Episode description

Goals are as common and as misunderstood as mobile phones. We think we know how to use them, but we don’t get it right every time. And if we were asked to explain how they work, we’d be clueless.

In this Grooving Session, Kurt and Tim discuss the magic of goals and how to best utilize them. We discuss some goal-setting studies – both published and unpublished – and some fundamental reasons why goals are important. We also get into some complementary research on the illusionary progress to goal and the goal gradient theory, both linked to the work of Ran Kivetz, from Columbia University. It’s a quick discussion of some important applications of how to make goals work better for YOU!

CONTEST ALERT! And as a special thank-you, we’re going to select a single listener to be our special guest on a future podcast. To let us know you’re interested in being our special guest, use #IWANTTOBEYOURSPECIALGUEST when you forward this episode on LinkedIn, Twitter or Facebook and we’ll select a winner. We want YOU to be our special guest to hear YOUR questions about behavioral sciences.

This is a republished episode that was originally episode 27 of Behavioral Grooves, back in September 2018 (yes Tim and Kurt really have been podcasting that long!) But we felt the content of this episode was timeless.

And the offer of being a guest on the show? Yes, we still mean it! Share the hashtag and come join Kurt and Tim on a future episode!

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