Beauty Business Game-Changer - podcast cover

Beauty Business Game-Changer

Jennifer Jade Alvarezwww.jenniferjadealvarez.com
The Beauty Business Game-Changer Podcast is your go-to resource for building and growing a successful beauty salon business. Hosted by award-winning stylist and salon owner Jennifer Alvarez, each episode delivers expert insights on business, branding, marketing, and entrepreneurship. Jennifer’s coaching helps you overcome obstacles, shift your mindset, and create the career and life you deserve. Join us to transform your beauty business and achieve your dreams.  ELEVATE mastermind for salon owners www.jenniferjadealvarez.com
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Episodes

Pivotal moments that can change your career- with Meg Schipani, ep. 48

Check out these amazing classes on BTC https://www.btcuniversity.com/courses/social-climbing https://www.btcuniversity.com/courses/shmeggsandbaconn-formulating-for-red-ginger-haircolor Follow Meg on Instagram https://www.instagram.com/shmeggsandbaconn/ Join the free facebook group https://www.facebook.com/groups/salonandsuitebusiness...

Nov 18, 202057 minSeason 1Ep. 48

If you don't see the good in yourself, no one else will"- with Leah Freeman ep. 47

Follow Leah at https://www.instagram.com/leahfreeman1/ For more information on upcoming classes with Leah follow https://www.instagram.com/lanzahaircare/ Tune into learn how small town badass grew her business, brand, and lifestyle From fear, failure, and life's ups and downs Leah shares how she has over come obstacles and has perserved through hard times. This episode will inspire you, motivate you and get you through any funk. Keep going for all of life's opportunities. Go for your dreams!...

Nov 11, 202050 minSeason 1Ep. 47

What makes a Salon be the Top 1% with Michael Cole - Ep. 46

Join the Facebook Group www.facebook.com/groups/salonandsuitebusiness More information on the class https://www.eventbrite.com/e/re-imagining-the-salon-to-thrive-in-tragic-times-extended-tickets-128014407539 Follow Michael Cole https://www.facebook.com/michaelcolesummit https://www.instagram.com/michaelcolesummit/ Loreal Global Educator for Salons Cofounder of Summit Salon Business Center Michael serves SSBC as a board member, shareholder and facilitator. He has accumulated over 30 years experie...

Nov 04, 202044 minSeason 1Ep. 46

Overcoming Obstacles

Obstacles of fear, failure, pain, discouraged, challenges can lead to the determination to make a difference in your life and other's lives Where there is a failure, there is a success. "We don't look backwards for very long. We keep moving forward, opening up new doors, and doing new things, because we're curious… and curiosity keeps leading us down new paths." "Winners are not afraid of losing. But losers are. Failure is part of the process of success. People who avoid failure also avoid succe...

Oct 28, 202022 minSeason 1Ep. 45

Going out on my own without the guidance of my boss - Ep. 44

Join the Pivot to Profit Roadmap Today! Offer expired 10/26/2020 https://jenniferjadealvarez.mykajabi.com/salonbusinessplan Join our Facebook group https://www.facebook.com/groups/salonandsuitebusiness This question was asked in our private Facebook group by a member. The phased question, Guidance of my boss, made me want to dive into the question and ask a few questions myself. There is a significant difference between a boss and a leader. The definition of A boss is a person in charge of a wor...

Oct 21, 202024 minSeason 1Ep. 44

How to go from a hairstylist to a salon owner Ep. 43

Salon Business Masterclass Registration page https://jenniferjadealvarez.mykajabi.com/maya-kajabi-webinar-reg-page Ready to dive into creating a business plan? Start the course today! https://jenniferjadealvarez.mykajabi.com/salonbusinessplan There seems to be a disconnect between going from a Hairstylist to a salon owner. Do you agree? I mean, there is so much to do, and so many hats to wear! The overwhelm of all the things to do can happen, but one thing I know is that most of us have roadbloc...

Oct 14, 202025 minSeason 1Ep. 43

What type of marketing works best

Join us in the Free Facebook Community https://www.facebook.com/groups/salonandsuitebusiness Every business is unique because you are unique. Personality, your style, your brand, your design, your techniques and approach to hair and makeup, what you think beauty, and how you operate your business Social media, website, google, advertisement Posting Ideas Creating educational content Entertaining Inspirational Shout out to your clients, team, or community Showcase your products Share behind the s...

Oct 07, 202029 minSeason 1Ep. 44

Secrets to Social Media with Bri Lueloff

Join the Facebook Free Community with like minded salon owners and suite owners https://www.facebook.com/groups/salonandsuitebusiness Dreaming of opening a salon? Grab my free checklist of all the things you need prior to opening https://view.flodesk.com/pages/5ecffa076a1f490026fad6b3https://view.flodesk.com/pages/5ecffa076a1f490026fad6b3 Get your tickets to Bri Lueloff's master class here 👇 only $99 use code GAMECHANGER for a our listeners exclusive discount https://www.eventbrite.com/e/the-re...

Sep 30, 202033 minSeason 1Ep. 42

Get Focused and scale your business with Jasmine Jones

Join our Free Facebook Group https://www.facebook.com/groups/salonandsuitebusiness Jasmine Jones is an online visibility and systems coach to beauty professionals and creatives who are looking to get seen online by their dream clients through intentional systems to grow your business without the burn out. She has been a licensed cosmetologist in the beauty industry for the last 7 years and owns a mobile bridal hair and makeup team of 14 that services 4 states and growing. Find more about Jasmine...

Sep 23, 202040 minSeason 1Ep. 41

How to market and brand your new business

Join us in the Free Facebook community https://www.facebook.com/groups/salonandsuitebusiness Why Marketing your business is important? · To keep your business relevant · To grow your clientele · To attract your ideal client · To share your brand + mission with your community Why Create your brand? · Creates consistency · Creates awareness · People buy brands How to create your Brand Identity · Colors, Images, and personality Why continuing to grow clientele? · As you grow you will raise your pri...

Sep 16, 202024 minSeason 1Ep. 40

Everything you need to know about Facebook and Email Marketing with Stephanie Mitchell

Join us in the free Facebook group https://www.facebook.com/groups/salonandsuitebusiness Find more about Stephanie Mitchell Amy Porterfield's Masterclass to learn how to launch your own online course: https://dg101.isrefer.com/go/2020masterclass/a1310/ My eBook about creating Facebook Ads: https://www.salonadsmadeeasy.com/ebook-download My blogs about email marketing: https://sunnystorm.marketing/blog/category/Email+marketing...

Sep 09, 202044 minSeason 1Ep. 39

How to Market your business on Pinterest with Rachel Ngom

Ever wondered how to use Pinterest for your local salon? Use too! Our guest built a six-figure business using organic reach on Pinterest. She shares with us how we can use this platform to grow our email list and attract our target market. https://www.rachelngom.com Join our free Facebook community https://www.facebook.com/groups/salonandsuitebusiness

Sep 02, 202027 minSeason 1Ep. 38

7-figure salon business owner with Kati Whitledge

Tune into this episode to learn more about how this successful salon owner started with a 750 square foot salon and built her way to a 7 figure business. She shares her biggest secrets to winning and balance. You can find more about Kati here: BeyondTheTechnique.com MeetYourStylist.com BeInspiredSalon.com If you are looking for more connection and a community join us in our free Facebook group Join our Free Facebook Community...

Aug 26, 202055 minSeason 1Ep. 36

3 areas of your business that you might be losing money

Join the free Facebook community https://www.facebook.com/groups/salonandsuitebusiness Dialogue Consultations: Add-ons and higher average tickets Listen Recommend: Plant the seed What is the result: Solution focused Retail: Referrals and loyalty Introduction Show and tell…but not too much What is important to them? Smell, connivence, cost, quality, results Rebooking; Predictable income Remember the event Give two options Talk like your guest Repeat their concerns Repeat their goals Repeat their ...

Aug 20, 202033 minSeason 1Ep. 35

How to recover $10,000 from the shut down

Tracking Sheet https://view.flodesk.com/pages/5f34a145406ce800267c5538 Free Facebook community https://www.facebook.com/groups/salonandsuitebusiness 18 months until 2020 is over! It's time to create new goals or map out your existing. If $100,000 was your 2020 goal you gotta listen to this episode on the smallest change you can do to recover $10,000 that you might of lost during the shut down....

Aug 13, 202025 minSeason 1Ep. 34

How can I make more money monthly- 'Money Talk' series

Free Facebook Community https://www.facebook.com/groups/salonandsuitebusiness Follow me or send me a DM on instagram.com/jenniferjadealvarez Cut down on expenses Create a plan on how you purchase your supplies Consistent Look at your bank statements What auto pay and reoccurring payments are you making? What can you cancel that is not growing your business If you have 10 Apps or memberships that costing you around $15 each you could be loosing 4150 monthly or $1800 yearly Where can you increase ...

Aug 05, 202036 minSeason 1Ep. 32

Money Talk with Nina Tulio

Conversation with Nina Tulio of 1N Agency about rent percentages, numbers, and know if you should open a Salon suite or salon. For Commission Salon owners https://www.1nagency.com/synergyonline For Salon suite owners and renters https://www.1nagency.com/makethatmoney Podcast https://podcasts.apple.com/us/podcast/no-stylist-left-behind/id1465470771 Nina Tulio https://www.instagram.com/ninatulio...

Jul 29, 202042 minSeason 1Ep. 32

Understanding your Salon Finances with John Palmieri

In this episode we talk with John Palmieri about Profit and Loss statements, Cash Flow Plan, Productivity, and Leadership John Palmieri - Director of Business and Leadership Development at Salon 124 Group Co-founder of ShopTalk Podcast https://podcasts.apple.com/us/podcast/shop-talk-podcast-for-hair-stylists-salon-owners-managers/id1445070927 https://www.facebook.com/noindoorvoice https://www.instagram.com/noindoorvoice Book Recommendations E-Myth Good To Great Secret Service...

Jul 22, 202047 minSeason 1Ep. 31

The BIG problem in salons

Join me in our Free Facebook community at https://www.facebook.com/groups/salonandsuitebusiness Be on the look out for the relaunch of the Pivot to Profit Roadmap : The customized business plan for beauty professionals who want to start a profitable and sustainable salon business "Us" versus "them" mentality Leadership versus boss mentality Whose client is it? We and us create unity and team, not you and I Creating teamwork, collaboration, Threatened: Owner feels threatened of staff leaving with...

Jul 06, 202032 minSeason 1Ep. 29

Intentional Daily Habits with Chris Sulimay

Episode 29 Lifetime Hairstylist and experienced salon owner, global business speaker and author of Shop Talk -Chris Sulimay instagram.com/chrissulimayhair co-founder of instagram.com/124.go Podcast SHOP TALK .................................... Looking for a community of like-minding beauty professionals join the free https://www.facebook.com/groups/salonandsuitebusiness...

Jul 01, 202054 minSeason 1Ep. 29

Change your life through Hair Extensions with Caitlin Meehan

Special Guest- Hair Extension Specialist Caitlin Meehan Caitlin offers a full day of one-on-one extensions training Find her classes at https://www.extensionologist.com Follow her on instagram: www.instagram.com/extensionologist Got a question for Caitlin or need more info: hello@extensionologist.com PLUS!! Join the free private Facebook group community of salon and suite professionals like you! www.Facebook.com/salonandsuitebusiness Looking for one-on-one coaching to help guide you with launchi...

Jun 24, 202036 minSeason 1Ep. 28

How to make a profit in the salon business as a owner

Save your seat for the free beauty business class June 22nd at 11am CST https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 Create a list of your personal expenses + Create a list of your monthly average business expenses= The $ amount you must make a month to break even To make a profit you need to make more then this number Focus on Client Retention, Average Ticket, and Retail Numbers Track this weekly along with your profit and loss statement

Jun 15, 202030 minSeason 1Ep. 27

How much does it cost to open a salon suite?

Podcast episode 26 Download your free salon owners checklist https://view.flodesk.com/pages/5ecffa076a1f490026fad6b3 Save your seat for the free beauty business class June 22nd at 11am CST https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 How much does it cost to open a salon suite? Ask yourself: Does it make my business money? Can I do business without it? Website : Salon Software : https://quoracreative.com/article/salon-software Dues and subscriptions: canva, email platform, magazines, qui...

Jun 08, 202040 minSeason 1Ep. 26

Vision for the future for your business

Sign up for the Pivot to Profit Roadmap here! https://www.crowdcast.io/e/pivot-to-profit-roadmap-2 June 22nd 11 am live webinar for Beauty Professionals that are wanting to grow their business or start a salon. The Pivot to Profit Roadmap is a digital course that will help you open and reinvent your salon with clarity, confidence and a solid business plan for success. What are we doing for our business today that our future self will thank us Pre Covid What was happening with our business look a...

Jun 01, 202031 minSeason 1Ep. 25

Reopening the salon with confidence

Pivot to Profit Roadmap More information: info@jenniferjadealvarez.com RESOURCES https://www.dermalogica.com/in-this-together/inthistogether,default,pg.html https://www.dermalogica.com/in-this-together/inthistogether,default,pg.html https://barbicide.com/certification/ https://aiha-assets.sfo2.digitaloceanspaces.com/AIHA/resources/Guidance-Documents/Reopening-Guidance-for-Hair-and-Nail-Salons_GuidanceDocument.pdf TOOLS Masks: https://www.jaanuu.com/face-masks?color=black&size=adult Mask Hold...

May 18, 202039 minSeason 1Ep. 24

Dreaming Big and Making it a Reality with Sal Misseri

You guys have to get to know my friend Sal Misseri! If you have big audacious dreams and goals, listen to Sal's story. He has proven that hard work and education is the key to success. Sal is the salon owner of Reverie in Chicago and has an Education company called Kaizen. If you are looking for a hands-on class when your state opens, you have to book Sal's team. Their education is, by far, one of the best ones in the industry. http://www.kaizeneducation.pro/about https://www.instagram.com/sal_m...

May 11, 202036 minSeason 1Ep. 23

5 different Career Paths after beauty school

In this episode, we explore 5 different beauty industry career paths. When you graduate beauty school and receive your license, I want you to hit the ground running! We need to dream big and visualize your success. Some students finish beauty school never take the test to get their license. This industry can be intimidating in the beginning if you don't have the right mentors. This podcast was a recorded webinar for local beauty schools in the Chicagoland area. Sign up for the Free Webinar Frida...

May 04, 202047 min

America's Beauty Show Canceled...Now what?

Hey friends in this podcast episode Karen Gorden and I went live on IG..OMG SCARY lol but I knew she had to get on to talk about the largest hair show in USA and what is happening next. She is a salon owner and sits on the board for intercoiffure. Karen is also a specialist in Trichology. Tune in to hear more on her insight to the show and how her salon is cooping through this pandemic. If you are wanting to grow a Hair and Makeup business to earn more money in less time check out my FREE 4 step...

Apr 27, 202035 minSeason 1Ep. 20

OMG! Interview with Pink Pewter talking about Mindset, Fear, and Overcoming obstacles

"Fear looks huge when it's in front of you, but so irrelevant and small when it's behind you." - Mireyeh Villarreal You guys total girl crushing this wildly successful mastermind! A hairstylist, accessory design, Founder and CEO of Pink Pewter, which sells in 42 countries, Biz Tawk Podcaster, Next level Mindset Ebook, wife, mother, motivational speaker, business coach, overcome and visionary. From behind the chair to full-time entrepreneur, Mireyeh shares her experience of starting her business ...

Apr 20, 202031 minSeason 1Ep. 19

14 Ideas on How to use Social media to serve your clients

So your salon is shut down. Your clients are not booking appointments. Most businesses are temporarily shut down. How can we continue to serve? I want to share 14 ideas on what to share on social media. You must keep showing up for your clients, your team, and yourself. Just because you are not working does not mean your life is over, and everything before COVID doesn't matter. You worked too hard to toss the towel in and sit idle. It's time to crank up the self-motivation, roll up your sleeves,...

Apr 13, 202033 minSeason 1Ep. 18
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