In this episode, @philjacksoncoach dives into the world of tiered pricing in the hair and beauty industry, discussing its benefits for both clients and salon owners. We explore how this approach can maximize profits, broaden client bases, and help retain staff by demonstrating a clear progression plan within the business. We also discuss the importance of keeping tiered pricing structures simple and having a meaningful price difference between tiers to make the system effective. Finally, we touc...
Mar 21, 2023•14 min
In this episode, @philjacksoncoach discusses the effects of discounting on salon businesses. We explore how money comes into a business and how discounting affects profits. We also looked at the effects of discounting on the perception of the business, client loyalty, and supplier relationships. Alternatives to discounting were also suggested as a way to maintain financial stability and take control of the money in the business. Finally, we discussed how positioning oneself at the higher end of ...
Mar 14, 2023•18 min
In this episode, I discuss the importance of salon memberships as a source of predictable income and stability. I recount my own experience with my salon. Despite being booked up, my salon was experiencing losses due to the unpredictability of income. I discuss how implementing salon memberships removed the 'first of the month anxiety' and grew to be a great success. I also discuss my mistakes along the way. Finally, I offer advice and motivation for business owners, encouraging them to go throu...
Mar 06, 2023•24 min
We've talked about overwhelm before, but in this episode @philjacksoncoach gives three main strategies for salon owners for INCREASING productivity while also DECREASING overwhelm in your salon business.
Feb 28, 2023•36 min
We've talked about setting your salon prices before - but how do we go about increasing them? In this episode, @philjacksoncoach discusses the importance of pricing services properly and increasing prices as the industry standards rise and market adjustments are made. I talk about the importance of having a good relationship with money and understanding why creating a profit is vital for the survival and growth of a business. I emphasise the importance of making sure everyone is paying the same,...
Feb 21, 2023•25 min
Handling a tricky economy is one thing. But when YOU are the thing holding your business back it's easy to fall into feelings of guilt and shame. In this episode @philjacksoncoach helps you recognise the signs you might be procrastinating, clarifies the difference between procrastination and overwhelm, and give you hints and tips on tackling procrastination to move your salon business forward.
Feb 14, 2023•32 min
You can't lead a successful team by working harder and harder yourself. At some stage every salon manager understands that they need their teams to be achieving at a high level too. In this episode, @philjacksoncoach unpacks the important of individual performance management and specifically the targets you should be setting each team member.
Feb 07, 2023•29 min
Fallen off the wagon with your New Years resolutions? That's OK - in fact failing is ESSENTIAL. In this episode, @philjacksoncoach shares his favourite productivity hacks, some that just didn't stick, and helps shift your attitude to failure. https://buildyoursalon.com https://instagram.com/philjacksoncoach
Jan 31, 2023•25 min
In this episode, @philjacksoncoach gives a different take on goal-setting and explains why accountability might just be the secret sauce you're looking for. We'll also question whether you need a business coach at all - which might just save you a few quid!
Jan 24, 2023•25 min
Struggling to recruit? @philjacksoncoach gives his pearls of wisdom to help you attract the very best team members for your salon business https://buildyoursalon.com https://instagram.com/philjacksoncoach
Jan 17, 2023•24 min
Are you a discount addict? Or a promo junkie? In this episode @philjacksoncoach helps you get to grips with the REAL cost of discounts in your salon business, and outlines a simple structure to help you decide whether you need to be promoting at all. https://instagram.com/philjacksoncoach https://buildyoursalon.com
Jan 10, 2023•19 min
It's a great time to take stock of what's going on in your salon business. In this week's episode, @philjacksoncoach asks whether it might be time to say goodbye to anyone in your team, and offers tips on coping when employees decide to resign. https://instagram.com/philjacksoncoach https://buildyoursalon.com
Jan 03, 2023•25 min
Our precious salon software companies LOVE confusing us with too many reports! In this episode, @philjacksoncoach helps you figure out exactly what you should be measuring in your salon business. https://instagram.com/philjacksoncoach https://buildyoursalon.com
Dec 27, 2022•16 min
A salon service guarantee can be a bit scary. Don't fret! Your Uncle @philjacksoncoach has got a few pointers to help you get this VERY important marketing pillar in place. https://instagram.com/philjacksoncoach https://buildyoursalon.com
Dec 20, 2022•28 min
Salon retail is a fundamental pillar in salon business. or is it? @philjacksoncoach questions whether salons should retail at all, and drops his 3 tips on retailing if your results are currently zero. Find Phil on https://instagram.com/philjacksoncoach and at https://buildyoursalon.com
Dec 13, 2022•25 min
A pricing masterclass with @philjacksoncoach and a welcome return to podcasting! Reach out with your feedback to phil@buildyoursalon.com Best links for Phil: https://instagram.com/philjacksoncoach https://buildyoursalon.com
Dec 05, 2022•23 min
You can't do it all - and neither should you try! Rounding off our discussion on delegation this week. Enjoy that feeling of liveration and share your success! phil@buildyoursalon.com
Aug 20, 2020•14 min
Delegation is a vital skill for salon owners and there's a limit to what you can achieve on your own. Having no team is not an excuse!! In this episode we unpack some of the reasons why you might be resistant to delegation.
Jul 23, 2020•23 min
In previous broadcasts, I've talked to you about how to motivate your team and recruit the best people to help grow your business. But this video will be different. I'll talk more about how we can shift the focus and help you stay motivated. Motivation is one of the key aspects of succeeding in any kind of business. However, there may be instances that you may find it hard staying motivated. As a business owner it's only normal for you to face different challenges on a daily basis. This makes it...
Aug 07, 2018•5 min
I spend most of my time traveling and consulting with salon owners. Most of these clients ask for good, profitable financial strategies. In this video, I will talk about tiered pricing and how you should leverage this tool to get better profits, give more value to your customers and provide your employees with a better way to build clientele. Most salon owners don't see the value in tiered pricing. To be blunt, this is why some of these businesses fail. You have to remember that a big part of ru...
Jul 31, 2018•7 min
We get the same message again and again. Know your "one thing". Focus, and stay focused. Be determined. When everyone else makes 10 calls, make 20. Stay the course. Commit fully and never give up. But surely, there has to come a time when you question whether your "one thing" is the right thing? Being persistent and taking strong consistent action is great - but what if you're pushing hard in the WRONG direction? Just HOW persistent do you have to be before you finally wash your hands and walk a...
Jul 17, 2018•5 min
I do a LOT of non-fiction reading. I love reading the biographies of entrepreneurs and leaders. And naturally you start to see recurring themes in their message. One very subtle theme that crops up again and again is how the super-successful feel fulfilled. It seems that at some stage in their career, it isn't enough to make more and more money or gain growing market share. Almost without exception there comes a time when the most fulfilling thing an entrepreneur can do is to start giving back. ...
Jul 10, 2018•4 min
You have invested everything in your business. Time, energy, money. What can possibly go wrong?
Jul 02, 2018•8 min
What I work on goal setting with my clients my aim is to improve their relationship with themselves. It's not about hitting the gym, meditation or yoga. I'm talking about scheduling some time to kick back and to do stuff that you actually like. Or how about scheduling some time with no agenda? What do you think it will look like having an hour or two in your calendar to waste? Contrary to what you think, it's not really a wasted time. It's your time to improve your relationship with yourself. An...
Jun 26, 2018•5 min
I can help you in overcoming procrastination and getting more things done. Are you: 1. An expert at putting off and delaying things? 2. Brilliant at doing the fun stuff first? But leaving no motivation and energy for the things you're supposed to do? 3. Running your life in a panic mode for a lot of the time? A big part of the business is getting the right stuff done. You CAN get the right stuff done without working right up to a deadline in a very stressful way. And you know that feels so much ...
Jun 19, 2018•6 min
I speak to a LOT of salon owners and manager in the course of my work, and time and again I hear how much EASIER salon life would be if only those pesky employees would do their jobs! The owner or manager thinks they are dealing with an attitude problem, but more often I think they are dealing with a motivation problem. Keep listening - maybe I can help a little with that.
Jun 06, 2018•8 min
Social Media Marketing is a good source of high-quality clients, especially in our industry. Yet, Social Media can be a little overwhelming. We bought into the belief that we had to do everything! Started with a website, then along came social media. First was Facebook, then Twitter, Instagram, Pinterest and Snapchat. We thought we needed to create bespoke content across platforms. Turns out that this is like a part-time job aside from running your Salon!
May 31, 2018•7 min
Don’t make any changes in your business just for the sake of it. I see this time and time again with the businesses that I’ve visited as a Salon Coach. By all means, look for ideas to improve your experience running your salon. Only make those changes that will make you further towards your medium to long-term goals.
May 22, 2018•5 min
Target setting is done infrequently, and certainly not well enough in most instances. When I start coaching a new salon, one of the first things that we go through is their performance management process. I believe that sitting down with Team Members at least every month (and ideally every week) to report back to them on their performance, to set them a meaningful target and coaching them to achieve that target is the only way to longer-term success. People get overwhelmed unnecessarily by the e...
May 15, 2018•6 min
It's a sad reality that if you have a Salon Team, at some stage you'll probably need to dismiss somebody or terminate their employment. I would love to say that after over 17 or 18 years of Salon ownership, it gets easier and it doesn't hurt anymore. But it would be a lie because it does!! I make sure that I'm involved if I'm terminating someone's employment. We're talking about decisions that affect one's career and it's absolutely right to take those decisions seriously and to lose a little bi...
May 08, 2018•6 min
