Send us a text If you have a product - no matter how small - you need an affiliate program. But the fact is... just offering them a link and a smile will not work. You need a plan. Here are some "things" for you to consider as you put your program together. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additiona...
May 27, 2024•17 min
Send us a text Memorial Day Weekend is up, and that generally means "summer" begins. As a mom who homeschools, I am CONSTANTLY working at home with my kids at home.... so I thought I'd share a few of my strategies with you! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may n...
May 24, 2024•18 min
Send us a text In alignment with a changing mindset about the purpose of my blog (Thanks for nothin' Google) I gave some thought as to how to change my home page. It will take me a while to get it up... but I've done the research and laid it out on paper. And, I didn't want to wait before sharing the section with you. Here they are! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson...
May 22, 2024•20 min
Send us a text Remember our series on the 7 blogging stages? In this episode we are talking about ways to use ChatGPT in each of those stages! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything I don't use myself!...
May 20, 2024•32 min
Send us a text In this episode I chat with Jennie Flaming , owner of https://www.ordinary-adventures.com/ and host of two podcasts: Alaska Uncovered Podcast and Washington State Hiking Podcast . Jennie has been a successful regional blogger for 8 years, and like many of us she was impacted by HCU. She told me, "I don't have a success story... yet!" She's working on several new revenue streams... but just at the beginning. I love her drive and grit to make her blogging career work. We talk about ...
May 17, 2024•58 min
Send us a text I love personality tests, including the Enneagram. I thought we'd have a little fun today talking about strengths and weaknesses in your blogging business, for each type. It may be close to the truth... maybe not. I'm not an expert. But it's still fun. I'd like you to also think about how you might be able to do something like this with your audience! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www...
May 15, 2024•22 min
Send us a text I'm sharing Brendon Burchard's High Performance Habits (Cliff-notes version) and applying those standards to bloggers. Here are the books I mention in this podcast episode: High Performance Habits: How Extraordinary People Become That Way The Alchemist: A Fable About Following Your Dream Marcus Aurelius - Meditations Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all ...
May 13, 2024•9 min
Send us a text Someone recently asked me for some "motherly advice" for OG bloggers who are struggling sine Google-gate. I needed to think about it... but after a few days I've narrowed that advice down to five things that established bloggers (or new ones!) need to STOP doing. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometime...
May 10, 2024•19 min
Send us a text Do you want to expand a persona (or create a new one?) Here are 8 places to get ideas that will resonate with your audience. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything I don't use myself!...
May 08, 2024•20 min
Send us a text I loved this question that came out of the membership workshop last week. In fact, I loved it so much that I decided to make an entire episode about it. If you're thinking that the sound is a little different today - you're right. I did not have a mic for this one... but trust me, it's still worth listening to! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcas...
May 06, 2024•18 min
Send us a text This exercise can work for new bloggers just getting started... or OG bloggers who have been around for over a decade. And the truth is, now that Google is crap-tastic... niching down is even more important. It allows you to grow your revenue-per-reader, even offering prosperous opportunities for low-traffic pages. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Po...
May 03, 2024•17 min
Send us a text ** Update** I noticed that my podcast software cut off the last half of this interview that came out last month... and it's such great information that I wanted to correct the error and move it up in your feed for you to listen to the WHOLE thing, again! Am I allowed to have a favorite episode? Because this just might be it. Communities are oh so important, but they may not be everything you imagine in your head. Amiyrah shares with me a whole new perspective about community build...
May 02, 2024•51 min
Send us a text Using urgency and scarcity is super important when it comes to optimizing your sales efforts. Here are some ideas you can use in your quarterly campaigns. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to any...
May 01, 2024•15 min
Send us a text Fear of failure... burnout... these things are real. I'm sharing times I felt them, and what I think the right mindset is when your in the thick of it. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anythi...
Apr 29, 2024•20 min
Send us a text If you're going to recoup lost revenue then you need a fundamental change in your approach. These are the four areas I'd love you to consider. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything I don'...
Apr 27, 2024•14 min
Send us a text I love to collect prompts for headlines and newsletter subject lines. Today I am sharing six of them with you, from my beloved teacher, Joanna Wiebe. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything...
Apr 24, 2024•10 min
Send us a text It seems like more and more bloggers are reluctant to share ideas, lessons, contacts, etc. Maybe because of the toll being taken on the industry right now. But the mathematical model called Game Theory actually says this isn't the case! It's better to cooperate... better for you and the industry at large. I go into this at a high level in this episode... but if you want to geek out like me, I highly recommend this video. Grab ALL the freebies I mention on the podcast PLUS so much ...
Apr 22, 2024•14 min
Send us a text Have you written a book - or thinking about one? Then you really need to put a book marketing plan together (or hire someone!) Melissa Taylor helps market books for authors, and she's sharing what book marketing is, who needs it, and whether or not you should hire someone to help you. Not everyone needs a helping hand. Melissa shares some strategies for doing it on your own... and she's got a free pitching worksheet and example copy on her site. Grab it at MelissaTaylor.net Grab A...
Apr 19, 2024•37 min
Send us a text Sales copy on a sales page, in an email or on social is really that thing that is teach and do and push through... kicking and screaming. It's just not my favorite. But I do it because it's so so important. Even so, a formula helps me get past my fear and into my reader's hearts. I'm sharing five formulas that can help you craft the perfect marketing message for your products. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLO...
Apr 17, 2024•19 min
Send us a text You can download the Product Sales Engine Workflow PDF here. I hope you'll join us for the bootcamp on April 23! Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never link you to anything I don't use myself!...
Apr 15, 2024•17 min
Send us a text I know - things are a little discouraging right now... but updating your posts should still be on your radar. We'll discuss why, and talk about a change in procedure. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I link to additional resources, and they may or may not include affiliate links. I'll never lin...
Apr 12, 2024•12 min
Send us a text Blogging Manifesto Series: Principle 13 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 13 which is... We partner with brands fairly and strategically. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.co...
Apr 05, 2024•15 min
Send us a text Blogging Manifesto Series: Principle 12 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 12 which is... We sell through email funnels. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I ...
Apr 03, 2024•11 min
Send us a text Blogging Manifesto Series: Principle 11 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 11 which is... We limit our product offerings. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I...
Apr 01, 2024•14 min
Send us a text Blogging Manifesto Series: Principle 10 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 10 which is... We focus on maximizing revenue-per-reader through products and strategic affiliates Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcas...
Mar 29, 2024•14 min
Send us a text Blogging Manifesto Series: Principle 9 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 9 which is... We know that email addresses are our most prized possession. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslip...
Mar 27, 2024•12 min
Send us a text Blogging Manifesto Series: Principle 8 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 8 which is... We regularly update our content. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** Sometimes I ...
Mar 25, 2024•12 min
Send us a text Blogging Manifesto Series: Principle 7 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 7 which is... We focus our SEO efforts on converting keywords Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ...
Mar 22, 2024•14 min
Send us a text Blogging Manifesto Series: Principle 6 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 6 which is... We structure our content with Topic Clusters Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ** ...
Mar 20, 2024•15 min
Send us a text Blogging Manifesto Series: Principle 5 If you missed the overview of all 13 principles, find them in this episode , and from there you can also download a 1-page PDF for your review. Today, we dive into Principle 5 which is... We begin by understanding our audience's needs. Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here. ===== FOLLOW ME ===== FB: https://www.facebook.com/groups/leslipeterson Podcast: https://podcast.leslipeterson.com/ ...
Mar 18, 2024•17 min
