / Instagram following — all while keeping your full-time gig. Follow Dr. Spencer Lalk on Instagram @lalkhealth Check out InstaClubHub!! The ...

Aug 18, 202221 minEp. 612

The 10 Steps You Need To Start a Business | Quick Tip Tuesday - 611

There is a big difference between starting a business and just making extra online income. On today’s Quick Tip Tuesday, Chalene shares 10 steps — in sequential order — on how to start a business. Check out MarketingImpactAcademy.com to learn everything you need to start and run your business!! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Just Five Minutes a Day!) InstaClubHub.com Downl...

Aug 16, 202217 minEp. 611

Tips to Increase Your Confidence and Success on Camera - 610

Whether you need guidance on how to 1) boost your on-camera confidence or 2) increase your engagement and credibility on Social Media, this episode is for you! Today, Brock shares 18 tips and reminders to help you be more successful on camera! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Just Five Minutes a Day!) InstaClubHub.com Download the Patreon App and Join The Chalene Show at pat...

Aug 11, 202220 minEp. 610

Why Your Social Media Views Might Be Down | Quick Tip Tuesday - 609

Recently, Brock was asked — in a friends group chat — why his TikTok posts aren’t getting the views they once were. Now, Brock being Brock knew that question could not be answered in a simple short text. So, he responded with a voice message to his buddies. After recording, he realized that he had basically just recorded a Quick Tip Tuesday episode and thought he would share it here with you! Although he’s specifically speaking about TikTok, the information can be applied to any Social Media pla...

Aug 09, 20228 minEp. 609

Your Instagram Questions Answered - 608

Brock asked his audience on Instagram if they had questions in relation to the platform. Well, he received hundreds of replies! So today, Brock answers the most common questions sent his way. Because they cover just about every topic imaginable, there’s no doubt you will have many of YOUR Instagram questions answered in this episode, too — helping you to become more successful in your social media growth! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Gr...

Aug 04, 202233 minEp. 608

How to Deal With Copycats | Quick Tip Tuesday - 607

​​Have you ever experienced someone copying or imitating your content? If so, it can be quite frustrating! The question is, though… can you do anything about it? Today, Chalene is not talking about trademark infringement or copyright violations, but how to handle those who seem to copy your content. Like, is it even worth your time and effort to go after them? She’ll also share how she, personally, handles this issue. Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Desi...

Aug 02, 202217 minEp. 607

So Many Social Media Platforms | How Do You Master Them All Without Burnout? - 606

Back in the early days of Social Media, there were really only a few platforms to choose from. But today — there are too many to list! So, how do you learn to master them all or decide which platform might work best for you and your business — while NOT experiencing burnout? Today, Chalene shares a system that works to help you not only master the platforms you’d like to use but, also, keep from getting completely burnt out! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Communi...

Jul 28, 202234 minEp. 606

New Instagram Features | June - August 2022 - 605

On Today’s Quick Tip Tuesday, Brock goes over all the recent Instagram Updates from June 2022 - August 2022. As a reminder, not all updates are available to everyone at the same time. So, be patient! Tip: be sure to have your Instagram app and phone device continually updated to help ensure you get changes as soon as they become available. Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Ju...

Jul 26, 202210 minEp. 605

How to Get Started as an Expert Speaker - 604

Have you ever dreamt of becoming an expert speaker — sharing your knowledge or expertise via zoom meetings, webinars or from a stage to a live audience? In today’s episode, Brock shares with you his speaking journey: he’ll provide the steps he took (to get where he is today) as well as advice/tips on how to make this happen for you! Even if you’ve never had the desire to do any type of public speaking — maybe it’s totally out of your comfort zone or just not something you thought was possible — ...

Jul 21, 202228 minEp. 604

Don't Make This Mistake - We Lost Our Instagram Account | Quick Tip Tuesday - 603

Today, Chalene shares a personal and cautionary story about one of her own Instagram accounts — that was recently suspended. For most people who conduct their business through social media, the suspension of an account could be devastating to their business growth. In this Quick Tip Tuesday, Chalene explains why her business and communication with her customers did not change despite (temporarily) losing one of her important Instagram biz accounts. Check out InstaClubHub!! The ONLY All-In-One In...

Jul 19, 202214 minEp. 603

Is Fear Of Judgment Holding You Back? - 602

Chalene realizes that the title of this episode is a bit of a rhetorical question, but the fact is many of us have a really difficult time pulling the trigger — no matter what it is. Things, like: starting a new project, releasing a new program, and putting yourself out there on social media can be scary. This is because most of us have some fear of being judged or doing it wrong. So today, Chalene hopes to not only answer this question, but, also, help you move forward — without fear of failure...

Jul 14, 202242 minEp. 602

How to Make Money From Home in 2022 - 15 Creative Ways | Quick Tip Tuesday - 601

On today’s Quick Tip Tuesday, Brock shares 15 creative ways to make extra money online. These 15 ideas range from super simple to a bit more involved. Either way, though, everyone should learn to create extra streams of income online to provide better financial security. Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Just Five Minutes a Day!) InstaClubHub.com From more ways to make extra ...

Jul 12, 202216 minEp. 601

Instagram Growth for Artists - 600

Brock has covered social media growth many times on Build Your Tribe and, for the most part, it was geared toward the business owner. But what about all the artists and creatives out there? How might the social media growth process differ for them? Well today, Brock shares tips and ideas that will benefit any artist/creative trying to use social media to grow their brand! Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More C...

Jul 07, 202216 minEp. 600

Navigating the Ebb and Flow of Entrepreneurship | Quick Tip Tuesday - 599

Today's Quick Tip Tuesday revolves around a topic almost all entrepreneurs can relate to: the ebb and flow of motivation. So, Chalene gets real as she discusses doing the things you need to do — even when you don't feel like it and/or have totally lost interest — as successful business owners. Check out Bret’s ALL NEW Course Money Matters 101 at Chalene.com/moneymatters Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Cus...

Jul 05, 202218 minEp. 599

Are You Being Patient, Persistent and Omnipresent in Your Business? - 598

If you’re one of those people looking around at other entrepreneurs and wondering why they’re killing it and you’re not… then you need to listen to this episode! Chalene gets real and sheds light on why so many aspiring entrepreneurs are operating from a false belief system. She’ll also share the basic steps you must lay down to set your business up for a win! And brace yourself for a shock as Chalene reveals new customer statistics! Check out InstaClubHub!! The ONLY All-In-One Instagram Resourc...

Jun 30, 202222 minEp. 598

Get 80% More Accessibility on Instagram Reels | Quick Tip Tuesday - 597

On this Quick Tip Tuesday, Brock explains how to get 80% more accessibility and engagement on your Instagram Reels Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Just Five Minutes a Day!) InstaClubHub.com Download the Patreon App and Join The Chalene Show at patreon.com/TheChaleneShow Check out Bret’s ALL NEW Course Money Matters 101 at Chalene.com/moneymatters Join our NEW, awesome PodSq...

Jun 28, 20225 minEp. 597

How to Avoid Burnout and Protect Mental Health on Social Media - 596

Brock wants to talk with you about something he feels is super important when it comes to social media growth — your mental health. You may be thinking, what does mental health have to do with social media growth? Well, Brock feels that if you try pouring from an empty glass, your (potential) success can only be temporary. In this episode, Brock shares 10 tips that’ll help you maintain your mental health — so you can prevent burnout when it comes to growing your business through social media. Ch...

Jun 23, 202225 minEp. 596

What is Your Organic Social Marketing Strategy? | Quick Tip Tuesday - 595

Do you have an organic social media marketing strategy? Chalene feels that this is one of the biggest mistakes entrepreneurs make when it comes to promoting an upcoming launch, product or anything else you may be selling or offering. So, in this Quick Tip Tuesday, Chalene explains why many entrepreneurs are spending hours creating content on social media that, ultimately, never builds excitement or anticipation for their products or services. She’ll also share what an ideal social media strategy...

Jun 21, 202219 minEp. 595

Private Zoom | Our Post Launch Recap - 594

Chalene received great feedback from a past episode — Private Recording | Reviewing our Ad Strategy for Webinar — so she decided to pull back the curtain once again. This is audio taken from a Team Johnson marketing meeting after the launch of Marketing Impact Academy — our biggest launch of the year. You’ll hear from each team member as they share: what went right, not so right, and changes to consider for our launch next year. If you do launches of any kind — products, programs, courses — this...

Jun 16, 202238 minEp. 594

Breaking Down the Pros and Cons of Instagram, YouTube and TikTok | Quick Tip Tuesday - 593

In today’s episode, Brock breaks down the Pros and Cons of what he considers the Big Three Social Media Apps: Instagram, TikTok and YouTube. He shares his thoughts on which app may be the best or worst fit for you as an entrepreneur/business owner/content creator. Check out Bret’s ALL NEW Course Money Matters 101 at Chalene.com/moneymatters Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in J...

Jun 14, 202216 minEp. 593

Is Instagram Dying? with HeyDominik - 592

Recently, Chalene was telling Brock about a YouTuber who says Instagram is dying. And, not to mention, this very same YouTuber actually reviewed one of Brock’s IG Reels. Intrigued, Brock checked him out and found his content super interesting — especially for those who geek out over social media. So, Brock invited HeyDominik on the show! You’ll hear them discuss all things social media, but most specifically the question… “Is Instagram Dying?” Check out Bret’s ALL NEW Course Money Matters 101 at...

Jun 09, 202235 minEp. 592

Brace Yourself for the Social Media Recession | Quick Tip Tuesday - 591

Chalene believes we’re in the middle of a Social Media Recession. In today’s Quick Tip Tuesday, she’ll break down what that means exactly, the culprit behind this change, and what you can do to help get your content seen by the people you’re trying to reach. Check out Bret’s ALL NEW Course Money Matters 101 at Chalene.com/moneymatters Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on Instagram™ (All in Just Fi...

Jun 07, 202217 minEp. 591

Private Recording | Reviewing Our Ad Strategy for Webinar - 590

Join Chalene and Bret for a behind-the-scenes meeting —where you’ll hear a candid conversation about Ad spends for a recent paid webinar. Be a fly on the wall as they break down the actual costs, why they decided to take certain actions and what they hoped would result from them. They’ll follow up with the actual outcome (after the webinar took place) and share those numbers. Both Chalene and Bret have stressed the importance of knowing your numbers in previous episodes, so, today, is your oppor...

Jun 02, 202227 minEp. 590

The BEST Cold Email I Have Ever Received - 589

On today’s Quick Tip Tuesday, Brock recounts the time he received an especially unique cold email. In fact, it was so unique, Brock literally opened it immediately! And THAT is something because, let’s face it, we’re all basically numb and jaded when it comes to receiving cold emails. Don’t they usually just end up in the trash? This is why it’s imperative to think outside of the box when reaching out to anyone you’d like to develop some kind of relationship with — whether it be new customers, b...

May 31, 202213 minEp. 589

Selling on Social Media Tips - 588

Brock typically doesn’t promote brands on his social media. So, when he does, they must meet certain criteria. For example, he’ll only talk about products he knows, likes and trusts and, in addition, will be a direct benefit to his audience. So today, Brock shares tips (he uses himself) for promoting and selling on social media — no matter what platform you’re using. Download the Patreon App and Join The Chalene Show at patreon.com/TheChaleneShow Check out InstaClubHub!! The ONLY All-In-One Inst...

May 26, 202223 minEp. 588

How to Co-Create Your Next Offer with Your Community - 587

Chalene feels there are two really important parts when it comes to marketing: 1) build anticipation and 2) make your audience feel like they’re co-creators. In this Quick Tip Tuesday, Chalene explains why so many new entrepreneurs think they need to create something perfect before offering it to their customers or audience. She’ll also share past mistakes with her own products and tips to help you take the perfectionism out of creating your next offer/product — while still involving your custom...

May 24, 202214 minEp. 587

Latest TikTok Updates for Radical Business Growth | with, Keenya Kelly - 586

Today, Chalene welcomes back one of our favorite guests, Keenya Kelly — TikTok expert who coaches people on how to use TikTok for business. The ladies discuss all things TikTok, including: utilizing new features for business growth, best practices, Do’s and Don’ts and so much more! Download the Patreon App and Join The Chalene Show at patreon.com/TheChaleneShow Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach More Customers on...

May 19, 202232 minEp. 586

Simple Email Marketing Hack | Quick Tip Tuesday - 585

If you’re a regular listener of Build Your Tribe, you’ve heard both Brock and Chalene explain the importance of an email list when doing business online. So today, on this Quick Tip Tuesday, Brock is excited to share the results of some new email marketing tips and strategies he has recently tested! Download the Patreon App and Join The Chalene Show at patreon.com/TheChaleneShow Check out InstaClubHub!! The ONLY All-In-One Instagram Resource Community Designed To... Grow Your Following and Reach...

May 17, 202212 minEp. 585