Breaking and Entering Advertising Podcast - podcast cover

Breaking and Entering Advertising Podcast

Breaking and Entering Mediabreaking-entering.com
Connecting the advertising and marketing world, one heist at a time. We bridge gaps by connecting agencies with brands, talent with recruiters, and creatives with opportunity. Whether you're a marketing exec looking for your next agency partner or breaking in for the first time, this feed is for you. Hear from agency leaders, brand marketers, reporters, and more. Join 150,000 listeners exploring the people, culture, and ideas shaping the industry. For daily short-form content, follow us on LinkedIn. For exclusive episodes, subscribe to The Vault at https://breakingandenteringadv.substack.com/
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Episodes

#105: Joel Kaplan, ECD at MUH-TAY-ZIK | HOF-FER

Joel Kaplan is an award-winning executive creative director and partner at Muh Tay Zik Hoffer. We learn how he started as an agency receptionist and rose to the top. Find his recommended resources here: https://breaking-entering.com/. Other resources are listed here: https://www.instagram.com/breakingandenteringpod/. Paid Disclosure: Disclosure: This episode of Breaking and Entering was made possible through a paid collaboration, which helped us produce and grow our show. While this partnership ...

Mar 22, 202249 min

#104: Kayla Griffis, The Strategic Change Agent at TracyLocke

Kayla Griffis is a forever curious strategist uncovering insights at TracyLocke in Dallas, Texas. In addition, Kayla serves as a DE&I consultant for organizations that wish to create more creative and diverse work environments as the Strategic Change Agent. Her work ethic, education at SMU Temerlin and experience make her an absolute inspiration if you're looking to break in - or have been in this industry for 40 years. Find her secret recommended resources, just for you at www.breaking-ente...

Mar 15, 202243 min

#103: Jim Misener, President at 50,000feet, Inc.

Jim Misener is one of the few presidents I interviewed on this podcast, but he lends such poetic and meaningful advice. Jim is a Principal and President at 50,000feet based in Chicago. They're a strategic brand consultancy that offers creative and brave solutions to their clients. We go over his break-in story learn how he manages creativity and leads with empathy. He's the boss that makes you look forward to going to work. www.breaking-entering.com --- Send in a voice message: https://podcaster...

Mar 11, 202239 min

#102: Maria D'Amato, ECD at GSD&M

Maria D'amato is a newly promoted executive creative director at Austin-based Creative agency, GSD&M. Maria pioneered the agency's experience design sector within GSD&M a few years back. Since then, Maria has helped grow and expand the practice by including new multidisciplinary roles with creatives that have a background in UX design, A.R. development, technology, and more. Experience Design has been neglected on this podcast. Thankfully, we have the best of the best to explain this fie...

Mar 09, 202241 min

#101: Sasha Martens, President at Sasha the Mensch Inc.

Sasha Martens discusses how to land a creative role in advertising. He's the president and founder of the global recruiting company, Sasha the Mensch. He's found success finding creative talent at global agencies such as Ogilvy, Giant Spoon, FCB, Johannes Leonardo, BBDO, Publicis and more. With offices in New York and Buenos Aires, his company partners with clients throughout the Americas, Europe, and Asia. Sasha reminds us of the possibility and encourages us to look into foreign markets for ou...

Mar 03, 202238 min

#100: Myra Nussbaum, President and CCO of Havas

Myra Nussbaum's advice might help you break into advertising, and it may help you become an agency president and chief creative officer one day. Nine months ago, Myra took on the dual role of President and CCO at Havas in Chicago. Today, her goal is to champion creativity and find the best solutions for all clients. Her process started with speaking with every employee in her office to understand their passions and insights. She is someone we all would love to work for one day, giving her advice...

Mar 02, 202245 min

#99: Gian Lanfranco, Co-Founder & CCO L&C NYC / Cannes Lions Jury 2021

Gian Lanfranco is a co-founder and CCO of L&C New York. After working for the best advertising agencies globally like Saatchi & Saatchi Singapore, Wieden+Kennedy Amsterdam, BSUR Amsterdam, Fred & Farid Paris, Havas New York and McCann New York, he and his partner Rolando Cordova set up their shop in New York City. Gian lends us a much-needed international lens as he tells us of his global career journey. This episode is a must-listen for those who fantasize about working abroad. Or f...

Feb 22, 202241 min

#98: David Griner, International Editor at Adweek

Adweek's David Griner. He's the International Editor at the magazine we all know and love. But more so, he's an advocate for those looking to break in. From his willingness to amplify unheard voices in the industry to his voice on the Podcast, Yeah, That's Probably An Ad; you don't want to miss out. Make sure you're following Griner on all platforms, especially Twitter. Head to our Instagram to see his resources and to connect @breakingandenteringpod --- Send in a voice message: https://podcaste...

Feb 15, 202254 min

#97: Luke Sullivan, Author of "Hey Whipple, Squeeze This"

You know him from his book, Hey Whipple, Squeeze This. His 30+ year career at agencies like Fallon, The Martin Agency, and GSD&M led to his creation of one of the industry's leading guides. Luke recently retired from teaching at Savannah College of Arts, where he taught and mentored thousands of students paired with his guest lectures, books and blogs, and now he's giving us advice directly on this episode. Connect with him by visiting our Instagram @breakingandenteringpod. --- Send in a voi...

Feb 10, 202251 min

#96: Mariel Calara, Junior Brand Strategist @Droga5

Here is someone that you can resonate with. Mariel Calara recently broke into Droga5. She's a Junior Brand Strategist with a heck of a break-in story. Mariel will tell you that it takes patience, persistence, and hard work to land that first dream job - but she's proof it's possible. Connect with her by visiting our Instagram: https://www.instagram.com/breakingandenteringpod/ @breakingandenteringpod --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message...

Feb 08, 202240 min

#95: The Kennedys Program, Jarrod Higgins & Nicole Kaptur

Wieden Kennedy Presents, The Kennedys. It's a creative in-person incubator looking for eight aspiring advertisers. The applications are live as of right now and close on February 14th. Jarrod Higgins and Nicole Kaptur are co-directors of this program. They will shed some light on what the heck this program is and how you can apply. Their secret resources are linked within our Instagram! https://www.instagram.com/breakingandenteringpod/ --- Send in a voice message: https://podcasters.spotify.com/...

Feb 01, 202243 min

#94: Jameson Thornock, Jr Art Director @R/GA

How to become a Junior Art Director? An excellent first step is to listen to Jameson Thornock. Because he broke into R/GA shortly after graduating. No internship was necessary. --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Jan 26, 202236 min

#93: Kai Kazuto Hovland, Senior Art Director @Duolingo

Kai Hovland tells us 7 tips to break out of your internship and into a full-time role at whichever agency you're at. He knows because he did it at Droga5. But don't turn away if you're already in the industry. Kai walks us through his career and lends advice meaningful to everyone at all levels. See his resources on our IG: https://www.instagram.com/breakingandenteringpod/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Jan 18, 202244 min

#92: Tim Nudd, Editor In Chief at The Clio Awards

He's the editor of the Clio Awards and Host of Tagline Podcast. He's covered the best of advertising for the past four decades. He's got advice that can help you earn a Clio one day, let alone break in. So do you want to break in? Or do you one day want to win a Clio? You're going to love this episode! Check out our Instagram @breakingandenteringpod to connect with him. --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Jan 11, 202241 min

#91: Monica Roebuck, Copywriter at Wieden + Kennedy NY

Monica made a career jump years after graduating, and now she is a copywriter and the award-winning Wieden + Kennedy in NY. Known for their celebrity McDonald's meals, Monica realized that she wanted more and made it happen. If you are in a spot where you also want to make a jump or think you can achieve more, this episode is for you. See her recommended resources by checking out our IG @BreakingAndEnteringPod --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/messag...

Jan 05, 202231 min

#90: Madi Getgood, Copywriter at Virtue Worldwide

Madi Getgood is a copywriter at Virtue Worldwide, a creative agency born from Vice (but not exclusive to Vice). If you're interested in copywriting and or breaking into advertising or freelance work, listen to Madi's advice. See her recommended resources and connect with her by visiting our IG, @breakingandenteringpod. Rock on. --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message

Dec 28, 202138 min

#89: Ben Majoy, Creative Director @ Observatory LA

We loved having Ben Majoy on the Breaking and Entering Podcast. However, this episode is not for you if you like cookie-cutter career stories with the same mundane advice! Ben offers an incredibly unique and refreshing opinion on the industry and how "creatives" should actually be creative. The main lesson of this episode is that being good at advertising requires you to have interests outside of advertising. Ben's career path and many hobbies, which we discuss, make him and his work as a Creati...

Dec 21, 202148 min

#88: David Suarez, Executive Creative Director @ Goodby Silverstein & Partners NY

David Suarez joins us on the Breaking & Entering Podcast to talk about his role as Executive Creative Director at Goodby Silverstein & Partners NYC. A growing branch, I ask how the NYC office is growing, their plans, and all about his break-in story. We learn what he looks for in portfolio's and I received some inspiration on working hard on briefs, even if you're not quite hired by the agency yet. David keeps this episode clear and concise and has the awards and experience that make him...

Dec 14, 202136 min

#87: B&E Back to Back Agency of the Year w/Rushil Nadkarni

A genuine and compassionate creative, Rushil Nadkarni made for a phenomenal episode lending meaningful advice. Rushil is a Senior Art Director at The Martin Agency who has raked in his fair share of advertising awards. Perhaps the most thought-provoking achievement is he's approaching his sixth year at Martin. This makes him qualified to teach our listeners how to break in and thrive in the advertising industry. --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/mess...

Dec 08, 202142 min

#86: Ashley Bozeman, Art Director @ Mother

Ashley Bozeman is a multi-dimensional creative who has a background in comprehensive and traditional art. She's an Art Director at Mother, an advertising agency based in Brooklyn, New York, where she is a lead creative on the holiday campaign for Target. Ashley previously worked at The Martin Agency, where she was the first Black woman hired in their creative department. Ashley is very passionate about using her platform to amplify the voices of underrepresented communities through creativity, m...

Nov 30, 202144 min

#85: B&E World-Renowned Marketing Education w/Professor Mark Wolters

This week I interviewed Mark Wolters on the Breaking & Entering Advertising Podcast. It was even more fun than I expected, Mark and I hit various topics ranging from travel advice, his successful brands @Woltersworld and @ProfessorWolters, marketing reminders and breaking into academia. The bottom line is that Mark made learning fun in person and accessible with his years of recorded lectures. As a result, he's been properly recognized by the Gies College of Business, other third-party award...

Nov 24, 202152 min

#84: B&E Production @Arts & Letters Creative Co w/Sean Riojas

Sean Riojas is a Producer at Arts & Letters in Richmond, Virginia. He recently made a move from New York City to Richmond and is loving the creative atmosphere. The producer role is often overlooked within this podcast, so having Sean on will significantly benefit the audience that yearns for a more hands-on project-based role within the industry. If you're organized and love to work with fast-paced teams, this role and episode are for you. Also, Art & Letters Creative Co needs to be on ...

Nov 16, 202157 min

#83: B&E Creative Direction @adam&eveDDB w/Shannon Murphy

Shannon Murphy is a Creative Director at Adam & Eve DDB in their NYC office. It was so nice to speak with her about her journey to Creative Director at one of the most awarded agencies in the world! In this episode, we talk about the many barriers to entering and advancing in this industry. Whether an aspiring advertiser or a senior-level associate, everyone can learn something about the industry and create great work in the episode. Visit our Instagram to see our master resource list and to...

Nov 09, 202149 min

#82: B&E New Business at FIG, w/Lindsey McNabb

Lindsey McNabb's career revolves around growing the agency's brand at FIG. FIG s a full-service creative agency that is thriving thanks to Lindsey and agency members' work. Her official title is Executive Director of Growth, and she tells us her career journey and what it takes to be successful within the New Business vertical. With an incredible resume, Lindsey shares lesson's she's learned from working at the United States' top advertising agencies. This episode is a must-listen for all those ...

Nov 03, 202142 min

#81: B&E Art Direction at The Martin Agency w/Allison Farrell

Allison Farrell is a Virginia Commonwealth University recent graduate and Social Creative Resident at The Martin Agency's new Social Lab. She is a part of a multidimensional team that moves nimbly across multiple client social asks. Her academic career drew attention from recruiters from The Martin Agency, as she was one of the few founders of Camp Adventure. Camp Adventure is a summer internship/work opportunity for advertising students. This idea was crucial mid pandemic when agencies had no c...

Oct 26, 202147 min

#80: B&E Culture-Shifting Creative w/Claire Zimmerman @TBWA\Chiat\Day LA

Claire Zimmerman hacked Cannes in 2018. With some minor fear and uncertainty, she and some friends sent an unsolicited airdrop to start the conversation about the Me Too Movement at a then silent Cannes Festival. It leads to this site: https://unsolicitedairdrop.com/ In just the 5 days they were there for Cannes Lions, their site had 200+ unique visitors from 15 different countries--and they're still rolling in. The total is now at 39 countries worldwide through purely organic sharing while addr...

Oct 19, 202139 min

#79: B&E Art Direction at Grey w/Natalie Alcide

Breaking into advertising is no easy task. It takes skill, knowledge, passion and sometimes sheer luck. What if I told you, you could create the opportunities necessary to get the job you want? You have to know what you want then work backward. This is what Natalie Alcide has done. She is an art director at Grey Group in New York City. What started with a love for photography, she realized that her ability to identify exciting aesthetics led her to stumble into advertising. Natalie's an art dire...

Oct 12, 202140 min

#78: B&E Creative Direction at 72andSunny w/Gregory Shadwick

Gregory Shadwick is a Creative Director at 72andSunny, an agency our listeners can't get enough of. Gregory is passionate about mentorship and giving back to those just starting, making him a perfect guest. His search for creativity leads him to his dream career, despite the obstacle of the 2008 Recession. Gregory's story provides advice applicable to all our audience still in college or recent graduates. --- Send in a voice message: https://podcasters.spotify.com/pod/show/breakenter/message...

Oct 05, 202150 min

#77: B&E Copywriting at Humanaut w/Emily DeMario

Emily DeMario is the latest guest on the Breaking & Entering Advertising Podcast, and she is a copywriter at Humanaut over in Chattanooga, Tenessee. We talk about extracting the blood from Tony Hawk and slathering it on skateboards to sell to the masses, Liquid Death, and the beauty of being at a small agency. Emily and I have an easy-going conversation that directly applies to our younger audience, either still in college or recently graduated. She looks back and tells us what she would hav...

Sep 29, 202144 min

#76: B&E w/Bianca Guimaraes & Kevin Mulroy, ECD's at Mischief

Kevin Mulroy and Bianca Guimaraes are Co-Executive Creative Directors at Mischief at No Fixed Address and the most recent guests on the Breaking & Entering Podcast. Both are incredibly talented and well accomplished in their careers, showing no signs of letting up. If you add up their combined advertising award count, you will reach a number I didn't attempt to get to because it's so high. They graciously spoke with me to explain how they broke into advertising, their most powerful lessons, ...

Sep 21, 202154 min
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