Australian Business Podcast - podcast cover

Australian Business Podcast

Australian Business Podcast is Australia's top business podcast for people building, managing and leading a successful small business in Australia. Hosted by Zara McGuffie, CEO of Inflection, and Jordan Kidis, co-founder of Grey Space Advisory, whether you're drawing a small business plan on a serviette, have a growing side hustle, you run a business with 10 employees or 100, the Australian Business Podcast will teach you how to grow, manage, market and steer your business to success. The Australian Business Podcast will help you grow your business faster, take advantage of industry change and opportunities, and identify strategies to make you more profitable. Hosted by Owen Rask, founder of The Rask Group; plus Jordan Kidis & Danil Goloubev, co-founders at Grey Space Advisory, and Zara McGuffie, CEO of Inflection Marketing. You can take our free business course on Rask by following this link: https://bit.ly/3B9Xekp Owen's top Australian Business Podcast resources: Australian Business Podcast - landing page Ask a question Inflection community Free business course ⚠️ General information, tax & legal warning ⚠️ The information in this podcast is general information only. That means, the information does not take into account your objectives, financial situation or needs. Because of that, you should consider if the information is appropriate to you and your needs, before acting on the information. In addition, you should obtain and read the product disclosure statement (PDS) before making a decision to acquire a financial product. The Rask Group Pty Ltd is not a licensed tax agent or law firm. If you don’t know what your needs are, you should consult a trusted and licensed financial adviser, tax agent and/or lawyer, who can provide you with personalised advice, tax advice and legal advice. Please read The Rask Group's Terms & Conditions and Financial Services Guide on our website before acting on the information in this podcast.

Episodes

How much should you spend on digital marketing & Google ads [Marketing Q&A]

In today's episode of The Australian Business Podcast, Jordan is joined by Zara to answer all of your marketing questions. How important is setting up the meta pixel, your Google Ads conversion tracking, and/or conversions API when running Facebook ads or Google Ads? How do I choose the right social media platforms for my business? I have a homemade candle business. I’ve done markets and have a website, and I’m thinking about paid advertising. However, I'm not sure how much I should budget for d...

Jun 01, 202419 min

📈 5 things the Investing Pros never talk about | Rask Invest

To celebrate the launch of Rask Invest, Owen Rask is joined by Mitchell Sneddon to identify and talk about the 5 things none of the Professionals want to talk about. This originally aired on the Australian Investors Podcast. UPCOMING LIVE SHOW: https://www.youtube.com/@RaskFinance/streams Invest with Owen: https://invest.rask.com.au Article "Where Owen is Invested": https://community.rask.com.au/c/etfs/where-i-m-investing-the-next-10-years ~~ Resources ~~ Invest with Owen: https://bit.ly/R-inves...

May 28, 202437 min

📈 The 10 truths of investing | Rask Invest

To celebrate the launch of Rask Invest, Owen Rask is joined by Mitchell Sneddon to explain Rask's 10 truths of investing. This originally aired on the Australian Investors Podcast. UPCOMING LIVE SHOW: https://www.youtube.com/live/bpPiyQtcjXs Invest with Owen: https://invest.rask.com.au Article "Where Owen is Invested": https://community.rask.com.au/c/etfs/where-i-m-investing-the-next-10-years ~~ Resources ~~ Invest with Owen: https://bit.ly/R-invest Access Show Notes: https://bit.ly/R-notes Mort...

May 27, 202448 min

📈 Where Owen invests & why | Rask Invest

To celebrate the launch of Rask Invest, Owen Rask is joined by Mitchell Sneddon to explain where he is investing right now, and why. This originally aired on the Australian Investors Podcast UPCOMING LIVE SHOW: https://www.youtube.com/@RaskFinance/streams Invest with Owen: https://invest.rask.com.au Article "Where Owen is Invested": https://community.rask.com.au/c/etfs/where-i-m-investing-the-next-10-years ~~ Resources you'll love ~~ Invest with Owen: https://bit.ly/R-invest Mortgage Broking: ht...

May 26, 202455 min

Work Backwards: a better way to live and work with Tim Duggan

Do you want to live and work better? In this conversation, we had the opportunity to sit down and chat with media entrepreneur, author and digital nomad Tim Duggan. Tim has spent a lot of time thinking about how and why we work over the past few years and has some great ideas about how to rethink how we work and live for the better. We discuss some of our favourite topics, such as meaningful work, building a good life, and reclaiming our time. WARNING: This podcast contains general financial inf...

May 23, 202458 min

Q&A: using VAs, software to scale your business & building a fitness business from scratch

In today's episode, Owen Rask and Jordan Kidis answer your questions on The Australian Business Podcast. Topics covered: Our chosen financial reporting software Virtual Assistants - go direct or use an agency? I'm going into Allied Health and want to split my income - is that possible? I want to grow a fitness business, then sell services online - is that a good idea? A+ resources for this episode Join Owen & Jordan's accelerator: https://bit.ly/41QwO2a Free marketing call with Zara: https://bit...

May 19, 202433 min

SEO and Social Media Marketing | Marketing your Business Part #4

Zara McGuffie, CEO of Inflection Marketing, joins Australian Business Podcast co-host Jordan Kidis to talk about the essentials of SEO and social media marketing. VIDEO VERSION: https://www.youtube.com/watch?v=aijFOcUwacI Free marketing call with Zara: https://bit.ly/im-market Inflection accelerator: https://bit.ly/41QwO2a Topics covered in SEO and Social Media marketing: What is SEO? Three main areas of SEO Could you explain the role of SEO in content marketing? What is content marketing? SEM 3...

May 16, 202430 min

Organic V Paid Marketing: Google, Meta, letterbox & beyond | Marketing your Business Part #3

Zara McGuffie, CEO of Inflection Marketing, joins Australian Business Podcast co-host Jordan Kidis to talk about the essentials of email marketing. VIDEO VERSION: https://youtu.be/OwgUVLCmvEk Free marketing call with Zara: https://bit.ly/im-market Inflection accelerator: https://bit.ly/41QwO2a Topics covered in Organic v Paid marketing: Differences between paid and organic advertising Examples of paid and organic marketing Benefits and drawbacks of paid advertising for small businesses How to ‘d...

May 12, 202429 min

Email marketing essentials | Marketing your Business Part #2

Zara McGuffie, CEO of Inflection Marketing, joins Australian Business Podcast co-hosts Jordan Kidis and Owen Rask to talk about the essentials of email marketing. VIDEO VERSION: https://www.youtube.com/watch?v=GG82R92_k0g Free marketing call with Zara: https://bit.ly/im-market Inflection accelerator: https://bit.ly/41QwO2a Topics covered in Episode Two of the Marketing Your Business Mini Series: 1. What is email marketing and why is it so effective? 2. Email marketing funnels and how they work 3...

May 09, 202424 min

How to build a marketing strategy (for business owners) | Marketing your Business Part #1

Zara McGuffie, CEO of Inflection Marketing, joins Australian Business Podcast co-hosts Jordan Kidis and Owen Rask to talk about the basics of marketing a small business. VIDEO VERSION: https://www.youtube.com/watch?v=qGmFFWGK3Io Free marketing call with Zara: https://bit.ly/im-market Inflection accelerator: https://bit.ly/41QwO2a Topics covered in Episode One of the Marketing Your Business Mini Series: 1. What is a marketing strategy? 2. Brand audits 3. The importance of a customer avatar 4. Tec...

May 05, 202429 min

3x profit! Buying digital businesses for passive income! Ft. Matt & Liz Raad

This Rask podcast episode is going to seem really… different. It’s a wonderful conversation with an extremely entrepreneurial couple who I have followed for a few years. Matt and Liz Raad are serial investors in websites and digital assets. They’re speakers and educators who have probably helped to create tens, if not hundreds, of millions of dollars of wealth for investors, FIRE community members, those escaping the 9-to-5, and business owners. In this podcast, we’ll going backwards, to how the...

Apr 25, 20241 hr 9 min

Built to sell: What it takes to make a killing from day 1?

On this Australian Investors Podcast, Danil Goloubev, Owen Rask and Jordan Kidis explain exactly what it takes to sell a business for a hugeprofit, or simply run a business for passiveincome. Topics covered in this Australian Business Podcast episode: What does 'Built to Sell' even mean? Demonstrating scalability Systematised operations Financial health metrics and what buyers want Creating a strong brand and first impressions Customer diversity and risks Building a management layer to continue ...

Apr 21, 202430 min

10 easy ways to unleash AI tools in your business

How can you unleash Artificial Intelligence (AI) tools in your business? Here's how any business can use AI to unlock growth. Owen Rask, Danil Goloubev and Jordan Kidis go LIVE give you 10 ways to unleash AI tools in your business. Video version: https://www.youtube.com/watch?v=gk1C_ouwFNE Like it? Love it? Join the Inflection Accelerator! JOIN THE ACCELERATOR (save 20%): https://bit.ly/IM-PRETTY-CUTE Free strategy call with Jordan: https://inflection.au/free-strategy-call/ Owen's business owner...

Apr 14, 202433 min

5 "must know" small business finance tips

In today's episode of The Australian Business Podcast, co-hosts Jordan & Danil discuss 5 finance tips you can implement into your business today. We touch on: Understanding your businesses financial health The importance of budgeting and cash flow statements Smart cash flow management for business Investing in business growth Managing debt Like it? Love it? Join the Inflection Accelerator! JOIN THE ACCELERATOR (save 20%): https://bit.ly/IM-PRETTY-CUTE Free strategy call with Jordan: https://infl...

Apr 11, 202431 min

Virtual Assistants: How can they help and what’s with all the talk around them?

In this episode, two-time founder Jordan Kidis & chartered accountant Danil Goloubev are back to exploring Virtual Assistants and making the most out of utilising them. If you’re someone that is looking to streamline their daily tasks and get your time back you'll find valuable tips and actionable advice to take your efficiency to the next level. What You'll Learn: The key benefits of integrating a virtual assistant into your business. Practical strategies for effective delegation, ensuring you ...

Apr 07, 202431 min

How I built a $2 billion IT distribution business, with Owen Rask [CROSS POST]

In this cross-posted episode of The Australian Business Podcast, Rask's Chief Investment Officer Owen Rask is joined by David Dicker, founder of Dicker Data (ASX: DDR), one of Australia's largest IT equipment distributors. David is a founder, founder of Rodan Cars (a Formula 1 electric vehicle), billionaire, Ferrari collector and much more. The Dicker Data Ltd (ASX: DDR) share price is up an eye-watering 3,000% since its IPO in 2011. And it pays one of the most reliable dividends going around. I...

Mar 31, 20241 hr 24 min

How I built a $30 billion software compounder: WiseTech's Richard White on tech, culture & entrepreneurialism

In this cross-posted episode of The Australian Business Podcast, Rask's Chief Investment Officer Owen Rask is joined by Richard White, CEO and founder of WiseTech Global Ltd (ASX: WTC) - one of Australia's most successful technology companies. This episode first appeared in video on The Australian Investors Podcast on November 18, 2023: https://www.youtube.com/watch?v=ghGJriF2vAc In this podcast with WiseTech's Richard White, Owen & Richard cover: 1. Richard's story growing up, and solving probl...

Mar 29, 20241 hr 39 min

Trusts, trusts and more trusts | Live business Q&A

Owen, Danil and Jordan go LIVE to answer your questions - LIVE on the Australian Business Podcast. Business investor Owen Rask, two-time founder Jordan Kidis & chartered accountant Danil Goloubev are back to answer your questions on The Australian Business Podcast. This week: * Can I use a trust to hold shares in 4 companies? * Can I use a trust to avoid a non-compete? * Is a holding company worth it? * Transitioning from a sole trader to company Like it? Love it? Join the Inflection Accelerator...

Mar 23, 202431 min

Insurance: this is EVERYTHING you need to know about income protection, life and TPD

Kate Toon is an author, marketer, entrepreneur and educator on all things business. She joins Owen Rask on The Australian Business Podcast for a conversation about parenting and business, passive income and lifestyle. Book a 15-min free insurance call with Skye: https://bit.ly/R-insur Get financial advice from James (select age 50-60): https://bit.ly/R-plan Join our Accelerator (save 20%): https://bit.ly/IM-PRETTY-CUTE ~~ Resources you'll love ~~ Access Show Notes: https://bit.ly/R-notes Invest ...

Mar 17, 20241 hr 23 min

How to earn 6 figures in school hours: Kate Toon on building passive income as a parent

Kate Toon is an author, marketer, entrepreneur and educator on all things business. She joins Owen Rask on The Australian Business Podcast for a conversation about parenting and business, passive income and lifestyle. Get the book on Kate's website: https://www.katetoon.com/ Video version: https://youtu.be/x_OqDUp6iuo Join our Accelerator (save 20%): https://bit.ly/IM-PRETTY-CUTE ~~ Resources you'll love ~~ Access Show Notes: https://bit.ly/R-notes Invest with Owen: https://bit.ly/R-invest Mortg...

Mar 14, 202447 min

20 EPIC Australian business tricks (2024)

A 20-part cheatsheet on Australian business. From marketing to automation and AI, culture to recruiting, we got you covered. Investor Owen Rask, two-time founder Jordan Kidis & chartered accountant Danil Goloubev share 20 of their best business tricks, hacks, secrets and methods you will ever find on the internet. VIDEO VERSION: https://youtu.be/-m-GQ-b0Qqk Like it? Love it? Join the Inflection Accelerator! JOIN THE ACCELERATOR (save 20%): https://bit.ly/IM-PRETTY-CUTE Free strategy call with Jo...

Mar 10, 20241 hr 12 min

Summary of 10 episodes, with Owen 🚀 #10

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. BusLife Scorecard (PDF) (OLD DESIGN): https://inflection.au/wp-content/uploads/2024/03/OWEN-RASK-COACHING-business-checklist-2.pdf JOIN THE ACCELERATOR (ACCELERATOR): https://bit.ly/IM-PRETTY-CUTE Free strategy call with Jordan: https://inflection.au/free-strategy-call/ ...

Mar 07, 202418 min

How to hyperscale your profit, with Owen 🚀 #9

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Mar 05, 202433 min

Knowing your financials, with Danil 🚀 #8

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 29, 202427 min

How to sell stuff, with Owen 🚀 #7

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 27, 202432 min

Teams, with Jordan (quick episode) 🚀 #6

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 22, 202413 min

Markerting with Owen: avatars, organic, paid and the power of email 🚀 #5

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 18, 202438 min

Operations: automation & offshoring with Owen 🚀 #4

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 08, 202429 min

Business models with Danil 🚀 #3

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 04, 202428 min

Vision, strategy, SWOT with Jordan 🚀 #2

Welcome to Accelerator LITE, our FREE 10-week bootcamp for rapidly improving your profit and business growth. In this free 10-week program, we give you the absolute essential tools for maximising the opportunity in front of you. This mini series is an introduction to the 10 must know elements of running a business and living your best life. Each episode is a monologue, brought to you by either Owen Rask, Jordan Kidis, or Danil Goloubev, the three hosts of The Australian Business Podcast. This ep...

Feb 01, 202416 min
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