LinkedIn and AI Visibility with Brooke Weller from LinkedIn

LinkedIn has become the #1 most-cited domain in professional AI queries. Which means that if your brand isn't showing up on LinkedIn, it's likely invisible when AI answers your buyers' questions too.

Tribal Impact's Justyna Brownbridge sits down with Brooke Weller, AI Search Consultant at LinkedIn, to unpack what LinkedIn learned when they tested their own AI visibility across four pillars (owned, social, earned and paid content) and then dig into what their data reveals about leveraging your LinkedIn presence.

In this session, you'll learn:

• Why original, educational content drives the majority of AI citations.
• Why individual authors with credibility are outperforming company pages.
• Why consistency beats virality when it comes to AI pick-up.