Behind the Review - podcast cover

Behind the Review

Entrepreneur Mediabusiness.yelp.com
Hosted by Yelp’s Small Business Expert, Emily Washcovick, Behind the Review features candid conversations with entrepreneurs and industry leaders—uncovering the stories, surprises, and creative strategies behind successful businesses. Whether you’re looking for inspiration, actionable tips, or insights to help your own business grow, tune in for fresh perspectives and expert advice, now also available on YouTube.
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Episodes

Lynn Smith on Mastering Communication, Presence, and Feedback to Grow Your Business

Media expert Lynn Smith shares how mastering communication unlocks business growth, team trust, and brand visibility. Lynn outlines strategies to overcome the “brain bully,” communicate with presence, handle feedback with confidence, and rebrand with impact. Learn practical tips for entrepreneurs; from magnetic messaging to pitching the media and building a trustworthy, memorable brand. https://www.lynnsmith.com/ Learn more about your ad choices. Visit megaphone.fm/adchoices...

Oct 22, 202536 min

Bobby Berk’s Secrets to Customer Engagement, Team Culture, and Standout Design

TV design expert and bestselling author Bobby Berk joins Emily to share how he grew from retail entrepreneur to celebrated TV personality, building an authentic brand at every step. Bobby reveals his approach to interior design, creating “Instagrammable” moments, fostering team loyalty, and handling customer reviews—all to make your business truly unforgettable. Learn more about your ad choices. Visit megaphone.fm/adchoices...

Oct 15, 202532 min

From Fish Cheeks to Bub’s Bakery : How Jenn Saesue & Chat Suansilphong grew 55 Hospitality

Jenn Saesue and Chat Suansilphong of 55 Hospitality share how they redefined Thai food in NYC with Fish Cheeks, launched Bangkok Supper Club, and are now opening Bub’s Bakery. Hear their insights on spotting market gaps, partnering with talented chefs, embracing customer feedback, and building trust within their team. Discover real-world lessons on growing restaurant brands and staying innovative while expanding. Learn more about your ad choices. Visit megaphone.fm/adchoices...

Oct 08, 202536 min

Café Empire Building: Maman’s Secrets to Growth, Branding, & the Martha Stewart Effect

Elisa Marshall, co-founder of Maman cafés, shares how she grew a bakery from 1 curated location, to over 40! Plus landing a dream collab with Martha Stewart. Hear her top tips on menu innovation, brand storytelling, customer advocacy, and scaling without losing authenticity. Packed with practical advice for hospitality pros and entrepreneurs in any industry. Learn more about your ad choices. Visit megaphone.fm/adchoices...

Oct 01, 202538 min

The Property Brothers: How a Real Estate Business Became a Brand Empire

Drew and Jonathan Scott—the Property Brothers—share how childhood side hustles fueled their rise to global brand leaders. Learn how innovation, authenticity, and listening to customers built their product empire and hit TV shows. Plus, insights from their new show, “Don’t Hate Your House” and tips for healthier homes, impactful marketing, and business growth. Property Brothers Don't Hate Your House (HGTV show) More about the episode⁠ Theme Music by ⁠Ali Schwartz⁠ and ⁠Meserole Sound Learn more a...

Sep 24, 202526 min

How Pana Food Truck Became an Arepas Empire

The inspiring journey of Pana Food Truck. Founder Herman Sierra shares how he and his brother brought Venezuelan arepas to California, overcoming setbacks and building a community one customer at a time. Hear about navigating business challenges, keeping the menu authentic (and simple), mastering social media, and the leap from food truck to brick and mortar restaurant. Essential advice for any entrepreneur dreaming of turning culture and passion into success. Pana Food Truck More about the epis...

Sep 17, 202536 min

How CAVA’s Culture Fueled Its National Expansion (with Founder, Ted Xenohristos)

Go behind the scenes with Ted Xenohristos, founder and Chief Concept Officer of CAVA, as he shares how the Mediterranean-inspired brand grew from a single, family-run restaurant, to a national sensation. Discover the importance of culture, team empowerment, food quality, and innovation in scaling a restaurant business, plus candid lessons learned along the way. Don’t miss insights on hospitality, customer connection, and what makes CAVA truly unique. CAVA More about the episode Theme Music by Al...

Sep 10, 202546 min

The Repeat Customer Formula - Josh Campbell of Rescue Air and Plumbing

Josh Campbell of Rescue Air & Plumbing joins Emily to reveal how he scaled a family-founded HVAC business into a multimillion-dollar home services powerhouse. Dive into practical lessons on acquiring and integrating new trades businesses, building a winning culture, setting clear goals, and turning tough customer moments into loyalty. Tune in for real-world advice and inspiration on growth, leadership, and the power of over-communication in the trades. Rescue Air & Plumbing More about th...

Aug 20, 202543 min

Customer Service Wins: The Pest Brothers’ Journey from Startup to Standout

Jose and Michael Rodriguez of Pest Brothers discuss how their family-owned business achieved success in the home services industry. They highlight the importance of leveraging diverse skills, innovative marketing, especially through Yelp, and a relentless commitment to customer service, including proactive issue resolution and rapid response times. The brothers also share advice for new entrepreneurs and reflect on the significant impact of their Yelp Top 100 local business recognition.

Aug 13, 202545 minSeason 4Ep. 8

Serving Up Community: Secrets from Soul & Smoke and the James Beard Foundation

Independent restaurants do more than serve food—they anchor communities. Dr. Anne McBride of the James Beard Foundation and Chef D’Andre Carter of Soul & Smoke join Emily to explore how independent restaurateurs build resilience, embrace transparency, use data, and forge deeper connections with customers. Tune in for actionable insights on navigating rising costs, leveraging technology, and growing through authentic engagement. James Beard Foundation Soul & Smoke Theme Music by Ali Schwa...

Aug 06, 202539 min

From Side Hustles to CEO: Everette Taylor’s Crowdfunding Blueprint for Small Business Growth

Kickstarter CEO Everette Taylor joins Behind the Review to share his journey from teen entrepreneur to leading the world’s biggest crowdfunding platform. Learn what crowdfunding is (and isn’t), how Kickstarter helps small businesses and creators get funded, and why listening to feedback is Everette's top founder skill. Whether you’re launching a dream or scaling up an existing business, get practical tips for building community and funding your next big idea. More about the episode Theme Music b...

Jul 29, 202534 min

How DivaDance Grew From 1 Class to 50+ Locations — Franchise Lessons with Jami Stigliano

DivaDance founder and CEO Jami Stigliano joins host Emily for a deep dive on building a movement-based business that inspires confidence and community. Jami shares candid lessons on accessing capital, scaling with intention, fostering authentic culture, leveraging reviews, and why “facts over feelings” is her rule for handling feedback. Whether you’re growing a franchise or just getting started in business, this episode is packed with actionable advice! DivaDance More about the episode Theme Mus...

Jul 22, 202530 min

Level Up Your Home Service Business: Angie Snow’s ServiceTitan Success Strategies

From running an HVAC business with her husband to becoming the Principal Industry Advisor at ServiceTitan , Angie Snow shares proven ways to recruit new talent, boost online reviews, retain employees with creative scheduling, and leverage technology like AI. Get tactical advice on building a winning team culture, overcoming trade industry stigmas, and hear why home service careers are more in demand—and rewarding—than ever. ServiceTitan More about the episode Theme Music by Ali Schwartz and Mese...

Jul 15, 202531 minSeason 4Ep. 4

From Franchisee to CEO: How 16 Handles Is Winning with Flavor & Loyalty

How does a “flavor drop” every month, pop culture infusions, and a unique loyalty program help 16 Handles thrive in the frozen yogurt game? CEO Neil Hershman shares his journey from franchisee to CEO, the secrets behind flavor innovation, why customer reviews matter, and how modern marketing powers franchise growth. Discover lessons in loyalty, operations, and brand building—plus the scoop on what it takes to scale in a crowded dessert market. 16 Handles More about the episode Theme Music by Ali...

Jul 08, 202543 minSeason 4Ep. 3

Building Value Beyond Price: Joe Crisara's Home Service Playbook

Host Emily Washcovick sits down with Joe Crisara—veteran contractor, business coach, and Service MVP podcast host. Joe shares hard-won lessons from nearly 50 years in home services: why profit takes courage, how to create value customers rave about, and smart ways to handle both glowing and tough reviews. Tune in for real strategies to elevate your business and reputation. Service MVP Podcast Service MVP Speaking More about the episode Theme Music by Ali Schwartz and Meserole Sound Learn more ab...

Jul 01, 202537 minSeason 4Ep. 2

Busy Philipps on Pivoting, Partnerships, and Being Real

Actress, writer, and entrepreneur Busy Philipps gets real about authenticity, brand partnerships, and turning disappointments into new opportunities. Tune in to hear how Busy's unfiltered approach shaped influencer marketing—and why having a clear mission is key for brands seeking lasting impact. Busy Philipps is Doing Her Best More about the episode Theme Music by Ali Schwartz and Meserole Sound Learn more about your ad choices. Visit megaphone.fm/adchoices...

Jun 25, 202540 minSeason 4Ep. 1

Flavor, Feedback, and Flat Croissants: Alexander’s Patisserie Innovates Through Pastry

Alexander’s Patisserie combines traditional culinary technique with innovation to create pastries that delight customers—and sometimes go viral. Chef Shu and Vice President David Brungard share how team culture, quality ingredients, and customer feedback keeps them on a path to success; also, Yelp Elite reviewer Taylor P dishes on the flat croissants that drew her in and why her experience left a lasting impression. Alexander's Patisserie More about the episode Theme Music by Ali Schwartz and Me...

Apr 24, 202528 min

Influencer Marketing 101: Building Authentic Brand Relationships

What is influencer marketing—and how can small businesses use it effectively? Emily Washcovick sits down with Julianne Fraser, founder of Dialogue NYC, to break down the types of influencers, how to build lasting partnerships, and why authenticity and creativity are key. Whether you're just starting or scaling your strategy, this episode is packed with actionable insights to help you grow your brand through partnerships, collaborations and influencer marketing. Dialogue NYC More about the episod...

Apr 17, 202534 min

Junkluggers Turns Curbside Chaos to a Customer-Centered Franchise

Fast, reliable service and a commitment to sustainability sets Junkluggers apart from other junk hauling providers. President Justin Waltz shares how responsiveness, customer connection, and eco-friendly practices have fueled the company’s growth as a nationwide franchise, while Yelp Elite reviewer Vanessa H. shares how the team’s problem-solving professionalism made her move stress-free. Learn how great customer service and community impact can drive business success. junkluggers.com More about...

Apr 10, 202532 min

A Taste of the Unexpected: Venhue's Culinary Show

In this episode of "Behind the Review," we delve into the journey of Justin Twohig, the innovative founder of Venhue, a fine-dining, tasting-menu restaurant in New York City. Justin discusses how he turned the traditional dining experience on its head using AI and a theatrical approach. We also hear from a delighted customer, Brianne, who emphasizes the impact of Venhue's unique community table concept and exceptional service on her memorable birthday celebration. Venhue More about the episode T...

Apr 03, 202528 min

More Than Mowing: Strategies Behind Speno’s Lawn Care Success

Fast responses and honest service is paramount to small business success. Speno’s Lawn Care owner Sam Speno shares how clear communication and customer-first practices have helped his business grow organically, while reviewer Holly K. explains why his quick replies and follow-through made her experience one to remember. Learn how responsiveness, transparency, and great reviews work in unison to fuel success in the service industry. More about the episode Theme Music by Ali Schwartz and Meserole ...

Mar 27, 202523 min

Must-Know Systems and Processes to Keep Business Up and Running

This episode explores the journey of Krista Cole, the visionary owner of Sur Lie, a renowned tapas bar in Portland. Krista shares her insights on identifying market gaps, leveraging team strengths, and implementing effective systems to drive business success. We also hear from satisfied customer Mike, who highlights the importance of exceptional service and how it enhances the dining experience. Tune in to get valuable lessons for small business owners looking to innovate in their communities. M...

Mar 20, 202526 min

Brushing Up on Business: Lessons from Color Me Mine

Creativity and connection are brushed onto every visit at Color Me Mine, where painting pottery is only the start. CEO and studio owner Teresa Johnson shares how the franchise blends art and entertainment-based experience to create impact, while Yelp reviewer Vannessa W. reflects on how the welcoming space and attentive staff made her visit a special memory. Whether you’re a first-time painter or a seasoned artist, learn how Color Me Mine makes creativity fun, accessible, and unforgettable. Colo...

Mar 13, 202524 min

Small Business Taxes Made Simple: Tips & Tricks from Gusto Experts

Small business taxes don’t have to be stressful! In this episode, Gusto’s Shelly Abril and Holland King share expert insights on small business taxes. From payroll compliance to tax credits that could save you thousands, they break down what business owners need to know to stay prepared year-round and avoid costly mistakes. Tune in for actionable tips to make tax season easier and set your business up for success! Gusto Gusto's hourly paycheck calculator -- Helps business owners determine withho...

Mar 06, 202538 min

Strength in Service: How Nomad Krav Maga Wins with Personalization and Patience

Nomad Krav Maga is more than your typical gym—it’s a hub for empowerment, self-defense, and personal growth. Founded by Shane Langwell and based in Las Vegas, this modern training center fuses elements of traditional Krav Maga, MMA, and law enforcement tactics to provide real-world skills. Yelp reviewer Alfredo S. shares how the program helped his children gain confidence, while Shane explores how Nomad’s tailored approach transforms lives. More about the episode Theme Music by Ali Schwartz and ...

Feb 13, 202525 minSeason 3Ep. 25

Yelp’s Trend Tracker - Harnessing Customer Insights to Grow Your Business

Host Emily Washcovick sits down with Yelp's Trend Expert, Tara Lewis, to explore the power of Yelp's trend data. Discover how Yelp identifies emerging trends and how businesses can leverage these insights to connect with their communities and enhance their offerings. From the rise of mushroom-infused beverages to the evolution of croissant trends, Tara shares fascinating stories and practical advice for business owners. Tune in to learn how to stay authentic while embracing trends that resonate ...

Feb 06, 202535 minSeason 3Ep. 24

From Crickets to Connections: Cali BBQ Media’s Journey of Digital Engagement

Former guest Shawn Walchef returns to discuss all things digital hospitality. From his BBQ business’s journey launching in 2008, and growing to a multi-location restaurant, to his experience creating and growing a media business. Learn his tricks of the trade when it comes to great storytelling, the importance of being digital-first, and the power of persistence. Learn how to overcome your fear of social media and online engagement - leveraging free platforms for your business growth. Cali BBQ M...

Jan 30, 202537 minSeason 3Ep. 23

Millers All Day: Leading the Way in Hospitality and Culture

Millers All Day is an all-day brunch spot in Charleston, South Carolina, committed to eliminating toxic work culture in the restaurant industry. Owned by Nate Thurston, this popular destination is celebrated for its farm-to-table ingredients and iconic dishes like biscuits and grits. Yelp elite reviewer Dave B. shares how the restaurant's glowing reviews and authentic Charleston hospitality made his visit memorable. Miller's All Day More about the episode Theme Music by Ali Schwartz and Meserole...

Jan 23, 202532 minSeason 3Ep. 22

Leadership Lessons from Gary Kusin's Entrepreneurial Journey

Emily sat down with Gary Kusin, a mentor, investor, entrepreneur, and author of "Always Learning." Gary shares his journey from co-founding GameStop to launching Laura Mercier Cosmetics and leading FedEx & Kinko's merger. Hear the lessons and strategies that helped him build global brands and turn around struggling businesses. If you're an aspiring entrepreneur or a seasoned business owner, Gary's insights on leadership, marketing, and innovation are sure to inspire and provide helpful guida...

Jan 16, 202553 minSeason 3Ep. 21

Creating Community & Impact Through Cuisine with Immigrant Food

Immigrant Food is a celebrated restaurant brand known for its fusion of global flavors and advocacy. Co-founded by Téa Ivanovic, the restaurant is a platform for cultural celebration, where guests can enjoy diverse dishes while supporting immigrant causes. Hear from a local reviewer Jazzy L. on how Immigrant Food’s knowledgeable staff and vibrant atmosphere created a standout experience. Explore insights on integrating social causes, maintaining consistency, and assessing customer feedback. Immi...

Jan 09, 202524 minSeason 3Ep. 20
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