Good & Bad Marketing in Professional Services - podcast episode cover

Good & Bad Marketing in Professional Services

Oct 09, 202322 minSeason 1Ep. 2
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Episode description

In this episode, Mark interviews John about what poor marketing looks like in professional services firms, including:

  • Lack of plan or lack of patience
  • Poor customer experience
  • Messaging is too company-centric
  • Brand is based on assumptions
  • Lack of a content strategy

Listen to hear what not to do, and how firms can turn these blind spots into areas of relative strength.

www.breakingbizdev.com

Connect with Mark on LinkedIn: https://www.linkedin.com/in/markhwainwright/
Connect with John on LinkedIn: https://www.linkedin.com/in/johntyreman/

www.breakingbizdev.com

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