Build Your Salon with Phil Jackson - podcast cover

Build Your Salon with Phil Jackson

Build Your Salon with Phil Jacksonbuildyoursalonpodcast.com
Are you ready to build a brilliant, profitable salon business without burning out? I’m Phil Jackson, your go-to salon friend, coach and Queen of Salons. Each week I dish out real-world strategies for hair, beauty, and aesthetics pros who want bigger profits, a stronger team, and a life with more freedom. No fluff, just clear advice (and a sprinkle of sass). Step up, get inspired, and Build Your Salon!
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Episodes

The Profit Trilogy - Part 1 - How You Doin'?

In this episode, I delve into the essential topic of profit margins, a vital component for any salon business aiming for financial success. We often overlook the importance of understanding profit, sometimes even feeling uneasy discussing it. But here, I lay out the reasons why it's absolutely crucial for not just personal gain but for the resilience and growth of your salon. As your guide, I'll share some personal stories and updates, including my exciting retreat for salon owners in Tenerife a...

May 07, 202411 min

Is small beautiful? With solo therapist mentor Kerry Beavis

In this enlightening episode, I have the absolute pleasure of engaging in a deep dive with the remarkable Kerry Beavis. We explore the multi-faceted nature of success within the solo therapy business, where prosperity isn't just measured in financial terms but also in the joy and personal fulfilment one derives from their work. From Kerry's humble beginnings as a "nail varnish lid polisher" to her ascent as an award-winning beauty therapist, we unpack the valuable lessons learned along her journ...

Apr 30, 202429 min

Is it time to Stop calling them Tough Times

In this latest episode of our podcast, I dive into the transformative journey from living a high-flying lifestyle to facing the humbling experience of queuing at a food bank. The narrative often paints life as a sequence of tough times, but I'm here to question that notion and offer a fresh perspective on resilience and opportunity. It's about playing the cards we're dealt with grace and a positive mindset. Join me as I share personal reflections and inspiring stories from my coaching group, ill...

Apr 23, 202411 min

Supercharge Your Salon Success: Get a GREAT Plan with Emma Jarvis

Emma Jarvis, a name synonymous with salon success, has carved out an empire from her early dreams of hairdressing, and she joined me to spill the secrets behind her thriving business. In this episode, we dived deep into the nitty-gritty of salon industry trends, particularly post-Covid. Emma shared her anticipation of a return to employed salon models and how a blend of freelance freedom can be harmoniously mixed within a structured employment setting. It's a fascinating discussion, especially f...

Apr 16, 202420 min

How to Boost Your Productivity: Achieving More in Less Time

Hello there! I'm Phil Jackson, the queen of salons, and I've got a treat in store for you in this episode of the podcast. If you've ever felt overwhelmed by the relentless to-do lists and administrative tasks that come with running a busy salon, then you're in the right place. In this insightful episode, I respond to Chantelle, a salon owner who's struggling to keep up with her bustling business. She's swamped with marketing, admin, and client communications, and it's eating into her evenings an...

Apr 09, 202411 min

Do you want to add an academy to your salon business? with Donna Clayton

In this captivating episode, I had the absolute pleasure of sitting down with the remarkable Donna Clayton, a beauty therapist turned educator who has truly transformed the landscape of beauty industry training. Our conversation was a delightful journey through Donna's career, starting from her early days as a budding hairdresser to becoming a revered name in beauty education. I fondly recalled our time at Basingstoke College, where Donna's zeal for lifelong learning first took root. She shared ...

Apr 02, 202434 min

Ask Me Anything - March Q and A with coach Phil Jackson

In this episode, I'm diving deep into the realm of salon success, where I explore the intricacies of client retention, membership models, and the financial strategies that can elevate your salon from good to great. We kick things off with a candid Q&A session, discussing how the first quarter has been shaping up for salons. Despite a bumpy February, there's a sense of optimism as we see an uptick in March with more high spenders making their way back. I tackle a listener's query about salon ...

Mar 26, 202416 min

Diversity, Equity and Inclusion with beauty guru Sam Marshall

In this episode, I had the absolute pleasure of diving deep into the world of diversity, equity, and inclusion in the beauty industry with the fabulous Sam Marshall. We peeled back the layers of this multifaceted topic, exploring the transformation that salons are undergoing to become spaces where everyone, irrespective of their background or identity, feels truly welcome. Throughout our conversation, Sam shared her insightful experiences and the progressive steps the industry is taking to cater...

Mar 19, 202428 min

Do you do a great job? Do you promise? Guarantees and your salon business

Hello there, my salon friends! It's Phil Jackson here, your trusted salon sage, bringing you another episode that's bound to transform your salon business. This time, we're diving deep into the world of salon guarantees and how they can be the golden key to unlocking a world of loyalty, sales, and ultimate client satisfaction. In this episode, titled "Do you do a gretat job?" I share the ins and outs of my own journey in creating a five-point promise for my hair salon. But it's not just about my...

Mar 15, 202416 min

Craft Your Brand Identity with Visual Identity Expert Ollie Johns

Follow Ollie on instagram here: https://instagram.com/olliagency In this engaging episode of the podcast, I am delighted to welcome Ollie Johns, an incredibly talented self-taught brand and visual identity designer who has made substantial progress in the beauty industry. Our discussion delves deep into the crux of branding and its vital role in distinguishing a salon in the cutthroat marketplace. Ollie demystifies the common misconceptions about branding, underlining that it's much more than ju...

Mar 05, 202414 min

Achieve Salon Commission Excellence with These 5 Insider Tips

Hello, my lovely salon enthusiasts! I'm thrilled to bring you an episode that delves into the heart of motivating your salon team and boosting profits with an artful approach to commissions. In this episode, titled "Achieve Salon Commission Excellence with These 5 Insider Tips," I unwrap the secrets behind creating a commission structure that perfectly harmonises with your salon's wage strategy and resonates with your team's ambitions. We're not just crunching numbers here; it's about the people...

Feb 27, 202413 min

The Unstoppable Sue Davies: Inspiring Success in Salons

To connect with Sue, choose your route through her link tree here: https://linktr.ee/Sue_Davies Hello there! I'm thrilled to share with you the latest episode of our podcast, where we dive into the rich tapestry of the salon industry with the remarkable Sue Davis, CEO of Nabuno and the brains behind the Salon Education Journal. In this episode, we delve into the delicate balance between the craft of beauty and the savvy needed to navigate the business side of things, especially in a post-pandemi...

Feb 20, 202427 min

Ask me Anything - February Q and A with Phil Jackson

In our latest episode, I delve into the world of salon business, particularly focusing on how to navigate those quieter months that can often feel a little daunting. I discuss the power of small business flexibility, such as tweaking opening hours to align with customer patterns for a more efficient operation. I introduce the concept of 'winter opening hours' – a strategic and energy-saving move that could really transform your salon's year-round performance. The episode is also a goldmine for a...

Feb 13, 202416 min

How to Boost Your Salon Profits Instantly

Welcome to another insightful episode of the Build Your Salon podcast! I’m thrilled to share with you the secrets to maximising your salon's profits while managing the delicate balance between being a beauty professional and a savvy business owner. In this episode, we tackle the UK’s cultural hesitance towards discussing finances and uncover why transparency with your team can inspire and drive your business forward. Say goodbye to end-of-year financial surprises by learning how to keep a pulse ...

Feb 07, 202415 min

Salon Success and Social Media - With Heffy Wheeler (Heffy X)

In this captivating episode, I sit down with the phenomenal Heffy Wheeler, better known to her legion of followers as Heffy X. She takes us on her inspirational journey, sharing how she went from a directionless youth, grappling with undiagnosed ADHD, to becoming a multi-award-winning colour specialist and a beacon of entrepreneurship in the salon industry. Heffy's story is a testament to the transformative power of creativity, community, and the strategic use of social media. She opens up about...

Feb 06, 202428 min

Boost Your Team's Performance: Appraisal Season in Your Salon Business

Hello, salon enthusiasts! I'm here to bring you our latest discussion. This week, we are focusing on a topic that might seem challenging at first - performance management. However, I urge you to stay with me, as we are about to make this subject a lot more engaging and beneficial. I understand that the idea of annual reviews and one-on-one meetings might not be the most appealing, but there's real value in these discussions. They can significantly help in building a highly efficient team that ca...

Jan 30, 202413 min

Is there more to salon education? with Chris Moody

Buckle up folks, this episode is an enlightening rollercoaster ride through the ever-changing landscape of salon education. Join me as I chat with the charismatic hairdresser and education specialist, Chris Moody. He's the real deal, still working on the salon floor, yet leading the charge in revolutionising salon education. We dive deep into the impact of social media on education, discussing how it has both opened up new learning avenues and threatened the quality of education. And then, there...

Jan 23, 202427 min

Ask Me Anything - January Q and A

Oh hello there, salon enthusiasts! It's your favourite salon sage, Phil Jackson, ready to sprinkle a bit of magic on the sometimes knotty world of salon ownership. So, pull up a comfy chair, grab a cuppa, and let's have a chinwag about all things hair and beauty biz. In this episode, we're diving headfirst into Leah's pickle of a situation. She's been at the helm of her salon for a good eight years, juggling employed and self-employed staff like a circus act. But, oh crumbs, the financial side i...

Jan 16, 202412 min

Niche, Specialise and EXCEL with entrepreneur Marta Zaczkowska

Blimey, have I got a cracker of an episode for you today! It's none other than the queen of wax herself, Marta Saczkowska, spilling the beans on her journey from Poland to the UK's beauty empire elite. This isn't just a tale of ridding the world of unwanted hair; it's a saga of sheer entrepreneurial spirit, resilience, and savvy business acumen. We wax lyrical (sorry!) about the benefits of finding your niche in the bustling beauty industry. And guess what? Marta's entrepreneurial flair has seen...

Jan 09, 202425 min

Plan a superb 2024 - 5 clever resolutions for your beauty business

Oh, hello there, you fabulous salon virtuosos! It's your ever-so-humble Queen of Salons, Phil Jackson, here to sprinkle a bit of sparkle on your business acumen. In this cracking episode, I'm dishing out my five top-notch resolutions to give your salon that much-deserved oomph for 2024. So, dust off your abacuses and get ready for a grand ol' time fine-tuning those profits! As we all know, January can be as unpredictable as online dating, but fret not, my dear friends, because I've got your back...

Jan 02, 20249 min

Triumph in 2024 - set your amazing salon business goals with Debbie Lewis

In this episode, I sit down for a vibrant chat with the dynamite Debbie Lewis, founder of Salon Angels and Salon Socials. Brace yourself for an invigorating journey into the world of strategic goal setting and how it can totally change your business game. We delve into Debbie's inspiring journey from a beauty professional to a business owner, unveiling the hidden challenges and rewards of this transition. We tackle the often overlooked topic of profitability-oriented goal setting for salon owner...

Dec 26, 202334 min

5 tips for building a magnificent salon marketing plan for 2024

Hello there, salon mavens! In this podcast episode, I offer you a foolproof plan to revolutionise your salon's marketing strategy for 2024. We start by exploring the hazards of last-minute, panic marketing and how it can turn your business into a frantic mess. I'll be offering practical tips on how to align your marketing strategies with your financial goals and how to instil a sense of calm in your business operations. In this episode, I'll be guiding you on how to polish successful past campai...

Dec 20, 202310 min

December Q and A

Hello lovelies! Get ready for another jam-packed episode of my podcast where I, Phil Jackson, answer your burning questions and delve deep into the world of salon business. We're talking about streamlining your salon's social media presence and choosing the right software for your salon business. Are you feeling swamped by your social media obligations? We've all been there! In this episode, I offer practical tips to take the stress out of managing your salon's online presence. From engaging cli...

Dec 12, 202313 min

Feel like a cog in your salon machine? Build a business that serves YOU

Hello there, my fellow salon queens and kings! Phil Jackson here, your very own Queen of Salons. This episode is a must-listen if you ever feel like you're constantly running around in circles for your business. We're going to have a chat about aligning your business goals with your personal aspirations, and I promise it'll be worth your while. In this episode, we delve into the importance of having a clear vision for your business. Are you dreaming of a passive income, or perhaps passing the re...

Dec 05, 20239 min

The big push: How to make mega profits this Christmas - without burning out

Hello there, salon warriors! Are you ready to deck the halls with bountiful business this December? In this episode, we’re diving headfirst into the festive frenzy, offering up tips to make your salon or spa sparkle brighter than a Christmas tree, without the burnout! From savvy delegation and seasonal hiring, to being the organised elf in your business with batching content and timely planning, we're covering it all. I've got your back with this survival guide, as we jingle all the way through ...

Nov 28, 20239 min

It won't happen by accident: how to set goals for a stunning end to the year

Hello, my fellow salon owners! Get ready to sleigh the holiday season with our latest podcast episode that's all about maximising profits, maintaining top-notch customer experiences and keeping your team merry and bright. Join us as we discuss strategies to keep your cash register jingling all the way, including getting festive season appointments paid upfront and mastering the art of upselling. But that's not all - we're also discussing how to effectively manage potential issues like staff fall...

Nov 21, 202310 min

Ready to sleigh? Essential ways to boost your salon profits this Christmas

Hey there, salon owners! Get ready to jingle all the way to a prosperous festive season with this latest podcast episode. I'm here to sprinkle some of that Christmas magic on your salon business with tried-and-tested strategies to ensure your tills are ringing louder than those sleigh bells! Firstly, I'll be your guiding star through the maze of organising a successful Christmas event. And let's not forget about making your event the talk of the town by selling tickets for a local charity. Then,...

Nov 07, 202312 min

5 ways to stop following the crowd and enjoy your unique salon business

Hello there, my fellow salon owners and industry enthusiasts! Ready for another exciting episode of our podcast? In this one, we're exploring the magical world of unique branding and how it can be your golden ticket to salon success. You see, being just another face in the crowd won't cut it. You need to stand out, be distinctive, be YOU. We're diving into how a robust branding strategy, reflecting your salon's individuality, can catapult your business into the spotlight and beyond. Expect to fe...

Oct 31, 202313 min

Time for Your first team member? Grow a strong salon and Get it right!

Hey there, salon superstars! This latest episode of our podcast is all about unlocking the mysteries of successful salon team recruitment and management. We delve into the ins and outs of a mindful hiring process, laying down crystal-clear expectations, and how to foster professional relationships with your team. After all, your first recruit sets the tone for the rest of your team, so it's crucial to ensure they're a perfect fit from the word go. Plus, we're giving you a heads up for our upcomi...

Oct 24, 20238 min

Salon owners: Your questions answered

Hey there, it's me again with another fun-packed episode that's going to shake up your salon business. This time we're getting down and dirty with business competition, client cancellations, and the massive role of salon software. We kick things off by talking about how we really shouldn't stress about competitors and instead, let's focus on what makes our salon unique. It's all about standing out, not fitting in, right? Then we're diving headfirst into the sticky situation of last-minute cancel...

Oct 17, 202313 min
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